Business Books
Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.
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Dilip K. Das
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Prentice
Hall
Emerging Growth Pole - The Asia-Pacific Economy
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If you're interested in understanding the rapid rise of the Asia-Pacific region in the global economy, "Emerging Growth Pole - The Asia-Pacific Economy" is a must-read. The book discusses the region's emergence as a significant trading area with intra-regional trade, foreign direct investment, and interdependence between Japan, China, Taiwan, Korea, and Thailand. It also analyses the role of APEC and ASEAN in the region. The book is recommended for anyone who wants to stay up-to-date with the Asia-Pacific economies and their impact on the world economy in the 21st century.
Rob Garner
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Sybex
Search and Social: The Definitive Guide to Real-Time Content Marketing
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If you're looking to invigorate your brand's digital presence, "Search and Social" might be just the ticket. It’s a treasure trove crafted for those wanting to master the art of online visibility and customer engagement. Garner merges SEO with social media, providing a clear-cut guide for executing content that resonates with customers—day or night. It's especially useful if you’re keen to stay ahead in the constantly buzzing digital marketing landscape.
Sara L. Beckman, Donald Barry Rosenfield |
Mcgraw-hill
Operations Strategy: Competing in the 21st Century
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If you're looking to sharpen your understanding of the operational decisions that drive successful businesses, this book does more than just break down concepts. It marries strategic oversight with practical analytical models, offering a dual lens to view the challenges and solutions found in real-world business management. Readers like you, eager to dive into the intricacies of operations with contemporary examples, will find its up-to-date research particularly valuable in crafting a modern operations strategy.
Kelly L. Murdock
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Wiley
3Ds Max 2011 Bible
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If you're diving into 3ds Max, look no further. This book guides both beginners and seasoned users through the complexity of the software. With tutorials that range from basic to advanced, you'll feel confident in creating stunning animations, renders, and models. Plus, the included DVD with additional resources is a major perk to expand your creative arsenal.
Laurie Bassi
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Mcbassi
&
Company
Hr Analysis Handbook
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If you're looking to dive deeply into HR analytics, this book is a gold mine. It doesn't just scratch the surface but gives you a comprehensive understanding of how to measure and analyze human capital. This can be transformative for HR professionals who want to make data-driven decisions and build more effective strategies within their organizations.
Erik Strom
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Sybex
Inc
Perl CGI Programming : No Experience Required
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Perl CGI No experience required is a vital resource for anyone who wants to create an interactive Web site. Gain a solid foundation in Perl and CGI and make your Web pages more visually exciting and commercially viable. This book helps you build that knowledge skill by skill.Create interactive, dynamic Web pages for any platform. Perl and CGI will enable visitors to your site to search for information, submit data, access a database, and place orders for goods and services. Follow clear, concise instructions and practical examples to learn how to build the exact functionality your Web site requires.
Vlada Matena, Bill Shannon, Mark Hapner |
Pearson
Education
Java (TM) 2 Platform, Enterprise Edition : Platform and Component Specifications
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The Java 2 Platform, Enterprise Edition (J2EE) defines a new standard in enterprise solutions through a simplified, component-based development model. By extending the "write-once, run-anywhere(TM)" benefits of the Java programming language to enterprise servers, J2EE adds the scalability, robustness, and security required for today's vital e-commerce and enterprise solutions. The Java 2 Platform, Enterprise Platform and Components Specifications defines the architecture for developing applications with J2EE. This volume Java 2 Platform, Enterprise Edition Specification, version 1.2 This specification defines the initial release of the J2EE platform. It discusses application architecture using Java Servlets, JavaServer Pages(TM), Enterprise JavaBeans, and other technologies. It specifies application access to services such as JDBC(TM), Java Transaction API, JavaMail(TM), CORBA connectivity, and others. It also discusses J2EE policies regarding application deployment and security. Enterprise JavaBeans Specification, version 1.1 Enterprise JavaBeans technology provides the standard middle-tier components in the J2EE model. This technology provides simplified support for transaction management and remote object access, and it frees enterprise developers to focus on the business logic of their applications. Version 1.1 of the specification includes a number of enhancements, including mandatory entity beans and XML deployment descriptors. Java Servlet Specification, version 2.2 Java Servlets technology defines a standard for developing server-side behaviors in web applications based on the Java programming language. As part of the J2EE specifications, servlets technology supports development of dynamic web content for e-commerce and other enterprise applications. JavaServer Pages Specification, version 1.2 The JavaServer Pages (JSP) technology simplifies the development and deployment of interactive web applications. Using an extensible markup language based on HTML and the Java programming language, JSP defines a server-side mechanism to allow content experts greater freedom in creating and displaying dynamic web content. Developed with the input of a wide range of industry experts, these specifications define a new standard for resolving many complex issues related to developing, deploying, and managing multi-tier enterprise applications.
Roger Jennings
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Wrox
Expert One-on-One Visual Basic 2005 Database Programming
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"Expert One-on-One Visual Basic 2005 Database Programming" is a comprehensive guide for experienced VB programmers upgrading their skills. This book offers best practices and advanced techniques for data management with VB 2005 and SQL Server. With real-world examples and easy-to-follow instructions, readers can learn to create usable Windows and Web forms in minutes without writing a line of code. The book also covers T-SQL extensions, in-process Web services, and notifications. Overall, this book is an indispensable resource for programmers looking to develop their skills in Visual Basic 2005 and SQL Server.
Howard Rheingold
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Basic
Books
Smart Mobs : The Next Social Revolution
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Smart Mobs would be a great read for those who are interested in the cultural and social implications of mobile communication advancement. The author, Howard Rheingold, provides a unique perspective on the convergence of technology, pop culture, and social activism. One of the most distinctive features is his focus on how people use and adapt to mobile communication rather than just the technology itself. Overall, users may find this book insightful in understanding the potential impact of mobile communications on society.
Brian S. McWilliams
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O'reilly
&
Associates
Spam Kings: The Real Story Behind the High-Rolling Hucksters Pushing Porn Pills and Enlargements
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If you've ever been curious about the people who flood our inboxes with unwanted emails, "Spam Kings" offers a deep dive into their world. You'll find it fascinating how Brian McWilliams explores the cat-and-mouse game between spammers and those fighting to curb the digital menace. It's a real-life thriller that might change the way you look at your spam folder.
Joe Kraynak
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Prentice
Hall
Kraynak: Brill Web Design_p
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If you're looking to dip your toes into website creation or want to refine your existing skills, 'Brilliant Web Design' is an outstanding guide. Joe Kraynak walks you through the essentials of crafting visually appealing and user-friendly websites, with a keen focus on maintenance and security. This read could be the mentor you need in the digital landscape.
John Naisbitt
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University
Of
Nebraska
At
Omaha,
College
Of
Continuing
Studies
Global Paradox : The Bigger the World Economy, the More Powerful Its Smallest Players
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This book provides insights on how the global economy is changing, and highlights the growing power of small entities in this system. It shows how small and medium-sized businesses are becoming more dominant, and how this can ultimately lead to a positive future. The author provides numerous examples and forecasts, making this book essential for understanding the new patterns that are emerging in the global economy.
Consumer Behavior : Global Edition
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This book is a must-read for marketing professionals and students who wish to understand the significance of consumer behavior in developing effective marketing strategies. With a focus on the impact of new media on consumer behavior, the 10th edition of Consumer Behavior by Leon Schiffman is a comprehensive guide that explores the various ways in which the study of consumer behavior helps in developing, planning, and implementing marketing strategies. The book covers a wide range of topics including consumer motivation, attitudes, decision making, and post-purchase behavior. Overall, this book provides an in-depth understanding of how consumer behavior affects marketing decisions and how marketers can utilize this knowledge to their advantage.
Karl Erik Sveiby
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Berrett-koehler
Publishers
The New Organizational Wealth: Managing & Measuring Knowledge-Based Assets
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If you’re navigating the modern knowledge-based business landscape, Sveiby's insights are pivotal. He translates the often nebulously defined territory of intellectual capital into concrete management principles. This book could be your roadmap to harnessing and leveraging the most valuable assets of your firm—experience, skills, and knowledge—in a way that’s measurable and meaningful.
Stephen Bayley
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Phaidon
Press
Imagination
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If you're intrigued by the intersection of design and storytelling, "Imagination" will be a feast for your senses. This book isn't just a window into a top-tier design agency's work; it's a deep dive into groundbreaking projects that have shaped experiences from museums to corporate showcases. Think of it as a behind-the-scenes tour of some of the most captivating theatrical events in recent decades, sure to spark your own creativity.
John Ward, Chris Edwards |
Prentice
Hall
The Essence of Information Systems
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If you're an MBA student or an aspiring manager looking to deepen your understanding of information systems, this book makes for an indispensable asset. It condenses the subject into its most critical elements, offering a concise yet comprehensive overview suitable both as a course companion and a handy reference for your professional bookshelf. Its streamlined content is also perfect for undergraduates and postgraduates seeking clarity and mastery in the field.
Phil Kafcaloudes
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Abc
Books
ABC All-Media Court Reporting Handbook for Broadcast and Print Journalists and Media Students
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Considering your interest in media and journalism, the "ABC All-Media Court Reporting Handbook" could be an essential addition to your professional library. It brings clarity to the often-complicated intersection of media freedom and legal restrictions, something that's crucial for anyone in the field. Phil Kafcaloudes has provided a concise resource that tackles complex legal issues with straightforward answers, which can be an indispensable guide for broadcast and print journalists, as well as students navigating media laws.
G. Pascal Zachary
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Little,
Brown
&
Company
Show-Stopper! The Breakneck Race to Create Windows NT and the Next Generation at Microsoft
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If you're fascinated by tech history or love behind-the-scenes industry stories, "Show-Stopper!" is right up your alley. By diving into the creation of Windows NT, it offers an in-depth look at the challenges and triumphs of software development on a monumental scale, all set against the backdrop of the cutthroat tech industry in the early '90s. It's a gripping narrative that puts you in the rooms where computing history was made.
Jack Jeandron
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Arcadia
Publishing
Keyport: From Plantation to Center of Commerce and Industry - The Making of America Series
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If you're into American history and relish understanding how small towns evolve, Keyport's story captures just that. It delves into the essence of what shaped America at a micro level—how a tiny plot of land became significant through its unique industries and vibrant tales. It's engaging for anyone intrigued by the less often told stories of America's economic and social fabric.
Just Arrived
Kelly Mooney, Nita Rollins |
New
Riders
The Open Brand: When Push Comes to Pull in a Web-Made World
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This is a sharp, timely read for anyone curious about how brands stay relevant when audiences have more power than ever. It breaks old marketing habits apart in a way that feels practical rather than academic, then rebuilds them around a more human, connected web world. If you like business books that help you see a major shift clearly, this one will feel both insightful and useful.
Graham Colin-Jones
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Times
Editions,singapore
The Complete Asian Report Writer
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If you're navigating the nuances of Asian business communication, 'The Complete Asian Report Writer' is a resourceful tool to own. Graham Colin-Jones tailors writing strategies specifically for Asian markets, making it an insightful companion for professionals looking to refine their report writing to cater to this audience. It's a thoughtfully structured handbook that will surely enhance your written communication in a business context.
Barbara Stefik, Mark Stefik |
Mit
Pr
Breakthrough: Stories and Strategies of Radical Innovation
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If you're intrigued by how innovation happens and thrives, "Breakthrough" could be an enlightening read for you. It doesn't just theorize but also shares concrete profiles of innovators from MIT, which means you'll be getting insights from one of the leading technology and innovation hubs in the world. This could be the inspiration or the push you need to start cultivating a similar culture in your own sphere.
Keith Ward
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Routledge
Marketing Finance: Turning Market Strategies Into Shareholder Value
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If you're looking to sharpen your marketing edge with a solid financial understanding, "Marketing Finance" is your go-to resource. It delves into the intricacies of aligning market tactics with shareholder interests, offering valuable insights for both seasoned professionals and newcomers eager to boost their strategic financial skills. This book's blend of marketing and finance could transform how you see the business landscape.
I. Jacobson, Maria Ericsson, Agneta Jacobson |
Addison-wesley
The Object Advantage - Business Process Reengineering With Object Technology
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The Object Advantage is a must-read for managers and business owners who want to re-engineer their processes with object technology. This book provides practical steps to success by offering a blueprint for re-designing a business according to Business Process Reengineering (BPR) principles. It describes all the details of a business by viewing customers as users and business processes as cases of how they use the business. This book will be invaluable for re-engineering teams, employees within a re-engineered company who wish to understand their new environment, and systems analysts and designers expanding their applications of object technology into business modeling and re-engineering.
Craig J. Della Valle MD
|
Slack
Incorporated
Curbside Consultation in Knee Arthroplasty : 49 Clinical Questions
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"Curbside Consultation in Knee Arthroplasty" is a great book for orthopedists, residents, and non-physician personnel, offering concise and practical advice on complex knee surgery questions. With a unique Q&A format, readers will appreciate the expert advice on tough clinical questions on knee arthroplasty and will benefit from the user-friendly and casual format of the book.
Scott Galloway
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Bantam
Press
Post Corona - From Crisis to Opportunity
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"Post Corona - From Crisis To Opportunity" is a critical read if you want to understand the massive shifts in business and society accelerated by the Covid-19 pandemic. Scott Galloway's insights are especially valuable, not just for the way they unpack the current landscape but also for how they provide a navigational tool for what's coming next. His straightforward and often humorous approach makes complex economic concepts digestible, and his predictions could be crucial for anyone looking to adapt and thrive in a post-pandemic world.
David Lash
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Addison-wesley
The Web Wizard's Guide to PHP
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The Web Wizard's Guide to PHP is a great choice for anyone looking to learn PHP programming quickly and easily. This book is a part of the Web Wizard Series and is designed for readers with no programming background. The book covers all PHP language basics to help readers create dynamic web pages and applications including databases. Readers will find the book concise and practical to use and the full-color design makes it easy to read. The book is recommended for anyone who wants to enhance their web presence with PHP code.
Alex Musa, Howard Grossman |
Prima
Games
Saints Row: The Third - The Studio Edition : Prima's Official Game Guide
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Goodreads rating: 3.7
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This guidebook is a must-have for any gamer who wants to complete every mission and activity, acquire every collectible, and take over all rival gang territory. With a behind-the-scenes tour, the Studio Edition offers a unique insight into the game's design and development. The cheats for your cell phone and list of all accolades revealed make it easier to attain every Achievement or Trophy. The one-of-a-kind Saints style cover makes it a great addition to any gamer's collection.
Ian Greenleigh
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Mcgraw
Hill
The Social Media Side Door: How to Bypass the Gatekeepers to Gain Greater Access and Influence
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Goodreads rating: 3.93
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If you're trying to make a mark in your industry or seeking to elevate your career, "The Social Media Side Door" could be your tactical guide. Ian Greenleigh offers strategies to connect with high-level individuals bypassing conventional barriers. It's less about the number of followers and more about meaningful engagement with the right people. This could be particularly enlightening if you're looking to leverage social media for more than just likes and retweets, aiming for real professional growth and networking opportunities.
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"Information Systems Management In Practice provides practical insights into the management of information technology. The 7th edition is updated with new topics like digital convergence, messaging, and instant messaging, as well as a revised discussion on wireless technology. The book also includes case examples to help readers understand how to apply the theory in real-world situations. This book is perfect for executives and students interested in the practical management of IT."
Mira Kamdar
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Scribner
Planet India: How the Fastest Growing Democracy Is Transforming America and the World
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If you're intrigued by international relations and global economies, "Planet India" offers an insightful glance into how a burgeoning democracy can reshape global dynamics. Mira Kamdar presents a convincing narrative about India's rapid advances in technology and its democratic spirit, which might just change the way you perceive global power shifts. As the country navigates environmental and political challenges, this book will broaden your understanding of the delicate interplays shaping our world.
Michael Stanley; Williamson Makower
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Hodder
&
Stoughton
Ltd
Operational Research: Problems, Techniques and Exercises
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If you're fascinated by optimizing complex systems, this vintage gem is for you. It's like a time capsule that offers a foundational understanding of Operational Research with hands-on practice, allowing you to grapple with problems just like the pioneers of the field. Plus, digging into methods of the past gives an appreciation for today's advances.
Peter Coleman
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Routledge
Shopping Environments: Evolution, Planning and Design
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If you're fascinated by the interplay between commerce and creativity, "Shopping Environments" offers a deep dive into the evolution of retail spaces. It's not just an academic exploration; it's a visual feast and a source of inspiration for anyone interested in the way shopping spaces are planned and designed to shape our buying experiences. With a global perspective, it's like a masterclass in retail design theory and practice.
ANDERSON CHRIS
|
Random
House
Free: The Future of a Radical Price
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Imagine a market where price tags start to disappear, and the word 'free' pops up more often than a summer sale sign. Chris Anderson deftly weaves through the implications of such an economy, not just to tease your curiosity but to prepare you for a shift in how we view value and trade. It's a book that feels like a doorway to the future, but only if you're ready to step through it.
Richard S. Tedlow
|
Portfolio
Trade
Andy Grove: An American Story
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If you're fascinated by the interplay of innovation and leadership in the tech world, then this exploration of Andy Grove's life at Intel is a must-read. Tedlow's in-depth account lifts the curtain on Grove's unique problem-solving approach. Imagine drawing inspiration from someone who started with nothing and scaled the heights of Silicon Valley—a true embodiment of the American Dream, offering insights valuable for aspiring leaders and entrepreneurs alike.
Robin M. Smith
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Jossey-bass
Conquering the Content: A Step-by-Step Guide to Online Course Design
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If you're delving into online education, either as an educator or an instructional designer, "Conquering the Content" is a hands-on guide you'll appreciate. It strips away the fluff and zeroes in on the practicalities—the "how-to"—of piecing together an online course. It's the workshop-in-a-book, focused not just on theory but on the tangible steps to create engaging and informative online content. Consider this book your behind-the-scenes pass to crafting courses that captivate and educate.
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The Bridge Book is an excellent choice for anyone who wants to learn, or improve upon, their bridge game. With its clear explanations and practical examples, readers will be able to enhance their skills and strategy in no time. Whether you're a beginner or an experienced player, this book is sure to help you develop a deeper understanding of the game and how to best navigate its complexities.
Kelly C. Bourne
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Computing
Mcgraw-hill
Testing Client/Server Systems
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If the tech side of software development is your jam, Bourne's book offers a deep dive into the intricacies of client/server systems. You won't just get acquainted with troubleshooting; you'll get an arsenal of tools to tackle GUI testing and compatibility challenges. Plus, it's a beacon for anyone navigating the transition from mainframes to the client/server paradigm. Keep in mind, though, the tech landscape has evolved since '97, so it doubles as a historical perspective on testing tools and methodologies.
Raphel Needleman
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Brady
Infoworld : Understanding Personal Computer Networks
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Book by Needleman Raphael
Geoffrey A. Moore
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Capstone
Ltd
Living On The Fault Line - Managing For Shareholder Value In The Age Of The Internet
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Goodreads rating: 3.69
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This book could be a good read for someone who is seeking guidance on how to effectively manage their company in an era of rapid technological change. Geoffrey A. Moore challenges traditional management practices and offers insights on adapting to the demands of the internet age. By providing practical strategies and examples, this book equips readers with the tools needed to navigate and thrive in a constantly evolving business landscape.
François de Varenne, Eric Briys |
Wiley
Asset Liability Management in Insurance Companies
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If you're navigating the intersection of finance and insurance, this book is a valuable compass. It offers a clear, informative walkthrough of how these two worlds are blending, particularly through asset liability management. You'll appreciate the expertise of Eric Briys and François de Varenne as they guide you through property-casualty coverage, life insurance, and the impact of market pressures, shaping a more resilient and innovative insurance industry.
Object-Oriented Technology - A Manager's Guide
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$7.90
$3.90
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Goodreads rating: 3.65
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$7.90
$3.90
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This book is a great choice for managers who want to understand the basics of object-oriented technology. It breaks down complex technical concepts into an accessible format that anyone can understand. Readers will gain a glimpse into the future of this emerging paradigm, making it a valuable resource for those looking to stay ahead of the curve.
Peter H. Gregory
|
Mcgraw
Hill
CISA Certified Information Systems Auditor All-In-One Exam Guide, Fourth Edition
$13.90
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Goodreads rating: 3.98
$13.90
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85% off est. retail
As a burgeoning IT audit professional or someone eyeing CISA certification, this book can be a game-changer for you. Peter H. Gregory has meticulously covered each domain of the CISA exam, providing not just the crux of what's needed to pass but also enriching your understanding to serve as an effective auditor thereafter. With practical exam questions and exam tips throughout, it's like having an expert mentor guiding you on your path to certification.
Staci Warne
|
Packt
Publishing
Working Smarter with Microsoft Outlook: Supercharge Your Office and Personal Productivity with Expert Outlook Tips and Techniques
$24.90
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Goodreads rating: 3.0
$24.90
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49% off est. retail
If you're feeling swamped by emails and appointments, this book is your life raft. It promises to equip you with clever strategies to streamline your Outlook use, making your work life feel more manageable and less cluttered. Think of the hours you'll reclaim for actual work—or better yet, for yourself—thanks to the insightful productivity hacks within these pages.
Lesley Anne Robertson
|
Course
Technology
Simple Program Design : A Step by Step Approach
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$9.29
$7.90
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Goodreads rating: 3.79
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$9.29
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89% off est. retail
This book would be a great read for beginners and aspiring programmers who want to build a solid foundation in program design. It presents a step-by-step approach to solving programming problems using pseudocode, making it easy to understand and implement. The emphasis on structured programming and modular design ensures that readers develop sound programming skills. Whether you're a student or a professional, "Simple Program Design" is the perfect resource to enhance your programming abilities.
Hyun-Soon Lee
|
Harriett
Press
Buckle Down: How I Invented South Korea's First Automobile Engine
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$3.90
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Goodreads rating: 3.0
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$13.90
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89% off est. retail
Buckle Down is a captivating narrative that could resonate with you if you're drawn to authentic success stories, especially those involving remarkable feats in engineering. Dr. Lee's transition from the comfort of General Motors to the uncharted territories of Hyundai is not just inspiring but offers valuable insights into perseverance and innovation in the face of adversity. Whether you're an aspiring engineer or just love underdog tales, this book puts the 'drive' in the drive to succeed.
Frederick Newell
|
Mcgraw-hill
Loyalty.com: Customer Relationship Management in the New Era of Internet Marketing
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Goodreads rating: 3.09
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$8.90
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If you're in the e-commerce space, "Loyalty.com" could be particularly valuable for you. Frederick Newell digs into the crux of evolving customer relationships in the face of digital expansion. It's a book that can provide insight on personalizing customer interactions and transitioning from mere data points to genuine connections, an asset if you're looking to enhance customer loyalty in the online retail world.
Philip Steele
|
Longman
Higher
Education
DBase IV problem solver
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$4.90
$3.90
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Goodreads rating: 0.0
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David B. Yoffie, Michael A. Cusumano |
Free
Press
Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft
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$8.90
$3.90
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Goodreads rating: 3.52
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$8.90
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89% off est. retail
If you're fascinated by the rapid-fire nature of tech business battles, this book is a treasure trove. Through the story of Netscape, "Competing On Internet Time" will show you how agility and smart strategy can turn the industry tide—even against giants like Microsoft. Its lessons are timeless for anyone interested in the strategies necessary for thriving in dynamic markets.
Wallace Wang
|
John
Wiley
&
Sons
Inc
OLE for Dummies
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Goodreads rating: 0.0
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This book is a great resource for those interested in learning the basics of OLE programming. The step-by-step guide simplifies the process and helps beginners understand complex concepts with ease. The book's unique selling point is its emphasis on simplicity and accessibility, making it a must-read for anyone learning OLE programming. Readers will appreciate the clear and concise explanations and practical examples provided throughout the book.
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