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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Goodbye To Shy - 85 Shybusters That Work! - Thryft
Leil Lowndes | Mcgraw Hill

Goodbye To Shy - 85 Shybusters That Work!

$7.90 $3.90 51% off

Goodreads rating: 3.37

$7.90 $3.90 51% off

88% off est. retail
Goodbye to Shy is a must-read for anyone looking to overcome shyness and build self-confidence. Leil Lowndes' book provides 85 practical techniques to help you navigate social situations with ease, including making a stronger impression at work, sparking conversations, and winning the love you deserve. With Goodbye to Shy as your guide, you'll soon be saying hello to a happier, more confident you.
An Introduction to Illustration
Brian Lewis | Apple Press

An Introduction to Illustration

$11.90 $7.90 34% off

Goodreads rating: 4.0

$11.90 $7.90 34% off

As someone with an artistic flair or a budding illustrator, you might find 'An Introduction to Illustration' by Brian Lewis to be particularly insightful. Since it comes from 1987, you'll be treated to a comprehensive look at illustration before the digital age dominated the scene. This could offer you a unique perspective on the foundational skills that remain relevant in the industry.
Adv Prom Ise : An Integrated ... - Thryft
Michael A. Belch, George E. Belch  | Business Pubns

Adv Prom Ise : An Integrated ...

$5.07

Goodreads rating: 4.91

$5.07

90% off est. retail
"Adv Prom Ise" could be a good read for marketing professionals looking to effectively advertise through various channels such as print, radio, cable, satellite TV and the internet. The book dives deep into marketing principles and real-world marketing communication campaigns, offering global examples and discussing the use of the internet as a marketing tool. Several readers have praised the book for its practical insights and the author's expertise in the field.
Lend Me Your Ears: All You Need to Know About Making Speeches and Presentations
Max Atkinson | Oxford University Press

Lend Me Your Ears: All You Need to Know About Making Speeches and Presentations

$27.90 $18.90 32% off

Goodreads rating: 4.04

$27.90 $18.90 32% off

If standing in front of an audience sends waves of anxiety through you, John Maxwell Atkinson's "Lend Me Your Ears" could be your anchor. Atkinson's wisdom is distilled from years as a speech coach, promising to transform public speaking from a sweat-inducing ordeal to an opportunity to captivate and inspire your listeners. Get ready to leave behind those shaky hands and embrace your newfound eloquence.
Speaker's Lifetime Library - Thryft
Thelma Spinrad, Leonard Spinrad, Anistatia R. Miller  | Prentice Hall Direct

Speaker's Lifetime Library

$9.90 $8.90 10% off

Goodreads rating: 4.0

$9.90 $8.90 10% off

89% off est. retail
Whether you're a seasoned orator or newly stepping onto the podium, the Speaker's Lifetime Library is your treasure trove of inspiration. It's meticulously organized to help you find just the right words for any occasion. A resource that grows with you, it could become as essential to your public speaking as your own voice.
Power Plays - Shakespeare's Lessons in Leadership and Management - Thryft
Tina Packer, John O. Whitney  | Simon & Schuster

Power Plays - Shakespeare's Lessons in Leadership and Management

$31.41 $4.90 84% off

Goodreads rating: 3.48

$31.41 $4.90 84% off

88% off est. retail
If you have a keen interest in both classic literature and modern management, "Power Plays" offers a creative bridge between the two worlds. This book dives into Shakespeare's iconic characters and draws out valuable lessons on leadership that you can apply to today's corporate challenges. It's an intriguing mix of historical insight and contemporary strategy, tailor-made for those who appreciate a literary twist on business wisdom.
Public Relations Theory and Practice
Jane Johnston | Allen & Unwin

Public Relations Theory and Practice

$14.90 $8.90 40% off

Goodreads rating: 3.42

$14.90 $8.90 40% off

If you're looking to understand the evolving dynamics of public relations, this book by Jane Johnston might just be your go-to resource. It's a thoroughly updated edition that encapsulates contemporary industry practices in an accessible manner. Perfect for both students and professionals, it's bound to provide you with a solid foundation in public relations theory and its practical applications.
The Invisible Grail: How Brands Can Use Words to Engage with Audiences - Thryft

The Invisible Grail: How Brands Can Use Words to Engage with Audiences

$10.90 $3.90 64% off

$10.90 $3.90 64% off

If you're intrigued by the alchemy of language and branding, "The Invisible Grail" is a clarion call to revisit the potency of words. Imagine threading narratives that not just speak to but resonate with your audience, transforming mere consumers into loyal advocates. It's a cerebral journey into the heart of masterful communication—a must-read as you craft the verbal essence of your brand.
Think Write Grow : How to Become a Thought Leader and Build Your Business by Creating Exceptional Articles, Blogs, Speeches, Books and More - Thryft
Grant Butler | Wiley

Think Write Grow : How to Become a Thought Leader and Build Your Business by Creating Exceptional Articles, Blogs, Speeches, Books and More

$15.08

Goodreads rating: 3.48

$15.08

In a competitive age, thought leadership has emerged as a subtle but powerful way to grow your business, establish credibility and demonstrate expertise, build your profile and forge relationships with prospects and customers. Thought leadership material can take many forms, including public speaking, websites, the media, advertising, writing books, online forums, webinars and blogging. This book will show you how to take your great ideas and craft them into a clear point of view which can influence others. The book is organised into three 1. Defines thought leadership and how to transform your great ideas into effective thought leadership material. 2. Shows you how to articulate your ideas into effective communication. 3. Demonstrates how thought leadership can be marketed to grow your business and profile. Key Think Write Grow studies the techniques of the great communicators of recent times, from Barack Obama and Boris Johnson to Tim Flannery and Malcolm Turnbull.
Media Relations Issues & Strategies

Media Relations Issues & Strategies

$21.90 $13.90 37% off

$21.90 $13.90 37% off

76% off est. retail
If you're looking to stay ahead in public relations, "Media Relations – Issues & Strategies" offers invaluable insights tailored for today's rapidly shifting media landscape. Jane Johnston's expertise shines through every page, bridging traditional media with the dynamic world of social platforms. With practical tips and case studies, it becomes a trusty guide for anyone keen on mastering the art of reaching audiences through various media channels effectively. Whether you're a student or a seasoned professional, this book will help sharpen your strategy for media engagement.
Organize for Complexity: How to Get Life Back Into Work to Build the High-Performance Organization - Thryft

Organize for Complexity: How to Get Life Back Into Work to Build the High-Performance Organization

$9.90 $3.90 61% off

$9.90 $3.90 61% off

86% off est. retail
This book is for those seeking to understand and embrace the challenges of complexity in the workplace. With a bold and well-humored approach, Niels Pflaeging dismantles traditional management theories and offers practical alternatives. Through his insightful perspectives, he guides readers towards a new understanding of high-performance organizations and the contemporary leadership required to navigate complexity. With each page, Pflaeging shakes the dogmas of management to their core, leaving readers inspired and ready to reshape their approach to work. Whether you're a seasoned leader or an aspiring one, this book will revolutionize your perspective and equip you with the tools needed to thrive in a complex world.
The Handbook of Strategic Public Relations and Integrated Communications - Thryft
Clarke L. Caywood | Mcgraw-hill

The Handbook of Strategic Public Relations and Integrated Communications

$19.90 $5.90 70% off

Goodreads rating: 3.79

$19.90 $5.90 70% off

94% off est. retail
The Handbook of Strategic Public Relations and Integrated Communications is a comprehensive guide that provides tips, techniques, and best practices for communications professionals. It covers topics such as crisis management, client-agency relationships, and high-tech PR, making it a must-read for anyone looking to master the art of PR and marketing. Reviewed as an indispensable reference guide, this book combines the expertise of the world's foremost public relations and marketing authorities in one single resource.
How to Sell Yourself
Ray Grose | Kogan Page

How to Sell Yourself

$8.90 $6.90 22% off

Goodreads rating: 3.34

$8.90 $6.90 22% off

87% off est. retail
How to Sell Yourself is perfect for anyone who wants to learn how to promote themselves in a professional context. It provides practical advice on how to cultivate your personal "image" and how to adapt it based on the organizational culture. By following the steps in this book, readers will be able to develop a positive reputation and enhance their overall professional impact.
In the Moment: Build Your Confidence, Communication and Creativity at Work
Neil Mullarkey | Kogan Page

In the Moment: Build Your Confidence, Communication and Creativity at Work

$12.90 $7.90 39% off

Goodreads rating: 3.18

$12.90 $7.90 39% off

66% off est. retail
"In the Moment" seems like a promising guide for professional growth. It's particularly ideal if you find yourself at a career crossroads or if you're aiming to level up your workplace presence. Mullarkey's insights could be the key to unlocking a more confident, articulate, and innovative you on the job.
The Cultural Intelligence Difference: Master the One Skill You Can't Do Without in Today's Global Economy
David Livermore | Amacom

The Cultural Intelligence Difference: Master the One Skill You Can't Do Without in Today's Global Economy

$11.90

Goodreads rating: 3.8

$11.90

With our world shrinking into a global village, understanding how to interact in diverse environments is more important than ever. "The Cultural Intelligence Difference" is perfect for learning to bridge this gap. Whether you're leading a multicultural team or expanding your business internationally, this book can be your go-to guide for cultivating the cultural awareness and intelligence you need to succeed. The author, David Livermore, takes you through practical strategies and real-world examples to turn cultural sensitivity into a powerful business tool.
Dialogue and the Art of Thinking Together: A Pioneering Approach to Communicating in Business and in Life
William Isaacs, Peter M. Senge  | Currency

Dialogue and the Art of Thinking Together: A Pioneering Approach to Communicating in Business and in Life

$14.90 $8.90 40% off

Goodreads rating: 4.05

$14.90 $8.90 40% off

Recommendation: - This book is a must-read for anyone who wants to improve their communication skills in order to build successful partnerships and collaborations. It provides practical guidelines and insights on how to engage in honest and effective dialogue, which is crucial for resolving conflicts and fostering understanding. With its focus on the art of thinking together, this book will transform the way you approach conversations and help you navigate complex relationships with ease.
Telecommunications - Thryft
Senior Lecturer Department of Geography John Allen | Thomas Nelson Publishers

Telecommunications

$18.81 $5.90 69% off

Goodreads rating: 0.0

$18.81 $5.90 69% off

Diving into this book feels like you're enrolling in a mini-telecommunications course at the University of Bath. Its clarity in objectives and summaries make it a staple for anyone serious about mastering the subject. The inclusion of independent learning activities not only strengthens understanding but also ensures you consider the wider economic, social, and environmental implications of telecoms—an integral skillset for professionals in the field.
Branding - The Power Of Market Identity - Thryft
David E. Carter | Watson-guptill Pubns

Branding - The Power Of Market Identity

$7.90 $5.90 25% off

Goodreads rating: 3.78

$7.90 $5.90 25% off

89% off est. retail
This book is a comprehensive guide on creating and managing corporate or brand identity programs. It covers the latest trends and techniques in branding and provides insights into building strong brand identities. If you're a marketer, entrepreneur, or involved in branding, this book is an excellent resource to maximize your brand's power and impact. It offers practical advice, real-life case studies, and examples from leading brands that make it a must-read for anyone looking to build and strengthen their brand.
Step-By-Step Wedding Photography - Techniques For Professional Photographers - Thryft
Damon Tucci | Amherst Media

Step-By-Step Wedding Photography - Techniques For Professional Photographers

$7.90 $3.90 51% off

Goodreads rating: 3.54

$7.90 $3.90 51% off

93% off est. retail
Recommendation: If you're a photographer looking to capture unforgettable moments on a wedding day, "Step-By-Step Wedding Photography" is the ultimate companion. With a no-nonsense approach, this book provides practical, step-by-step techniques that will help you create cutting-edge shots. Unlike other photography books, it doesn't get lost in theory but focuses on the specific steps you need to take to get the job done. From organizing the shots to mastering technical know-how, this blueprint will ensure you capture beautiful memories that will last a lifetime.
Implementing 802.11, 802.16, and 802.20 Wireless Networks: Planning, Troubleshooting, and Operations
Ron Olexa | Newnes

Implementing 802.11, 802.16, and 802.20 Wireless Networks: Planning, Troubleshooting, and Operations

$33.90 $20.90 38% off

Goodreads rating: 1.0

$33.90 $20.90 38% off

80% off est. retail
If you're fascinated by the technicalities of wireless communications and seeking to deepen your understanding in this swiftly evolving field, "Implementing 802.11, 802.16, and 802.20 Wireless Networks" is an indispensable treasure trove. Bruce A. Fette has meticulously compiled practical insights that not only shed light on the planning phase but also provide nuggets of wisdom for troubleshooting and managing wireless networks. Your go-to handbook awaits, whether you're a student, engineer, or IT professional.
The Wimpy Kid Movie Diary: How Greg Heffley Went Hollywood
Just Arrived
Jeff Kinney | Harry N. Abrams

The Wimpy Kid Movie Diary: How Greg Heffley Went Hollywood

$11.90

Goodreads rating: 4.15

$11.90

60% off est. retail
This is a really fun behind-the-scenes peek at how Greg Heffley made the jump from page to screen. It has the same easy, humorous Wimpy Kid energy, but mixes in photos, storyboards, scripts, and costume designs that make the whole movie process feel exciting and surprisingly accessible. If you like books that feel interactive and packed with extras, this one is a great companion read.
The Art and Etiquette of Gift Giving - Thryft
Dawn Bryan | Bantam

The Art and Etiquette of Gift Giving

$5.90 $3.90 34% off

Goodreads rating: 3.5

$5.90 $3.90 34% off

87% off est. retail
This book could be a good read for someone who is interested in improving their gift-giving skills and wants to make a lasting impression on their loved ones, friends, or colleagues. The author provides valuable tips and insights into the dos and don'ts of gift-giving, including cultural customs and appropriate business gifts. Readers will appreciate the practical advice and thoughtful suggestions for choosing the perfect gift for any occasion.
Guidelines for Online Success
Rob Ford, Julius Wiedemann  | Taschen America Llc

Guidelines for Online Success

$10.90 $6.90 37% off

Goodreads rating: 3.41

$10.90 $6.90 37% off

If you're venturing into the digital jungle of Web entrepreneurship, "Guidelines for Online Success" could be your compass. It's not just theory; this book is a curation of wisdom from seasoned pros across the globe. You'll get to see what success (and failure) looks like from their vantage point, which could be invaluable as you craft your own path online.
Secrets of Great Rainmakers: The Keys to Success and Wealth
Jeffrey J. Fox | Hachette Books

Secrets of Great Rainmakers: The Keys to Success and Wealth

$13.90 $11.35 18% off

Goodreads rating: 3.69

$13.90 $11.35 18% off

75% off est. retail
If you're looking to sharpen your competitive edge and truly stand out, "Secrets of Great Rainmakers" is an essential guide. The author, Jeffrey J. Fox, has a knack for distilling insights from the best in the business. You'll find a treasure trove of strategies here that are not just effective, but also bring a fresh perspective to success and wealth, making it a compelling read for budding entrepreneurs and established professionals alike.
Unselling: The New Customer Experience - Thryft
Scott Stratten | John Wiley

Unselling: The New Customer Experience

$13.90 $3.90 72% off

Goodreads rating: 4.02

$13.90 $3.90 72% off

88% off est. retail
Imagine a business model that prioritizes lasting relationships over singular sales. "Unselling: the new customer experience" nudges you towards crafting a brand that customers cherish, advocate for, and keep returning to. It's not just about the immediate sell; it's about cultivating an environment where your customers become your most enthusiastic promoters. This read is for anyone looking to transform their approach to sales and create a beloved, go-to brand for their market.
Internet Commerce - Thryft

Internet Commerce

$10.90 $6.90 37% off

$10.90 $6.90 37% off

90% off est. retail
If you're intrigued by the digital evolution of business, "Internet Commerce" is your must-read. It not only dives into the changing workplace dynamics due to the online marketplace but also brings you tangible case studies to relate to. Plus, it's not just theoretical—it tackles practical issues like market research, security, and ethics to give you a comprehensive understanding of the Internet's impact on business.
Organizational Communication : Challenges of Change, Diversity, and Continuity - Thryft
William W. Neher | Pearson

Organizational Communication : Challenges of Change, Diversity, and Continuity

$33.90

Goodreads rating: 5.0

$33.90

90% off est. retail
Recommended for individuals interested in learning about organizational communication theories and their practical application in global, diverse, and changing organizations. The book provides a student-centered approach with case studies that explore issues related to communication ethics and diversity. Its unique feature is that it offers multiple perspectives (critical, interpretive, functionalist and managerial) to organizational communication, making it a well-rounded resource for readers.
Ad Women: How They Impact What We Want, Need, & Buy
Juliann Sivulka | Prometheus

Ad Women: How They Impact What We Want, Need, & Buy

$40.90 $16.90 59% off

Goodreads rating: 3.08

$40.90 $16.90 59% off

If you're intrigued by the intersection of feminism, history, and advertising, "Ad Women" will certainly resonate with you. Juliann Sivulka doesn't just narrate a history; she brings to life the pivotal roles women played in an industry that shaped societal norms and expectations. It's not just a story about ads – it's a story about struggle, empowerment, and the indelible mark women left on consumer culture. Expand your understanding of the ad world and the unsung heroines who changed it from the inside out.
Business Buzzwords: Tough New Jargon of Modern Business - Thryft
Michael Johnson | Blackwell Pub

Business Buzzwords: Tough New Jargon of Modern Business

$11.90 $3.90 67% off

Goodreads rating: 2.0

$11.90 $3.90 67% off

89% off est. retail
Business Buzzwords could be a good read for anyone who wants to clearly make sense of the terms used in modern business. The book lists down the origin and definitions of the most commonly used jargon in alphabetical order, making it easy for readers to understand without having to struggle to find the meaning of the words. This book will help readers decode the jargon and communicate with more clarity when interacting in a professional setting.
Evaluating Public Relations : A Best Practice Guide to Public Relations Planning, Research & Evaluation - Thryft
Paul Noble | Kogan Page Business Books

Evaluating Public Relations : A Best Practice Guide to Public Relations Planning, Research & Evaluation

$10.90 $5.90 46% off

Goodreads rating: 3.71

$10.90 $5.90 46% off

89% off est. retail
This book is a great resource for PR professionals looking to enhance their campaign evaluation skills. With case studies from around the world and insights from leading practitioners, it provides a comprehensive guide to designing and implementing effective evaluation methods. It is especially recommended for those seeking to improve the impact and success of their PR campaigns.
Chambers Desktop Guides: Writing for the Web - Thryft
Susannah Ross, Chambers  | Chambers Harrap Pub Ltd

Chambers Desktop Guides: Writing for the Web

$4.90 $3.90 20% off

Goodreads rating: 3.57

$4.90 $3.90 20% off

87% off est. retail
This book is a must-read for anyone looking to improve their web content writing, offering practical advice on language and content organization. The book is full of helpful tips and illustrations, providing clear explanations and examples that make it easy to apply the concepts to your own writing. Overall, readers will find this book to be an invaluable resource for creating user-friendly web content that both engages and informs visitors.
The Want Makers
Eric Clark | Penguin Books

The Want Makers

$10.90 $5.90 46% off

Goodreads rating: 3.67

$10.90 $5.90 46% off

62% off est. retail
"The Want Makers" is a thought-provoking dive into the advertising world that surrounds us. If you've ever felt curious about the invisible forces that nudge our decisions every day, Eric Clark's well-researched exploration will provide you not just with historical insights, but with a critical lens to view modern consumer culture. It's a revealing read for anyone interested in the psychological levers behind our spending habits and societal trends.
Cutlip & Center's Effective Public Relations
Glen Broom | Prentice Hall Ptr

Cutlip & Center's Effective Public Relations

$32.90 $19.90 40% off

Goodreads rating: 3.75

$32.90 $19.90 40% off

If you're aiming to dive into the world of public relations, this book is a treasure trove of insights and foundational knowledge. It's celebrated for being comprehensive and is often treated as an essential reference in the field. Whether you're a student or a seasoned pro looking to revisit the basics, this book could serve as an insightful companion on your journey.
The New PR : An Insider's Guide to Changing the Face of Public Relations - Thryft

The New PR : An Insider's Guide to Changing the Face of Public Relations

$8.90 $3.90 56% off

Goodreads rating: 3.17

$8.90 $3.90 56% off

87% off est. retail
This book is a must-read for anyone looking to update their public relations strategies and stay relevant in today's fast-changing landscape. Phil Hall provides insights into the latest trends and best practices, including virtual and experiential marketing, that will help readers stay ahead of the curve. Users will appreciate the practical advice and real-world examples that are sure to enhance their understanding and implementation of effective PR strategies.
Team Genius: The New Science of High-Performing Organizations
Just Arrived
Rich Karlgaard, Michael S. Malone  | Harper Business

Team Genius: The New Science of High-Performing Organizations

$9.90

Goodreads rating: 3.41

$9.90

70% off est. retail
This is a strong pick if you like business books that turn fuzzy workplace problems into something practical and actionable. It looks at why some teams click while others quietly fail, using research and real-world examples that make the ideas feel immediate. Readers who manage people or work closely in groups will likely appreciate how it challenges the myth that great teams just happen.
Improve Your Global Business English
Sudakshina Bhattacharjee, Fiona Talbot  | Kogan Page

Improve Your Global Business English

$9.90 $6.90 30% off

Goodreads rating: 3.81

$9.90 $6.90 30% off

If you're navigating the intricacies of international business, this book is an invaluable ally. The tailored approach to improving your Business English is not just about grammar; it’s about understanding cultural nuances and refining your communication to resonate globally. With practical exercises and insightful examples, you'll learn how to effectively convey your message across different cultures, enabling you to broaden your professional reach and effectiveness.
21st Century Manager: Meeting the Challenges and Opportunities of the New Corporate Age
Gareth S. Gardiner | Petersons

21st Century Manager: Meeting the Challenges and Opportunities of the New Corporate Age

$40.90 $24.90 39% off

Goodreads rating: 0.0

$40.90 $24.90 39% off

If you're stepping into a leadership role or already there but feeling the evolutionary tug of the 21st-century workplace, this book speaks to you. Gareth Gardiner presents a vivid contrast between the traditional managerial roles and the modern expectations, guiding you through adopting supportive and communicative skills. It's a bit like having an experienced mentor whispering in your ear, sharing insights you'll need to thrive in today's dynamic environment.
Easy Peasey: People Skills for Life
Allan Pease, Barbara Pease  | Pease International

Easy Peasey: People Skills for Life

$5.90 $3.90 34% off

Goodreads rating: 3.69

$5.90 $3.90 34% off

78% off est. retail
This book is a great read for individuals who struggle with communication and social skills. Allan Pease's expertise in body language and communication shines through the pages, providing practical tips and tricks to make a lasting impression on those around you. Readers will appreciate the straightforward language and easy-to-follow advice, making it a must-read for anyone looking to improve their people skills.
Married to the Brand
William J. McEwen | Gallup Press

Married to the Brand

$5.90 $3.90 34% off

Goodreads rating: 3.31

$5.90 $3.90 34% off

67% off est. retail
This book explores how some companies manage to create a strong relationship with their consumers, resulting in a lasting and satisfying connection. Through years of research and consumer stories, the author explains the emotions that need to be present in order for a customer to feel connected to a brand and the steps that marketers need to take to build and maintain these emotional connections.
The Big Sister's Guide to the World of Work: The Inside Rules Every Working Girl Must Know
Jocelyn Greenky Herz, Marcelle Langan DiFalco  | Touchstone

The Big Sister's Guide to the World of Work: The Inside Rules Every Working Girl Must Know

$12.90 $8.90 31% off

Goodreads rating: 4.13

$12.90 $8.90 31% off

71% off est. retail
If you're stepping into the professional world or are looking to navigate your current career with a sharper edge, "The Big Sister's Guide to the World of Work" could be your playbook. The authors, Marcelle DiFalco and Jocelyn Greenky Herz, offer a blend of mentorship, real-world scenarios, and wisdom that feels like getting advice from a wise, experienced sister. It's great for grounding yourself in office culture and politics, giving you that behind-the-scenes whisper before you make your next move.
Media Audiences : Effects, Users, Institutions, and Power - Thryft
John L. Sullivan | Sage Publications, Inc

Media Audiences : Effects, Users, Institutions, and Power

$32.90 $13.90 58% off

Goodreads rating: 2.93

$32.90 $13.90 58% off

90% off est. retail
If you're curious about the multifaceted relationship between media and audience, "Media Audiences" offers a thorough exploration that's particularly relevant in an era where content consumption is omnipresent. It peels away the layers of how we're shaped by media and yet, shape it in return—perfect for anyone interested in the nuances of media influence and the evolution of audiences as both consumers and producers.
Organizations: Rational, Natural, and Open Systems
W. Richard Scott | Prentice Hall

Organizations: Rational, Natural, and Open Systems

$11.90

Goodreads rating: 3.69

$11.90

This is a strong pick if you like seeing big, complicated fields made understandable without losing their depth. Scott helps you grasp how organizations can be viewed through different lenses, which makes the subject feel far more alive than a standard textbook. Readers often appreciate how foundational and clarifying it is, especially if they want a serious introduction that still connects theory to the real world.
The Smart Woman's Guide to Interviewing and Salary Negotiation
Julie Adair King | Delmar Cengage Learning

The Smart Woman's Guide to Interviewing and Salary Negotiation

$34.90

Goodreads rating: 3.92

$34.90

If you're looking to level up professionally, this guide is a treasure trove of insights specifically tailored for women tackling the job market. It delves into crafting a resume that stands out, breaking through gender barriers, and ensures you're equipped to negotiate a salary that reflects your worth. It's not just about landing the job; it's about owning your career path and breaking ceilings.
Marketing Strategy and Competitive Positioning - Thryft
Graham J. Hooley | Pearson

Marketing Strategy and Competitive Positioning

$43.90

Goodreads rating: 4.07

$43.90

90% off est. retail
If you're looking to brush up on your marketing strategies and gain a competitive edge, this book might just be your ally. The latest edition brings you up to speed with current trends, compelling case studies, and research findings that translate directly to the business decisions you face every day. It's like sitting down with experts who demystify the complexities of positioning in the market.
The Wantmakers : The World of Advertising: How They Make You Buy - Thryft
Eric Clark | Viking Adult

The Wantmakers : The World of Advertising: How They Make You Buy

$5.90 $3.90 34% off

Goodreads rating: 3.67

$5.90 $3.90 34% off

87% off est. retail
The Wantmakers provides a comprehensive look into the world of advertising, unveiling the manipulation tactics used by advertising firms to shape consumer behavior. The book dives into the strengths and weaknesses of the industry, and reflects on the impact of this manipulation on our lives, from the products we buy to the people we vote for. A must-read for those interested in understanding the power of advertising.
California--Graphic Design - Thryft
N/A | Madison Square Pr

California--Graphic Design

$7.90

Goodreads rating: 2.0

$7.90

90% off est. retail
"California Graphic Design showcases the work of top design firms, providing a glimpse into the most current and innovative graphic design solutions. This book would be perfect for students or professionals looking to stay up-to-date with the latest design trends and gain inspiration for their own work."
Networking for Career Success: 24 Lessons for Getting to Know the Right People - Thryft
Diane Darling | Mcgraw Hill

Networking for Career Success: 24 Lessons for Getting to Know the Right People

$10.71 $3.90 64% off

Goodreads rating: 3.25

$10.71 $3.90 64% off

84% off est. retail
If you're looking to climb the career ladder or open new professional doors, this book is your ally. 'Networking for Career Success' is a practical guide, offering a treasure trove of tips to build and leverage relationships in the business world. It's concise, direct, and full of actionable advice – perfect if you're serious about making meaningful connections.
Designer's Guide to Print Production
Nancy Aldrich-Ruenzel | Watson-guptill

Designer's Guide to Print Production

$21.90 $13.90 37% off

Goodreads rating: 0.0

$21.90 $13.90 37% off

If you're navigating the complexities of print design and production, consider this guide your ally. It delves into the nuances of planning and creating artwork for print, demystifying processes like typesetting and reproduction. You'll find the coverage on paper selection and the embracement of new technologies in the '90s particularly insightful, potentially sharpening your skills in scaling, copyfitting, and production scheduling.
Managing Diversity
Roger Cartwright | Capstone

Managing Diversity

$10.90 $6.90 37% off

Goodreads rating: 3.0

$10.90 $6.90 37% off

If the ever-evolving puzzle of managing a diverse workforce intrigues you, "Managing Diversity" by Roger Cartwright is a must-read. It's an insightful blend of practical strategies and real-world examples, like those from Coca Cola and British Airways, thereby offering not just theory but implementable advice. This book could be the tool you're seeking to navigate and enrich the multicultural landscape of your company with finesse.
Deconstructing Public Relations : Public Relations Criticism - Thryft

Deconstructing Public Relations : Public Relations Criticism

$14.90 $6.90 54% off

Goodreads rating: 3.09

$14.90 $6.90 54% off

90% off est. retail
This book is a valuable resource for PR scholars and students who are interested in a critical analysis of public relations practice. Through the use of case studies, the author demonstrates how a cultural studies approach can be applied to deconstruct and analyze PR campaigns. The book offers a fresh perspective on the often-misunderstood field of PR and encourages readers to think critically about its role in society.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.