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4-D Branding: Cracking the Corporate Code of the Network Economy

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Transform brands with innovative 4-D model.

If you're intrigued by the evolution of branding in the ever-changing network economy, "4-D Branding" might just be your next great read. Thomas Gad systematically breaks down branding into four digestible dimensions, offering a fresh perspective that could revitalize your view on creating or rejuvenating a brand. It's particularly insightful for those looking to understand the deeper layers of brand identity and their interconnectedness in our digital age.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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4-D Branding: Cracking the Corporate Code of the Network Economy

Regular price $48.90 Now $23.90 Save 51%
Unit price
per
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ISBN: 9780273653684
Authors: Thomas Gad
Date of Publication: 2000-12-29
Format: Hardcover
Related Collections: Business
Related Topics: Entrepreneurship, Management
Goodreads rating: 3.87
(rated by 30 readers)
 

Transform brands with innovative 4-D model.

If you're intrigued by the evolution of branding in the ever-changing network economy, "4-D Branding" might just be your next great read. Thomas Gad systematically breaks down branding into four digestible dimensions, offering a fresh perspective that could revitalize your view on creating or rejuvenating a brand. It's particularly insightful for those looking to understand the deeper layers of brand identity and their interconnectedness in our digital age.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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