Free delivery on all orders above $30
Get 10% off all year round! Join Thryft Club
Get 10% off all year round and $10 off your next order! Join Thryft Club

Your cart

Your cart is empty

Check out these collections!

Bestselling Fiction
Bestselling Nonfiction
Bestselling Books for Children
Vintage and Rare Books
Vinyl Records
Women's Clothing
Men's Clothing

Stay in touch and win free books

Keep up with our latest sales and events, and receive
recommendations direct to your inbox. We'll only send the good stuff, promise!

By completing this form, you are signing up to receive our emails and can unsubscribe at any time

Money for the Bank: A Banker's Guide to Marketing

by Peter Geldart
$39.90
Money for the Bank: A Banker's Guide to Marketing
Money for the Bank: A Banker's Guide to Marketing
Money for the Bank: A Banker's Guide to Marketing

Navigating banking success through strategic marketing.

Whether you're starting out in banking or looking to refine your approach, "Money for the Bank" could be your practical companion on the journey. Peter Geldart shares hard-earned insights that demystify the daunting world of banking marketing. With his guidance, you can learn the ropes from someone who's climbed them, and potentially shorten your path to success.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Money for the Bank: A Banker's Guide to Marketing

by Peter Geldart
$39.90
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

Find out more about our process here.

Special Offer

Buy 3, Get Another Free On All Items Under S$10 Storewide

Discount applied automatically when you add them to your cart.

ISBN: 9789628674060
Authors: Peter Geldart
Publisher: Chameleon Pr Ltd
Date of Publication: 2005-02-04
Format: Hardcover
Related Collections: Business, Economics
Related Topics: Finance, Management, Finance, Money
Goodreads rating: 0.0
(rated by 0 readers)

Description

Banking is a complex, competitive business in which success can never be taken for granted. Investment bankers need to rely not only on their own skills and the capabilities of their banks, but on careful preparation, good marketing presentations, a thorough understanding of the customer, an awareness of the pitfalls, persistence, common sense and an ability to learn from their own and other peoples' mistakes. Written by a veteran banker with five years of firsthand experience as a corporate customer of investment banks, Money for the Bank offers guidelines and suggestions for trainees and associates starting their careers in banking (especially international banking). Experienced investment bankers who read the book will be encouraged to think about how they can improve their chances and win more business. "Peter Geldart has made a significant contribution with this practical and useful guide to one of the most important, yet least appreciated, topics in developing new business. The insights shared in this book are relevant for everyone seeking an edge against their competition." Frank Packard, former Head of Asia-Pacific Project Finance, Bank of America "Clear, direct, incisive and well written, Money for the Bank is an atypical manual which is a pleasure to read and a handy reference." James Fairbairn, Director, Wighams Capital Partners Ltd "All investment bankers will take away something from the author's observations, but they will be of particular value to those starting off in the business." Robert McGregor, Managing Director,
 

Navigating banking success through strategic marketing.

Whether you're starting out in banking or looking to refine your approach, "Money for the Bank" could be your practical companion on the journey. Peter Geldart shares hard-earned insights that demystify the daunting world of banking marketing. With his guidance, you can learn the ropes from someone who's climbed them, and potentially shorten your path to success.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.