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Just Arrived

Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

by Brian Solis
$10.90
Compare to estimated retail price: S$60.00  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

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Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

Master social media brand-building and measurement.

If you're looking to elevate your brand's presence on social media, "Engage" is an indispensable resource that could really resonate with you. Brian Solis delves deep into the practicalities of connecting with customers in the digital age, offering you hands-on strategies backed by examples that could transform the way you approach social media marketing. And with the focus on measurable results, you'll know exactly how to track your successes and optimize for the future.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Just Arrived

Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

by Brian Solis
$10.90
Compare to estimated retail price: S$60.00  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Condition guide

Book Condition Guide

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This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

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*Books may be missing bundle media (e.g. CD, e-book code), if included.

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*Books may be missing bundle media (e.g. CD, e-book code), if included.

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This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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ISBN: 9780470571095
Authors: Brian Solis
Publisher: Wiley
Date of Publication: 2010-03-08
Format: Hardcover
Related Collections: Science, Sociology, Personal Development, Business
Related Topics: Leadership, Business, How To, Technology, Management, Communication
Goodreads rating: 3.85
(rated by 1016 readers)

Description

Engage! The complete guide to branding and building your business in the era of the Social Web. Revised and updated with a foreword by Ashton Kutcher, Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business, one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI. Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is?
 

Master social media brand-building and measurement.

If you're looking to elevate your brand's presence on social media, "Engage" is an indispensable resource that could really resonate with you. Brian Solis delves deep into the practicalities of connecting with customers in the digital age, offering you hands-on strategies backed by examples that could transform the way you approach social media marketing. And with the focus on measurable results, you'll know exactly how to track your successes and optimize for the future.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.