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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The New Macroeconomics: Imperfect Markets and Policy Effectiveness
Huw David Dixon, Neil Rankin  | Cambridge University Press

The New Macroeconomics: Imperfect Markets and Policy Effectiveness

$55.90

Goodreads rating: 0.0

$55.90

If you're intrigued by the nuances of macroeconomic policies and how they play out in the imperfect real world, where asymmetrical information and competition issues are rampant, "The New Macroeconomics" could be a goldmine for you. This book isn't just about theories; it's a deep dive into how those theories hold up when they crash against the messy realities of financial and labor markets. It's rare to get such a concentrated look at this cutting-edge research, making it an essential read if you've got more than a passing interest in the field.
The E-Business (R)evolution: Living and Working in an Interconnected World
Daniel Amor | Prentice Hall

The E-Business (R)evolution: Living and Working in an Interconnected World

$27.90

Goodreads rating: 3.33

$27.90

If you're intrigued by how the digital age has completely revamped the way we think about business, "The E-Business (R)evolution" could be a compelling read. It dives into the interconnectivity that now defines our work and personal lives. Since it's from the year 2000, it also offers a fascinating snapshot of the digital expectations and predictions from the turn of the millennium, making it a thought-provoking piece for those interested in the evolution of e-business and technology trends over time.
Digital Strategies for Powerful Corporate Communications - Thryft
Paul A. Argenti, Courtney M. Barnes, Courtney Barnes  | Mcgraw Hill

Digital Strategies for Powerful Corporate Communications

$18.90 $6.90 63% off

Goodreads rating: 3.54

$18.90 $6.90 63% off

89% off est. retail
This book is an essential guide for businesses seeking to modernize their communication strategies and harness the power of the digital world to engage with stakeholders. Using case studies from major corporations, the authors provide a practical framework for building transparent, authentic engagement with employees, customers, and investors. The book outlines the steps to build a culture of engagement and transparency, manage internal communications, recruit and retain top talent, and develop effective messages that resonate with customers and investors. If you're looking to stay ahead of the curve in the digital age, this is a must-read.
Revenue Engine
Steven Woods | New Year Publishing

Revenue Engine

$22.90 $14.90 35% off

Goodreads rating: 4.31

$22.90 $14.90 35% off

If you're keen on boosting your company's revenue, "Revenue Engine" could be your next must-read. With its focus on modern buyer behavior and actionable strategies across different platforms, from social media to direct sales, it offers insights into measuring and revving up your revenue growth. Plus, considering the evolution of buyer engagement, Woods and Shootman's expertise could give you that competitive edge you're looking for.
Enhancing ASEAN's Connectivity
Sanchita Basu Das | Iseas-yusof Ishak Institute

Enhancing ASEAN's Connectivity

$19.90 $7.90 60% off

Goodreads rating: 0.0

$19.90 $7.90 60% off

83% off est. retail
If you're interested in the complexities and potential of Southeast Asian economies, 'Enhancing ASEAN's Connectivity' is a smart pick. It not only dives deep into ambitious infrastructural plans but also the real-world roadblocks such as funding. Reading this, you'll grasp the delicate dance of policy, investment, and international cooperation needed to unify a region as diverse as ASEAN. A solid read for anyone in international relations or economic development.
Restoring Our Competitive Edge: Competing Through Manufacturing
Steven C. Wheelwright, Robert H. Hayes  | Wiley

Restoring Our Competitive Edge: Competing Through Manufacturing

$26.90 $8.90 67% off

Goodreads rating: 4.0

$26.90 $8.90 67% off

90% off est. retail
If you're in the manufacturing sector or interested in the transformative power of innovative strategies, this book is like a roadmap to revitalizing your operations. Hayes and Wheelwright don't just spell out the challenges; they provide insightful examples of how top-notch global manufacturers have conquered similar odds. It's a deep dive into industrial greatness that teems with actionable lessons.
Introduction to Operations Research
Frederick Hillier | Mcgraw Hill Higher Education

Introduction to Operations Research

$45.90 $27.90 39% off

Goodreads rating: 0.0

$45.90 $27.90 39% off

If you're looking to delve into the world of operations research, this book is akin to striking gold. Hillier and Lieberman have crafted a resource that's not only rich in current methodologies but also integrates user-friendly software, making complex concepts more accessible. It’s perfect for anyone aiming to stay abreast of the latest industry trends or for students who want a reliable companion for their studies.
PalmPilot: The Ultimate Guide: Mastering Palm Organizers from Pilot 1000 to Palm VII - Thryft
David Pogue | O'reilly Media

PalmPilot: The Ultimate Guide: Mastering Palm Organizers from Pilot 1000 to Palm VII

$8.90 $4.90 45% off

Goodreads rating: 3.48

$8.90 $4.90 45% off

89% off est. retail
If you have a nostalgia for vintage tech or still cling to your trusty PalmPilot, this guide is your treasure trove. David Pogue has masterfully compiled a comprehensive manual that not only answers every question but also uncovers features you might never have discovered on your own. With this guide in hand, you'll transform your Palm experience and become part of a passionate community of users. Plus, the included CD-ROM is a phenomenal bonus, extending the utility of your device with a vast array of software.
Information Systems Management in Practice - Thryft

Information Systems Management in Practice

$9.90 $3.90 61% off

$9.90 $3.90 61% off

"Information Systems Management In Practice provides practical insights into the management of information technology. The 7th edition is updated with new topics like digital convergence, messaging, and instant messaging, as well as a revised discussion on wireless technology. The book also includes case examples to help readers understand how to apply the theory in real-world situations. This book is perfect for executives and students interested in the practical management of IT."
net future - Thryft
Chuck Martin | Mcgraw-hill

net future

$9.90 $3.90 61% off

Goodreads rating: 3.08

$9.90 $3.90 61% off

90% off est. retail
Net Future is an insightful guide for professionals to navigate the world of e-commerce. It details the seven emerging cybertrends that will shape the future of industry, and highlights the importance of being well-equipped to succeed in the interactive marketplace. Chuck Martin, a best-selling author, offers practical advice for businesses and individuals alike who wish to stay ahead of the curve in the digital age.
Game Embedded Strategy : Introducing Framework Tn=3 and GEMS for Business Strategy - Thryft
Patrick A. McNutt | Mcgraw-hill Education (asia)

Game Embedded Strategy : Introducing Framework Tn=3 and GEMS for Business Strategy

$15.90 $3.90 75% off

Goodreads rating: 4.33

$15.90 $3.90 75% off

This book could be a good read for someone looking to understand the intricate connection between game theory and business strategy. Through the GEMS framework, the author beautifully captures how management type, technology, and time shape the dynamics of competition in the market-as-game. The real-time examples and case materials make it an engaging and practical read for anyone interested in gaining a deeper understanding of strategic decision-making.
A Cold Peace: America, Japan, Germany, and the Struggle for Supremacy - Thryft
Jeffrey E. Garten | Three Rivers Press

A Cold Peace: America, Japan, Germany, and the Struggle for Supremacy

$9.90 $3.90 61% off

Goodreads rating: 3.75

$9.90 $3.90 61% off

82% off est. retail
Dive into the fascinating world of international politics and economics as Jeffrey E. Garten uncovers the intense power struggle between America, Japan, and Germany. With a deep insight and expert analysis, this book exposes the intricate web of conflict and competition. A Cold Peace is a captivating read for those intrigued by global power dynamics and the complexities of international relations. You'll gain a deeper understanding of the geopolitical forces shaping the world today.
The Web Designer's Guide to WordPress: Plan, Theme, Build, Launch - Thryft
Jesse Friedman | New Riders

The Web Designer's Guide to WordPress: Plan, Theme, Build, Launch

$10.90 $6.90 37% off

Goodreads rating: 3.84

$10.90 $6.90 37% off

90% off est. retail
If you're looking to dip your toes into the world of web design with WordPress at the helm, this guide by Jesse Friedman could be your go-to manual. It serves as both a thorough tutorial and a lasting resource—you won't need prior experience to start, and by the end, you'll have the skills to launch and manage professional-looking sites. It's a deep dive that will remain relevant and useful as you grow your capabilities.
How the Web Was Won: Microsoft from Windows to the Web - The Inside Story of How Bill Gates and His Band of Internet Idealists Transformed a Software Empire
Paul Andrews | Broadway

How the Web Was Won: Microsoft from Windows to the Web - The Inside Story of How Bill Gates and His Band of Internet Idealists Transformed a Software Empire

$7.90 $4.90 38% off

Goodreads rating: 3.66

$7.90 $4.90 38% off

88% off est. retail
"How The Web Was Won" is a must-read for anyone interested in the history of technology, especially for those who want to understand the rise of Microsoft and its impact on the PC industry. Andrews' researched portrayal of characters and business strategies offers a dramatic account of Microsoft's transition from a software empire to an internet giant, and its ensuing anti-monopoly charges. One of the unique features of this book is its focus on the personalities of the people behind Microsoft's success.
Inside Out: Microsoft-In Our Own Words - Thryft
Microsoft Corporation | Warner Business Books

Inside Out: Microsoft-In Our Own Words

$8.90 $7.90 11% off

Goodreads rating: 3.71

$8.90 $7.90 11% off

89% off est. retail
If you're fascinated by tech giants and pioneering minds like those of Bill Gates and Steve Ballmer, "Inside Out: Microsoft-In Our Own Words" could offer you an authentic peek behind Microsoft's curtain. Imagine walking through a gallery of stories and snapshots that encapsulate its cultural and managerial ethos, all while exploring the battles and alliances that have shaped the tech world. This book promises such a tour for anyone intrigued by industry-shaping corporate sagas.
Shopping Environments: Evolution, Planning and Design
Peter Coleman | Routledge

Shopping Environments: Evolution, Planning and Design

$66.90

Goodreads rating: 5.0

$66.90

77% off est. retail
If you're fascinated by the interplay between commerce and creativity, "Shopping Environments" offers a deep dive into the evolution of retail spaces. It's not just an academic exploration; it's a visual feast and a source of inspiration for anyone interested in the way shopping spaces are planned and designed to shape our buying experiences. With a global perspective, it's like a masterclass in retail design theory and practice.
The Sims, Livin' Large - Expansion Pack : Prima's Official Strategy Guide - Thryft
Rick Barba | Prima Games

The Sims, Livin' Large - Expansion Pack : Prima's Official Strategy Guide

$5.90 $3.90 34% off

Goodreads rating: 3.1

$5.90 $3.90 34% off

83% off est. retail
The book provides a detailed guide to the world of The Sims. It is perfect for new players who want to learn the ins and outs of the game, including how to create a family, manage their needs, and deal with challenges like roach infestations and alien abductions. The Livin' Large expansion pack is also thoroughly covered in the book, making it a must-read for players looking to enhance their gameplay.
Laptops Simplified - Thryft
Kate Shoup | Visual

Laptops Simplified

$5.90 $4.90 17% off

Goodreads rating: 4.0

$5.90 $4.90 17% off

89% off est. retail
This book is great for visual learners as it offers large illustrations and concise guides on using laptops. It focuses on showing rather than telling how to use laptops, making it an ideal read for beginners or those who want to simplify their laptop usage.
The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
John Battelle | Portfolio Trade

The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

$12.90 $8.90 31% off

Goodreads rating: 3.84

$12.90 $8.90 31% off

60% off est. retail
If you're fascinated by the digital age's transformation, "The Search" is a compelling read. It unveils the dramatic changes in business and society, led by Google and the rise of online search. As you delve into this book, you'll gain a deeper understanding of how searching shapes our everyday lives and has altered the very fabric of our culture. It's a narrative that's especially relevant if you're intrigued by the intersection of technology, business, and daily existence.
Dynamic Supply Chain Alignment - A New Business Model for Peak Performance in Enterprise Supply Chains Across All Geographies
John Gattorna | Routledge

Dynamic Supply Chain Alignment - A New Business Model for Peak Performance in Enterprise Supply Chains Across All Geographies

$28.90

Goodreads rating: 4.67

$28.90

90% off est. retail
If you're keen to learn about the vitality of agile, flexible supply chains in today's global market, John Gattorna's book will be an invaluable resource. It provides strategic insights on aligning suppliers, partners, and customers for peak enterprise performance. Perfect for those who look to stay ahead in business by adapting quickly to changes, it's a thought leader's guide to mastering supply chain complexities.
Sams Teach Yourself Facebook in 10 Minutes - Thryft
Sherry Willard Kinkoph Gunter | Sams

Sams Teach Yourself Facebook in 10 Minutes

$9.90 $3.90 61% off

Goodreads rating: 3.17

$9.90 $3.90 61% off

83% off est. retail
If you've ever felt lost navigating Facebook or wanted to get up to speed quickly, this book is for you. It's the perfect crash course in Facebook usage. Each 10-minute lesson builds on the last, making social media feel less overwhelming. Great for social media beginners or those needing a quick refresher.
A Guide to Fractional T1
James Trulove | Artech House Publishers

A Guide to Fractional T1

$42.90 $16.90 61% off

Goodreads rating: 5.0

$42.90 $16.90 61% off

90% off est. retail
If you're grappling with the intricacies of T-1 services and how they fit into your tech environment, this guide could be your compass. It's a deep dive into the nuts and bolts of fractional T-1 communication, with a sturdy focus on cost-effectiveness. The clarity it offers could prove invaluable as you interface with old tech or troubleshoot network issues.
Social Media 101: Tactics and Tips to Develop Your Business Online
Chris Brogan | Wiley

Social Media 101: Tactics and Tips to Develop Your Business Online

$10.90

Goodreads rating: 3.67

$10.90

62% off est. retail
Recommendation: Whether you are a small business owner or a marketing professional, "Social Media 101" is the ultimate guide to help you thrive online. With practical tips and tricks, Chris Brogan provides insights and resources to expand your social media presence, cultivate valuable relationships, and establish your brand's authority. Reviewed as a must-read for those looking to excel in the online marketplace, this book is a valuable resource for anyone aiming to leverage the power of social media.
Managing Front Office Operations - Thryft
Richard M. Brooks, Michael L. Kasavana, Ann Halm  | Educational Institute Of The A

Managing Front Office Operations

$8.90 $5.90 34% off

Goodreads rating: 4.11

$8.90 $5.90 34% off

88% off est. retail
This book is a great resource for hospitality students and front office managers who want to learn about organizing, performing, and evaluating hotelfront office functions. It covers a wide range of technical aspects of front office management, including reservations, accounting, and human resources. Moreover, the book emphasizes that guest service is just as important as these technical skills. Overall, Managing Front Office Operations is a must-read for anyone working in the hospitality industry or studying hospitality management.
Internet Commerce - Thryft

Internet Commerce

$10.90 $6.90 37% off

$10.90 $6.90 37% off

90% off est. retail
If you're intrigued by the digital evolution of business, "Internet Commerce" is your must-read. It not only dives into the changing workplace dynamics due to the online marketplace but also brings you tangible case studies to relate to. Plus, it's not just theoretical—it tackles practical issues like market research, security, and ethics to give you a comprehensive understanding of the Internet's impact on business.
Supporting Service Level Agreements On IP Networks - Thryft
Dinesh C. Verma | New Riders Pub

Supporting Service Level Agreements On IP Networks

$5.90 $3.90 34% off

Goodreads rating: 0.0

$5.90 $3.90 34% off

95% off est. retail
This book is great for network engineers and architects looking to build a robust network capable of supporting virtual private networks and multicast traffic. With the help of off-the-shelf components, you'll learn to create SLA solutions, and verify their performance to support IPv6 networks. The author, Dinesh Verma, provides in-depth explanations to help you deploy effective SLAs.
Getting Organized in the Google Era: How to Get Stuff Out of Your Head, Find It When You Need It, and Get It Done Right
Douglas C. Merrill, James A. Martin  | Crown Business

Getting Organized in the Google Era: How to Get Stuff Out of Your Head, Find It When You Need It, and Get It Done Right

$8.90 $3.90 56% off

Goodreads rating: 3.44

$8.90 $3.90 56% off

89% off est. retail
If your digital clutter is overwhelming, "Getting Organized in the Google Era" can feel like a breath of fresh air. It's for those of us who struggle with the barrage of information that hits us every day. The author offers practical advice on managing emails, files, and reminders so that you can find what you need when you need it, making productivity seem effortless. This is especially relevant in a time where being digitally savvy is not just an asset, but a necessity.
Future Perfect
Stan Davis | Basic Books

Future Perfect

$11.90 $7.90 34% off

Goodreads rating: 3.74

$11.90 $7.90 34% off

"Future Perfect" offers a visionary take for progressive leaders aware that technology isn't just a tool but a game-changer in management practices. Reading it, you'd appreciate its foresight, particularly if you're keen on understanding how anticipatory strategies can leverage the relentless pace of tech advancements to shape organizations. It's a dive into how the future was envisioned over 30 years ago, providing context and reflection for today's tech-infused management landscape.
Building an Intranet For Dummies - Thryft
John W. Fronckowiak | John Wiley & Sons Inc

Building an Intranet For Dummies

$8.90 $4.90 45% off

Goodreads rating: 0.0

$8.90 $4.90 45% off

89% off est. retail
This guide is perfect for business owners or managers who want to streamline communication and increase efficiency within their company. With clear instructions and a focus on essential technologies, Building an Intranet For Dummies is an easy-to-follow resource for creating an effective intranet system. Users can expect to learn how to improve corporate communications and create a better workflow overall.
Knowledge-Based Information Systems - Thryft
Khateeb M. Hussain, D. Partridge  | Mcgraw-hill Book Co Ltd

Knowledge-Based Information Systems

$5.90 $4.90 17% off

Goodreads rating: 0.0

$5.90 $4.90 17% off

89% off est. retail
This book is a comprehensive guide that combines both theoretical concepts and practical applications of knowledge-based information systems. It explores the power of these systems in unlocking valuable knowledge within organizations and how they can be used to improve decision-making processes. Whether you are an IT professional or a business person looking to leverage the potential of information systems, this book provides a deep understanding of the subject matter, equipping you with the tools to harness the power of knowledge.
Practical Data Mining
Jr. Monte F. Hancock | Auerbach Publications

Practical Data Mining

$59.90 $19.90 67% off

Goodreads rating: 3.67

$59.90 $19.90 67% off

86% off est. retail
If you're looking to dive into data mining without getting swamped in technical jargon, "Practical Data Mining" is your ally. It's like having an expert by your side, transforming the complex into a structured, understandable process. With case studies and checklists, this book provides a hands-on guide to execute data mining projects, making it invaluable for IT consultants, data analysts, and tech-savvy business professionals eager to make data-driven decisions.
Derivatives: A Comprehensive Resource for Options, Futures, Interest Rate Swaps, and Mortgage Securities - Thryft
Fred D. Arditti | Harvard Business Review Press

Derivatives: A Comprehensive Resource for Options, Futures, Interest Rate Swaps, and Mortgage Securities

$39.90 $9.90 75% off

Goodreads rating: 3.5

$39.90 $9.90 75% off

89% off est. retail
If you're looking to demystify the often misunderstood world of derivatives, this is your go-to resource. Fred D. Arditti does a stellar job of clarifying complex financial instruments in a way that will resonate with both new and seasoned investors. Gain insights on options, futures, swaps, and mortgage securities that could potentially transform your investment strategy.
i-Mode Strategy - Thryft
Takeshi Natsuno | Wiley

i-Mode Strategy

$15.90

Goodreads rating: 2.0

$15.90

90% off est. retail
"I Mode Strategy" is recommended for tech enthusiasts, investors, and business owners who want to understand how the introduction of i-mode revolutionized mobile computing. The book captures the success story of i-mode, discussing its features and sustainable business model, and offers projections for the future of technology. As one of the main architects behind i-mode, T Natsuno is a highly respected expert in the field, making this book a must-read for those looking to learn more about the intersection of mobile computing, business, and innovation.
Understanding Silicon Valley: The Anatomy of an Entrepreneurial Region
Martin Kenney | Stanford Univ Pr

Understanding Silicon Valley: The Anatomy of an Entrepreneurial Region

$8.90

Goodreads rating: 3.84

$8.90

If you're fascinated by innovation hubs and wonder how they tick, this is your must-read. It takes you through Silicon Valley's history, exploring the symbiosis of technology, investment, and academia that's spurred countless startups into global giants. It sheds light on the intricate web of social and business norms that give rise to an entrepreneurial mecca, making a complex ecosystem understandable and intriguing. Whether you're an entrepreneur, an investor, or someone who's simply interested in the mechanics of success, Kenney's insights offer valuable lessons.
Getting the Bugs Out: The Rise, Fall, and Comeback of Volkswagen in America
David Kiley | Wiley

Getting the Bugs Out: The Rise, Fall, and Comeback of Volkswagen in America

$8.90 $4.90 45% off

Goodreads rating: 3.57

$8.90 $4.90 45% off

89% off est. retail
If you find yourself drawn to the tales of corporate comebacks, "Getting the Bugs Out" could be right up your alley. It's not just car enthusiasts who'll get a kick out of Volkswagen's storied American revival; this is a captivating case study of branding, strategy, and resilience. Plus, the Beetle's iconic status makes its story resonate even more.
Forex Analysis and Trading: Effective Top-Down Strategies Combining Fundamental, Position, and Technical Analyses
T.J. Marta, Joseph Brusuelas  | Bloomberg Press

Forex Analysis and Trading: Effective Top-Down Strategies Combining Fundamental, Position, and Technical Analyses

$12.90

Goodreads rating: 3.0

$12.90

As someone who's keen on mastering the forex market, this book is like a compass in the complex world of currency trading. Marta and Brusuelas have distilled their extensive professional experience into a comprehensive guide. It could offer you a cohesive strategy that combines multiple analytical disciplines, which might just give you the edge in developing your trading acumen.
The Web Wizard's Guide to PHP - Thryft
David Lash | Addison-wesley

The Web Wizard's Guide to PHP

$7.92

Goodreads rating: 3.83

$7.92

90% off est. retail
The Web Wizard's Guide to PHP is a great choice for anyone looking to learn PHP programming quickly and easily. This book is a part of the Web Wizard Series and is designed for readers with no programming background. The book covers all PHP language basics to help readers create dynamic web pages and applications including databases. Readers will find the book concise and practical to use and the full-color design makes it easy to read. The book is recommended for anyone who wants to enhance their web presence with PHP code.
Building Lean Supply Chains with the Theory of Constraints - Thryft
Mandyam M. Srinivasan | Mcgraw Hill

Building Lean Supply Chains with the Theory of Constraints

$30.90 $15.90 49% off

Goodreads rating: 3.9

$30.90 $15.90 49% off

89% off est. retail
"Building Lean Supply Chains with the Theory of Constraints" is a great read for business owners and supply chain managers who are looking to optimize their supply chain. The book expertly fuses together the concepts of Lean and Theory of Constraints, making it an essential resource for those who want to create a smoother flow of goods and services through their supply chain. Furthermore, the book provides readers with innovative strategies along with tried and tested tools and techniques to help ensure true bottom line results."
Hr Analysis Handbook
Laurie Bassi | Mcbassi & Company

Hr Analysis Handbook

$8.90 $3.90 56% off

Goodreads rating: 4.5

$8.90 $3.90 56% off

If you're looking to dive deeply into HR analytics, this book is a gold mine. It doesn't just scratch the surface but gives you a comprehensive understanding of how to measure and analyze human capital. This can be transformative for HR professionals who want to make data-driven decisions and build more effective strategies within their organizations.
Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works - Thryft
Pam Didner | Mcgraw Hill

Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works

$16.90 $4.90 71% off

Goodreads rating: 3.65

$16.90 $4.90 71% off

88% off est. retail
If you're navigating the complexities of marketing across multiple countries, "Global Content Marketing" is your compass. Pam Didner breaks down the daunting task of engaging an international audience into manageable steps. By adopting her 4P's framework, you can craft a content strategy that transcends borders. This book could be a game-changer for your business, giving you the tools to expand your reach and influence on a global scale.
Direct Marketing in Practice - Thryft
Brian Thomas, Matthew Housden  | Routledge

Direct Marketing in Practice

$17.90 $8.90 50% off

Goodreads rating: 3.43

$17.90 $8.90 50% off

89% off est. retail
This book is a must-read for anyone interested in the field of direct marketing. It provides a comprehensive guide to plan, implement, and evaluate a successful direct marketing campaign. One of its unique features is that it integrates new technologies with conventional methods, which makes it a valuable resource for marketers in the digital age. The book also includes review questions and exercises to help readers practice what they have learned. Overall, this book is highly recommended for undergraduate students of marketing, professionals in the field, and anyone looking to improve the effectiveness of their direct marketing efforts.
The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
John Battelle | Portfolio Hardcover

The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

$14.90 $9.90 34% off

Goodreads rating: 3.84

$14.90 $9.90 34% off

75% off est. retail
If you're fascinated by the giant strides in the digital world, particularly how search engines have become integral to our daily lives, "The Search" is for you. John Battelle offers a rare glimpse into Google's ascent and its profound influence on business and culture. It's an eye-opening read for anyone curious about the backdrop of the technology we so often take for granted.
Building Wealth: The New Rules for Individuals, Companies, and Nations in a Knowledge-Based Economy
Lester Carl Thurow | Harper Business

Building Wealth: The New Rules for Individuals, Companies, and Nations in a Knowledge-Based Economy

$38.90 $23.90 39% off

Goodreads rating: 3.63

$38.90 $23.90 39% off

If you're looking to understand the ins and outs of wealth generation in today's fast-paced, intellect-driven market, this book might be your compass. It's for someone who appreciates a blend of economics, technology, and practical advice. From personal finance to global economic strategies, it could be a game-changer for your financial literacy.
Asset Liability Management in Insurance Companies
François de Varenne, Eric Briys  | Wiley

Asset Liability Management in Insurance Companies

$51.90 $22.90 56% off

Goodreads rating: 3.83

$51.90 $22.90 56% off

90% off est. retail
If you're navigating the intersection of finance and insurance, this book is a valuable compass. It offers a clear, informative walkthrough of how these two worlds are blending, particularly through asset liability management. You'll appreciate the expertise of Eric Briys and François de Varenne as they guide you through property-casualty coverage, life insurance, and the impact of market pressures, shaping a more resilient and innovative insurance industry.
Operations Rules: Delivering Customer Value Through Flexible Operations
David Simchi-Levi | Mit Pr

Operations Rules: Delivering Customer Value Through Flexible Operations

$11.90 $8.90 25% off

Goodreads rating: 3.89

$11.90 $8.90 25% off

If you're in a managerial position and looking to improve the performance of your operations, "Operations Rules" could be your go-to guide. David Simchi-Levi, an expert in the field, lays out practical strategies that could help you make significant and flexible improvements, with a strong focus on customer value—essentials that could reshape your approach to operations management.
Guidelines For Online Success - Thryft
Rob Ford, Julius Wiedemann  | Taschen

Guidelines For Online Success

$9.90 $3.90 61% off

Goodreads rating: 3.4

$9.90 $3.90 61% off

This book could be a good read for you if you've ever wanted to create a successful website but were unsure of where to start. With clear guidelines and practical examples, "Guidelines for Online Success" will help you transform your website into a well-designed and efficient platform that stands out. Whether you are an individual looking to improve your personal site or a business owner seeking to optimize your online presence, this book provides the necessary advice to achieve success in the digital world. So get ready to streamline your web design and turn your site into an effective tool that captivates your audience!
Manufacturing Process Selection Handbook - Thryft
J. D. Booker, K.G. Swift  | Butterworth-heinemann

Manufacturing Process Selection Handbook

$11.90

Goodreads rating: 4.0

$11.90

90% off est. retail
The Manufacturing Process Selection Handbook is a must-read for engineers and designers who want to make informed decisions about selecting the most appropriate manufacturing processes for their products. The book provides detailed process descriptions, material suitability and economic considerations, making it easy to compare processes. With manufacturing process information maps (PRIMAs) and process capability charts, readers will be able to estimate costs and identify key materials, making this an invaluable resource for those working in mechanical design.
Authenticity: Brands, Fakes, Spin and the Lust for Real Life - Thryft

Authenticity: Brands, Fakes, Spin and the Lust for Real Life

$8.90 $3.90 56% off

$8.90 $3.90 56% off

81% off est. retail
If you're feeling overwhelmed by the constant barrage of tailored ads, filtered selfies, and sensational news, "Authenticity" might just resonate with you. David Boyle takes you on a journey through our culture's obsession with realness, unraveling the threads that lead us to yearn for authenticity. It's an eye-opening read that could change the way you consume and value the world around you.
Chain Reaction : How Todauy's Best Companies Manage Their Supply Chains - Thryft

Chain Reaction : How Todauy's Best Companies Manage Their Supply Chains

$10.90 $4.90 55% off

Goodreads rating: 3.25

$10.90 $4.90 55% off

88% off est. retail
Chain Reaction could be a good read for entrepreneurs looking to learn about the supply chain strategies of successful businesses like Walmart, Dell, IKEA, IBM, UPS, and FedEx. The book explains how these companies have adopted a new "pull" strategy that enables them to manufacture, distribute, and sell products on demand. The author, Robert Malone, provides detailed insights into their success and shows readers how to implement a similar strategy into their own business. Readers can expect to gain valuable knowledge about supply chain management and demand-driven strategies that can help grow their business.
Free: The Future of a Radical Price
ANDERSON CHRIS | Random House

Free: The Future of a Radical Price

$7.90 $3.90 51% off

Goodreads rating: 3.85

$7.90 $3.90 51% off

Imagine a market where price tags start to disappear, and the word 'free' pops up more often than a summer sale sign. Chris Anderson deftly weaves through the implications of such an economy, not just to tease your curiosity but to prepare you for a shift in how we view value and trade. It's a book that feels like a doorway to the future, but only if you're ready to step through it.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.