Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Storytelling on Steroids : 10 stories that hijacked the pop culture conversation - Thryft

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"Storytelling on Steroids" is a must-read for anyone interested in the evolution of pop culture through stories. Weich explores how stories can connect and engage on a massive scale, using examples like Batman and TED Talks to illustrate his points. He also notes how social media has elevated the importance of storytelling, making it more personal than ever. This book is perfect for marketers, creatives, and anyone curious about how stories impact our culture.
Five Stars : The Communication Secrets to Get From Good to Great - Thryft

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Five Stars is an excellent read for those seeking to improve their persuasion skills and stand out in the modern world. Gallo shares insights from successful business leaders and breaks down Aristotle's formula of persuasion for contemporary audiences. The book emphasizes the importance of communication skills in the knowledge economy and offers practical tips to bridge the gap between mediocrity and exceptionality. Highly recommended for anyone looking to gain a competitive edge in business.
What on Earth Can Go Wrong? Tales from the Risk Business
Richard Fenning | Eye Books

What on Earth Can Go Wrong? Tales from the Risk Business

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Goodreads rating: 4.09

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65% off est. retail
If you find yourself intrigued by the intricate web of geopolitics and international security, Richard Fenning's "What on Earth Can Go Wrong?" could be the enlightening read you're looking for. With his wit and wealth of experience, Fenning invites you on a journey through the tumultuous landscapes of global crises, offering a blend of personal anecdotes and astute observations that's both educational and entertaining.
The Future X Network: A Bell Labs Perspective

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If you're intrigued by the future of technology and networking, "The Future X Network" is your crystal ball into what's coming next. It's penned by the President of Bell Labs, Marcus K. Weldon, whose insights could redefine how you think about connectivity and innovation. The book is not just a prediction but a detailed roadmap of the breakthroughs ahead, appealing to anyone deeply interested in the evolution of technology and its impact on society.
The Speed of Trust: The One Thing That Changes Everything

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Considering how essential trust is in all our interactions, "The Speed of Trust" could transform how you engage with colleagues and conduct business. Covey isn't just theorizing; he's providing a practical roadmap to make trust your most valuable asset. This is vital reading if you're looking to cut through red tape, foster collaboration, and catalyze efficiency in your personal or professional realm.
Everybody Writes: Your Go-To Guide for Creating Ridiculously Good Content
Ann Handley | John Wiley & Sons Inc

Everybody Writes: Your Go-To Guide for Creating Ridiculously Good Content

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Goodreads rating: 3.97

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If words are the workhorses of your online presence, 'Everybody Writes' is your champion steed. Ann Handley dishes out wisdom with a side of wit, making essential content creation skills accessible for the digital age. By explaining the importance of clear, engaging writing in marketing, this book could be a cornerstone in transforming your content strategy, whether you're crafting the next viral tweet or carving out your niche with compelling blog posts.
The Big Book of Business Cards - Thryft
David E. Carter | Harper Paperbacks

The Big Book of Business Cards

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Goodreads rating: 4.25

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The Big Book of Business Cards is an excellent resource for professionals, business owners and entrepreneurs looking for inspiration in creating effective and attractive business cards. With over 2,500 designs, this book showcases a diverse range of business card designs that can cater to every taste and type of business. The detailed information provided in the book makes it a time-saving tool for those looking to brand a company or product effectively. Users can expect to enjoy the beautiful visual gallery in this book, while also benefiting from the valuable insights and tips it provides.
Neuro-Sell: How Neuroscience Can Power Your Sales Success

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Neuro-Sell dives into the intricacies of the brain influencing purchasing behavior, blending science and sales strategy. It's perfect for you if you're curious about the psychological underpinnings of the sales process and how to apply them practically. By demystifying complex ideas, the book offers insights that could make you rethink your approach to sales and marketing.
Logo Design. Volume 3
Julius Wiedemann | Taschen America Llc

Logo Design. Volume 3

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Goodreads rating: 4.17

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If you're fascinated by branding and visual identity, "Logo Design. Volume 3" might just captivate you. It's like a globe-trotting adventure through the world of logos. The book showcases over 2000 logos, offering a deep dive into the thought process and creativity behind each one. Consider this your well-curated gallery walk in book form, highlighting the importance and impact of successful logo design in contemporary branding.
Public Relations Writing Worktext: A Practical Guide for the Profession

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Public Relations Writing Worktext is an outstanding textbook that prepares readers for professional public relations writing. The book's practical approach provides readers with fundamental knowledge of writing and a brief overview of public relations. This textbook helps professionals with writing formats and skills like advocacy writing, newsletters, crisis planning, and online communication. Further, it offers lots of examples and exercises for improving writing skills. This worktext is highly recommended for those seeking a career in public relations and for PR professionals looking to develop their writing abilities.
Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal

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This book is for anyone looking to take their pitching skills to the next level. Oren Klaff provides a fresh and science-backed approach to delivering winning pitches in any business situation. His STRONG method will help you captivate your audience, engage their brains, and secure the deals you desire. Klaff's real-life examples and practical strategies will transform the way you present your ideas, making you more persuasive and successful. Get ready to revolutionize your pitching game with Pitch Anything.
Digital State: How the Internet is Changing Everything
Simon Pont | Kogan Page

Digital State: How the Internet is Changing Everything

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Goodreads rating: 3.74

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If you're curious about the tectonic shifts in the digital landscape, "Digital State" might just enlighten you. As our lives and economies become increasingly digitized, understanding the mechanics and effects of this transformation is crucial. Simon Pont, alongside a team of specialists, dives into the profound influence of the Internet on both consumer behavior and business strategy, making it an essential read if you're looking to stay ahead in the digital game.
Own It: The Power of Women at Work
Sallie Krawcheck | Crown Currency

Own It: The Power of Women at Work

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Goodreads rating: 4.03

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Imagine you're at a crossroads in your career, feeling the traditional corporate ladder isn’t quite the right fit. "Own It" provides a refreshing beacon of guidance, distilling Sallie Krawcheck's wealth of experience into a manifesto for women to leverage their unique strengths. It's a resonant mix of a battle cry and a strategic playbook, inspiring not just adaptation but also a bold redefinition of success in the workplace. For anyone feeling the old rules don't apply, this book could be your catalyst for change.
Crucial Conversations: Tools for Talking When Stakes Are High

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This book could be a good read for you if you often find yourself struggling to express your thoughts and emotions during crucial conversations. It provides you with practical tools and strategies to help you navigate through difficult discussions, transform conflicts into productive dialogues, and create a safe space for open communication. By learning how to effectively communicate, you can improve your relationships and have a positive impact on crucial moments that shape your life.
The Internet Case Study Book
Rob Ford, Julius Wiedemann  | Taschen America Llc

The Internet Case Study Book

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Goodreads rating: 3.7

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60% off est. retail
If you're keen on understanding what makes a successful web project, "The Internet Case Study Book" is a treasure trove. It's like a guided tour through the world of online success stories, complete with the nitty-gritty details of project development from conception to execution. It could be a great resource when you're gearing up to take on the digital world by storm.
If the daily grind at the office feels like a trek through a wild, unpredictable jungle, this book could be your witty survival guide. Ken Kupchik and Emily Ann Hill offer a satirical take that's both humorous and refreshingly honest, perfect for anyone looking to find some levity in the sometimes absurd world of modern work culture. It's like having a candid conversation with a friend who's seen it all and can help you laugh through the 9-5 chaos.
When Digital Becomes Human: The Transformation of Customer Relationships

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If you're grappling with customer engagement in a world where tweets can feel more personal than handshakes, "When Digital Becomes Human" could be your playbook. Imagine refining your digital strategy, but with a soulful twist that makes each customer interaction resonate deeply. This book might just be the key to blending efficiency with empathy, making your business not just a brand, but a community favorite.
To Sell Is Human: The Surprising Truth About Persuading, Convincing, and Influencing Others

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If you've ever felt like convincing someone is akin to moving mountains, "To Sell Is Human" might just change your outlook. Dan Pink dives into the ubiquitous nature of selling in our lives, transforming the way we perceive persuasion, convincing, and influence. Whether you're in a traditional sales role or simply want to communicate more effectively, Pink's insights could prove invaluable, turning the seemingly mundane into an art form.
Let the Story Do the Work: The Art of Storytelling for Business Success

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If you're looking to captivate your audience, whether it's in a meeting or on a sales call, this book is your go-to resource. Esther K. Choy does a fantastic job of breaking down the art of storytelling into digestible parts, so you can tell stories that not only stick, but also serve your professional ambitions. Plus, you'll find her approach practical, with insights to make narratives work for you in business settings.
Sketching User Experience: Getting the Design Right and the Right Design - Interactive Technologies

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If you're involved in creating products or systems, "Sketching User Experience" can be a game-changer for you. Bill Buxton delves into the necessity of understanding design from a comprehensive perspective. The balance between usability and innovative sketching this book advocates will not only refine your design approach but also encourage informed design choices that respect and reflect societal values. It's a read that will likely ignite your creativity and offer new techniques in user experience design.
The 3rd Alternative: Solving Life's Most Difficult Problems
Stephen R. Covey | Simon & Schuster

The 3rd Alternative: Solving Life's Most Difficult Problems

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Goodreads rating: 4.08

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If you find yourself at a crossroads, often caught between opposing viewpoints, "The 3rd Alternative" offers a refreshing path forward. It's not just about compromise; Stephen R. Covey presents a method for harnessing diverse thoughts and perspectives to reach groundbreaking solutions that everyone can agree on. This is perfect if you're seeking innovative ways to navigate through life's complex challenges and looking for outcomes where everyone wins.
Good Luck Have Fun - The Rise Of ESports - Thryft
Roland Li | Skyhorse

Good Luck Have Fun - The Rise Of ESports

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Goodreads rating: 3.55

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89% off est. retail
This book is the ultimate insider's guide into the world of esports, where passion meets determination in the global phenomenon of competitive video gaming. Experience the rise of industry giants like Evil Geniuses and League of Legends, while exploring the dark side that lurks behind the success stories. Join the players, companies, and games that have revolutionized the world of sports and competition, challenging everything we thought we knew. Dive into this captivating journey and discover why esports is more than just a game—it's a way of life.
The Functional Art: An Introduction to Information Graphics and Visualization

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"The Functional Art" could be a game changer for you if you're intrigued by the power of data visualization to reveal hidden narratives within numbers. Alberto Cairo, an expert in the field, offers a practical and accessible approach, not just diving into the how-to's but also the why's of creating impactful infographics. Imagine being able to take raw data from any field—be it your own finances or global trends—and crafting it into visuals that can inform and inspire. This book isn't only about making pretty pictures; it's about enhancing comprehension and sparking curiosity with well-designed information graphics. Whether you're a professional or a beginner, you'll find valuable insights from the forefront of visual journalism.
How to Talk to Absolutely Anyone
Mark Rhodes | Capstone

How to Talk to Absolutely Anyone

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Goodreads rating: 3.25

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Feel anxious about social interactions sometimes? This book is like a Swiss Army knife for conversation—it provides practical tools to tackle various social situations with poise. Whether it's small talk at a party or a big presentation at work, reading this might help you navigate those encounters with a bit more ease and self-assurance.
The New Rules of Marketing and PR : How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly - Thryft

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87% off est. retail
Recommendation: The New Rules of Marketing and PR is a must-read for business owners and marketers who want to stay ahead of the curve. The book provides valuable insights into the latest trends in marketing and PR using social media platforms. With new case studies and examples, the author provides a step-by-step action plan for engaging with customers and increasing sales. This book is ideal for anyone looking to improve their marketing strategies and reach their target audience more effectively.
Power Your Tribe: Create Resilient Teams In Turbulent Times - Thryft
Christine Comaford | Mcgraw Hill

Power Your Tribe: Create Resilient Teams In Turbulent Times

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Goodreads rating: 3.54

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93% off est. retail
Recommendation: This book is a must-read for anyone leading a team in today's fast-paced and constantly changing business landscape. The author, Christine Comaford, provides neuroscience-based tools and proven strategies to help you create resilient teams that can adapt to any challenge. Through case studies and relatable examples, you'll learn how to empower your team members to embrace change and see it as an opportunity for growth. With the insights and techniques shared in this book, you'll be able to navigate through turbulent times and lead your tribe to long-term success.
The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly - Thryft

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89% off est. retail
If you're wondering how to elevate your company's online presence, this book is a treasure trove of modern strategies. David Meerman Scott provides a forward-thinking approach, embracing the latest in social media and digital communication. Businesses, nonprofits, and marketing professionals can find value in his practical advice for reaching buyers more directly and cost-effectively. It's a playbook for the digital age, where traditional marketing tactics are transformed into innovative, buyer-focused strategies.
Six Pixels of Separation: Everyone Is Connected - Connect Your Business to Everyone
Mitch Joel | Business Plus

Six Pixels of Separation: Everyone Is Connected - Connect Your Business to Everyone

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Goodreads rating: 3.83

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86% off est. retail
If you're keen on making waves in the digital marketing ocean, "Six Pixels Of Separation" is your navigation chart. Mitch Joel dives into how connectivity shapes marketing today, offering insights that could transform your business approach and widen your reach. It's a treasure map for entrepreneurs aiming to harness the power of the Internet's boundless audiences.
Work Remotely - Thryft
Anastasia | Penguin Business

Work Remotely

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Goodreads rating: 3.4

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Given the new normal of employment flexibility, "Work Remotely" is a timely guide that helps bridge the distance between the convenience and challenges of working outside the traditional office. It's packed with actionable advice, which can help you streamline your work life for improved productivity and satisfaction. If living your best remote work life is your aim, this book could become your go-to manual.
If you're feeling the tension between the 'rights' and 'wrongs' of grammar and style in your author-editor relationships, "The Subversive Copy Editor" might be just the remedy you need. Carol Fisher Saller understands the battleground of prose styling all too well and invites you to approach editing with care, flexibility, and, most importantly, a peace-making spirit. You'll appreciate how her real-life misadventures turn into practical advice for fostering cooperative partnerships and serving your ultimate boss—the reader.
Putting Stories to Work
Shawn Callahan | Pepperberg Press

Putting Stories to Work

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Goodreads rating: 3.93

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If you're the kind of person who believes in the profound impact of a good story, "Putting Stories to Work" can sharpen your narrative skills for the business arena. Shawn Callahan offers a methodical approach to harnessing the power of storytelling, tapping into a natural ability you probably use every day without even realizing it. Reading this book could transform the way you connect, persuade, and lead in your professional life.
Giving Effective Feedback: Check in Regularly, Handle Tough Conversations, Bring Out the Best - 20 Minute Manager Series

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64% off est. retail
If you’ve ever felt a bit lost or hesitant when it comes to giving feedback at work, this book is a real gem. In less than the time it takes to have lunch, you’ll learn to approach both tricky conversations and praise with confidence. It's like having a wise mentor guiding you through the complexities of communication in the professional world, ensuring you bring value to both your team and personal leadership style.
The Art of Making Sh!t Up: Using the Principles of Improv to Become an Unstoppable Powerhouse

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50% off est. retail
If creativity in business excites you, "The Art of Making Sh!t Up" could be your playbook. Reading this, you'll absorb the essence of improv to not only boost your own confidence but also to foster a collaborative team environment. Imagine finding ways to say 'yes' more, react positively to new ideas, and generate innovative solutions fearlessly. This book offers that transformation with an energetic twist on professional development.
Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations
Imagine feeling confident as you step up to deliver a presentation. With Garr Reynolds' guidance in "Presentation Zen Design", that's entirely possible. The book breaks down design concepts into simple, actionable steps that will transform your slides from dull to dynamic. It's not just about looking good; it's about creating presentations that resonate and stick with your audience long after you've concluded. Whether you're in business, education, or any field requiring persuasive communication, this book could be your secret weapon.
Getting to Yes: Negotiating an Agreement Without Giving In

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If you're looking to sharpen your negotiation skills, "Getting to Yes" could be a game-changer. Imagine entering discussions, big or small, armed with strategies that help you reach agreements that everyone feels good about. The book's focus on principled negotiation rather than positional bargaining means you're learning to find solutions that genuinely benefit all sides, which can be vital in both personal and professional settings. This isn't about winning a negotiation—it's about creating success through cooperation.
Difficult Conversations: How to Discuss What Matters Most

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If you've ever walked away from a conversation wishing you had expressed yourself better or dealt more effectively with someone's negative reaction, "Difficult Conversations" is a game-changer. The book is rooted in years of negotiation and conflict resolution research, providing practical, step-by-step guidance to address sensitive issues without triggering defensiveness. It could be particularly enlightening for you if you're seeking ways to improve your communication in both personal and professional relationships.
Product Marketing Debunked: The Essential Go-To-Market Guide

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If you're an entrepreneur or part of a company with an innovative product waiting in the wings, 'Product Marketing Debunked' might just be your roadmap to success. Yasmeen Turayhi demystifies the journey from concept to marketplace, offering tested strategies and a handy checklist that could be your North Star. Tailored for B2B but adaptable to B2C ventures, this book promises a foundation you can customize to your industry's unique beat.
HBR Guide to Managing Up and Across

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Imagine you're aiming to become a master at the workplace chess game, where every move counts. This book is like the manual that lets you in on secrets to win over bosses, influence peers, and push your career forward, no matter the obstacles. It's a treasure trove of practical tips from a trusted source, perfect for anyone who's felt stuck or frustrated by office dynamics.
Persuasion: The Art of Influencing People

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If you've ever felt like you're just not getting through to people, then "Persuasion" could be a game-changer for you. James Borg doesn't just wax philosophical about influence; he offers a pragmatic guide rooted in real-world tactics. This isn't just about winning arguments; it's about understanding the nuanced dance of communication and connection that can help you at work and in your personal life. It's perfect for anyone who wants to hone their persuasive powers – from managers looking to motivate their teams, to individuals aiming to elevate their conversational skills.
Say It Right the First Time
Loretta Malandro | Mcgraw Hill

Say It Right the First Time

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Goodreads rating: 3.68

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Imagine being able to articulate your ideas at work so clearly that misunderstandings are a thing of the past. "Say It Right the First Time" is the key to unlocking this ability within you, educating you on not just what to say, but how to say it. It’s for anyone eager to improve their leadership and communication skills, steering conversations and outcomes to your favor with the finesse of a skilled manager.
Agglomerate
Callum Laing, Jeremy Harbour  | Rethink Press Limited

Agglomerate

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Goodreads rating: 3.97

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If you're a small business owner feeling overshadowed by giant corporations, "AGGLOMERATE" could be the strategic companion you need. It provides real-world insights into how smaller companies can band together for growth without losing their autonomy. The book offers a fresh perspective on collaboration and scaling, which might just be the ingredient your business has been missing.
The Victorian Internet: The Remarkable Story of the Telegraph and the Nineteenth Century's Online Pioneers

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34% off est. retail
If you're fascinated by how today's hyper-connected world came to be, "The Victorian Internet" is an engaging tale that will deepen your appreciation for modern technology. Tom Standage offers a surprisingly relatable historical account that makes you reconsider your own use of technology by revealing the telegraph's transformative role in society – very much the social media of its day.
The Wikipedia Revolution					How a Bunch of Nobodies Created the World's Greatest Encyclopedia - Thryft

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If you're fascinated by the power of collective intelligence and open-source platforms, "The Wikipedia Revolution" is a must-read. It dives into the origins and evolution of a site you likely use every day, offering an insider's perspective on how a group of volunteers built the world's most extensive encyclopedia. The stories behind the site's creation and growth will inspire you about the potential of collaboration and the Internet's democratizing power.
Brand Sense
Martin Lindstrom | Fisicalbook

Brand Sense

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Goodreads rating: 3.87

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You'd be fascinated by "Brand Sense" if you're curious about the subtle ways marketers influence our buying decisions. Lindstrom unveils an intriguing layer of product branding that goes beyond visuals and logos. It’s for readers seeking a deeper understanding of consumer psychology and how our senses are targeted by advertisers to shape our experiences with their brands.
Affected: Emotionally Engaging Customers in the Digital Age

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If you're grappling with the invisible barrier between your brand and your customers in the digital realm, 'Affected' could be a tactical asset for you. It's rich with strategies and personal insights that could help bridge the gap between impersonal digital interactions and meaningful customer relationships. The background of strong case studies makes it practical and relatable, allowing you to apply the given knowledge to your specific scenario effectively.
Meeting Wise: Making the Most of Collaborative Time for Educators

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If you're feeling swamped by unproductive meetings and looking for ways to revitalize collaboration within your educational team, "Meeting Wise" might be the key. As someone deeply involved in curricular improvements or school leadership, you'd appreciate the authors' expertise in turning time-consuming meetings into engines of school improvement. They don't just diagnose the problem; they offer a hands-on checklist that could transform the way adult learning happens in your environment, ultimately impacting student achievement.
Smart Trust: Creating Prosperity, Energy, and Joy in a Low-Trust World

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If the idea of fostering genuine trust in your personal and professional life resonates with you, "Smart Trust" could be a compelling read. The authors, building on Covey's legacy, delve into the practicality of trust as a fundamental element for prosperity and joy. They provide actionable insights, grounded in real-world examples, on how to strike a balance between being cautious and being trusting—something that's incredibly relevant in today's often skeptical society.
Getting Past No: Negotiating in Difficult Situations

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When you're feeling stonewalled or up against impossible odds in a negotiation, "Getting Past No" could be the game-changer you're looking for. William Ury doesn't just offer advice; he provides an actionable roadmap to transform conflict into collaboration, focusing on how to stay cool under pressure and actually harness the situation to your advantage. If you're looking to turn tense interactions into opportunities for mutual satisfaction, this book can equip you with the necessary tools.
Fashion and Lifestyle Photography: Secrets of Perfect Fashion & Lifestyle Photography

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If you've got an eye for style and a dream to capture the essence of fashion, Dixie Dixon's "Fashion and Lifestyle Photography" offers a treasure trove of industry insights that could elevate your photography game. Reading this, you'll not only find practical advice but also feel like you're gaining a mentor in the world of fashion photography. It's perfect for transforming your passion into a flourishing career.
Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition

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62% off est. retail
If you're feeling lost in the sea of generic brands and want to carve out a niche that truly resonates with your audience, "Brand Against the Machine" could be your compass. It's not just another branding manual; it empowers you to break the mold with actionable strategies that help you position yourself as indispensable. For anyone eager to ditch the traditional playbook and connect on a level that turns customers into loyal fans, this book is a potential game-changer.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.