Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Even More Offensive Marketing: An Exhilarating Action Guide to Winning in Business

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If you're looking to step up your business game, "Even More Offensive Marketing" is the playbook you need. Davidson doesn't just rehash old marketing ploys; he pushes the envelope, encouraging innovation over imitation. For anyone feeling stuck in their marketing efforts or ready to take on competitors head-first, this guide just might be the catalyst you need for change.
How to Master the Art of Selling
Tom Hopkins | Champion Pr

How to Master the Art of Selling

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Goodreads rating: 4.11

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If you've hit a rough patch in sales or you're just starting out, Tom Hopkins' book could be your coach in print. His experiences could act as a roadmap to boost your sales abilities, giving you the tools he used to go from floundering to flourishing. It's like sitting down with a mentor who's laid out a clear path to success.
If you're feeling like the current business models don't quite fit the future we're stepping into, "Rethinking the Future" might just be the guide you're looking for. With insights from leading thinkers including Covey and Senge, this book doesn't just critique the status quo; it offers a transformative lens through which to view leadership, competition, and organizational culture as we approach new horizons.
New Products Management - Thryft
C. Merle Crawford | Mcgraw Hill Higher Education

New Products Management

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Goodreads rating: 3.51

Regular price $5.90 $3.90 34% off

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96% off est. retail
New Products Management by Crawford and DiBenedetto is an essential read for new product managers looking to improve their skills. The book provides a balanced view from both a managerial and marketing perspective, offering new examples and research to keep the content current. Readers can expect to gain a deep understanding of new product development strategies and techniques that can be applied in real-world scenarios.
The Quest for Global Dominance : Transforming Global Presence into Global Competitive Advantage - Thryft

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The Quest for Global Dominance by Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang is recommended for business executives and entrepreneurs seeking to expand their business beyond their domestic market. The authors provide valuable insights into market opportunities worldwide, how to leverage global presence to create a competitive advantage, the importance of cultivating a global mindset, and leveraging the rise of emerging markets. The book offers practical advice with real-world examples to help readers transform their businesses into global powerhouses.
Brand Spirit: How Cause Related Marketing Builds Brands - Thryft
Marjorie Thompson, Hamish Pringle  | Wiley

Brand Spirit: How Cause Related Marketing Builds Brands

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Goodreads rating: 3.41

Regular price $32.00 $12.90 60% off

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90% off est. retail
If you're fascinated by how companies can resonate with their customers' values, "Brand Spirit" could be a remarkable read. It delves into how commitment to social causes can not only elevate a brand's image but also forge deeper customer loyalty. The insights from Pringle and Thompson, complemented by real-world examples, offer a blend of inspiration and strategy for anyone interested in the interplay between branding and social responsibility.
Tycoon - Thryft
Peter Jones | Hodder & Stoughton Ltd

Tycoon

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Goodreads rating: 3.28

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"Tycoon" by Peter Jones could be a fantastic read if you're itching to delve into the entrepreneurial world. Jones, a respected business magnate himself, has crafted a book that blends practical advice with motivational anecdotes. It's like having a mentor guide you through the journey of building a business from the ground up, sprinkled with personal stories to keep you engaged and inspired.
Liem Sioe Liong's Salim Group: The Business Pillar of Suharto's Indonesia

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66% off est. retail
Are you curious about the intersection of political power and business success? This biography of Liem Sioe Liong takes you on a fascinating journey from humble beginnings to the pinnacle of economic triumph in Indonesia, showcasing what one individual can achieve with the right mix of sharp instincts, circumstances, and connections. If you're intrigued by real-world tales of ascent within complex socio-political landscapes, Liem's story will offer you both historical insight and personal inspiration.
Billion Dollar Game: How Three Men Risked It All and Changed the Face of Television
If you're fascinated by the meteoric rise of reality TV, "Billion Dollar Game" is the backstage pass you've been waiting for. Peter Bazalgette, who's had a front-row seat to the industry's evolution, offers an insider's glimpse into how three men turned their rejected show concepts into global phenomena. It's a deep dive into the synergy of determination, creativity, and business savvy that forever altered television as we know it.
Cash in a Flash: Fast Money in Slow Times
Just Arrived

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If you’re someone striving for financial betterment, particularly in an economy that's not doing you any favors, "Cash in a Flash" might be the guide you're looking for. Mark Victor Hansen and Robert G. Allen package their experience into actionable strategies, focusing on creating income streams that last. What sets this book apart is the promise of real results in just a quarter of a year, using what you already possess. It's tailored for the aspirational individual ready to put their existing talents to work.
Direct Marketing in Practice - Thryft
Brian Thomas, Matthew Housden  | Routledge

Direct Marketing in Practice

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Goodreads rating: 3.43

Regular price $17.90 $4.90 73% off

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94% off est. retail
This book is a must-read for anyone interested in the field of direct marketing. It provides a comprehensive guide to plan, implement, and evaluate a successful direct marketing campaign. One of its unique features is that it integrates new technologies with conventional methods, which makes it a valuable resource for marketers in the digital age. The book also includes review questions and exercises to help readers practice what they have learned. Overall, this book is highly recommended for undergraduate students of marketing, professionals in the field, and anyone looking to improve the effectiveness of their direct marketing efforts.
The Entertainment Economy: How Mega-Media Forces Are Transforming Our Lives

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74% off est. retail
"The Entertainment Economy" is a great read for those interested in understanding the various ways in which the entertainment industry influences the world economy. The author, Michael J. Wolf, provides insightful analyses on how principles and strategies used in the modern entertainment business are transforming the global culture. The book is well-researched, with Wolf drawing on his broad experience in media consultancy to deliver a well-written and comprehensive analysis."
Business Masterminds: Tom Peters - Thryft
Heller | Dk

Business Masterminds: Tom Peters

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Goodreads rating: 3.07

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If your business strategies feel outdated or stagnant, this book distills Tom Peters' radical ideas into digestible masterclasses. Reading it is like having a personal mentor who pushes you to overturn traditional management for dynamic, continuous innovation. For anyone aiming to lead their business into a future that’s constantly rewriting itself, tapping into Peters' insights could prove transformative.
Inside Out: Microsoft-In Our Own Words - Thryft
Microsoft Corporation | Warner Business Books

Inside Out: Microsoft-In Our Own Words

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Goodreads rating: 3.71

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89% off est. retail
If you're fascinated by tech giants and pioneering minds like those of Bill Gates and Steve Ballmer, "Inside Out: Microsoft-In Our Own Words" could offer you an authentic peek behind Microsoft's curtain. Imagine walking through a gallery of stories and snapshots that encapsulate its cultural and managerial ethos, all while exploring the battles and alliances that have shaped the tech world. This book promises such a tour for anyone intrigued by industry-shaping corporate sagas.
Master Your Mind, Design Your Destiny

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If you're feeling stuck or aimless, "Master Your Mind Design Your Destiny" could be the catalyst you need. Adam Khoo opens up his own journey from rejection to success, making it a personal and relatable guide. His techniques are grounded in real experiences, meant to unlock your potential and help you replicate the blueprint of peak performers. This isn't just about success; it's a masterclass in becoming the architect of your own extraordinary life.
Selling the Wheel: Choosing the Best Way to Sell for You, Your Company, and Your Customers
If you're fascinated by the art of selling and how it's intertwined with human nature, "Selling the Wheel" can be quite enlightening. The authors weave historical fiction with practical sales advice, making it a resource that's not only informative but also entertaining. It's perfect for those looking to deepen their understanding of sales strategies through engaging storytelling.
Reimagining Japan: The Quest for a Future That Works

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70% off est. retail
If you're enthralled by the complexities of a country at the cusp of pivotal change, "Reimagining Japan" offers a tapestry of perspectives that converge into a deeply insightful narrative. It's not just a book; it's a conversation starter with leading minds on Japan's evolving identity, economics, and societal challenges. The mosaic of authoritative views could broaden your understanding and fuel your curiosity about the Land of the Rising Sun's place in the modern world.
Mean Business: How I Save Bad Companies and Make Good Companies Great
Bob Andelman, Albert J. Dunlap  | Touchstone

Mean Business: How I Save Bad Companies and Make Good Companies Great

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Goodreads rating: 3.47

Regular price $11.90 $6.90 42% off

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82% off est. retail
Recommendation: - If you're looking for an inspiring read about revitalizing struggling companies and overcoming tough challenges in the business world, Mean Business is a must-read. Al Dunlap, dubbed "Chainsaw Al," shares his battle-tested strategies for turning around ailing companies and making them great again. His unconventional approach and colorful storytelling make this book both informative and exhilarating, offering invaluable lessons for anyone in the corporate world. Get ready to be inspired and motivated to take on any business challenge!
Advertising Principles & Practices: Global Edition - Thryft

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89% off est. retail
This book could be a good fit for aspiring advertisers or marketing students. It offers a comprehensive overview of the industry and also focuses on the shift to digital and consumer-focused advertising. Users have praised the clear language and practical advice given in the book.
Future Perfect
Stan Davis | Basic Books

Future Perfect

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Goodreads rating: 3.74

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"Future Perfect" offers a visionary take for progressive leaders aware that technology isn't just a tool but a game-changer in management practices. Reading it, you'd appreciate its foresight, particularly if you're keen on understanding how anticipatory strategies can leverage the relentless pace of tech advancements to shape organizations. It's a dive into how the future was envisioned over 30 years ago, providing context and reflection for today's tech-infused management landscape.
Funky Business : Talent Makes Capital Dance - Thryft

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90% off est. retail
This book is a must-read for anyone looking to break free from traditional business practices and embrace a more innovative and exciting approach. It not only teaches you how to build a company that thrives on creativity and risk-taking, but also provides valuable insights on effective leadership and employee engagement. Get ready to unleash your inner funk and take your business to the next level!
The Hypnotic Salesman - Thryft
Adam Eason | Network 3000 Publishing

The Hypnotic Salesman

$9.57

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Goodreads rating: 4.13

$9.57

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The Hypnotic Salesman is a ground breaking revolution for any person or business wishing to get their message into the minds of others, increase sales and be more influential. The strategies, techniques and personal mastery skills that The Hypnotic Salesman provides you with will seperate the superior sales people from the average!
Straight From The CEO - The World's Top Business Leaders Reveal Ideas That Every Manager Can Use - Thryft
Just Arrived

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55% off est. retail
If you're eager to elevate your management game, this book is like having a panel of mentor CEOs at your fingertips. Imagine sipping coffee while absorbing wisdom from the heads of industry giants, turning each page to uncover management secrets that can propel your team and organization forward. It's a global masterclass in leadership wrapped in 318 pages.
Given the ever-changing market landscapes, "Cracking the Value Code" could be the guide you need to steer your company into prosperous waters. It's not just another business book; it's a map to unlocking real value and staying relevant in the rapidly evolving New Economy. Whether you're a startup or redefining an established brand, this book can be your playbook to innovate and outpace the competition.
The Rise and Fall of Strategic Planning: Reconceiving Roles for Planning, Plans, Planners

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82% off est. retail
If you're puzzled by how strategic planning often misses the mark in practice, Mintzberg's critique is a refreshing deep dive. His book shifts the narrative from the rigid frameworks we're used to, revealing the unpredictable nature of strategy and the value of adaptability. It's a compelling read for anyone in management who's looking to foster a more dynamic approach to strategy within their organization.
Wordcraft: The Art of Turning Little Words Into Big Business
Alex Frankel | Crown

Wordcraft: The Art of Turning Little Words Into Big Business

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Goodreads rating: 3.4

Regular price $9.90 $3.90 61% off

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89% off est. retail
If you've ever wondered how brands embed themselves into our culture, "Wordcraft" is an eye-opener. Alex Frankel dives into the alchemy of naming in the marketplace, blending anecdotes with insider knowledge. It's a must-read if you're intrigued by how mere words can shape massive successes in business.
Scoring Points: How Tesco Is Winning Customer Loyalty

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If you're interested in the magic behind successful business strategies, "Scoring Points" might just satisfy that curiosity. It provides an insider's look at Tesco's journey to retail dominance, made possible through a deep understanding of customer loyalty. The book offers valuable insights into how Tesco’s Clubcard transformed not just their bottom line, but also their customers' shopping experiences. Ideal for marketers, strategists, and anyone intrigued by the alchemy of consumer relations.
Every Business Is a Growth Business: How Your Company Can Prosper Year After Year
If you're passionate about steering your company towards continuous success, "Every Business Is a Growth Business" can be your compass. The insights of Charan and Tichy, blended with real-world examples from top industry leaders, will not just inspire you but will equip you with a practical roadmap. It's the sort of read that imprints the growth mindset from cover to cover, encouraging you to think bigger and push beyond supposed limits of your business.
Giving 2.0: Transform Your Giving and Our World
Laura Arrillaga-Andreessen | Jossey-bass

Giving 2.0: Transform Your Giving and Our World

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Goodreads rating: 3.35

Regular price $13.90 $9.90 29% off

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70% off est. retail
If you’re yearning to make a real difference in the world, "Giving 2.0" could be the guide you’re looking for. It's not just about charity, but about being a change-maker. Laura Arrillaga-Andreessen has made it her mission to redefine giving in the modern age, blending technology, collaboration, and innovation with traditional forms of philanthropy. This book might just change the way you think about your capacity to contribute, no matter the size of your wallet.
How to Make Millions With Your Ideas: An Entrepreneur's Guide
Dan S. Kennedy | Plume

How to Make Millions With Your Ideas: An Entrepreneur's Guide

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Goodreads rating: 3.92

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68% off est. retail
If you've been doodling business ideas on napkins or dreaming of turning your passion project into a full-fledged fortune, this might be your handbook. Dan Kennedy doesn't just offer encouragement; he shares real-life examples and practical strategies that have led others to the entrepreneur's promised land. By reading about the success of ordinary individuals, you can find a roadmap tailored to your own journey toward making millions. Whether you're starting from scratch or scaling up, this book might be the nudge you need to take that leap.
If you've been keen on grasping how the technological epicenter is moving towards Asia, "IT and the East" is a pivotal read. The book doesn't just outline the emerging trends; it offers an in-depth analysis of India and China's growing influence in technology and innovation. Bridging the knowledge gap, it can provide you with strategic insights into the future landscape of global tech competition. Whether you're a business strategist or just tech-curious, understanding these dynamics could be crucial for staying ahead.
Internet Riches: The Simple Money-Making Secrets of Online Millionaires

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55% off est. retail
If you're contemplating diving into the realm of online entrepreneurship, "Internet Riches" is akin to a treasure map for sprouting digital magnates. Scott Fox demystifies the path to building a thriving online business, often with little to no startup capital. His hands-on approach marries motivational anecdotes with practical strategies, making it less about the pipe-dream of internet riches and more about actionable steps you can take. Whether part-time hustles or full-time endeavors, this book could light the path to your own dot-com success story.
Photographer's Market Guide to Building Your Photography Business

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63% off est. retail
If you've got a knack for photography and a dream of turning it into a career, this book is like a mentor guiding you through the business landscape. It'll offer you practical advice to navigate the complexities of marketing, legalities, and financial management, which are often stumbling blocks for creatives. Consider this your blueprint for turning passion into profession.
The Entrepreneur : 25 Golden Rules for the Global Business Manager - Thryft

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If you're looking to shape your entrepreneurial journey with time-tested wisdom, this book will speak to you. Its 25 golden rules distill the essence of success in global business management, drawing from a wealth of experience. This read provides practical steps that are easily applicable across different markets, making it an ideal companion for the modern entrepreneur aiming for cross-border ventures.
The Greatest Company in the World? The Story of Tata
Peter Casey, Mike Luckovich  | Penguin Books India

The Greatest Company in the World? The Story of Tata

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Goodreads rating: 3.59

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If you're intrigued by the blend of history, business strategy, and corporate culture, "The Greatest Company In The World? The Story Of Tata" could be a captivating read. It takes you on a journey through the growth of an Indian conglomerate that transcended its national identity to achieve global recognition. The book insightfully explores the intrinsic values and innovative leadership that propelled Tata to the forefront of various industries.
The New Professionals: The Rise of Network Marketing As the Next Major Profession - Thryft

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84% off est. retail
This book offers a deep dive into an industry that's reshaping the concept of work for many. If you've ever considered leaving your traditional career path for something more flexible and potentially rewarding, "The New Professionals" could provide the perspective shift you need. It's praised as an authoritative source, suggesting that you'll get both a historical and futuristic view of network marketing. This could be the support and affirmation for those contemplating this significant career switch.
Why Companies Fail: The 10 Big Reasons Businesses Crumble, and How to Keep Yours Strong and Solid

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81% off est. retail
It sounds like you're invested in ensuring that your business thrives. "Why Companies Fail" is that insightful mentor guiding you to recognize pitfalls that even giants like Kmart couldn't avoid. The practical advice distilled from those lessons can help you steer clear of similar fates, potentially saving your business from becoming a cautionary tale. It's like having a business guardian angel on your shelf.
The Business Side of Creativity: The Complete Guide for Running a Graphic Design or Communications Business - Thryft

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92% off est. retail
This book is perfect for creative professionals who want to turn their talent into a thriving business. Learn how to effectively organize, market yourself, manage employees, and build equity. With practical, real-world answers to common business questions, this comprehensive guide will help you navigate the business side of creativity and achieve financial success while doing what you love. Let your creativity soar and your business thrive with this invaluable resource.
Paradigms : The Business of Discovering the Future - Thryft
Joel A. Barker | Harperbusiness

Paradigms : The Business of Discovering the Future

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Goodreads rating: 3.98

Regular price $7.90 $3.90 51% off

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84% off est. retail
This book could be a good read for anyone interested in staying ahead of the game in their business or profession. Joel Barker explains how to identify paradigm shifts, adapt to change, and make the most out of new trends. With concrete examples and predictions for the future, this book will help you navigate uncertainty and improve your results. It's a practical guide to spotting future trends and maximizing your success.
Strategy Safari: The Complete Guide Through the Wilds of Strategic Management

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If you're feeling swamped by the plethora of strategic management theories and models out there, "Strategy Safari" is like a compass in the chaos. Its comprehensive overview excels at demystifying complex concepts and serves as an indispensable guide for students or professionals looking to grasp the intricacies of strategy without getting lost in the academic jungle.
Trends 2000: How to Prepare for and Profit from the Changes of the 21st Century
Just Arrived

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Considering Trends 2000 might feel like unearthing a time capsule now, yet it's fascinating to see which of Gerald Celente’s predictions have materialized and how his insights could have influenced decisions back then. It's especially compelling if you're interested in historical trend analysis or the evolution of business forecasting. This book can serve as a benchmark to gauge the progress of societal and economic changes over the past decades.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.