Special Offer
Buy 3 Preloved Items Below S$10 and Get Another Free
Discount applied automatically when you add them to your cart!
43% off
51% off
56% off
56% off
Unleash your business's true potential with compelling branding.
This book is a must-read for any aspiring entrepreneur or business owner looking to elevate their brand. With practical guidance and a focus on real-world application, "Branding Your Business" breaks down the complexities of branding into easy-to-understand terms. From conducting a brand audit to leveraging marketing psychology, this book will empower you to create a powerful and memorable brand that sets you apart from the competition. Get ready to increase your profits and leave a lasting impact on your customers.
43% off
51% off
56% off
56% off
ISBN: 9780749462963
Authors:
James Hammond
Publisher: Kogan Page
Date of Publication: 2011-03-29
Format: Paperback
Goodreads rating: 3.23
(rated by 13 readers)
Description
The only way forward for business success is to create a memorable brand and fix it in the consumer's mind. Branding Your Business explains the whole branding process in easy-to-follow terms. Providing practical help instead of academic theories, it explains what a brand is and what it is not, how to conduct a 'DIY' brand audit and how to use marketing NLP and psychology principles to create a powerful brand for your business.Based around the theory that a brand is the total perception a customer has about a company, its products or services, Branding Your Business will reveal what is needed to create and manage successful brands, increase profits and leave the competition standing.
Condition guide
Book Condition Guide
Books in Like New Condition
This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Very Good Condition
This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Good Condition
We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Well Read Condition
This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Find out more about our process here.
Availability
Quantity selected exceeds current stock
Thanks for signing up for restock notifications!
There was an error signing up for restock notifications. Please try again.
Be the first to know when we restock this title!
Notify Me
Adding product to your cart
You may also like
Unleash your business's true potential with compelling branding.
This book is a must-read for any aspiring entrepreneur or business owner looking to elevate their brand. With practical guidance and a focus on real-world application, "Branding Your Business" breaks down the complexities of branding into easy-to-understand terms. From conducting a brand audit to leveraging marketing psychology, this book will empower you to create a powerful and memorable brand that sets you apart from the competition. Get ready to increase your profits and leave a lasting impact on your customers.
You may also like
You may also like
You may also like
Stay in touch and win free books
Enter our giveaways, keep up with our latest sales and events, and receive recommendations direct to your inbox. We'll only send the good stuff, promise!
By completing this form, you are signing up to receive our emails and can unsubscribe at any time.