Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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If you find yourself constantly pressured by price wars in the business-to-business landscape and struggle to differentiate your products or services from so-called “commodities,” "Value Merchants" could be the strategic advantage you've been seeking. The authors present a methodical approach to showcasing your offerings' worth in quantifiable terms, something that could shift the conversation from price to value and elevate your sales team from mere vendors to trusted consultants.
Marketing Management : An Asian Perspective - Thryft
Chin Tiong Tan, Swee Hoon Ang, Philip Kotler  | Pearson

Marketing Management : An Asian Perspective

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Goodreads rating: 3.85

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This book could be a good read for business students who are interested in learning about marketing in Asia. It provides a comprehensive understanding of the different marketing strategies and practices in the Asian region. The book covers various topics such as market analysis, customer behavior, branding, and marketing mix decisions from a regional perspective. It also includes case studies and examples from real-life situations. Overall, this book is useful for those who want to expand their knowledge and skills in marketing in the context of Asia.
Developing Strategic Thought
Bob Garratt | Profile Books

Developing Strategic Thought

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Goodreads rating: 4.57

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If you have aspirations to steer your company's future, "Developing Strategic Thought" might just be the compass you need. The book's tapestry of expertise, woven with insights from giants like Mintzberg and Boisot, provides not just ideas but practical ways to enhance your strategic thinking. As it pulls apart the complexities of business strategy, you'll find yourself equipped to navigate the uncertain terrains of the corporate world.
Wikinomics: How Mass Collaboration Changes Everything

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If you're intrigued by how the digital era has revolutionized the way we work, "Wikinomics" could be a compelling read for you. It offers a deep dive into the transformational power of collaboration in the business world. As someone curious about the intersection of technology, innovation, and economy, you'll find the detailed case studies and forward-thinking analysis particularly enlightening. This book is not just a glimpse into modern economics; it’s a roadmap to participating in the future of business.
Practical Marketing : An Asian Perspective - Thryft
Wee Chow Hou | Addison Wesley

Practical Marketing : An Asian Perspective

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Goodreads rating: 5.0

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If you've got an eye on the Asian markets, "Practical Marketing: An Asian Perspective" could be your guidebook. This isn't just about theory; it's a lens on how dynamic, diverse economies have shaped marketing strategies across a vast region. Business students, marketers, and entrepreneurs could find this especially valuable for understanding consumer behavior and market trends in Asia's high-growth contexts.
The Long Tail : Why the Future of Business Is Selling Less of More - Thryft

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If you've ever wondered why online stores can stock seemingly endless product ranges, "The Long Tail" is for you. It's an eye-opener that explains how the digital economy allows businesses to profit from selling a wider variety of less popular items. The book is essentially a map to understanding and navigating the vast choices of the digital marketplace.
Net Ready - Thryft

Net Ready

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Goodreads rating: 3.24

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"Net Ready" could be a good read for business managers who are looking for guidance on how to succeed in e-commerce. The book shows how CISCO System's approach could be used to exploit the potential of the internet. The unique feature of the book is that it provides practical examples and strategies that could be implemented by managers to succeed in e-commerce. Overall, the book has been praised for its simplicity and for providing a clear roadmap for success in e-commerce.
The China Strategy: Harnessing the Power of the World's Fastest-Growing Economy
Edward Tse | Basic Books

The China Strategy: Harnessing the Power of the World's Fastest-Growing Economy

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Goodreads rating: 3.5

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If you're interested in international business or economic strategies, "The China Strategy" could broaden your horizon. As China's economy continues to influence the global market, understanding its unique business environment becomes vital. Edward Tse's insights might equip you with knowledge on how to synergize with or compete in this dynamic powerhouse of growth.
If you're intrigued by the allure of international markets and eager to diversify your portfolio, "Passport to Profits" could be your guidebook. The author's experience offers sage advice on navigating foreign investment landscapes, providing you with the know-how to potentially capitalize on global trends and opportunities that might not be as visible within domestic borders.
Cash in a Flash: Fast Money in Slow Times
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If you’re someone striving for financial betterment, particularly in an economy that's not doing you any favors, "Cash in a Flash" might be the guide you're looking for. Mark Victor Hansen and Robert G. Allen package their experience into actionable strategies, focusing on creating income streams that last. What sets this book apart is the promise of real results in just a quarter of a year, using what you already possess. It's tailored for the aspirational individual ready to put their existing talents to work.
The Little Red Book of Selling: 12.5 Principles of Sales Greatness

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The Little Red Book of Selling is a must-read for all salespeople, providing 12.5 practical and proven principles for sales greatness. Gitomer's edgy, humorous, and straightforward style makes it an enjoyable read, while the book's focus on relationship building and ethical actions sets it apart from other sales books. Reviews rave about the book's ability to provide practical tips for immediate use, as well as long-term success, making it an essential addition to any salesperson's library.
If you're thinking of starting up a business or taking yours to the next level, this book is your ally. Vaughan Evans breaks down complex business strategy into digestible parts, offering practical advice and real-world examples. Think of it as your toolkit for planning and navigating the competitive business landscape.
One Stop Contracts - Thryft
John Wyborn | Icsa Publishing Ltd (institute Of Chartered Secretaries & Administrators)

One Stop Contracts

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This book is an excellent resource for individuals starting their career as a contracts manager. It covers all the necessary details for contracts, including legal requirements, negotiation strategies, and contract administration. The author's straightforward writing style and real-world examples make the book easy to understand and implement. Overall, One Stop Contracts is a must-read for anyone looking to succeed in contract management.
e-Shock the New Rules : The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers - Thryft

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e-Shock the New Rules could be a good read for business owners and entrepreneurs who want to keep up with the rapidly changing world of e-commerce. The book provides valuable insights and strategies on how to succeed in the online retail market. The unique feature of the book is its updated information on the current trends and the new rules of e-commerce, making it a must-read for anyone looking to establish a successful online business.
The Antidote - How To Transform Your Business For The Extreme Challenges Of The 21St Century - Thryft

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The Antidote is a must-read for any business owner struggling to keep up with the rapidly changing landscape of the 21st century. The book provides practical strategies and insights on how to transform your company to be more agile, innovative, and growth-oriented. One of the most unique features of the book is its emphasis on the need for a paradigm shift in management thinking to successfully navigate these extreme challenges.
The Next Great Bubble Boom: How to Profit from the Greatest Boom in History: 2005-2009 - Thryft

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This book offers a deep dive into economic forecasting, drawing comparisons from the past to predict our future. If you're intrigued by the financial world and want to understand how to make the most of economic booms, this book is a must-read. With valuable insights and practical advice, it equips you with the essential tools to navigate the ever-changing financial landscape. Get ready to plan your investments and embrace entrepreneurial success!
Channel Champions : How Leading Companies Build New Strategies to Serve Customers - Thryft

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The book explores the success of "Channel Champions" such as Dell, Lexus, and Amazon.com and how they excelled in the channel-driven economy by focusing on customer service and exploring new channels like e-commerce. It is a must-read for anyone who wants to understand what it takes to thrive in today's channel-based economy.
The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything

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If you've ever questioned the prevailing wisdom that a company must excel in all areas to succeed, "The Myth of Excellence" provides a potent counterargument. This intriguing study, based on impressive research and real-world examples, challenges the notion of universal excellence. It's an insightful read that offers a blueprint for focusing on what truly matters to consumers, potentially changing how you approach business strategy and customer engagement.
Growth IQ: Master the 10 Paths to Grow Your Business
Tiffani Bova | Pan

Growth IQ: Master the 10 Paths to Grow Your Business

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Goodreads rating: 4.07

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If you're feeling stuck or uncertain about how to push your business forward, "Growth IQ" might just be the roadmap you need. Tiffani Bova presents a practical framework tailored for today's fast-paced, personalized world. The case studies of companies like GE, John Deere, and Marvel offer a real-world peek into successful growth strategies, and could inspire you to craft a winning approach for your own venture.
On Competition
Michael E. Porter | Harvard Business School Pr

On Competition

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Goodreads rating: 4.27

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If you're the strategic planner or a business-minded individual hungry for success, "On Competition" is a must-read. Porter's incisive analysis and concepts like the 'Five Forces' will give you the tools to understand the competitive landscape and position your venture or ideas for maximum impact. It's the kind of book that can change the way you think about markets and strategy.
The Quest for Global Dominance : Transforming Global Presence into Global Competitive Advantage - Thryft

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The Quest for Global Dominance by Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang is recommended for business executives and entrepreneurs seeking to expand their business beyond their domestic market. The authors provide valuable insights into market opportunities worldwide, how to leverage global presence to create a competitive advantage, the importance of cultivating a global mindset, and leveraging the rise of emerging markets. The book offers practical advice with real-world examples to help readers transform their businesses into global powerhouses.
The World That Changes the World - How Philanthropy, Innovation and Entrepreneurship Are THE SOCIAL SYSTEM - Thryft

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If you resonate with the idea of creating impactful societal change through philanthropy, entrepreneurship, and innovation, "The World That Changes the World" could be a valuable addition to your bookshelf. This book isn't just about theories; it's a hands-on guide that stitches together the experiences and insights from a spectrum of experts to inspire and inform your own journey as a changemaker in today's interconnected world.
Management Masterclass: A Practical Guide to the New Realities of Business

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If you're looking to refresh your management style and adapt to contemporary business landscapes, "Management Masterclass" might just be your next great read. Neil M. Glass offers insights that encourage you to ditch the old-school, rigid command-and-control approach in favor of flexibility and innovation. This book will inspire you to nurture a more dynamic workplace, where networking and learning take center stage.
Direct Marketing: Strategy, Planning, Execution

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If you're delving into direct marketing strategies, Nash's book could be an invaluable tool. It's been updated to embrace the digital frontier, integrating online marketing while also retaining rich insights about telemarketing and traditional media. Turn the pages and you might just find your marketing efforts shifting into a higher, more effective gear.
Profit From The Asian Recovery

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If you're an investor looking for the next frontier of growth, "Profit From The Asian Recovery" might be the compass you need. The authors argue that Asia's emerging markets, especially China, hold the keys to unparalleled investment opportunities. Taking lessons from historical stock market patterns and providing tactical investment strategies, this book could be a valuable addition to your financial literacy toolkit, especially if you're keen on diversifying internationally.
Money Talks: The 2500 Greatest Business - Thryft
Robert Warren Kent | Pocket Books

Money Talks: The 2500 Greatest Business

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This book is perfect for anyone looking for inspiration and insight into the world of business. Its collection of quotes from successful entrepreneurs, managers, and economists is sure to provide helpful advice for anyone looking to succeed in the business world. Reviews praise the book for its concise but powerful presentation of business wisdom.
Contemporary Strategy Analysis: Text and Cases

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If you're delving into the complex world of strategic management and looking for guidance that blends theory with real-world applications, "Contemporary Strategy Analysis" might just be the resource you need. Grant's articulate manner of simplifying intricate ideas and principles could be a game-changer for your understanding of strategy in today's ever-evolving business landscape. It's ideal for those pursuing advanced business studies or anyone in a managerial position seeking to ground their strategic decisions in proven concepts.
China Street Smart
John Chan | Pearson Ft Press

China Street Smart

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Goodreads rating: 3.9

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If you're looking to dive into the Chinese market, "CHINA STREET SMART" is the trusty handbook you'll want by your side. The authors skip the fluff, offering you practical insights and real case studies drawn from their extensive experience. It's tailored for action-oriented professionals - expect to close the book with pragmatic strategies for turning Chinese business ventures into success stories.
Payback: Reaping the Rewards of Innovation

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Payback isn't just a book—it's an innovation ally. If you're constantly juggling the risks and rewards that come with pushing new ideas to the forefront, Andrew and Sirkin offer a lifeline. Their 'cash curve' concept will help you gauge and manage your investments in innovation more effectively, promising a practical route to your company's success without the common pitfalls.
Building Wealth: The New Rules for Individuals, Companies, and Nations in a Knowledge-Based Economy
If you're looking to understand the ins and outs of wealth generation in today's fast-paced, intellect-driven market, this book might be your compass. It's for someone who appreciates a blend of economics, technology, and practical advice. From personal finance to global economic strategies, it could be a game-changer for your financial literacy.
Digital Disruption in Australia: A Guide for Entrepreneurs, Investors & Corporates - Thryft

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If you're navigating the rough tides of Australia's tech scene, Nick Abrahams' "Digital Disruption in Australia" is your compass. It's not just informed hindsight over recent corporate maneuvers; it’s a roadmap for those looking to make waves, whether you're investing, innovating, or steering a corporate ship. With Abrahams’ experience as your guide, the complexities of disruption become opportunities laid out on a silver platter.
Marissa Mayer and the Fight to Save Yahoo!
Nicholas Carlson | Hodder & Stoughton

Marissa Mayer and the Fight to Save Yahoo!

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Goodreads rating: 3.91

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If you're fascinated by the high-stakes world of tech giants, "Marissa Mayer and the Fight to Save Yahoo!" offers a gripping inside look at corporate drama and leadership challenges. Nicholas Carlson's award-winning reporting paints a nuanced picture of Mayer's tenure at Yahoo. It could be a perfect read for those interested in the intricacies of the tech industry and the complexities of turning around a struggling company.
A Practitioner's Guide to Digital Platform Business
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If you're seeking to understand the intricacies of launching and managing a digital platform-based business, this could be a gold mine for you. It's packed with case studies that make the lessons tangible and relevant across different industries. Plus, the up-to-date discussion on pandemic impacts offers timely insights for navigating current challenges.
Crafting and Executing Strategy: The Quest for Comptetitive Advantage: Concepts and Cases - Thryft

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Crafting and Executing Strategy offers a comprehensive guide for business professionals looking to gain a competitive edge in today's market. Featuring a diverse selection of high-profile case studies, readers will be able to hone their analytical tools and apply key concepts to real-life situations. With its highly effective support materials, this book is a must-have for anyone looking to stay ahead of the curve in strategic management.
Guide to Successful Business Partnerships, The - Thryft
Ian Brooks | Nahanni Publishing

Guide to Successful Business Partnerships, The

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If you're considering a joint venture or are about to enter into a business partnership, this book could be an invaluable guide for you. Ian Brooks offers insights into forming, maintaining, and even exiting partnerships successfully. It's like having a mentor walk you through the potential pitfalls and triumphs of collaborative business arrangements.
Reimagining Japan: The Quest for a Future That Works

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If you're enthralled by the complexities of a country at the cusp of pivotal change, "Reimagining Japan" offers a tapestry of perspectives that converge into a deeply insightful narrative. It's not just a book; it's a conversation starter with leading minds on Japan's evolving identity, economics, and societal challenges. The mosaic of authoritative views could broaden your understanding and fuel your curiosity about the Land of the Rising Sun's place in the modern world.
Asia's Star Brands
Paul Temporal | Wiley

Asia's Star Brands

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Goodreads rating: 5.0

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"Asia's Star Brands is a comprehensive guide for anyone interested in understanding the emergence of Asian brands. With its practical brand biographies, it offers readers a deep insight into how branding has contributed to the success of Asian companies. This book is particularly useful for those looking to do business in Asia or interested in keeping up with the global economy. The case studies provide valuable lessons for practitioners and scholars alike. Overall, a great read for anyone interested in the future of branding and business."
ISO 9000 for Small Businesses : A Guide to Cost-effective Compliance - Thryft
Ray Tricker | Butterworth-heinemann

ISO 9000 for Small Businesses : A Guide to Cost-effective Compliance

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Goodreads rating: 4.0

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This book provides a comprehensive guide to ISO9000 compliance, specifically tailored for small businesses with limited resources. It helps readers understand the requirements of the International Quality System Standard, so they can develop a quality plan that meets the demands of their customers and the marketplace. Highly recommended for small business owners looking to enhance their competitiveness.
Innovation and Entrepreneurship: Practice and Principles
Butterworth-Heinemann Ltd | Butterworth-heinemann Ltd

Innovation and Entrepreneurship: Practice and Principles

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Goodreads rating: 4.07

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If you're contemplating diving into the entrepreneurial world, Drucker's book could be your guide. It's a classic staple for anyone looking to understand the real-world practices and principles of successful business innovation. Drucker's insights into identifying opportunities and risks, not to mention his strategies for overcoming challenges, make it a go-to for aspiring and seasoned entrepreneurs alike.
Strategic Management and Business Policy
Thomas L. Wheelen, J. David Hunger  | Addison-wesley Pub (sd)

Strategic Management and Business Policy

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Goodreads rating: 3.87

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If you're eyeing that corner office or simply want to better understand the moves your company makes, "Strategic Management and Business Policy" could serve as your playbook. This book breaks down complex strategic concepts into digestible parts, perfect for anyone looking to sharpen their business acumen and strategic planning skills.
Ben & Jerry's Double-Dip: Lead With Your Values and Make Money, Too
Ben Cohen | Simon & Schuster Trade

Ben & Jerry's Double-Dip: Lead With Your Values and Make Money, Too

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Goodreads rating: 3.72

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If you've ever dreamed of starting a business that doesn't compromise on its ethos for profits, "Ben & Jerry's Double-Dip" is a scoop of inspiration. Ben and Jerry show how they churned ethical practices with entrepreneurial spirit to create a brand synonymous with both taste and integrity. Their story might just be the secret ingredient you need to blend success with social responsibility in your own ventures.
The New Language of Business : SOA & Web 2.0 - Thryft
Sandy Carter | Ibm Press

The New Language of Business : SOA & Web 2.0

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Goodreads rating: 3.45

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0. 2. The New Language of Business: SOA & Web 2.0 explains how organizations can use service-oriented architecture (SOA) to achieve integration and automation of key processes and infrastructure. The book demonstrates how businesses can become more agile and innovative by leveraging IT, and provides practical advice for implementing a flexible, responsive business model. The unique feature of the book is its extensive use of real-world examples, including a detailed case study of IBM, to illustrate the benefits and pitfalls of SOA. Recommended for IT professionals and business leaders who want to understand how to use technology to drive business performance.
A Bull in China : Investing Profitably in the World's Greatest Market - Thryft
Jim Rogers | Wiley

A Bull in China : Investing Profitably in the World's Greatest Market

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Goodreads rating: 3.5

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This book is the ultimate guide for anyone looking to invest wisely in the Chinese market. Jim Rogers, a successful investor and finance professor, shares invaluable insights and predictions about China's future dominance. With his expertise, he not only reveals profitable investment strategies but also highlights how China's growth will impact companies, markets, and economies worldwide. If you're ready to unlock the potential of China's market, this book is your indispensable companion.
Advantage: How American Innovation Can Overcome the Asian Challenge

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If you're intrigued by global economics and the competitive dance between East and West, "Advantage" could broaden your perspective. It's a deep dive into the strengths and strategies that embolden American innovation against Asia's rise. Perfect for anyone interested in the interplay of technology, policy, and global market dominance.
The Marketing Plan: A Practitioner's Guide

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If you're looking to boost your company's performance, John Westwood's "The Marketing Plan" is like a compass guiding you through the challenging terrain of marketing strategy. Since it simplifies the process into clear steps, you'll find it an indispensable resource whether you're a seasoned marketer or new to the game. This book could be the key to unlocking your business's potential.
Exploring Corporate Strategy

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If you're eager to understand the complexities behind successful business strategies, this book is a valuable read. It breaks down the intricacies of corporate planning, offering insights that could be instrumental in making informed decisions for your own business or career. The authors' expertise in strategic management could illuminate your path to professional advancement.
Blur: Speed of Change - Thryft
Christopher Meyer, Stan Davis  | Grand Central Publishing

Blur: Speed of Change

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Goodreads rating: 3.63

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Recommendation: Hey there! If you've been feeling like the world of business is changing faster than you can keep up, then "Blur: Speed of Change" is a must-read for you. This book takes you on a wild ride through the new economy, where traditional boundaries are disappearing and adaptability is key. You'll learn how successful companies like Amazon and DreamWorks are thriving in this ever-changing landscape, and gain valuable insights on how to navigate and innovate in the new world of business. So, grab a copy and get ready to embrace the chaos of the future!
E-Business & E-Commerce for Managers

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If you're stepping into the e-Business arena, this book could be your perfect playbook. It covers all the bases, from creating a robust website infrastructure to understanding customer relationship management. It dives into what makes e-Businesses tick, providing examples and technical strategies that fit modern markets, and even includes a practical guide to building your own e-Business. Whether you're a manager, business owner, or someone interested in the mechanics of online commerce, this book can help give you a competitive edge in the digital marketplace.
Answering The Ultimate Question - How Net Promoter Can Transform Your Business - Thryft

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Answering The Ultimate Question is recommended for business owners and entrepreneurs who want to gain customer loyalty by understanding their needs better. This book provides a thorough explanation of the Net Promoter Score and its significance in business success, along with numerous real case studies. It highlights the comparative advantage of Net Promoter Score over other conventional methods for measuring customer satisfaction.
The Only Investment Guide You'll Ever Need

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If you feel overwhelmed by the complex jargon of investing, this book could be your financial ally. Andrew P. Tobias has a knack for breaking down intimidating concepts into bite-sized, understandable pieces. It's like having a wise, witty friend guiding you through the maze of investing, ensuring you feel confident and equipped to make those all-important financial decisions for your future.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.