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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail
Joe Vitale, Jo Han Mok  | John Wiley & Sons Inc

The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail

$8.90 $4.90 45% off

Goodreads rating: 3.43

$8.90 $4.90 45% off

84% off est. retail
You're diving into the digital market, hunting for strategies to monetize your online presence, and "The E-Code" is like the treasure map you've been seeking. The combined wisdom packed in this book comes from those who've walked the path and struck gold. It's not about overnight wealth; it's about actionable, concrete steps to turn your e-mails into a revenue-generating machine—perfect for anyone ready to take their digital hustle to the next level.
The Big Sister's Guide to the World of Work: The Inside Rules Every Working Girl Must Know
Jocelyn Greenky Herz, Marcelle Langan DiFalco  | Touchstone

The Big Sister's Guide to the World of Work: The Inside Rules Every Working Girl Must Know

$12.90 $8.90 31% off

Goodreads rating: 4.13

$12.90 $8.90 31% off

71% off est. retail
If you're stepping into the professional world or are looking to navigate your current career with a sharper edge, "The Big Sister's Guide to the World of Work" could be your playbook. The authors, Marcelle DiFalco and Jocelyn Greenky Herz, offer a blend of mentorship, real-world scenarios, and wisdom that feels like getting advice from a wise, experienced sister. It's great for grounding yourself in office culture and politics, giving you that behind-the-scenes whisper before you make your next move.
How Asia Advertises
Jim Aitchison | Wiley

How Asia Advertises

$13.90 $5.90 58% off

Goodreads rating: 3.64

$13.90 $5.90 58% off

93% off est. retail
"How Asia Advertises" is more than just another book on ads; it dives into the heart of what makes a campaign truly successful—strategy and problem-solving. If you're operating in the Asian market or just fascinated by its advertising dynamics, this book could be your atlas. Through 100 compelling case studies, it not only showcases creativity but also delves into the marketing philosophies that drive a third of the world's consumers. It's a broad, data-backed look at ads that work, a resource that can enrich your understanding whether you're a professional or a student of the trade.
Public Relations Practices : Managerial Case Studies and Problems - Thryft

Public Relations Practices : Managerial Case Studies and Problems

$21.90 $6.90 68% off

Goodreads rating: 3.32

$21.90 $6.90 68% off

95% off est. retail
This book could be a good read for anyone interested in public relations, especially students of introductory public relations, public relations campaigns, cases & problems, business communications, management and society. It provides a wide variety of real-life cases for readers to analyze and study, helping them develop agile thinking in applying effective PR practices to different situations.
Secrets of Influential People: 50 Techniques to Persuade People
Diana Mather, Steven Pearce  | Teach Yourself

Secrets of Influential People: 50 Techniques to Persuade People

$11.90 $7.90 34% off

Goodreads rating: 3.65

$11.90 $7.90 34% off

63% off est. retail
If you're eyeing a more impactful presence in your professional life, "Secrets of Influential People" might just lay down the blueprint you need. It's like having a mentor guide you through the thickets of company politics and networking. The book will resonate with you if you're striving to make your voice heard and to connect with the movers and shakers in your field.
Writing Television Sitcoms - Thryft
Evan S. Smith | Perigee Trade

Writing Television Sitcoms

$5.90 $3.90 34% off

Goodreads rating: 3.46

$5.90 $3.90 34% off

83% off est. retail
If you aspire to be a comedy screenwriter, this book serves as a comprehensive guide that teaches you how to write a funny script and pitch your show idea with examples from new and classic shows. It also provides insights from top writer-producers and explains how new-media developments can help you break into the business, making it an excellent starting point for beginners.
Pocket Guide to Technical Communication
William S. Pfeiffer | Prentice Hall

Pocket Guide to Technical Communication

$10.90

Goodreads rating: 4.04

$10.90

If you're eager to polish your professional writing skills, this book is a practical toolkit. It's not just about getting words on a page; it's a mentor guiding you through crafting effective resumes, business letters, and more. With templates to emulate and exercises to practice, it's like having an expert sitting right beside you. Whether you're a student or a professional, this guide will refine your communication prowess for the modern business world.
Scoring Points: How Tesco Is Winning Customer Loyalty
Tim Phillips, Clive Humby, Terry Hunt  | Kogan Page Business Books

Scoring Points: How Tesco Is Winning Customer Loyalty

$9.90

Goodreads rating: 3.73

$9.90

If you're interested in the magic behind successful business strategies, "Scoring Points" might just satisfy that curiosity. It provides an insider's look at Tesco's journey to retail dominance, made possible through a deep understanding of customer loyalty. The book offers valuable insights into how Tesco’s Clubcard transformed not just their bottom line, but also their customers' shopping experiences. Ideal for marketers, strategists, and anyone intrigued by the alchemy of consumer relations.
Shadows of the Neanderthal: Illuminating the Beliefs That Limit Our Organizations
Bobby Gombert, David Hutchens  | Pegasus Communications

Shadows of the Neanderthal: Illuminating the Beliefs That Limit Our Organizations

$10.90 $9.10 17% off

Goodreads rating: 3.99

$10.90 $9.10 17% off

"Shadows of the Neanderthal" might resonate with you if you're looking for a light-hearted yet insightful dive into organizational behavior and personal growth. Boogie's journey, wrapped in humor and metaphor, could be a relatable and engaging way to reflect on the unseen beliefs that hinder collaboration and innovation in your work environment.
The Attention Economy and How Media Works: Simple Truths for Marketers
Karen Nelson-Field | Springer

The Attention Economy and How Media Works: Simple Truths for Marketers

$25.90

Goodreads rating: 4.09

$25.90

51% off est. retail
If you find yourself wrestling with getting noticed in today's saturated media landscape, Karen Nelson-Field's insights in this book could be your strategic compass. She doesn't just throw stats and facts at you; she dissects them and helps you navigate the complex world of attention economy, making it especially valuable if you're in marketing or advertising and need to understand what truly grabs and keeps attention.
Networking for Career Success: 24 Lessons for Getting to Know the Right People - Thryft
Diane Darling | Mcgraw Hill

Networking for Career Success: 24 Lessons for Getting to Know the Right People

$10.71 $3.90 64% off

Goodreads rating: 3.25

$10.71 $3.90 64% off

84% off est. retail
If you're looking to climb the career ladder or open new professional doors, this book is your ally. 'Networking for Career Success' is a practical guide, offering a treasure trove of tips to build and leverage relationships in the business world. It's concise, direct, and full of actionable advice – perfect if you're serious about making meaningful connections.
Nice Girls Just Don't Get It
Lois P. Frankel | Hachette Australia

Nice Girls Just Don't Get It

$8.90 $7.90 11% off

Goodreads rating: 3.61

$8.90 $7.90 11% off

If you've felt pushed around or overlooked, this is a game-changer. Frankel and Frohlinger draw a line in the sand, encouraging you to step over the threshold from 'nice' to 'winning'. They're not just theorizing; they offer concrete strategies for everyday situations, reshaping the 'nice girl' narrative into one where your voice is heard and your needs are met. You'll finish this book feeling inspired to tackle life with a fresh, assertive outlook.
Contemporary Issues in Marketing and Consumer Behaviour - Thryft
Pauline Maclaran, Elizabeth Parsons  | Routledge

Contemporary Issues in Marketing and Consumer Behaviour

$11.90 $9.90 17% off

Goodreads rating: 4.29

$11.90 $9.90 17% off

90% off est. retail
If you’re curious about the true pulse of today’s marketing world, this could be your treasure map. 'Contemporary Issues in Marketing and Consumer Behaviour' offers deep dives into current hot topics like sustainability and global consumerism while bridging critical theories with real-world practices. It’s for thinkers like you, who are ready to connect academic insights with the dynamism of the marketing sector.
Designing Brand Experiences
Robin Landa | Cengage Learning

Designing Brand Experiences

$37.90

Goodreads rating: 3.86

$37.90

If you're intrigued by the fusion of creativity with strategic thinking in building memorable brands, Robin Landa's "Designing Brand Experiences" is a must-read. The book's colorful, visual-heavy approach takes you through the phases of branding in a manner that's both educational and inspiring. It's engaging for both newcomers and seasoned professionals in the field of design and advertising, offering a fresh perspective on crafting brand identities that stick.
PR 2.0 : New Media, New Tools, New Audiences - Thryft
Deirdre Breakenridge | Ft Pr

PR 2.0 : New Media, New Tools, New Audiences

$10.90 $3.90 64% off

Goodreads rating: 3.43

$10.90 $3.90 64% off

91% off est. retail
This book could be a great read for marketing and PR professionals who are interested in understanding and utilizing new media tools and social networking concepts. It offers practical guidance and real-world examples of how to effectively apply new media strategies to achieve results in public relations work. The book features an extraordinary array of new PR best practices, including setting up online newsrooms, using visual and social media in releases, and leveraging new online research and analytics tools. It also includes interviews with leading PR 2.0 practitioners, making it a valuable resource for anyone looking to master the newest tools and stay ahead in the ever-evolving world of public relations.
Mobile Magic: The Saatchi & Saatchi Guide to Mobile Marketing
Tom Eslinger | Wiley

Mobile Magic: The Saatchi & Saatchi Guide to Mobile Marketing

$14.90

Goodreads rating: 3.52

$14.90

If the digital future excites you, "Mobile Magic" by Tom Eslinger might just become your handbook. Eslinger brings decades of experience at Saatchi & Saatchi to the table, offering a treasure trove of insights that could transform how you approach mobile marketing. This isn't just theory—it's a practical guide that bridges the gap between traditional marketing and the mobile world that's quickly becoming the new normal. Whether you're a marketer looking to update your skills or a business owner seeking to stay ahead of the curve, this book could be the catalyst you need for change.
The Wantmakers : The World of Advertising: How They Make You Buy - Thryft
Eric Clark | Viking Adult

The Wantmakers : The World of Advertising: How They Make You Buy

$5.90 $3.90 34% off

Goodreads rating: 3.67

$5.90 $3.90 34% off

87% off est. retail
The Wantmakers provides a comprehensive look into the world of advertising, unveiling the manipulation tactics used by advertising firms to shape consumer behavior. The book dives into the strengths and weaknesses of the industry, and reflects on the impact of this manipulation on our lives, from the products we buy to the people we vote for. A must-read for those interested in understanding the power of advertising.
Marketing Research Essentials - Thryft
Carl D. McDaniel, Roger H. Gates  | Wiley

Marketing Research Essentials

$35.90

Goodreads rating: 3.57

$35.90

90% off est. retail
If you're looking to break into the marketing field or simply want to sharpen your market research skills, this book is a real asset. It hones in on practical applications and delivers current examples that bring complex concepts down to earth. Plus, the authors' firsthand industry experience translates into insights that can directly inform your business decisions. Reading this, you'll move beyond theory to grasp the full spectrum of market research practice.
Crisis Tales: Five Rules for Coping with Crises in Business, Politics, and Life
Lanny J. Davis | Threshold Editions

Crisis Tales: Five Rules for Coping with Crises in Business, Politics, and Life

$11.90

Goodreads rating: 3.66

$11.90

61% off est. retail
If you're facing tough times or unexpected challenges, "Crisis Tales" might be the read you need. The author shares real-world scenarios and lays out five essential rules that you can apply, not just in business or politics, but in the vast unpredictability of life. It's like a guidebook for weathering storms with your wits intact.
Polarity Management: Identifying and Managing Unsolvable Problems
Barry Johnson | H R D Press

Polarity Management: Identifying and Managing Unsolvable Problems

$8.90

Goodreads rating: 3.95

$8.90

76% off est. retail
If leadership challenges keep you up at night, Barry Johnson's "Polarity Management" could be your next great read. It nudges you away from the often fruitless quest for permanent solutions, guiding instead toward the fruitful management of ongoing, unsolvable problems. This book is a flashlight in the fog of complexity, illuminating a path forward for leaders who are willing to see beyond traditional problem-solving. Johnson's exercises and case studies are the practical tools that will help you apply this fresh perspective directly to the nuanced challenges you face.
Crucial Conversations: Tools for Talking When Stakes Are High
Kerry Patterson, Joseph Grenny, Stephen R. Covey  | Mcgraw-hill

Crucial Conversations: Tools for Talking When Stakes Are High

$10.90

Goodreads rating: 4.07

$10.90

58% off est. retail
If you ever find yourself walking on eggshells during intense discussions or wishing you could articulate your thoughts better when it really counts, "Crucial Conversations" might just be the game-changer you need. It’s like having a wise coach in your corner, teaching you how to stay calm and be effectively persuasive in moments where every word matters. Whether it's in the office or at home, this book could be a stepping stone to more fruitful and less stressful conversations, leading to better outcomes in your personal and professional life.
Winning Cover Letters - Thryft
Robin Ryan | Wiley

Winning Cover Letters

$4.90 $3.90 20% off

Goodreads rating: 3.2

$4.90 $3.90 20% off

"Winning Cover Letters provides a step-by-step formula to crafting a cover letter that highlights your most important skills for the job. This book is perfect for job seekers who want to stand out in the application process and land interviews. With examples from real clients, you can be assured that the advice in this book is effective. The Power Impact Technique is the key to getting noticed by potential employers and Winning Cover Letters shows you how to use it to your advantage."
Managing Up! 59 Ways to Build a Career-Advancing Relationship with Your Boss
Michael S. Dobson, Deborah Singer Dobson  | Amacom Books

Managing Up! 59 Ways to Build a Career-Advancing Relationship with Your Boss

$4.90

Goodreads rating: 3.74

$4.90

80% off est. retail
It's like a masterclass for your career trajectory. Mastering the subtle art of positioning yourself favorably in the eyes of those who hold the keys to the next rung on your career ladder isn't just a skill—it's an essential strategy. "Managing Up!" is the tactical guide you need, laid out in actionable steps, to foster a fruitful rapport with your supervisor and cultivate the kind of supportive work environment that can propel your career forward.
Chambers Desktop Guides: Writing for the Web - Thryft
Susannah Ross, Chambers  | Chambers Harrap Pub Ltd

Chambers Desktop Guides: Writing for the Web

$4.90 $3.90 20% off

Goodreads rating: 3.57

$4.90 $3.90 20% off

87% off est. retail
This book is a must-read for anyone looking to improve their web content writing, offering practical advice on language and content organization. The book is full of helpful tips and illustrations, providing clear explanations and examples that make it easy to apply the concepts to your own writing. Overall, readers will find this book to be an invaluable resource for creating user-friendly web content that both engages and informs visitors.
Principles of Marketing - Thryft
Philip Kotler, Gary M. Armstrong  | Pearson Education (us)

Principles of Marketing

$7.90 $3.90 51% off

Goodreads rating: 4.09

$7.90 $3.90 51% off

92% off est. retail
Principles of Marketing by Philip Kotler is a great read for business students and marketing professionals. The book provides an in-depth look at various core topics of marketing, including global marketing, ethical issues and social responsibility. The case studies found inside help to make the concepts presented in the book more understandable and applicable to real-world situations.
New Media : An Introduction - Thryft
Terry Flew | Oxford University Press

New Media: An Introduction

$11.61

Goodreads rating: 2.87

$11.61

64% off est. retail
If you're fascinated by how technology is recalibrating society, commerce, and politics, "New Media: An Introduction" by Terry Flew is an insightful read. Flew navigates the complexities of digital convergence and cultural shifts with a clear, accessible approach, making this a valuable primer for anyone looking to understand the forces behind our increasingly interconnected world. Whether you're a student, a professional in the creative industries, or simply a curious mind, this book will offer you a comprehensive view of how new media is remaking the landscape of human interaction.
Hitting the Sweet Spot: The Consumer Insight Workbook, How Consumer Insights Can Inspire Better Marketing and Advertising
Lisa Fortini - Campbell | The Copy Workshop

Hitting the Sweet Spot: The Consumer Insight Workbook, How Consumer Insights Can Inspire Better Marketing and Advertising

$9.90

Goodreads rating: 3.67

$9.90

If you're looking to understand the heartbeat of your market, "Hitting the Sweet Spot" could be your guide. Lisa Fortini-Campbell has crafted a workbook format that moves you beyond raw data, arming you with the tools to craft compelling marketing strategies. It's a journey from gathering consumer insights to unleashing creative, effective advertising that resonates with your audience.
The New Marketing Paradigm: Integrated Marketing Communications - Thryft
Robert F. Lauterborn, Don E. Schultz  | Mcgraw-hill

The New Marketing Paradigm: Integrated Marketing Communications

$5.90 $3.90 34% off

Goodreads rating: 3.67

$5.90 $3.90 34% off

87% off est. retail
Recommendation: The New Marketing Paradigm is a highly recommended read for marketers looking to take their customer engagement to the next level. It offers insights on why traditional mass marketing no longer works and how integrated communications programs can better respond to the needs of individual customers. Don Schultz shares his extensive knowledge on how to shift marketing strategies towards customer-focused approaches, making this book a must-read for modern marketers.
How to Win Friends and Influence People
Dale Carnegie | Pocket

How to Win Friends and Influence People

$8.90

Goodreads rating: 4.22

$8.90

59% off est. retail
This book is a must-read for anyone looking to improve their relationships and social interactions. Dale Carnegie's practical advice and techniques, shared in his exuberant and conversational style, will help you break out of mental ruts and make life more rewarding. Learn how to make friends quickly and easily, increase your popularity, persuade people to follow your way of thinking, win new clients and customers, become a better speaker, and boost enthusiasm among your colleagues. With timeless advice that has stood the test of time, this classic book will transform your relationships and enhance your interactions with everyone in your life. "How to Win Friends and Influence People" is your guide to mastering social influence.
Secrets of Power Negotiating: Inside Secrets from a Master Negotiator
Roger Dawson | Career Pr Inc

Secrets of Power Negotiating: Inside Secrets from a Master Negotiator

$10.90 $5.90 46% off

Goodreads rating: 4.05

$10.90 $5.90 46% off

78% off est. retail
Imagine stepping into any negotiation with confidence, armed with proven techniques that not only level the playing field but also give you the ability to control the game. Roger Dawson's "Secrets of Power Negotiating" isn't just about business; it's a comprehensive guide that'll equip you with the skills to negotiate your salary, a deal on a new car, or even bedtime with your kids. Let this be the ace up your sleeve, bringing you closer to your goals, one confident conversation at a time.
Unselling: The New Customer Experience - Thryft
Scott Stratten | John Wiley

Unselling: The New Customer Experience

$13.90 $3.90 72% off

Goodreads rating: 4.02

$13.90 $3.90 72% off

88% off est. retail
Imagine a business model that prioritizes lasting relationships over singular sales. "Unselling: the new customer experience" nudges you towards crafting a brand that customers cherish, advocate for, and keep returning to. It's not just about the immediate sell; it's about cultivating an environment where your customers become your most enthusiastic promoters. This read is for anyone looking to transform their approach to sales and create a beloved, go-to brand for their market.
The Truth About Negotiations
Leigh L. Thompson | Ft Pr

The Truth About Negotiations

$8.90 $4.90 45% off

Goodreads rating: 3.76

$8.90 $4.90 45% off

86% off est. retail
Leigh L. Thompson's book could be just the resource you're looking for if you're keen to sharpen your negotiation skills. Whether you're in sales, management, or simply looking to improve your day-to-day interactions, the 53 truths laid out here are bite-sized enough to grasp quickly yet powerful enough to make a real impact on your technique. Plus, the promise of better business relationships and win-win outcomes makes it a smart investment of your reading time.
Be the Solution: How Entrepreneurs and Conscious Capitalists Can Solve All the World's Problems - Thryft
Michael Strong, John Mackey  | John Wiley & Sons Inc

Be the Solution: How Entrepreneurs and Conscious Capitalists Can Solve All the World's Problems

$12.32 $3.90 68% off

Goodreads rating: 3.75

$12.32 $3.90 68% off

88% off est. retail
"Be the Solution" is a transformative read for anyone yearning to intertwine their entrepreneurial spirit with a purpose beyond profit. It's an invitation to imagine a world where business and benevolence are not at odds, but in fact, are collaborators in creating a better future. Through the shared insights of thought leaders like John Mackey, it illuminates the pathway toward more ethical economics, showcasing how the power of conscious capitalism can tackle societal challenges while fostering personal fulfillment.
Difficult Conversations: How to Discuss What Matters Most
Douglas Stone | Penguin Books, Limited (uk)

Difficult Conversations: How to Discuss What Matters Most

$4.90

Goodreads rating: 4.07

$4.90

80% off est. retail
Whether it's a chat with your boss about a raise or a tough talk with a neighbor, "Difficult Conversations" provides you with a practical roadmap to handle these moments with less stress and more success. Drawing from extensive research, the authors break the process into clear components, helping you to understand not just the 'what' but also the 'why' and the 'how' behind effective dialogue. It's like having a trusted guide by your side for those situations we often anticipate with dread.
Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works - Thryft
Pam Didner | Mcgraw Hill

Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works

$16.90 $4.90 71% off

Goodreads rating: 3.65

$16.90 $4.90 71% off

88% off est. retail
If you're navigating the complexities of marketing across multiple countries, "Global Content Marketing" is your compass. Pam Didner breaks down the daunting task of engaging an international audience into manageable steps. By adopting her 4P's framework, you can craft a content strategy that transcends borders. This book could be a game-changer for your business, giving you the tools to expand your reach and influence on a global scale.
A Bull in China : Investing Profitably in the World's Greatest Market - Thryft
Jim Rogers | Wiley

A Bull in China : Investing Profitably in the World's Greatest Market

$8.90 $3.90 56% off

Goodreads rating: 3.5

$8.90 $3.90 56% off

83% off est. retail
This book is the ultimate guide for anyone looking to invest wisely in the Chinese market. Jim Rogers, a successful investor and finance professor, shares invaluable insights and predictions about China's future dominance. With his expertise, he not only reveals profitable investment strategies but also highlights how China's growth will impact companies, markets, and economies worldwide. If you're ready to unlock the potential of China's market, this book is your indispensable companion.
The Global Etiquette Guide to Asia: Everything You Need to Know for Business and Travel Success
Dean Allen Foster | Wiley

The Global Etiquette Guide to Asia: Everything You Need to Know for Business and Travel Success

$18.90

Goodreads rating: 3.46

$18.90

41% off est. retail
It's clear you're someone who values cultural sensitivity and successful international relations. The Global Etiquette Guide to Asia would be your trusty compass in navigating the complex terrains of Asian business and social customs. This book isn't just information; it's insurance against the faux pas that could put a damper on your professional endeavors or travel experiences. It's tailored for both the savvy entrepreneur and the culturally curious traveler.
Executive Etiquette in the New Workplace
Marjabelle Young Stewart, Marian Faux  | St. Martin's Griffin

Executive Etiquette in the New Workplace

$8.90 $5.90 34% off

Goodreads rating: 3.56

$8.90 $5.90 34% off

81% off est. retail
As the workplace evolves, so must our professional behavior. This book is ideal if you're seeking to update your know-how on contemporary workplace conduct. Whether you're entering a new job or aiming to refine your professional image, "Executive Etiquette in the New Workplace" offers valuable insights into behaving and communicating with poise and confidence in today's corporate environments.
Kiss Bow Or Shake Hands - Thryft
George Borden | Bob Adams, Inc.

Kiss Bow Or Shake Hands

$7.90 $3.90 51% off

Goodreads rating: 4.09

$7.90 $3.90 51% off

87% off est. retail
This book is a must-read for anyone in the field of international business. It offers insightful and practical information on cultural norms, business practices, and communication styles in various countries. The most unique feature of this book is its comprehensive overview of 60 different cultures, which is especially helpful for someone who needs to do business across multiple borders. Users would likely review this book as an invaluable resource for navigating the complexities of cultural differences and improving their chances of success in global business.
The Stay Interview: A Manager's Guide to Keeping the Best and Brightest - Thryft
Richard P. Finnegan | Amacom

The Stay Interview: A Manager's Guide to Keeping the Best and Brightest

$9.90 $3.90 61% off

Goodreads rating: 3.85

$9.90 $3.90 61% off

81% off est. retail
You know that sinking feeling when a star member of your team hands in their notice. 'The Stay Interview' is the managerial life preserver you’ve been looking for. With Finnegan's expert insights, you’ll learn to conduct meaningful conversations that not only gauge employee satisfaction but actively engage your team in crafting their own stay plans. It’s a hands-on approach to retention that can change the way you lead for the better.
How to Measure Social Media: A Step-by-Step Guide to Developing and Assessing Social Media ROI
Nichole Kelly | Que Publishing

How to Measure Social Media: A Step-by-Step Guide to Developing and Assessing Social Media ROI

$11.90

Goodreads rating: 3.43

$11.90

If you're looking to justify your social media marketing efforts with hard data, "How to Measure Social Media" could be just the guide you need. Nichole Kelly breaks down the process of linking social media strategies directly to ROI, giving professionals like you the tools to communicate the value of your campaigns clearly to stakeholders. It's practical, focused on measurable outcomes, and especially useful if you've faced challenges proving the financial benefits of your social strategies.
Improve Your Global Business English
Sudakshina Bhattacharjee, Fiona Talbot  | Kogan Page

Improve Your Global Business English

$8.90

Goodreads rating: 3.81

$8.90

If you're navigating the intricacies of international business, this book is an invaluable ally. The tailored approach to improving your Business English is not just about grammar; it’s about understanding cultural nuances and refining your communication to resonate globally. With practical exercises and insightful examples, you'll learn how to effectively convey your message across different cultures, enabling you to broaden your professional reach and effectiveness.
Organization Development & Change - Thryft
Christopher G. Worley, Thomas G. Cummings  | Cengage Learning

Organization Development & Change

$42.90

Goodreads rating: 3.93

$42.90

90% off est. retail
As you navigate the ever-evolving landscape of organizational structures and strategies, "Organization Development & Change" could offer you solid theoretical underpinnings paired with practical applications. Whether you're a student or a seasoned professional, the combination of insight and actionable knowledge within this book can prove to be an invaluable resource for effecting change within any organization.
Measuring Marketing: 103 Key Metrics Every Marketer Needs - Thryft
John A. Davis | Wiley

Measuring Marketing: 103 Key Metrics Every Marketer Needs

$8.90 $3.90 56% off

Goodreads rating: 3.4

$8.90 $3.90 56% off

If you're knee-deep in marketing and feel the pressure to prove the value of your campaigns, "Measuring Marketing" is your ally. John A. Davis lays out a clear roadmap of 103 metrics that will help you translate marketing efforts into definitive financial terms. This book could change how you approach your marketing strategy and give you the tools to communicate your results effectively to stakeholders.
Step-By-Step Wedding Photography - Techniques For Professional Photographers - Thryft
Damon Tucci | Amherst Media

Step-By-Step Wedding Photography - Techniques For Professional Photographers

$7.90 $3.90 51% off

Goodreads rating: 3.54

$7.90 $3.90 51% off

93% off est. retail
Recommendation: If you're a photographer looking to capture unforgettable moments on a wedding day, "Step-By-Step Wedding Photography" is the ultimate companion. With a no-nonsense approach, this book provides practical, step-by-step techniques that will help you create cutting-edge shots. Unlike other photography books, it doesn't get lost in theory but focuses on the specific steps you need to take to get the job done. From organizing the shots to mastering technical know-how, this blueprint will ensure you capture beautiful memories that will last a lifetime.
In the Moment: Build Your Confidence, Communication and Creativity at Work
Neil Mullarkey | Kogan Page

In the Moment: Build Your Confidence, Communication and Creativity at Work

$12.90

Goodreads rating: 3.18

$12.90

45% off est. retail
"In the Moment" seems like a promising guide for professional growth. It's particularly ideal if you find yourself at a career crossroads or if you're aiming to level up your workplace presence. Mullarkey's insights could be the key to unlocking a more confident, articulate, and innovative you on the job.
Writer's Guide To Book Editors, Publishers, And Literary Agents, 1998-1999 - Who They Are! What They Want! And How To Win Them Over! - Thryft
Jeff Herman | Prima Lifestyles

Writer's Guide To Book Editors, Publishers, And Literary Agents, 1998-1999 - Who They Are! What They Want! And How To Win Them Over!

$11.90 $4.90 59% off

Goodreads rating: 4.26

$11.90 $4.90 59% off

For aspiring authors, this book provides comprehensive insights into publishing houses and literary agents in the US and Canada, along with practical advice on how to avoid common mistakes and improve the chances of getting representation. The book also includes valuable essays on topics such as how to write an effective query letter, and how to master ghostwriting and collaboration. Jeff Herman's extensive experience in the industry adds credibility to the information presented.
Applied Strategic Planning: How to Develop a Plan That Reallapplied Strategic Planning - Thryft
Leonard D. Goodstein, Timothy Nolan, J. William Pfeiffer  | Mcgraw Hill

Applied Strategic Planning: How to Develop a Plan That Reallapplied Strategic Planning

$7.90 $3.90 51% off

Goodreads rating: 3.74

$7.90 $3.90 51% off

94% off est. retail
This book is a must-read for any organization looking to develop and implement effective strategic plans. It provides a pragmatic and comprehensive approach, covering essential elements such as business integration, performance audits, cultural impact, and contingency planning. The use of humor, anecdotes, and practical examples make it engaging and easy to apply. Don't miss out on this invaluable resource to navigate the unpredictable business climate and secure future success.
The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
John Battelle | Portfolio Trade

The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

$12.90 $8.90 31% off

Goodreads rating: 3.84

$12.90 $8.90 31% off

60% off est. retail
If you're fascinated by the digital age's transformation, "The Search" is a compelling read. It unveils the dramatic changes in business and society, led by Google and the rise of online search. As you delve into this book, you'll gain a deeper understanding of how searching shapes our everyday lives and has altered the very fabric of our culture. It's a narrative that's especially relevant if you're intrigued by the intersection of technology, business, and daily existence.
1,001 Phrases You Need to Get a Job
Nancy Schuman, Burton Jay Nadler  | Adams Media

1,001 Phrases You Need to Get a Job

$13.90 $9.90 29% off

Goodreads rating: 4.05

$13.90 $9.90 29% off

64% off est. retail
If you're stepping into the job market, this book could serve as a secret weapon. It's packed with carefully crafted phrases that can give you an edge in interviews and professional correspondence. Imagine feeling prepared and confident in any job-hunting situation—this book aims to get you there.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.