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Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs

Muhammad Yunus

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Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs

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Visionary blueprint for ethical capitalism transformation.

If you’re intrigued by the intersection of altruism and economics, "Building Social Business" could resonate with you. Muhammad Yunus, a trailblazer in microcredit, introduces an inspiring economic model that marries profit with purpose. Imagine a world where businesses thrive while addressing social issues; this book could be your guide to understanding and maybe even participating in such innovative ventures.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs

Regular price Save up to 45%
Unit price
per
Compare to estimated retail price: S$22.67  
Condition guide
ISBN: 9781586489564
Author: Muhammad Yunus
Publisher: PublicAffairs
Date of Publication: 2011-05-10
Format: Paperback
Related Collections: Economics, Sociology, Business, Politics
Goodreads rating: 3.97
(rated by 1873 readers)

Description

The Nobel Peace Prize winner and bestselling author shows how entrepreneurial spirit and business smarts can be harnessed to create sustainable businesses that can solve the world's biggest problems. Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a new dimension for capitalism which he calls "social business." The social business model has been adopted by corporations, entrepreneurs, and social activists across the globe. Its goal is to create self-supporting, viable commercial enterprises that generate economic growth as they produce goods and services to fulfill human needs. In Building Social Business, Yunus shows how social business can be put into practice and explains why it holds the potential to redeem the failed promise of free-market enterprise.
 

Visionary blueprint for ethical capitalism transformation.

If you’re intrigued by the intersection of altruism and economics, "Building Social Business" could resonate with you. Muhammad Yunus, a trailblazer in microcredit, introduces an inspiring economic model that marries profit with purpose. Imagine a world where businesses thrive while addressing social issues; this book could be your guide to understanding and maybe even participating in such innovative ventures.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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