Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Ultimate Guide to Google AdWords

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If you're looking to get a solid grip on Google AdWords to boost your website traffic and increase sales, this book is a golden ticket. It breaks down the complexity of AdWords into understandable chunks, and with its updated content, it keeps you on top of recent changes, ensuring your strategies stay current. With Marshall, Rhodes, and Todd's insights, consider this your mentor in a book.
The Everything Store: Jeff Bezos and the Age of Amazon

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If you've ever wondered how a simple online bookstore transformed into an e-commerce titan, "The Everything Store" is for you. Brad Stone meticulously charts Jeff Bezos' relentless drive and Amazon's meteoric rise. You'll get a rare peek into Amazon's innovative and secretive corporate culture—insightful for aspiring entrepreneurs or anyone fascinated by the inner workings of a tech giant.
Category Management - Positioning Your Organization to Win
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If you're eager to deepen your understanding of retail dynamics and transform your approach to category management, this book serves as an invaluable compendium. It's like a seasoned mentor that lays down the groundwork for competitive retail positioning and strategic thinking in an ever-evolving market. This could be the insightful partner you need to steer your organization towards success.
Achieve PMP Exam Success : A Concise Study Guide for the Busy Project Manager - Thryft

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If you're juggling a busy schedule with the need to ace your PMP exam, this book might just be your academic life vest. Its alignment with the PMBOK Guide ensures you're studying the right material, and the mix of tips, exercises, and practice questions are designed to fortify your understanding and assess your exam readiness. Plus, the downloadable study aids mean you can keep your skills sharp even when you're on the move.
Global Paradox : The Bigger the World Economy, the More Powerful Its Smallest Players - Thryft

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This book provides insights on how the global economy is changing, and highlights the growing power of small entities in this system. It shows how small and medium-sized businesses are becoming more dominant, and how this can ultimately lead to a positive future. The author provides numerous examples and forecasts, making this book essential for understanding the new patterns that are emerging in the global economy.
The Knowledge Evolution - Expanding Organizational Intelligence

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If you're in management or part of a team that's looking to innovate and stay ahead in today's fast-paced, information-driven economy, "The Knowledge Evolution" might just be the guidebook you need. Verna Allee offers not only a deep dive into the mechanics of knowledge creation and sharing within organizations but also practical advice that can be applied to improve your company's intelligence. It's especially relevant if you're aiming to comprehend and implement knowledge management methodologies or simply looking to foster a more learning-centric workplace culture.
Social Media for Baby Boomers - How to Translate Your Decades of Knowledge and Experience into Social Influence

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If the rapidly changing landscape of social media feels overwhelming, Sandra D'Souza offers a lifeline specifically tailored for your generation. Imagine flipping through pages that decode hashtags and online personas in a language that resonates with the wisdom of your years. This isn't just about joining the bandwagon; it's about amplifying the wealth of your life's experience across a new, digital frontier. Whether for business savvy or personal growth, "Social Media For Baby Boomers" is your companion in the social media sphere.
Digital Darwinism - Thryft
Evan I. Schwartz | Broadway

Digital Darwinism

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Goodreads rating: 3.37

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This book could be a good read for you because it uncovers the secrets behind the success stories of companies like Yahoo!, Dell Computer, and E*trade. It provides valuable strategies on how to navigate and succeed in the ever-changing world of e-commerce. If you want to stay ahead in the digital age, this book is a must-read for you.
The Bridge Book - Thryft
Frank Stewart | Devyn Pr

The Bridge Book

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Goodreads rating: 4.0

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The Bridge Book is an excellent choice for anyone who wants to learn, or improve upon, their bridge game. With its clear explanations and practical examples, readers will be able to enhance their skills and strategy in no time. Whether you're a beginner or an experienced player, this book is sure to help you develop a deeper understanding of the game and how to best navigate its complexities.
Consumer Behavior: Buying, Having, and Being - Thryft
Michael R. Solomon | Pearson College Div

Consumer Behavior: Buying, Having, and Being

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Goodreads rating: 3.87

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If you've ever wondered why we buy what we buy, "Consumer Behavior" sheds light on the mysteries of shopping habits. Michael R. Solomon's engaging text will take you on a journey through the very heart of marketing, revealing how our decisions are influenced by a variety of factors. This book is perfect for anyone curious about the intersection of psychology and commerce or students looking to dive into marketing principles.
New Media : An Introduction - Thryft
Terry Flew | Oxford University Press

New Media : An Introduction

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Goodreads rating: 2.87

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This book is ideal for students or professionals interested in the social, cultural, and economic impacts of new media technologies. It delves into various factors such as digitization, convergence, interactivity, networking, and globalization that have brought about significant changes. The book offers insight into the role of creative industries in the new economy and cyberpolitics and provides a comprehensive understanding of how new media affects various aspects of society.
Living on the Fault Line : Managing for Shareholder Value in the Age of the Internet - Thryft
Geoffrey A. Moore | Harper Business

Living on the Fault Line : Managing for Shareholder Value in the Age of the Internet

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Goodreads rating: 3.69

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This book is a must-read for managers and business leaders who are grappling with the challenges posed by the digital age. It offers a fresh perspective on how to thrive in an era of constant disruption and change. With insights from renowned author Geoffrey Moore, this book provides practical strategies for managing shareholder value in the digital world. It emphasizes the importance of being adaptable and responsive to shifts in the market, as well as the need to leverage stock price as a leading indicator. By reading this book, you'll gain valuable insights into the new management paradigms needed to navigate the fault line between traditional business models and the disruptive forces of the internet age.
All I Really Need to Know in Business I Learned at Microsoft: Insider Strategies to Help You Succeed

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This book is like having a mentor in your hand. Julie Bick offers a treasure trove of insights from her experiences at Microsoft that could help you navigate the corporate ladder with ease. Think of it as a condensed MBA with relatable, real-world applications that could transform how you approach your career and business strategies.
Telecommunications : An Introduction to Electronic Media - Thryft
Lynne S. Gross | William C. Brown

Telecommunications : An Introduction to Electronic Media

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Goodreads rating: 3.5

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This book would be a good read for those interested in telecommunications and electronic media. It provides a comprehensive overview of the industry covering programming practices, equipment, distribution networks, business practices, laws, and ethics. The book also includes up-to-date information on telephone and computer technologies. Users would appreciate the detailed information and history of the industry presented in an easy-to-understand format.
The Essence of Information Systems
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John Ward, Chris Edwards  | Prentice Hall

The Essence of Information Systems

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Goodreads rating: 3.5

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If you're an MBA student or an aspiring manager looking to deepen your understanding of information systems, this book makes for an indispensable asset. It condenses the subject into its most critical elements, offering a concise yet comprehensive overview suitable both as a course companion and a handy reference for your professional bookshelf. Its streamlined content is also perfect for undergraduates and postgraduates seeking clarity and mastery in the field.
Strategic Management and Business Policy
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If you're eyeing that corner office or simply want to better understand the moves your company makes, "Strategic Management and Business Policy" could serve as your playbook. This book breaks down complex strategic concepts into digestible parts, perfect for anyone looking to sharpen their business acumen and strategic planning skills.
Curbside Consultation in Knee Arthroplasty : 49 Clinical Questions - Thryft
Craig J. Della Valle MD | Slack Incorporated

Curbside Consultation in Knee Arthroplasty : 49 Clinical Questions

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"Curbside Consultation in Knee Arthroplasty" is a great book for orthopedists, residents, and non-physician personnel, offering concise and practical advice on complex knee surgery questions. With a unique Q&A format, readers will appreciate the expert advice on tough clinical questions on knee arthroplasty and will benefit from the user-friendly and casual format of the book.
Eco Design : Environmentally Sound Packaging and Graphic Design - Thryft
Laura et al Herrmann | Rockport Pub

Eco Design : Environmentally Sound Packaging and Graphic Design

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If you're keen on where creativity meets sustainability, "Eco Design" by Richard Roat could become your new reference book. It's a compact but insightful resource on how to reconcile aesthetics and environmental responsibility in packaging and design. Diving into this book, you'll gain inspiration and practical knowledge that could transform how you approach design projects.
Object-Oriented Technology - A Manager's Guide - Thryft

Object-Oriented Technology - A Manager's Guide

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Goodreads rating: 3.65

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This book is a great choice for managers who want to understand the basics of object-oriented technology. It breaks down complex technical concepts into an accessible format that anyone can understand. Readers will gain a glimpse into the future of this emerging paradigm, making it a valuable resource for those looking to stay ahead of the curve.
Cloud Computing : Implementation, Management, and Security - Thryft
James Ransome, John W. Rittinghouse  | Crc Press

Cloud Computing : Implementation, Management, and Security

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Goodreads rating: 3.46

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If you're at the crossroads of integrating cloud technology into your business, this book is like a trusty compass. It not only demystifies the concept of cloud computing but also gives you a holistic view of its history, components, and the critical management know-how. It's designed to equip you with the foresight needed for strategic decision-making in an increasingly cloud-oriented business landscape.
SSADM in Practice - A Version 4 Text - Thryft
Lesley Rackley, Joyce Duncan, Alexandria Walker  | Palgrave He Uk

SSADM in Practice - A Version 4 Text

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SSADM in Practice is an excellent resource for anyone seeking insight into structured systems analysis. With a focus on coding and design, this book offers a comprehensive guide for building successful computer systems. Readers will appreciate the clear language and engaging approach of this accessible text.
Screen Future - Thryft
Brian David Johnson | Intel Press

Screen Future

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Goodreads rating: 3.6

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Screen Future Paperback is an insightful book that helps readers understand the evolution of entertainment. Brian David Johnson provides a detailed analysis of the factors that are shaping the future of TV and media. The book uses a blend of social and computer sciences to present a clear picture of what's in store for us. If you're interested in understanding how entertainment is transforming, this book is a must-read.
Direct Marketing: Strategy, Planning, Execution
Edward L. Nash | Mcgraw Hill

Direct Marketing: Strategy, Planning, Execution

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Goodreads rating: 3.48

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If you're delving into direct marketing strategies, Nash's book could be an invaluable tool. It's been updated to embrace the digital frontier, integrating online marketing while also retaining rich insights about telemarketing and traditional media. Turn the pages and you might just find your marketing efforts shifting into a higher, more effective gear.
3Ds Max 2011 Bible - Thryft
Kelly L. Murdock | Wiley

3Ds Max 2011 Bible

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Goodreads rating: 3.92

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If you're diving into 3ds Max, look no further. This book guides both beginners and seasoned users through the complexity of the software. With tutorials that range from basic to advanced, you'll feel confident in creating stunning animations, renders, and models. Plus, the included DVD with additional resources is a major perk to expand your creative arsenal.
Chain Reaction : How Todauy's Best Companies Manage Their Supply Chains - Thryft

Chain Reaction : How Todauy's Best Companies Manage Their Supply Chains

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Goodreads rating: 3.25

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Chain Reaction could be a good read for entrepreneurs looking to learn about the supply chain strategies of successful businesses like Walmart, Dell, IKEA, IBM, UPS, and FedEx. The book explains how these companies have adopted a new "pull" strategy that enables them to manufacture, distribute, and sell products on demand. The author, Robert Malone, provides detailed insights into their success and shows readers how to implement a similar strategy into their own business. Readers can expect to gain valuable knowledge about supply chain management and demand-driven strategies that can help grow their business.
Barbarians Led by Bill Gates
Marlin Eller, Jennifer Edstrom  | Holt Paperbacks

Barbarians Led by Bill Gates

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Goodreads rating: 3.56

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"Barbarians Led by Bill Gates" provides an insider's view of the rise of Microsoft and the tactics used by Bill Gates to dominate the industry. The book sheds light on the company's cut-throat approach to competition and offers a hilarious, yet damning, portrayal of the strategic direction of Microsoft. This book is a must-read for anyone interested in the tech industry, entrepreneurship, or business strategy.
Driving Digital Transformation - Thryft
Dennis Khoo | Marshall Cavendish Business

Driving Digital Transformation

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This book is a must-read for leaders and organizations embarking on a digital transformation journey. Dr. Dennis Khoo, the creator of TMRW digital bank, shares his visionary analysis and on-the-ground guidance, breaking through established paradigms and providing game-changing insights to replicate success across industries. With his sharp mind and expertise, Dennis Khoo provides valuable strategies for driving digital transformation, making this book an essential resource for any major digital initiative.
Engineering Design Process, International Edition - Thryft
Yousef Haik, Tamer Shahin  | Nelson Engineering

Engineering Design Process, International Edition

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Goodreads rating: 3.5

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This book could be a great read for students studying engineering as it provides explicit guidance, case studies, labs, and group projects to reinforce learning. With a focus on hands-on learning and teamwork, students are taken through the 6 critical steps of the design process, which include problem articulation, market analysis, function analysis, concept development, evaluating alternatives, and marketing. Overall, this book would have a great impact on those looking to solve engineering problems by following a concrete approach.
Testing Client/Server Systems - Thryft
Kelly C. Bourne | Computing Mcgraw-hill

Testing Client/Server Systems

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Goodreads rating: 3.33

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If the tech side of software development is your jam, Bourne's book offers a deep dive into the intricacies of client/server systems. You won't just get acquainted with troubleshooting; you'll get an arsenal of tools to tackle GUI testing and compatibility challenges. Plus, it's a beacon for anyone navigating the transition from mainframes to the client/server paradigm. Keep in mind, though, the tech landscape has evolved since '97, so it doubles as a historical perspective on testing tools and methodologies.
Dynamic HTML For Dummies - Thryft
Michael I. Hyman | Hungry Minds Inc

Dynamic HTML For Dummies

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Goodreads rating: 2.33

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Dynamic HTML For Dummies would be a great read for beginners who want to learn how to create more engaging and interactive websites. The book's unique feature is that it provides a comprehensive introduction to Dynamic HTML technology and its features, making it easy to understand for novices. Users would appreciate the included CD, which contains sample codes and templates to help them create their own Dynamic HTML pages.
Search and Social: The Definitive Guide to Real-Time Content Marketing - Thryft
Rob Garner | Sybex

Search and Social: The Definitive Guide to Real-Time Content Marketing

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Goodreads rating: 3.92

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If you're looking to invigorate your brand's digital presence, "Search and Social" might be just the ticket. It’s a treasure trove crafted for those wanting to master the art of online visibility and customer engagement. Garner merges SEO with social media, providing a clear-cut guide for executing content that resonates with customers—day or night. It's especially useful if you’re keen to stay ahead in the constantly buzzing digital marketing landscape.
Bungee Jumping for Fun and Profit - Thryft
Nancy Frase, David Gross  | Unkno

Bungee Jumping for Fun and Profit

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If you're the adventurous type who dreams of not just leaping off bridges but turning that passion into a livelihood, "Bungee Jumping for Fun and Profit" feels like it was written for you. It's a comprehensive dive into everything bungee, from its thrilling origins to the nitty-gritty of running a bungee jumping business. You'll emerge not just ready to jump but equipped to make others soar safely.
Bond Market Securities - Thryft
Choudhry Moorad | Financial Times Management

Bond Market Securities

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If finance is your realm and understanding the ever-evolving bond market is your quest, "Bond Market Securities" is a lighthouse in murky waters. Moorad's clear explanations demystify the principles and instruments that make up the debt market. From yield curve models to index-linked bond analytics, it's indispensable for those looking to deepen their financial acumen or for professionals seeking a refresher.
Brilliant Online Poker - Thryft
Paul Lester | Prentice Hall

Brilliant Online Poker

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Goodreads rating: 3.43

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This book is a must-read for anyone looking to improve their poker skills. With its highly visual style and easy-to-follow instructions, Brilliant Poker takes you from a novice to an advanced player. It reveals tips and tricks that will help you have the best hand every time. Whether you play poker online or in real life, this book will provide you with the strategies and knowledge you need to dominate the game. Get ready to master the art of poker and become a true winner!
The Complete Java 2 Certification Study Guide - Thryft
HELLER ROBERTS | Bpb, Sybex,

The Complete Java 2 Certification Study Guide

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Recommendation: 1. This book is a comprehensive guide for programmers who want to pass the Java certification test. It provides test-taking strategies and covers all topics required for the exam. 2. Users have found the book to be well-organized, easy to read, and helpful in passing the exam. Its most unique feature is its focus on the Java certification exam, making it an essential read for anyone looking to become a certified Java programmer.
Online Public Relations : A Practical Guide to Developing an Online Strategy in the World of Social Media - Thryft

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This book is a great read for PR professionals who are trying to keep up with the fast-paced digital world. David Phillips does an excellent job illustrating how the internet has transformed the practice of PR communication. The unique and distinctive feature of this book is the step-by-step approach it provides for developing an online strategy in the world of social media. This book has received great reviews as a practical guide that is easy to follow and implement.
Lead the Work: Navigating a World Beyond Employment

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If you're fascinated by the seismic shifts transforming today's job market, "Lead the Work" is a valuable resource. With a forward-thinking approach, the book dissects the trend of impermanent employment and provides you with solid management strategies to navigate the wave of change. It's a must-read for managers and leaders keen on ensuring their organization stays competitive in a world where traditional employment bonds are dissolving.
Gear Up: Test Your Business Model Potential and Plan Your Path to Success - Thryft
Lena Ramfelt, Jonas Kjellberg, Tom Kosnik  | Capstone

Gear Up: Test Your Business Model Potential and Plan Your Path to Success

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Goodreads rating: 3.75

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If you're standing at the crossroads of innovation and entrepreneurship, "Gear Up" could be the compass you need. It's like having a mentor in book form, offering you a clear pathway to transform your ideas into a viable business model. Its practical approach, based on academically-founded strategies and real-world testing, guides you to not just dream, but to plan and execute with confidence.
The Want Makers
Eric Clark | Penguin Books

The Want Makers

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Goodreads rating: 3.67

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"The Want Makers" is a thought-provoking dive into the advertising world that surrounds us. If you've ever felt curious about the invisible forces that nudge our decisions every day, Eric Clark's well-researched exploration will provide you not just with historical insights, but with a critical lens to view modern consumer culture. It's a revealing read for anyone interested in the psychological levers behind our spending habits and societal trends.
Project 2002 - Thryft

Project 2002

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If you're juggling tasks and deadlines, 'Project 2002' could be your lifesaver. John Carroll teaches you to utilize Project 2002 to its fullest potential, making project management a breeze. With its emphasis on new interactive features and seamless software integration, this guide will help professionals and students streamline their workflow efficiently.
Public Relations Online : Lasting Concepts for Changing Media - Thryft
Tom Kelleher | Sage Publications, Inc

Public Relations Online : Lasting Concepts for Changing Media

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Public Relations Online provides hands-on internet exercises and alternative perspectives that offer an overall understanding of the computer systems and networks and how real people use online media to communicate effectively. It's an excellent resource for advanced undergraduate and graduate students for Public Relations courses.
Dos Logos - Thryft
Nicolas Bourquin, Robert Klanten  | Die Gestalten Verlag

Dos Logos

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Goodreads rating: 3.96

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Dos Logos could be a rich resource for designers seeking inspiration from contemporary logo designs. With extensive examples across global industries and a well-structured search system, this book can help users identify new visual languages and styles. It also goes beyond traditional mediums by showcasing logos on building facades, clothing, and illuminated advertising, making it a valuable resource for those seeking to push the boundaries of logo design.
Staging Dance - Thryft
Susan Cooper | Routledge

Staging Dance

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Goodreads rating: 5.0

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Recommendation: Staging Dance is an essential guide for anyone interested in putting on a successful dance production. The step-by-step approach makes it easy to follow and helps dancers of all levels to create stunning performances. This book covers everything from choreography to technical implementation and stage management, making it a comprehensive resource for those involved in the production process. With valuable tips on funding, planning, and publicity, this book is a must-read for anyone looking to stage a memorable dance performance.
Seeing Differently - Insights on Innovation

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If you're feeling stuck in the old ways of doing business or you're eager to foster a culture of continuous innovation in your workplace, "Seeing Differently" could be your guide. Each article serves as a window into how emerging technologies and ideas can transform the way you approach challenges and opportunities, making it an invaluable asset for forward-thinking professionals.
International Finance, Global Edition - Thryft
Bruce G. Resnick, Cheol S. Eun  | Mcgraw Hill Higher Education

International Finance, Global Edition

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This is a highly recommended textbook for business majors who want to learn a thorough understanding of how businesses tackle international financial challenges. The book is especially useful for those interested in careers in finance, as it presents a managerial perspective on decision making that is relevant in today's dynamic global economy. The clear writing style and numerous real-life examples make this textbook accessible and engaging to students.
Burning the Ships: Intellectual Property and the Transformation of Microsoft

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If you're fascinated by big tech's inner workings and the transformative power of collaboration, you'll find "Burning the Ships" compelling. It's not just a recounting of Microsoft's pivot; it's a playbook for modern executives on leveraging intellectual property to foster innovation. Phelps’s narrative promises to reveal the friction and triumphs that redefine an industry giant, delivering insights that could reshape how you view business strategy in an open innovation era.
Service Process Design For Value Co-Creation - Thryft
Joy M. Field | Business Expert Press

Service Process Design For Value Co-Creation

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Goodreads rating: 3.0

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This book is a great read for entrepreneurs or managers of service-based businesses. It emphasizes the importance of co-creating value with customers through service and explores how to design service processes that allow for this. The book offers practical strategies for leveraging the resources of both service provider and customer to achieve better service outcomes. It is an insightful guide that can help businesses adapt to the changing service landscape, and will be particularly useful for those interested in the physical, skills and knowledge resources of their customers.
Production And Operations Analysis - Thryft
Steven Nahmias | Irwin/mcgraw-hill

Production And Operations Analysis

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Goodreads rating: 4.27

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In stock: Well Read

This book is a must-read for anyone interested in understanding and improving production and operations processes. With its clear and comprehensive explanations, it provides a complete guide to analyzing and optimizing these essential business functions. Whether you're a student or a professional, this book will help you gain a deep understanding of production and operations analysis and apply it in real-world scenarios.
Mobile Media and Applications, From Concept to Cash : Successful Service Creation and Launch - Thryft

Mobile Media and Applications, From Concept to Cash : Successful Service Creation and Launch

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Goodreads rating: 4.0

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In stock: Very Good

This book is a comprehensive guide for professionals and decision makers in the IT, Telecoms and Media industries looking to create and launch successful mobile services. The author provides real case studies and experiences to help readers understand the challenges and keys to success in this industry. It also highlights the impact of mobile devices and customer behavior on mobile services, and offers best practices for making service environments efficient and powerful. Overall, this book is an invaluable resource for anyone looking to create successful mobile services.
Practical Guide to Inspection, Testing and Certification of Electrical Installations - Thryft
Christopher Kitcher | Taylor & Francis

Practical Guide to Inspection, Testing and Certification of Electrical Installations

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Goodreads rating: 3.58

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In stock: Well Read

This practical guide is perfect for students, experienced electricians, and those working in allied industries on domestic and industrial installations. Chris Kitcher’s use of real-world color photos and sample forms make it easy to understand and apply to the job. It also covers all the theory required for City & Guilds 2391-10 and 2392-10 Certificates exams, as well as Part P Competent Person courses, City & Guilds 2330 Level 3 courses, NVQs, and apprenticeships.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.