Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Twitter Power: How to Dominate Your Market One Tweet at a Time
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If you're aiming to stay ahead in your market, "Twitter Power" is a strategic read. Joel Comm's insights could turn your tweets into a valuable asset for brand building and customer engagement. Incorporating real-world success stories, it provides actionable steps to harness the potential of Twitter to create an impactful, responsive online presence.
A Game Design Vocabulary: Exploring the Foundational Principles Behind Good Game Design
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If you've ever felt stuck in a rut playing games that seem all too familiar or you're a budding game designer looking to hone your craft, "A Game Design Vocabulary" by Anna Anthropy could be a game-changer for you. This book promises a deep dive into the language of game design, helping you craft experiences that resonate on every level. It's a roadmap for innovation in a field hungry for fresh perspectives. Think of this as your lexicon for breaking free from the clichés that might be holding back the transformative potential of games.
Virtual Integrity: Faithfully Navigating the Brave New Web

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Virtual Integrity is an essential guide for all internet users, particularly those concerned about safeguarding their values and maintaining online integrity. Daniel Lohrmann, a well-respected computer security expert, provides readers with a rare holistic vision for avoiding "integrity theft," which includes not just common internet pitfalls such as pornography and gambling but also new temptations cleverly disguised as "innovative opportunities." Lohrmann's approach is practical and accessible, helping users unpack a revolutionary new paradigm for safeguarding virtual integrity in a changing online landscape.
The Facebook Effect: The Inside Story of the Company That Is Connecting the World
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If you're intrigued by how a dorm-room idea evolved into a global phenomenon, "The Facebook Effect" is your must-read. It's not just any corporate story; it's a deep dive into how social media redefined our connections and culture. With unprecedented access to Zuckerberg and his team, this book might just be the most comprehensive account of the intense drive and pivotal moments that shaped the internet as we know it today. It's a compelling read for anyone interested in the intersection of technology, business, and society.
Metadata - The MIT Press Essential Knowledge Series

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If you're intrigued by the skeletons of modern digital frameworks, "Metadata" is worth your attention. It lays bare the unseen yet critical structures that scaffold our information interactions, particularly as privacy concerns rise with agencies like the NSA in the spotlight. Jeffrey Pomerantz crafts an accessible gateway into understanding the complex yet vital world of metadata, making you appreciate the invisible labor that shapes our daily digital experience.
Wonderland: How Play Made the Modern World
Steven Johnson | Macmillan

Wonderland: How Play Made the Modern World

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Goodreads rating: 3.84

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If you're fascinated by how seemingly trivial pursuits can revolutionize societies, "Wonderland" is a treasure chest for you. Steven Johnson masterfully bridges the gap between pastime pleasures and pivotal innovations, illustrating how our leisure activities catalyze profound technological advancements. Prepare for an entertaining journey through history, where joy is the unexpected hero of progress.
Becoming Steve Jobs: The Evolution of a Reckless Upstart Into a Visionary Leader

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If you're intrigued by the enigma of Steve Jobs, this biography might be a revelation. "Becoming Steve Jobs" doesn't just perpetuate the myth of a man who's been labeled alternately as a genius or tyrant. Instead, it delves into his complex character, presenting an evolution that's both personal and professional. With firsthand insights from colleagues and friends, this account humanizes Jobs, offering a narrative that's as much about inner growth as it is about technological disruption.
The Four: The Hidden DNA of Amazon, Apple, Facebook and Google

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If you're intrigued by the titanic forces shaping the modern economy, "The Four" is a must-read. Galloway strips down the facade of these tech behemoths to reveal the primal drives they exploit. It's enlightening not just for competing businesses but for anyone who wonders how these companies have rewoven the fabric of society. Understanding their playbook could serve you in any tech-adjacent field or simply satisfy your curiosity about the digital landscape's architects.
Beyond Digital: How Great Leaders Transform Their Organizations and Shape the Future
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If you're feeling the pressure to navigate your company through the digital revolution, "Beyond Digital" is like a compass in hand. It's not just theoretical fluff; this book offers concrete leadership imperatives that are crucial for transforming your business in the face of digital change. Dive into this guide and you'll emerge with a clearer vision for the future of your organization, equipped to lead boldly and strategically.
Head First PMP
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Jennifer Greene, Andrew Stellman  | O'reilly Media

Head First PMP

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Goodreads rating: 4.18

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If you're feeling daunted by the prospect of the PMP certification, 'Head First PMP' could be your ally. Its unique, visually stimulating approach aligns with how your brain naturally learns and processes information, making the challenging content more approachable and, dare I say, enjoyable. It's like having a mentor who transforms dry material into interactive, memorable lessons.
The Seventh Sense: Power, Fortune, and Survival in the Age of Networks
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If you're intrigued by the interconnectedness of modern society and how it shapes our lives and fortunes, "The Seventh Sense" is a compelling read. It's not just for those in business or politics, but for anyone eager to understand the invisible forces defining our era. Ramo offers insights into how today's leaders perceive and navigate this complex networked world, making it a must-read for those who want to be ahead of the curve in understanding the dynamics of power today.
The Pixar Touch: The Making of a Company
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David A. Price | Knopf

The Pixar Touch: The Making of a Company

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Goodreads rating: 3.95

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If you've ever marveled at a Pixar film and pondered the ingenuity behind it, this book is a treasure trove for you. It delves deep into the hearts and minds of the pioneering visionaries like Ed Catmull and John Lasseter, while also not shying away from the business tumult, including the Steve Jobs saga. Anyone interested in animation, innovation, or the sheer force of creativity turning into a business phenomenon will find "The Pixar Touch" both educational and inspiring.
Dot.con: The Greatest Story Ever Sold
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John Cassidy | Harper

Dot.con: The Greatest Story Ever Sold

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Goodreads rating: 3.91

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If you've ever been curious about the wild era of the '90s tech boom and how it spiraled into the historic dot-com bust, John Cassidy's "Dot.con" is a book you shouldn't miss. Cassidy weaves a narrative that's as informative as it is engaging, perfect for someone looking to understand the intersection of technology, finance, and human ambition. With a sharp journalistic eye, he lays bare the heady mix of innovation and greed that fueled a revolution and eventually led to a meltdown.
How We Compete: What Companies Around the World Are Doing to Make It in Today's Global Economy
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If you're grappling with the complexities of global business, "How We Compete" might just offer the clarity you're looking for. Suzanne Berger presents an in-depth analysis of various companies around the world and their strategies to thrive in the global market. You'll find it a compelling read if understanding the shifting sands of international trade and economic policies is up your alley.
Total Recall: How the E-Memory Revolution Will Change Everything
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If you're intrigued by the intersection of technology and life's memories, "Total Recall" could be a fascinating read for you. It delves into the idea of capturing our lives in digital form, challenging our concepts of memory and personal history. Imagine being able to access every moment of your life with the click of a button – this book explores the incredible possibilities and the impact on society such technology could have.
Where Good Ideas Come From: The Natural History of Innovation
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If you're curious about how the world's most pivotal inventions came to be, Steven Johnson's "Where Good Ideas Come From" could be a treasure trove for you. He doesn't just list inventions; he delves into the environments and patterns that breed the spark of genius. For anyone interested in the creative process, entrepreneurship, or the history of technology, this book offers insightful connections that could inspire your own innovative thinking.
Thoughtful Interaction Design: A Design Perspective on Information Technology
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If you’re fascinated by the marriage of technology with design ethics and aesthetics, "Thoughtful Interaction Design" could be a treasure for you. It isn't a simple step-by-step guide; think of it more as a philosophical compass for navigating the complexities of interaction design. It will challenge you to consider your responsibilities beyond mere functionality, blending practical design with ethical considerations, all wrapped up in an engaging, thought-provoking read.
Thought Economics: Conversations With The Remarkable People Shaping Our Century
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"Thought Economics" is like having VIP access to a summit of some of the most influential individuals of our time. As you flip through the pages, you'll find yourself absorbed in deep conversations that give you a front-row seat to the intellects and perspectives that are steering our world's course. Perfect for the curious mind looking to understand the current century’s challenges from a first-hand point of view.
Red Wired: China's Internet Revolution

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If you're fascinated by the intersection of technology and global economics, "Red Wired" dives right into how China's Internet boom is not only creating wealth but also reshaping its society and marketplace. This book may intrigue you with insider stories and expert analyses, revealing how technology is a game changer in the land of the Red Dragon. It's enlightening for anyone interested in the digital transformation of the world's most populous nation.
The New IT: How Technology Leaders Are Enabling Business Strategy in the Digital Age
Dyché | Mcgraw Hill

The New IT: How Technology Leaders Are Enabling Business Strategy in the Digital Age

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Goodreads rating: 3.63

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If you're feeling the pressure of the digital age and its impact on business IT, "The New IT" could be the game-changer you need. Jill Dyché's approach isn't just theoretical; it's packed with case studies and actionable strategies that could help align your IT initiatives with your business goals. Reading this, you might just find the inspiration to reinvent your organization's IT landscape and secure a stronger role in your company's future trajectory.
A Guide to the Project Management Body of Knowledge
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Recommended for professionals seeking PM certification. The PMBOK guide is the industry standard for project management knowledge. It covers various aspects of project management with practical advice and best practices. A great resource for those who want to formalize their project management skills.
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions - Thryft

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If your goal is to see a real difference in how visitors interact with your website, "Landing Page Optimization" could be the key to unlocking that potential. Tim Ash gives you a deep dive into the nitty-gritty of improving your landing pages, not just with theory but with practical, actionable steps backed by case studies. Whether you're seasoned in digital marketing or looking to refine your e-commerce strategy, this book has insights that could turn page visitors into paying customers.
Digital State: How the Internet is Changing Everything
Simon Pont | Kogan Page

Digital State: How the Internet is Changing Everything

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Goodreads rating: 3.74

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If you're curious about the tectonic shifts in the digital landscape, "Digital State" might just enlighten you. As our lives and economies become increasingly digitized, understanding the mechanics and effects of this transformation is crucial. Simon Pont, alongside a team of specialists, dives into the profound influence of the Internet on both consumer behavior and business strategy, making it an essential read if you're looking to stay ahead in the digital game.
The Attention Merchants: From the Daily Newspaper to Social Media, How Our Time and Attention Is Harvested and Sold
If you've ever felt like your attention is being bought and sold without your consent, "The Attention Merchants" will resonate with you. Tim Wu masterfully reveals the evolution of advertising and how it shapes our behaviors and society. It's a thought-provoking read that offers a deeper understanding of the often invisible forces vying for our most precious resource: our attention.
If you resonate with the idea of making your day more efficient and love the thought of software doing the heavy lifting for mundane tasks, this book might just be your new best friend. It will walk you through Microsoft Power Automate, which seamlessly orchestrates the flow of data and tasks across various platforms. Think of it as a behind-the-scenes maestro making sure every part of your work's symphony plays in harmony. Whether you're a novice wanting to ditch manual drudgery or someone eager to refine business processes, this guide is tailored to escalate your workflow to a level where "efficiency" is an understatement.
Cracking the Coding Interview: 150 Programming Questions and Solutions

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Recommended for software engineers with interview upcoming. Offers 150 programming questions and solutions with expert advice.
Pivot to the Future: Discovering Value and Creating Growth in a Disrupted World

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This book could be a good read for those who are looking for practical strategies to navigate the challenges of the digital age. It provides a methodical approach to harnessing disruption, releasing trapped value, and reinventing businesses. The authors draw on their own experiences, client work, and a comprehensive study of various industries to offer actionable insights for leaders who are committed to perpetual reinvention. With a focus on the value of continuous pivoting, this book is a valuable resource for those seeking long-term growth and adaptability.
Startup Asia - Top Strategies for Cashing in on Asia's Innovation Boom
Kai-Fu Lee, Rebecca A. Fannin  | Wiley

Startup Asia - Top Strategies for Cashing in on Asia's Innovation Boom

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Goodreads rating: 3.13

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If you're eyeing the vibrant tech landscapes of China and India, "Startup Asia" could be your compass. It's not just a collection of success stories but a detailed guide infused with strategies from the trailblazers themselves. This book is for you if you want to understand the distinct local models that are shaping Asia's innovation wave. It will inspire you with a fresh perspective on starting up in environments vastly different from the West.
Antisocial Media: How Facebook Disconnects Us and Undermines Democracy

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If you're feeling uneasy about how much time you spend scrolling through Facebook, "Antisocial Media" may just validate your suspicions. Siva Vaidhyanathan doesn't just critique; he delves into the societal repercussions of our favorite digital hangout. With all the talk about data privacy and fake news, this read feels like a critical piece of the puzzle, helping us understand the larger picture and the platform's impact on our real-life communities and politics.
Diablo
Doug Walsh | Bradygames

Diablo

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Goodreads rating: 4.04

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If you're diving into the dark, addictive world of Diablo III, this guide from Brady Games is like having a seasoned adventurer by your side. It doesn't just skim the surface; it’s a treasure chest of walkthroughs, strategies, and insider tips that can transform you from a novice to a master demon-slayer in Sanctuary. Whether you're determined to conquer the hardest difficulties or looking to perfect your character builds, this book is a trusty companion on your epic quest.
Inside Apple: How America's Most Admired—and Secretive—Company Really Works

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If you've ever wondered what makes Apple such a powerhouse, "Inside Apple" offers a rare look behind the curtain of one of the world's most secretive companies. The book gives insights into Apple's unique corporate culture and innovative strategies, making it a fascinating read for those interested in business, technology, or just understanding what drives the juggernaut that is Apple.
Logolounge 2: 2,000 International Identities by Leading Designers - Thryft

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LogoLounge 2 (mini) could be a good read for designers or anyone interested in logo design. This book is a compilation of 2,000 logos from top designers around the world. Its unique feature is that it focuses solely on showcasing the logos without lengthy case histories, making it a fast-paced and visually appealing handbook for logo inspiration. Whether you're looking for new ideas or simply appreciate the art of design, LogoLounge 2 (mini) is sure to spark your creativity.
How to Build a Billion Dollar App : Discover the secrets of the most successful entrepreneurs of our time - Thryft
THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS'A must read for anyone who wants to start a mobile app business' Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga)'A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app' Michael Acton Smith, Founder and CEO, Mind CandyApps have changed the way we communicate, shop, play, interact and travel and their phenomenal popularity has presented possibly the biggest business opportunity in history.In How to Build a Billion Dollar App , serial tech entrepreneur George Berkowski gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success.Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush and Uber to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition).If you've ever dreamed of quitting your nine to five job to launch your own company, you're a gifted developer, seasoned entrepreneur or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what it really takes to create your own billion-dollar, mobile business.
Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers

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If you're intrigued by the evolution of marketing and how it stands on the brink of a revolutionary shift, "Quantum Marketing" might just be the key to unlocking the future. This book is ripe for anyone looking to stay ahead in a world where traditional branding faces complete transformation. Rajamannar's insider perspective as Mastercard's CMO will offer you cutting-edge insights into adapting and thriving in the marketing revolution that awaits.
Storytelling on Steroids : 10 stories that hijacked the pop culture conversation - Thryft

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"Storytelling on Steroids" is a must-read for anyone interested in the evolution of pop culture through stories. Weich explores how stories can connect and engage on a massive scale, using examples like Batman and TED Talks to illustrate his points. He also notes how social media has elevated the importance of storytelling, making it more personal than ever. This book is perfect for marketers, creatives, and anyone curious about how stories impact our culture.
Zone to Win: Organizing to Compete in an Age of Disruption

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If you’re navigating the choppy waters of leading a large enterprise wanting to innovate and stay competitive, "Zone to Win" is like your experienced coxswain. Geoffrey Moore, with his enviable reputation, offers concrete strategies for managing growth, M&A, and embracing innovation. This book could be the rudder to help steer your company through the business equivalents of whirlpools and crosswinds, all in the pursuit of not just staying afloat but leading the race.
Value Proposition Design: How to Create Products and Services Customers Want
If you've ever felt the sting of a product flop, or if ideating around a conference table has left you more confused than confident, "Value Proposition Design" could be your remedy. It demystifies the process of creating products and services that people actually want. Plus, with its visual approach and online companion, you'll find it both engaging and instrumental in transforming your ideas into market successes. This isn't just another business book; it's a workbook that leads you through the concrete steps of crafting offers that resonate with your customers.
How to Draw and Sell Digital Cartoons
Leo Hartas | Ilex

How to Draw and Sell Digital Cartoons

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Goodreads rating: 3.42

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As someone who's intrigued by the blend of art and technology, you'll find "How to Draw and Sell Digital Cartoons" particularly enlightening. It's not just about honing your drawing skills; this guide bridges the gap between creation and commerce in the digital realm, offering a clear pathway to transform your passion into a viable career. Whether you're an aspiring cartoonist or a seasoned artist looking to digitize your work, this book will become an invaluable companion on your creative journey.
The World Is Flat: The Globalized World in the Twenty-First Century
Thomas L. Friedman | Penguin Books

The World Is Flat: The Globalized World in the Twenty-First Century

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Goodreads rating: 3.69

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If you're intrigued by how technology bridges distances and creates a competitive global marketplace, "The World is Flat" is for you. Thomas L. Friedman takes you on a journey, explaining the complexities of globalization in a relatable way. It's like having a savvy guide walk you through the economic and social shifts that are shaping our interconnected world. With insights that can help you understand current events and what they mean for the future, this book feels like a necessary manual for anyone living in the 21st century.
Alibaba's World: How One Remarkable Chinese Company Is Changing the Face of Global Business

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If you're fascinated by the blend of innovation, entrepreneurship, and the sheer magnitude of digital marketplace success, then "Alibaba's World" is your backstage pass to understand how a Chinese startup became a global powerhouse. Porter Erisman offers an insider perspective that isn't just about financial triumphs, but a story about cultural bridging and the tenacity of vision. It's a compelling read for anyone interested in the future of global business or for those who seek inspiration from a schoolteacher's leap into tech legend.
The Accidental Billionaires : The Founding of Facebook: A Tale of Sex, Money, Genius and Betrayal - Thryft

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NATIONAL BESTSELLER“ The Social Network , the much anticipated movie…adapted from Ben Mezrich’s book The Accidental Billionaires .” — The New York TimesBest friends Eduardo Saverin and Mark Zuckerberg had spent many lonely nights looking for a way to stand out among Harvard University’s elite, competitive, and accomplished  student body. Then, in 2003, Zuckerberg hacked into Harvard’s computers, crashed the campus network, almost got himself expelled, and was inspired to create Facebook, the social networking site that has since revolutionized communication around the world. With Saverin’s funding their tiny start-up went from dorm room to Silicon Valley. But conflicting ideas about Facebook’s future transformed the friends into enemies. Soon, the undergraduate exuberance that marked their collaboration turned into out-and-out warfare as it fell prey to the adult world of venture capitalists, big money, and lawyers.
Logo Design. Volume 3
Julius Wiedemann | Taschen America Llc

Logo Design. Volume 3

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Goodreads rating: 4.17

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If you're fascinated by branding and visual identity, "Logo Design. Volume 3" might just captivate you. It's like a globe-trotting adventure through the world of logos. The book showcases over 2000 logos, offering a deep dive into the thought process and creativity behind each one. Consider this your well-curated gallery walk in book form, highlighting the importance and impact of successful logo design in contemporary branding.
Merchants of Truth: Inside the News Revolution

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If you're intrigued by the tumultuous transformation of news media, "Merchants of Truth" by Jill Abramson is a front-row ticket to the clash of titans in the journalism industry. Abramson's insider perspective sheds light on the power struggles and ethical dilemmas faced by both legacy newspapers and digital upstarts. The book doesn't just chart the rise and fall of media empires; it's a narrative that reveals the profound impact of technology and commerce on truth and democracy. As a witness to this revolution, you'll find "Merchants of Truth" both enlightening and essential to understanding today's media landscape.
When Digital Becomes Human: The Transformation of Customer Relationships

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If you're grappling with customer engagement in a world where tweets can feel more personal than handshakes, "When Digital Becomes Human" could be your playbook. Imagine refining your digital strategy, but with a soulful twist that makes each customer interaction resonate deeply. This book might just be the key to blending efficiency with empathy, making your business not just a brand, but a community favorite.
Free: How Today's Smartest Businesses Profit by Giving Something for Nothing

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If you're curious about the power of 'free' in modern economics and want to understand how businesses leverage this to drive profit and innovation, "Free" offers insightful examples and analyses. It's particularly eye-catching if you're an entrepreneur or business enthusiast looking to explore unconventional models for success. This book could change the way you perceive the value exchange in the digital economy.
Idea to iPhone: The essential guide to creating your first app for the iPhone and iPad - Thryft
Carla White | Wiley

Idea to iPhone: The essential guide to creating your first app for the iPhone and iPad

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Goodreads rating: 3.93

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If you've been daydreaming about an app but the tech jargon scares you, "Idea to iPhone" might just be your secret weapon. Carla White simplifies the journey from imagination to the App Store, all with the non-programmer in mind. It's a practical guide that could be the nudge you need to start shaping your digital aspirations without investing in a coding bootcamp.
Where Good Ideas Come From: The Natural History of Innovation

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You might find "Where Good Ideas Come From" enlightening because it's not just a historical account of breakthroughs; it's an investigative journey into the environments and cognitive processes that breed innovation. Steven Johnson doesn't just tell a story; he offers a lens to view past innovations and practical strategies to harness creativity. Ideal for anyone looking to spark their own ingenuity, whether in a garage startup or a corporate think tank.
Faster, Higher, Farther: The Inside Story of the Volkswagen Scandal

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If you're intrigued by the interplay of big business and ethical breaches, "Faster, Higher, Farther" offers a gripping account of the Volkswagen emissions scandal. Ewing deftly untangles the web of deceit, giving you a front-row seat to the drama and the cautionary tale it presents on corporate responsibility and environmental stewardship.
Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead
If you're grappling with how to steer your organization into the digital future, this book could be your compass. Tony Saldanha shares a practical roadmap, distilling his hands-on experience into actionable insights. It's not about the tech, it's about the process and the clear goals—essential reading if you aim to thrive in the fast-evolving digital landscape.
The Great Decoupling: China, America and the Struggle for Technological Supremacy

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Recommendation: This book delves into the intense competition between the United States and China for technological supremacy, and how it could impact the world. The author takes readers on a journey through history, highlighting the missed opportunities and struggles that have shaped China's unique identity. With detailed insights into the current tech contest and its potential consequences, this book is a must-read for those interested in geopolitics and the future of global power dynamics.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.