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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Selling the Invisible: A Field Guide to Modern Marketing
Harry Beckwith | Business Plus

Selling the Invisible: A Field Guide to Modern Marketing

$9.90

Goodreads rating: 3.94

$9.90

Selling the Invisible is an essential read for anyone looking to market a service-based business. The book's unique and distinctive feature is its collection of quick and practical strategies that can be easily implemented by businesses of any size. The author's focus on the critical role of emotion and vividness in marketing is particularly noteworthy. Readers have praised the book for its fresh perspective and actionable tips, making it a must-read for any service-oriented business looking to stand out in a crowded market.
Measuring Marketing: 103 Key Metrics Every Marketer Needs - Thryft
John A. Davis | Wiley

Measuring Marketing: 103 Key Metrics Every Marketer Needs

$8.90 $3.90 56% off

Goodreads rating: 3.4

$8.90 $3.90 56% off

If you're knee-deep in marketing and feel the pressure to prove the value of your campaigns, "Measuring Marketing" is your ally. John A. Davis lays out a clear roadmap of 103 metrics that will help you translate marketing efforts into definitive financial terms. This book could change how you approach your marketing strategy and give you the tools to communicate your results effectively to stakeholders.
Informatics 10 - Prospects for Intelligent Retrieval: Proceedings of a Conference Jointly Sponsored by Aslib, the Aslib Informatics Group and the Information Retrieval Specialist Group of the British Computer Society, King's College, Cambridge, 21-23 Mar - Thryft
Kevin P. Jones | Information Today Inc

Informatics 10 - Prospects for Intelligent Retrieval: Proceedings of a Conference Jointly Sponsored by Aslib, the Aslib Informatics Group and the Information Retrieval Specialist Group of the British Computer Society, King's College, Cambridge, 21-23 Mar

$12.90

Goodreads rating: 0.0

$12.90

90% off est. retail
This book could be a good read for users who are interested in staying on the forefront of information retrieval technologies. With conference proceedings from leading organizations in the field, it offers insights into the latest developments in intelligent retrieval. Whether you're a researcher, an information professional, or simply curious about the future of information technology, this book will keep you informed and inspired.
Inside Out: Microsoft-In Our Own Words - Thryft
Microsoft Corporation | Warner Business Books

Inside Out: Microsoft-In Our Own Words

$8.90 $7.90 11% off

Goodreads rating: 3.71

$8.90 $7.90 11% off

89% off est. retail
If you're fascinated by tech giants and pioneering minds like those of Bill Gates and Steve Ballmer, "Inside Out: Microsoft-In Our Own Words" could offer you an authentic peek behind Microsoft's curtain. Imagine walking through a gallery of stories and snapshots that encapsulate its cultural and managerial ethos, all while exploring the battles and alliances that have shaped the tech world. This book promises such a tour for anyone intrigued by industry-shaping corporate sagas.
Management Contradictionary
Robert Spillane, Rodney Marks, Benjamin Marks  | Michelle Anderson Publishing Pty Ltd

Management Contradictionary

$12.90 $7.90 39% off

Goodreads rating: 4.0

$12.90 $7.90 39% off

69% off est. retail
If you've ever been trapped in a meeting wondering if the buzzwords being thrown around actually mean anything, the "Management Contradictionary" could be a breath of fresh air for you. It's not just a book, but a humorous escape that dissects and lampoons the often-ridiculous corporate speak we encounter daily. Perfect for anyone needing a laugh at the expense of business pomposity.
The New PR : An Insider's Guide to Changing the Face of Public Relations - Thryft

The New PR : An Insider's Guide to Changing the Face of Public Relations

$8.90 $3.90 56% off

Goodreads rating: 3.17

$8.90 $3.90 56% off

87% off est. retail
This book is a must-read for anyone looking to update their public relations strategies and stay relevant in today's fast-changing landscape. Phil Hall provides insights into the latest trends and best practices, including virtual and experiential marketing, that will help readers stay ahead of the curve. Users will appreciate the practical advice and real-world examples that are sure to enhance their understanding and implementation of effective PR strategies.
Unselling: The New Customer Experience - Thryft
Scott Stratten | John Wiley

Unselling: The New Customer Experience

$13.90 $3.90 72% off

Goodreads rating: 4.02

$13.90 $3.90 72% off

88% off est. retail
Imagine a business model that prioritizes lasting relationships over singular sales. "Unselling: the new customer experience" nudges you towards crafting a brand that customers cherish, advocate for, and keep returning to. It's not just about the immediate sell; it's about cultivating an environment where your customers become your most enthusiastic promoters. This read is for anyone looking to transform their approach to sales and create a beloved, go-to brand for their market.
Opt-In Marketing: Increase Sales Exponentially With Consensual Marketing
Ernan Roman | Mcgraw-hill

Opt-In Marketing: Increase Sales Exponentially With Consensual Marketing

$35.90 $26.90 25% off

Goodreads rating: 3.67

$35.90 $26.90 25% off

46% off est. retail
If you're intrigued by the idea of boosting your sales while maintaining ethical practices, "Opt-in Marketing" is a resource you shouldn't miss. It offers innovative insights into forming sustainable, consensual relationships with customers, emphasizing long-term success. You'll find practical steps that flip the script on traditional, intrusive marketing—valuable for anyone looking to evolve in the digital marketing landscape.
151 Quick Ideas to Get New Customers
Jerry R. Wilson | Weiser

151 Quick Ideas to Get New Customers

$10.90 $6.90 37% off

Goodreads rating: 3.76

$10.90 $6.90 37% off

65% off est. retail
If you're searching for actionable ways to draw in new clientele and keep them coming back, "151 Quick Ideas To Get New Customers" by Jerry R. Wilson is an insightful guide you might find invaluable. It's filled with concise, practical tips that won't break the bank, and you can start applying them right away to see a real impact on your business. It's the kind of book that you'll probably keep referring to, given how direct and applicable the advice is.
21 Days to Unlimited Power with People
James K. Van Fleet | Prentice Hall Direct

21 Days to Unlimited Power with People

$8.90 $5.90 34% off

Goodreads rating: 3.26

$8.90 $5.90 34% off

If you've ever felt like you're not quite clicking with others or you want to improve your people skills, this book is your guide. It's a practical playbook for boosting your interpersonal influence, perfect for anyone looking to thrive in both personal and professional relationships. With actionable advice spread over a 21-day plan, you'll find it's like having a personal coach in the art of human connection.
The Green Bench II: Ongoing Dialogue About Leadership and Communication
Matt Rawlins | Amuzement Publications

The Green Bench II: Ongoing Dialogue About Leadership and Communication

$3.90

Goodreads rating: 3.0

$3.90

79% off est. retail
If you're intrigued by the nuances of leadership and the importance of communication within it, "The Green Bench II" could be a compelling read for you. This book serves as a virtual meeting point for discussing leadership principles. The metaphorical green bench offers a creative and relaxed backdrop for delving into these often-complex subjects, providing insights that you might find valuable for personal growth or professional development.
Successful Catalogs
Steve Warsaw | Visual Reference Pub Inc

Successful Catalogs

$17.90

Goodreads rating: 0.0

$17.90

If you're venturing into the world of catalog marketing, "Successful Catalogs" by Steve Warsaw could be a treasure trove for you. It's a visual journey featuring a variety of top-notch catalogs that have made a mark in the retail and B2B world. By perusing this book, you'll grasp the nuances of niche marketing through the lens of successful businesses. It's like having a mentor in book form to guide you on what makes a catalog stand out.
The Silent Language of Leaders: How Body Language Can Help or Hurt How You Lead
Carol Kinsey Goman | Jossey-bass

The Silent Language of Leaders: How Body Language Can Help or Hurt How You Lead

$16.90 $9.90 41% off

Goodreads rating: 3.62

$16.90 $9.90 41% off

70% off est. retail
If you're eager to hone your leadership craft, "The Silent Language of Leaders" could be your game changer. Carol Kinsey Goman dives into the nuanced realm of nonverbal cues, an often-overlooked aspect of communication. By leveraging neuroscience and psychology, the book offers you tools to bolster your presence and effectiveness in any leadership role, offering a distinct edge in the ever-competitive environments of management and team building.
50 Creative Training Openers and Energizers: Innovative Ways to Start Your Training With a Bang!
Just Arrived

50 Creative Training Openers and Energizers: Innovative Ways to Start Your Training With a Bang!

$10.90

$10.90

76% off est. retail
If you lead workshops, classes, or presentations, this feels like a practical shortcut to getting people switched on fast. It’s full of easy, interactive openers that help break the usual stiffness in the room and make people actually want to participate. Readers who like hands-on, immediately usable ideas will probably find it especially satisfying because you can try something from it almost right away.
Social Media 101: Tactics and Tips to Develop Your Business Online
Chris Brogan | Wiley

Social Media 101: Tactics and Tips to Develop Your Business Online

$10.90

Goodreads rating: 3.67

$10.90

62% off est. retail
Recommendation: Whether you are a small business owner or a marketing professional, "Social Media 101" is the ultimate guide to help you thrive online. With practical tips and tricks, Chris Brogan provides insights and resources to expand your social media presence, cultivate valuable relationships, and establish your brand's authority. Reviewed as a must-read for those looking to excel in the online marketplace, this book is a valuable resource for anyone aiming to leverage the power of social media.
Marketing - Thryft
Hartley Kerin, Steven W. Hartley, William Rudelius  | Mcgraw-hill

Marketing

$5.90 $3.90 34% off

Goodreads rating: 3.19

$5.90 $3.90 34% off

Reasons to read: 1. This book offers strategic techniques to create and execute successful marketing campaigns. 2. It provides valuable insights into consumer behavior and market trends. 3. With its focus on practical application, it equips readers with the skills to effectively promote products and services. 4. Whether you're a marketing professional or a business owner, this book will help you navigate the complex world of marketing and achieve measurable results.
Global Literacies: Lessons on Business Leadership and National Cultures - Thryft
Carl Phillips | Simon & Schuster

Global Literacies: Lessons on Business Leadership and National Cultures

$8.90 $7.90 11% off

Goodreads rating: 3.13

$8.90 $7.90 11% off

89% off est. retail
If you're carving out your space in today's global market, "Global Literacies" can be your compass. It distills the wisdom from top CEOs worldwide into tangible leadership practices, blending cross-cultural savvy with business acumen. Dive into this read to understand the universal truths of leadership and the critical role culture plays in international business success—insights that could help you and your organization thrive in the global economy.
Marketing
Carl D. McDaniel | Longman

Marketing

$10.90 $4.90 55% off

Goodreads rating: 3.5

$10.90 $4.90 55% off

88% off est. retail
If you're diving into the world of marketing, this book is like your personal GPS. It doesn't just scratch the surface; it's a deep dive that's constantly refreshed with the latest industry standards and examples. Think of it as your all-in-one, updated marketing mentor, brilliantly explaining how every piece of the marketing mix fits together in the real world.
The Official Guide for GMAT Review 2017 with Online Question Bank and Exclusive Video - Thryft

The Official Guide for GMAT Review 2017 with Online Question Bank and Exclusive Video

$9.90 $3.90 61% off

$9.90 $3.90 61% off

95% off est. retail
This book is essential for anyone looking to excel in the GMAT exam. With its personalized study plan, diagnostic test, and extensive practice questions, it allows you to focus on your areas of improvement. The detailed explanations and scoring information for example essays help you understand the test format and plan your approach. Don't waste time on what you already know – use this book to turn your weaknesses into strengths and boost your confidence for a high score.
The Human Touch Performance Appraisal (American Media One Series)
Just Arrived
Charles Cadwell | Amer Media Inc

The Human Touch Performance Appraisal (American Media One Series)

$10.90

Goodreads rating: 0.0

$10.90

This feels made for managers who want performance reviews to be more useful than intimidating. Instead of treating appraisal like paperwork, it pushes you to understand employee goals, expectations, and strengths in a way that feels practical and humane. If you like workplace books that help you lead better without sounding cold or corporate, this one should land well.
The Wimpy Kid Movie Diary: How Greg Heffley Went Hollywood
Just Arrived
Jeff Kinney | Harry N. Abrams

The Wimpy Kid Movie Diary: How Greg Heffley Went Hollywood

$11.90

Goodreads rating: 4.15

$11.90

60% off est. retail
This is a really fun behind-the-scenes peek at how Greg Heffley made the jump from page to screen. It has the same easy, humorous Wimpy Kid energy, but mixes in photos, storyboards, scripts, and costume designs that make the whole movie process feel exciting and surprisingly accessible. If you like books that feel interactive and packed with extras, this one is a great companion read.
Step-By-Step Wedding Photography - Techniques For Professional Photographers - Thryft
Damon Tucci | Amherst Media

Step-By-Step Wedding Photography - Techniques For Professional Photographers

$7.90 $3.90 51% off

Goodreads rating: 3.54

$7.90 $3.90 51% off

93% off est. retail
Recommendation: If you're a photographer looking to capture unforgettable moments on a wedding day, "Step-By-Step Wedding Photography" is the ultimate companion. With a no-nonsense approach, this book provides practical, step-by-step techniques that will help you create cutting-edge shots. Unlike other photography books, it doesn't get lost in theory but focuses on the specific steps you need to take to get the job done. From organizing the shots to mastering technical know-how, this blueprint will ensure you capture beautiful memories that will last a lifetime.
Effective Media Relations: How to Get Results
Alison Theaker & David Wragg Michael Bland | Viva Books Private Limited

Effective Media Relations: How to Get Results

$8.90 $5.90 34% off

Goodreads rating: 0.0

$8.90 $5.90 34% off

If you're navigating the media landscape for your brand or business, this book provides a succinct, practical guide to making a splash. Bland's insights could be the compass you need to guide your public relations efforts effectively and create impact through your media interactions. It's a valuable read especially if you're aiming to attain meaningful results in how your venture is perceived publicly.
The Public Relations Writer's Handbook: The Digital Age
Carol Ames, Don Spetner, Merry Aronson  | Jossey-bass

The Public Relations Writer's Handbook: The Digital Age

$16.90

Goodreads rating: 3.65

$16.90

70% off est. retail
Whether you're just starting in public relations or looking to refine your writing, this handbook can act as your compass. It breaks down the art into bite-sized, manageable pieces, making it easier for you to craft compelling narratives that resonate in our fast-paced digital world. With its emphasis on modern strategies and practical examples, it's like having a mentor guiding your every keystroke.
Collaborate : Tools and Techniques for Productive Meetings - Thryft
Greg Smith, John Canfield  | Black Lake Press

Collaborate : Tools and Techniques for Productive Meetings

$10.90 $3.90 64% off

Goodreads rating: 4.0

$10.90 $3.90 64% off

85% off est. retail
Ever felt trapped in unproductive meetings that just don't seem to go anywhere? "Collaborate" changes the game, turning dreaded team gatherings into inspiring sessions where goals are met with enthusiasm. It provides tools that harness the power of group intelligence. If you're aiming to improve team dynamics and outcomes, this book's approach to collaborative decision-making could be just what you need to revamp your meetings.
Nice Girls Just Don't Get It
Lois P. Frankel | Hachette Australia

Nice Girls Just Don't Get It

$8.90 $3.90 56% off

Goodreads rating: 3.61

$8.90 $3.90 56% off

If you've felt pushed around or overlooked, this is a game-changer. Frankel and Frohlinger draw a line in the sand, encouraging you to step over the threshold from 'nice' to 'winning'. They're not just theorizing; they offer concrete strategies for everyday situations, reshaping the 'nice girl' narrative into one where your voice is heard and your needs are met. You'll finish this book feeling inspired to tackle life with a fresh, assertive outlook.
Say It With Charts: The Executive's Guide to Visual Communication
Gene Zelazny | Mcgraw Hill

Say It With Charts: The Executive's Guide to Visual Communication

$15.90

Goodreads rating: 3.82

$15.90

71% off est. retail
If you frequently find yourself in the position of needing to convey complex information in a business setting, "Say It With Charts" could be a game changer for you. Gene Zelazny's expertise in creating effective visual aids will guide you through the visual representation of data, ensuring your presentations are both memorable and persuasive. The book is praised for its practical approach, combining traditional techniques with contemporary digital tools, making it an indispensable resource for modern professionals striving for clarity and impact in their communications.
Be the Solution: How Entrepreneurs and Conscious Capitalists Can Solve All the World's Problems - Thryft
Michael Strong, John Mackey  | John Wiley & Sons Inc

Be the Solution: How Entrepreneurs and Conscious Capitalists Can Solve All the World's Problems

$12.32 $3.90 68% off

Goodreads rating: 3.75

$12.32 $3.90 68% off

88% off est. retail
"Be the Solution" is a transformative read for anyone yearning to intertwine their entrepreneurial spirit with a purpose beyond profit. It's an invitation to imagine a world where business and benevolence are not at odds, but in fact, are collaborators in creating a better future. Through the shared insights of thought leaders like John Mackey, it illuminates the pathway toward more ethical economics, showcasing how the power of conscious capitalism can tackle societal challenges while fostering personal fulfillment.
Beyond Buzz: The Next Generation of Word-of-Mouth Marketing - Thryft
Lois Kelly | Amacom Books

Beyond Buzz: The Next Generation of Word-of-Mouth Marketing

$8.90 $3.90 56% off

Goodreads rating: 3.6

$8.90 $3.90 56% off

90% off est. retail
If you're intrigued by the power of modern marketing and crave a deeper understanding than just creating a buzz, 'Beyond Buzz' is for you. Lois Kelly dives into the art of message crafting that resonates deeply with customers. It's not just about the noise; it's about striking the right chord for effective, conversation-driven marketing. Read this if you're ready to elevate your word-of-mouth strategy from mere noise to a meaningful dialogue.
Charts & Graphics - DK Essential Computers
Robert Dinwiddie | Gardners Books

Charts & Graphics - DK Essential Computers

$18.90 $7.90 58% off

Goodreads rating: 0.0

$18.90 $7.90 58% off

If you want to elevate your Excel presentations, "Charts & Graphics" is a solid choice. It breaks down complex visualization concepts into digestible pieces that can make your data storytelling clear and compelling. Perfect for anyone looking to add a professional polish to their spreadsheets without getting lost in technical jargon.
The End of Marketing as We Know It
Sergio Zyman | Harper Business

The End of Marketing as We Know It

$10.90 $4.90 55% off

Goodreads rating: 3.72

$10.90 $4.90 55% off

If marketing's mystical allure has always intrigued you but its effectiveness seemed nebulous, Sergio Zyman's experiences at Coca-Cola will change that perception. He demystifies marketing with a blend of bold candor and ingenuity, providing a clear vista into what it takes to invigorate a brand in modern times. Reading this could be equivalent to having a private session with one of the industry's most successful figures.
An Introduction to Illustration
Brian Lewis | Apple Press

An Introduction to Illustration

$11.90 $7.90 34% off

Goodreads rating: 4.0

$11.90 $7.90 34% off

As someone with an artistic flair or a budding illustrator, you might find 'An Introduction to Illustration' by Brian Lewis to be particularly insightful. Since it comes from 1987, you'll be treated to a comprehensive look at illustration before the digital age dominated the scene. This could offer you a unique perspective on the foundational skills that remain relevant in the industry.
Leading Across New Borders - How to Succeed as the Center Shifts
Ernest Gundling, Karen Cvitkovich, Christie Caldwell  | Wiley

Leading Across New Borders - How to Succeed as the Center Shifts

$8.90 $3.90 56% off

Goodreads rating: 4.0

$8.90 $3.90 56% off

89% off est. retail
Considering the shifting economic power dynamics, "Leading Across New Borders" could be the compass you need in today's global market. It doesn't just theorize but grounds you in practical wisdom, shared by those with boots on the ground in international leadership roles. It's essential for the leader who aims to transcend cultural and organizational boundaries, motivating and guiding diverse teams to success. This guide will equip you with strategies to not only adjust but to thrive amidst the intricate tapestry of global business.
Teach Yourself Visually Complete WordPress
Janet Majure | Visual

Teach Yourself Visually Complete WordPress

$10.90

Goodreads rating: 4.14

$10.90

If you're keen on elevating your WordPress blog or site, this book could be your visual ally. It breaks down intricate features into digestible, step-by-step instructions with screenshots that make following along a breeze. Whether you're looking to optimize with SEO, link to various social platforms, or monetize with Google AdSense, this guide turns complexity into clarity, ensuring your WordPress journey is both productive and enjoyable.
Admiral: Kit Man
Bert Patrick | Matador

Admiral: Kit Man

$13.90 $8.90 36% off

Goodreads rating: 4.0

$13.90 $8.90 36% off

If you're intrigued by tales of the sea and the mettle of those who've mastered it, "Admiral" by Kit Man could be just the book to hoist your spirits. It's a deep dive into the challenges of leadership and survival amidst the immense and unpredictable ocean, perfect for anyone fascinated with maritime adventure and naval hierarchy. The journey of an admiral's grit and command will navigate you through turbulent waters and compelling narratives.
Selling for Dummies
Tom Hopkins | For Dummies

Selling for Dummies

$17.90 $7.90 56% off

Goodreads rating: 3.57

$17.90 $7.90 56% off

77% off est. retail
"Selling for Dummies" isn't just a manual; it's a communication toolkit. It's ideal for anyone who wishes to influence, persuade, or simply engage better with others. Whether you're aiming to climb the career ladder or enhance personal relationships, this book breaks down the process into manageable chunks, revealing the art of negotiation and the power of listening. It's like having a mentor guide you through the nuances of human interaction, which is invaluable in any walk of life.
New Absolute Appeal: Direct Mail Design - Thryft
Ami Miyazaki | Pie International

New Absolute Appeal: Direct Mail Design

$12.90

Goodreads rating: 2.0

$12.90

90% off est. retail
If creativity in marketing is your jam, 'New Absolute Appeal: Direct Mail Design' could be an inspiring addition to your shelf. It's essentially a playbook of successful direct mail campaigns that could spark your imagination. Whether you're a student, a graphic designer, or a marketing professional, this book could be the source you need to create direct mail that stands out and gets opened. It's not just educational; it's a visual feast and brainstorming partner rolled into one.
Techno Ready Marketing : How and Why Your Customers Adopt Technology - Thryft
Charles L. Colby, A. Parasuraman  | Free Press

Techno Ready Marketing : How and Why Your Customers Adopt Technology

$5.90 $3.90 34% off

Goodreads rating: 4.0

$5.90 $3.90 34% off

91% off est. retail
This book is valuable for business owners and managers who want to know how to navigate the rapidly changing technological landscape to enhance their relationship with customers. The unique feature of the book is its classification of customers as explorers, pioneers, skeptics and laggards, helping readers to customize their technology-based products to different market segments. Reading this book can help users measure how receptive their customers are to adopting technology and obtain insights into improving their marketing strategies.
Strategies for Business and Technical Writing - Thryft
Kevin J. Harty | Longman

Strategies for Business and Technical Writing

$13.90

Goodreads rating: 3.0

$13.90

89% off est. retail
If you're aiming to excel in the arena of business or technical writing, 'Strategies for Business and Technical Writing' is a must-read. It's like a Swiss army knife for professional writing – compact yet brimming with sharp insights. The book stands out by offering direct, seasoned advice from experts which might not only refine your writing skills but also give you that competitive edge in your workplace communications.
McNae's Essential Law for Journalists
Mark Hanna | Oxford University Press

McNae's Essential Law for Journalists

$36.90 $6.90 81% off

Goodreads rating: 3.84

$36.90 $6.90 81% off

86% off est. retail
If you're navigating the journalistic landscape, this book is a must-have. As someone likely to encounter the complex web of legal issues in media, having McNae's Essential Law for Journalists on your desk means you'll have a trusted source to help steer through the legalities. It's updated, comprehensive, and serves not just as a textbook but as a day-to-day reference to keep your work legally sound.
Organizational Communication for Survival : Making Work, Work - Thryft
James C. McCroskey, Virginia Peck Richmond  | Pearson

Organizational Communication for Survival : Making Work, Work

$9.90 $5.90 40% off

Goodreads rating: 3.23

$9.90 $5.90 40% off

88% off est. retail
"Organizational Communication for Survival" is an excellent resource for anyone looking to improve their communication skills in a professional setting. The book offers practical advice and clear examples for effective communication, as well as a solid theoretical foundation. Its concise and straightforward approach makes it perfect for busy professionals who want to quickly improve their communication skills and succeed within their organizations.
Brand Essence: Using Sense, Symbol and Story to Design Brand Identity
Neil Gains | Kogan Page

Brand Essence: Using Sense, Symbol and Story to Design Brand Identity

$44.90 $27.90 38% off

Goodreads rating: 3.88

$44.90 $27.90 38% off

If you're intrigued by branding's psychological side and eager to understand how sensory experiences weave into creating memorable brands, "Brand esSense" would be an enlightening read for you. Neil Gains delves into the nitty-gritty of how our senses influence our perceptions of brands and offers practical advice on storytelling in marketing. It could change how you approach building or enjoying brand experiences.
Organization Development: The Process of Leading Organizational Change - Thryft
Donald L. Anderson | Sage Publications, Inc

Organization Development: The Process of Leading Organizational Change

$17.90

Goodreads rating: 3.6

$17.90

90% off est. retail
If you're facing the challenges of steering an organization through the rapid currents of change, this book could be a beacon for you. It dives into the ethics and real-world applications behind organizational development, which can be invaluable in our era of globalization and technological leaps. What sets it apart is its blend of classic and contemporary methods, ensuring you have a well-rounded understanding of how to lead effectively in today's dynamic work environment.
Wordcraft: The Art of Turning Little Words Into Big Business
Alex Frankel | Crown

Wordcraft: The Art of Turning Little Words Into Big Business

$9.90 $3.90 61% off

Goodreads rating: 3.4

$9.90 $3.90 61% off

89% off est. retail
If you've ever wondered how brands embed themselves into our culture, "Wordcraft" is an eye-opener. Alex Frankel dives into the alchemy of naming in the marketplace, blending anecdotes with insider knowledge. It's a must-read if you're intrigued by how mere words can shape massive successes in business.
Working Internationally: Expatriation, Migration and Other Global Work - Thryft
Yvonne McNulty, Chris Brewster  | Edward Elgar Publishing

Working Internationally: Expatriation, Migration and Other Global Work

$6.90 $3.90 43% off

Goodreads rating: 4.0

$6.90 $3.90 43% off

93% off est. retail
This book is a must-read for individuals interested in the complexities of international work. Unlike other textbooks, it covers a wide range of international work types, including high-status expatriation, short-term project work, and even the management of refugees. The authors, renowned in the field, provide in-depth insights and research on topics such as global HRM, compensation, talent management, and human rights. With practical exercises and reflective questions, this book is a valuable resource for students and practitioners looking to expand their understanding of working internationally and how it goes beyond traditional conception.
The Fundamentals of Creative Photography
David Präkel | Ava Publishing

The Fundamentals of Creative Photography

$4.90

Goodreads rating: 3.62

$4.90

91% off est. retail
If you're interested in photography beyond casual shots, "The Fundamentals of Creative Photography" could be an enlightening read. It's not just about snapping pictures; it's a deep dive into creating images that serve a purpose and satisfy a client's vision. David Prakel's experience translates into practical advice, from skill development to navigating the business side of photography. This book could be your stepping stone to approaching photography with a professional lens.
Visualize Complex Processes With Microsoft Visio
David Parker, Senaj Lelic  | Packt Publishing

Visualize Complex Processes With Microsoft Visio

$24.90

Goodreads rating: 0.0

$24.90

49% off est. retail
If you've ever felt overwhelmed by the thought of mapping intricate business processes, this book is your ally. David J. Parker and Senaj Lelic have crafted a practical guide to harness Microsoft Visio for creating comprehensive, easily understandable flowcharts. Their expertise will help you visualize complex systems effectively, ensuring everyone on your team is on the same page and opening doors to process improvement. Plus, their attention to collaborative and secure flow management across Microsoft's suite is invaluable for integrated business solutions.
Business Data Communications - Thryft
William Stallings | Prentice Hall

Business Data Communications

$10.90 $8.90 18% off

Goodreads rating: 3.52

$10.90 $8.90 18% off

89% off est. retail
If you're delving into information and network management, this book could serve as your backbone. With real-world case studies, it doesn't just float in theoretical space; it grounds you in how data communications play out in actual business scenarios. It's particularly useful if you're interested in how the landscape has evolved with the advent of the internet and wireless networks. Keep in mind its publication date, though; while it lays out the foundation, some topics might need a contemporary supplement.
The Business of Writing The Victoria College Lectures - Thryft

The Business of Writing The Victoria College Lectures

$9.90 $3.90 61% off

$9.90 $3.90 61% off

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Find a Job Through Social Networking: Use LinkedIn, Twitter, Facebook, Blogs and More to Advance Your Career - Thryft
Ellen Sautter, Diane Crompton  | Jist Works

Find a Job Through Social Networking: Use LinkedIn, Twitter, Facebook, Blogs and More to Advance Your Career

$9.90 $3.90 61% off

Goodreads rating: 3.22

$9.90 $3.90 61% off

85% off est. retail
This book could be a good read for you if you are looking to leverage social media platforms to advance your career. It reveals the secrets of using LinkedIn, Twitter, Facebook, blogs, and more to find job opportunities and make valuable connections. With practical tips and strategies, it empowers you to navigate the world of social networking to maximize your job search and achieve career success.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.