Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Slowing Down to the Speed of Life: How to Create a More Peaceful, Simpler Life from the Inside Out
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If the relentless pace of modern life has you feeling frazzled, "Slowing Down To The Speed Of Life" could be a breath of fresh air for you. Within its pages, Carlson and Bailey offer wisdom that could gently guide you to a calmer, more mindful existence. It's not about uprooting your life; it's about altering your response to it, fostering a sense of ease amidst the chaos.
The New Rules of Marketing and PR : How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly - Thryft

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Recommendation: The New Rules of Marketing and PR is a must-read for business owners and marketers who want to stay ahead of the curve. The book provides valuable insights into the latest trends in marketing and PR using social media platforms. With new case studies and examples, the author provides a step-by-step action plan for engaging with customers and increasing sales. This book is ideal for anyone looking to improve their marketing strategies and reach their target audience more effectively.
Contemporary Strategy Analysis and Cases : Text and Cases - Thryft
Robert M. Grant | Wiley

Contemporary Strategy Analysis and Cases : Text and Cases

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Goodreads rating: 3.81

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This book is a clear and concise guide to understanding the fundamental concepts of strategy, with a focus on practical applications. The author uses real-world examples to illustrate the theory and emphasizes the importance of reconciling conflicting business objectives. The book is ideal for MBA students and advanced undergraduates looking to develop a comprehensive understanding of strategic management.
R for Dummies - Thryft
Joris Meys, Andrie De Vries  | For Dummies

R for Dummies

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Goodreads rating: 3.88

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If you've ever felt daunted by the complexities of R, "R for Dummies" could be your ally. This book takes a gentle approach, ideal if you're a newcomer to statistical programming. It promises to ease the learning curve with practical examples and step-by-step guidance, all while keeping things light and digestible. It's especially appealing for its pragmatic tips on integrating R with programs you might already be familiar with, like Excel.
The 4-Hour Workweek
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Timothy Ferriss | Harmony

The 4-Hour Workweek

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Goodreads rating: 3.92

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If you feel trapped by the 9-to-5 routine and dream of a life where work doesn't dictate your every move, "The 4-Hour Workweek" could be your roadmap to change. Tim Ferriss doesn't just theorize; he provides a practical guide to reinventing your approach to work and life. Inspired by his own experiences, Ferriss offers techniques to increase productivity, automate income, and embrace the concept of mini-retirements. It's a book that challenges conventional wisdom and may inspire you to finally take the leap towards a more liberated lifestyle.
Dream It, Do It, Live It : 9 Easy Steps To Making Things Happen For You - Thryft
Ciprian Adrian Rusen, Richard Newton  | Capstone

Dream It, Do It, Live It : 9 Easy Steps To Making Things Happen For You

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Goodreads rating: 3.8

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If you've ever felt stuck in the dream phase without seeing real-world progress, this book might become your go-to guide. "Dream It, Do It, Live It" breaks down the journey of turning dreams into tangible successes into a digestible nine-step process. Its practical advice is amplified by real-life success stories, making it relatable and motivating. When you're ready to move from ideation to action, this book offers the straightforward insights and structured approach you need.
Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success
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Gary Vaynerchuk | Harper Business

Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success

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Goodreads rating: 3.85

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Twelve and a Half by Gary Vaynerchuk gives practical exercises and real-life examples to develop emotional intelligence for better leadership, faster growth, and successful organizations that last.
The Art of Decision Making - How to Make Effective Decisions Under Pressure
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If you often feel overwhelmed by decision-making, especially under pressure, Tim Castle's experiences will resonate with you. He doesn’t just share a gripping tale; he teaches practical models to streamline your decision-making process. You'll learn to trust yourself more and worry less about the choices you face. This could be the guide that sharpens your quick-thinking skills and sets you up for leadership.
Operations & Supply Chain Management Glo - Thryft
F. Robert Jacobs | Mcgraw Hill Higher Education

Operations & Supply Chain Management Glo

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Goodreads rating: 3.45

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Sorry! Book description for this title is not available.
Your Best Just Got Better: Think Bigger, Work Smarter, Make More
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If you've ever felt like you're running on a hamster wheel in your professional life, "Your Best Just Got Better" might be the escape hatch you've been looking for. Jason Womack doesn't just offer a pat on the back; he provides a blueprint for reworking your work habits. His focus on mindset and strategy over brute-force hours will resonate with you if you're looking to thrive, not just survive, in your career. Get ready to elevate your everyday performance incrementally with tools that are as practical as they are impactful.
What Matters Most : The Power of Living Your Values - Thryft
Hyrum W. Smith | Simon & Schuster

What Matters Most : The Power of Living Your Values

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Goodreads rating: 3.97

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If you're feeling adrift in life's ocean of options, "What Matters Most" is like a compass pointing you back to your true north. Hyrum W. Smith helps you identify what’s truly important to you and provides a practical approach to steer your life according to your deepest values. This isn't just another self-improvement book; it's a personal blueprint for a life of meaning and satisfaction.
The Little Book of Thinking Big					Aim Higher and Go Further Than You Ever Thought Possible - Thryft
Richard Newton | Capstone

The Little Book of Thinking Big Aim Higher and Go Further Than You Ever Thought Possible

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Goodreads rating: 3.8

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If you're feeling stuck or your dreams seem out of reach, 'The Little Book of Thinking Big' could be the nudge you need. It's not just about lofty ideas; Richard Newton equips you with practical thinking tools to redefine your goals and refocus on what truly matters, propelling you towards a life full of purpose and possibility. It’s a quick read that promises to expand your horizons and ignite your determination.
Mindware - Thryft
Richard E. Nisbett | Doubleday Canada

Mindware

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Goodreads rating: 3.75

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Are you looking to sharpen your critical thinking or make smarter decisions? "Mindware" by Richard E. Nisbett packs a powerful punch for anyone eager to fine-tune their thought processes. It's like a Swiss knife for the brain, offering practical insights and strategies drawn from a mix of scientific and philosophical perspectives. This book isn't just theory; it gives you a leg up in applying these concepts to real-world situations. Whether you're sifting through data or navigating daily life choices, "Mindware" is that brilliant coach guiding you towards smarter, more informed decisions.
Everything I Know About Success I Learned from Napoleon Hill: Essential Lessons for Using the Power of Positive Thinking - Thryft

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If you're feeling stuck in life or your career and are searching for that spark to propel you forward, this book might just be your answer. It takes the enduring wisdom of Napoleon Hill and translates it into practical steps for today's ambitious individuals. Hearing how these principles have shaped the lives of successful people might just give you the inspiration and concrete strategies you need to turn your own dreams into reality.
Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth
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This book is recommended for managers and business owners looking to achieve sustained growth with lower costs. The authors provide a seven-step program to help businesses make fewer but bigger bets, target resources against priorities, simplify operations and unleash the potential of their people. The book challenges conventional wisdom about growth and proves that going Fewer, Bigger, Bolder can transform businesses of any size. The real-life examples of how Sanjay Khosla oversaw revenue growth from $5 billion to $16 billion in six years across sixty countries and how Mohanbir Sawhney advised a portfolio of businesses from Fortune 500 giants to technology start-ups make this a must-read for every business leader.
What More Can I Say?: Why Communication Fails and What to Do About It - Thryft
Dianna Booher | Prentice Hall Press

What More Can I Say?: Why Communication Fails and What to Do About It

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Goodreads rating: 3.53

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If you've ever found yourself fumbling over a business pitch or struggling to make your voice heard in meetings, Dianna Booher's insights could be your communication game-changer. This book doesn't just point out where you might be going wrong; it gives you a practical roadmap to being understood and persuasive. Every interaction is an opportunity to build stronger relationships in your professional world, and Booher's nine-point checklist is a tool that could help anyone be more credible and impactful on the job.
The 7 Minute Solution: Creating a Life with Meaning 7 Minutes at a Time - Thryft
Allyson Lewis | Atria

The 7 Minute Solution: Creating a Life with Meaning 7 Minutes at a Time

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Goodreads rating: 3.66

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If you're often overwhelmed by the tick-tock of the clock and hefty life goals sound like a distant dream, "The 7 Minute Solution" could be your game changer. Allyson Lewis brings you bite-sized strategies that aim to declutter not just your schedule, but also your mind. Imagine rewiring your daily routine, so every 7 minutes you spend is a step towards a more meaningful existence. This book is about transforming the every day, making it a perfect companion for anyone eager to make every minute count.
The 5 Choices - The Path To Extraordinary Productivity - Thryft
Leena Rinne, Adam Merrill, Kory Kogon  | Simon & Schuster

The 5 Choices - The Path To Extraordinary Productivity

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Goodreads rating: 3.9

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If you often find yourself overwhelmed by the sheer volume of tasks and distractions in your day-to-day life, "The 5 Choices" could be a game-changer for you. Its approach to productivity isn't just about getting more done but about getting the right things done. By focusing on the book's five strategic choices, you can zero in on your priorities and manage your time more effectively. It might just be the nudge you need to make your work and personal life feel less like a juggling act and more like a well-orchestrated symphony.
The Success Principles: How to Get from Where You Are to Where You Want to Be

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The Success Principles could be the catalyst you need if you're seeking not just motivation, but also actionable steps to build the life you've envisioned for yourself. Jack Canfield distills over 30 years of experience into fundamental strategies that could help you pivot from dreaming to doing. His practical advice is supported by success stories that offer more than inspiration; they serve as tangible proof of the principles at work. If you want to take charge of your journey to success, Canfield might just have the roadmap you've been searching for.
The Culture Fix: Bring Your Culture Alive, Make It Thrive, and Use It to Drive Performance - Thryft
Will Scott | Culture Czars Inc.

The Culture Fix: Bring Your Culture Alive, Make It Thrive, and Use It to Drive Performance

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Goodreads rating: 3.83

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Given how vital company morale is to success, "The Culture Fix" could shift your perspective on leadership. It's not just about dry theory; Will Scott offers actionable steps to overhaul your workplace environment. If you're aiming to make your company's atmosphere one that employees genuinely enjoy, this book promises to deliver the wisdom to foster both employee satisfaction and business performance in a practical time frame.
Management Information Systems : Global Edition - Thryft
Kenneth C. Laudon, Jane P. Laudon  | Pearson

Management Information Systems : Global Edition

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Goodreads rating: 3.53

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If you're navigating the intersection of technology and business, this book could be your guide. The authors, Laudon and Laudon, have tailored their comprehensive text not just to explain, but to engage you with interactive examples. Their focus on the latest technologies and their impact on business models ensures the content remains relevant, clear, and insightful for decisions you'll make in the business world.
The Dilbert Principle: A Cubicle's-Eye View of Bosses, Meetings, Management Fads & Other Workplace Afflictions - Thryft

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Dive into "The Dilbert Principle" to unearth the laughable truth lurking in the cubicles of corporate offices. Scott Adams's piercing wit captures the idiosyncrasies of your workday, resonating with anyone who's felt the brunt of managerial mishaps. With sidesplitting cartoons alongside, this book serves as a humorous balm for the soul of the modern office worker.
No-Drama Leadership					How Enlightened Leaders Transform Culture in the Workplace - Thryft
Marlene Chism | Routledge

No-Drama Leadership How Enlightened Leaders Transform Culture in the Workplace

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Goodreads rating: 4.0

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If you're feeling stuck in a workplace that's bogged down by conflict and inefficiency, "No-Drama Leadership" might just be the breath of fresh air you need. Marlene Chism introduces you to a leadership style that shifts focus from just hitting targets to nurturing growth within yourself and your team. Imagine leading in a way that naturally reduces drama and fosters a culture of collaboration and innovation. This book provides that roadmap.
Rule of 24: The Future of B2B Client Engagement

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If you’re in B2B sales and feeling the ground shift beneath you, 'Rule of 24' could be the stabilizer you need. This book is a treasure map for navigating the turbulent waters of modern software sales. It arms you with strategies to not just cope with, but conquer the challenges of today's educated and demanding customers. Read it to future-proof your sales approach and stay ahead of the curve.
Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less
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If your pulse quickens with the promise of marketing that resonates and connects deeply with your audience, Joe Pulizzi's "Epic Content Marketing" should be on your radar. Rather than bombarding customers with forgettable content, Pulizzi details a better path: crafting content so valuable and engaging that customers can't help but be drawn in. It's perfect for those seeking a transformation in their approach to marketing, loaded with actionable advice backed by compelling case studies. This book is like a GPS for navigating the content marketing landscape—and it's geared towards getting you results.
Talent - How to Identify Energizers, Creatives, and Winners Around the World
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If you're bent on discovering untapped potential within individuals or looking for ways to stand out yourself, "Talent" could be your guidebook. Cowen and Gross offer a compelling, research-backed approach to finding and nurturing the innovators and game-changers of tomorrow. Packed with practical insights, it'll change the way you think about interviews and talent scouting, potentially giving you an edge whether you're building a team or aiming to be noticed.
Meetings Suck: Turning One of The Most Loathed Elements of Business into One of the Most Valuable - Thryft

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If you're frustrated with disorganized, time-wasting meetings that seem all too common in the workplace, "Meetings Suck" could be a game-changer for you. Author Cameron Herold provides practical guidance that'll hone your meeting management skills, so each one is an opportunity for progress. Imagine meetings evolving from mundane to motivational, that's the potential impact this book promises. It's an investment in efficiency for anyone who feels bogged down by ineffective company gatherings.
Strengths Finder 2.0
Tom Rath | Gallup Press

Strengths Finder 2.0

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Goodreads rating: 3.93

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This book could be a good read for anyone who wants to discover and maximize their natural talents. With its upgraded StrengthsFinder assessment and personalized action-planning guide, StrengthsFinder 2.0 will empower you to identify your top strengths and provide you with practical strategies to leverage them. Whether you're seeking personal growth or professional development, this book will change the way you perceive yourself and help you unleash your hidden potentials. Don't miss the chance to unlock the unique strengths that could lead you to a more fulfilling and successful life.
Emotional Intelligence 2.0 - Thryft
Jean Greaves, Travis Bradberry  | Talentsmart

Emotional Intelligence 2.0

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Goodreads rating: 3.85

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If you're the type who is always eager to grow personally and professionally, "Emotional Intelligence 2.0" could be a game-changer for you. Imagine understanding your emotions in a way that helps you navigate through work conflicts, relationships, and personal challenges more effectively. This isn't just about insights—it's about real-world application, with strategies that you can start practicing immediately to improve the way you interact with the world around you.
Presenting to Win: The Art of Telling Your Story
Jerry Weissman | Ft Pr

Presenting to Win: The Art of Telling Your Story

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Goodreads rating: 3.93

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If you've ever felt that your presentations lack luster or fail to resonate with your audience, Jerry Weissman's "Presenting to Win" could revolutionize how you communicate. Whether you're pitching to potential investors, lecturing in an educational setting, or leading corporate meetings, Weissman's strategies are designed to capture attention from the start and deliver your message with impact. It's not just about ditching the slides; it's about crafting a narrative that's entirely audience-centric. This book could give you that crucial edge in making your point stick.
Accounting for the Numberphobic: A Survival Guide for Small Business Owners - Thryft
Dawn Fotopulos | Amacom

Accounting for the Numberphobic: A Survival Guide for Small Business Owners

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Goodreads rating: 4.35

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If you've ever felt a sense of dread when it comes to the numbers side of your business, "Accounting for the Numberphobic" could change the game for you. It breaks down the essentials of financial statements in a way that’s engaging and, importantly, digestible for the number-averse. Imagine feeling empowered making decisions because you finally understand what those numbers are telling you about your business’s health—it’s like having a financial coach by your side.
Power of Discipline - 7 Ways It Can Change Your Life - Thryft
Brian Tracy | Simple Truths

Power of Discipline - 7 Ways It Can Change Your Life

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Goodreads rating: 3.75

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If you're looking for a guide that can truly transform your day-to-day living, then "The Power of Discipline" could be that beacon. Brian Tracy not only gives you the theoretical implications of discipline but also provides practical ways to apply it across various critical aspects of life. By focusing on goal setting, time management, and personal accountability, among others, this book becomes an invaluable tool for anyone aspiring to achieve excellence and ensure that their life is not a series of missed opportunities but a tapestry of achieved milestones.
Rework
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David Heinemeier Hansson, Jason Fried  | Crown Currency

Rework

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Goodreads rating: 3.97

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You might find "Rework" refreshing because it challenges established business norms and presents a minimalist approach to entrepreneurship. It's the book for you if you're feeling bogged down by traditional business strategies and are seeking a more straightforward, no-nonsense path to building your own venture. This could be a game-changer in the way you think about work and productivity.
This book could be a good read for you if you've always wanted to start a blog but feel overwhelmed by the conflicting information out there. Matthew Shields cuts through the noise and provides a comprehensive guide on how to market your blog and make money online. This book's most distinctive feature is its emphasis on setting up multiple streams of passive income using affiliate marketing, helping you turn your passion into a lucrative venture. So, grab a copy and start navigating the blogging world with confidence!
The Practical Drucker: Applying the Wisdom of the World's Greatest Management Thinker - Thryft
William A. Cohen | Amacom

The Practical Drucker: Applying the Wisdom of the World's Greatest Management Thinker

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Goodreads rating: 3.82

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If you're intrigued by leadership strategies and business efficiency, 'The Practical Drucker' might be your next great read. It distills Peter Drucker's pioneering management concepts into tangible lessons you can apply to modern challenges. Think of this as your professional guidebook for enhancing employee engagement, navigating office dynamics, and making savvy decisions. It's like having a mentor in book form, one who's shaped the very foundations of contemporary business thinking.
The Zigzag Principle: The Goal Setting Strategy That Will Revolutionize Your Business and Your Life
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If you're feeling stuck in the relentless pursuit of your goals, "The Zigzag Principle" could be the breath of fresh air you need. It flips the script on traditional straight-line strategies, offering a more adaptable and often, a more realistic approach to success. For anyone in business or striving toward personal goals, this book is a reminder that sometimes the indirect path can lead to the most rewarding destinations.
Real Estate Success in 5 Minutes a Day : Secrets of a Top Agent Revealed - Thryft
Karen Briscoe | 5 Minute Press

Real Estate Success in 5 Minutes a Day : Secrets of a Top Agent Revealed

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Goodreads rating: 3.9

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Real Estate Success in 5 Minutes a Day is a great read for someone looking to improve their skills and knowledge in the real estate industry. The book provides daily insights from top-performing agent Karen Briscoe that can be easily incorporated into a daily routine. Its approachable format and easy-to-read style make it a great resource for anyone looking to improve their skills and achieve success. The book's most unique feature is its practical approach to achieving success through daily habits and activities.
The Art of Thinking Clearly: Better Thinking, Better Decision
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Recommendation: This book is a must-read for anyone who wants to improve their decision-making skills and avoid common errors in judgment. With 100 short and easy-to-understand chapters, Rolf Dobelli provides insights into the cognitive biases we all face and offers practical tips on how to overcome them. Transform your thinking and make better choices in every aspect of your life with this eye-opening book.
The Membership Economy: Find Your Superusers, Master the Forever Transaction, and Build Recurring Revenue

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If you're intrigued by the idea of turning one-time purchasers into committed members, Baxter's book is for you. It's not just theory; it's a practical guide full of strategies used by successful companies. Especially if you run a business or are interested in the economics of membership models, reading this could be the game-changer you need to boost your recurring revenue and create lasting relationships with your customers.
Own It: The Power of Women at Work
Sallie Krawcheck | Crown Currency

Own It: The Power of Women at Work

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Goodreads rating: 4.03

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Imagine you're at a crossroads in your career, feeling the traditional corporate ladder isn’t quite the right fit. "Own It" provides a refreshing beacon of guidance, distilling Sallie Krawcheck's wealth of experience into a manifesto for women to leverage their unique strengths. It's a resonant mix of a battle cry and a strategic playbook, inspiring not just adaptation but also a bold redefinition of success in the workplace. For anyone feeling the old rules don't apply, this book could be your catalyst for change.
Drive: The Surprising Truth About What Motivates Us
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If you've ever questioned why incentives or punishments don't seem to work, "Drive" might just reshape your understanding of motivation. Daniel Pink takes a scientific dive into what truly propels us forward, making it a compelling read for anyone looking to inspire themselves or others—perfect if you're feeling stuck in a rut or looking to upend traditional workplace motivations.
Thinking, Fast and Slow
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Daniel Kahneman | Penguin

Thinking, Fast and Slow

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Goodreads rating: 4.18

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In stock: Very Good

Are you forever curious about the quirks of human judgement, why we make odd choices, or how we can think more clearly? Kahneman's "Thinking, Fast and Slow" delves into the fascinating dichotomy of our mental processes with such depth that you’ll start to understand the why and the how behind your everyday decisions. It's a gem for anyone who values the power of self-reflection and strives for smarter, more deliberate thinking.
13 Things Mentally Strong People Don't Do: Take Back Your Power, Embrace Change, Face Your Fears, and Train Your Brain for Happiness and Success
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Recommendation: This book is a great read for anyone looking to improve their mental resilience and overcome challenges. With personal anecdotes and practical strategies, Amy Morin's "13 Things Mentally Strong People Don't Do" helps readers develop positive habits and avoid harmful thought patterns. The book empowers readers to take control of their own mental health and lead a fulfilling life.
The goal: A process of ongoing improvement - Thryft
Jeff Cox, Eliyahu M. Goldratt  | North River Press

The goal: A process of ongoing improvement

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Goodreads rating: 4.08

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"The Goal" isn’t your typical business textbook; it’s a novel that teaches through storytelling, which makes the complex principles of the Theory of Constraints much more digestible and engaging. If you’re interested in streamlining business processes or you’re a student of business hoping to grasp essential operational strategies, it’s a captivating read that combines education with an enjoyable narrative. You’ll finish the book not only entertained but also equipped with practical knowledge for improving productivity.
The Innovator's Solution - Creating and Sustaining Successful Growth - Thryft

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"The Innovator's Solution" could be a game-changer for you if you're in the thick of managing or leading a company. Christensen and Raynor dig deeper into the innovation dilemma they introduced in their first book, this time offering a methodical approach to fostering disruptive innovation. This isn't just inspirational fluff; it's a research-backed toolkit that could rewire how you strategize for long-term success in an ever-evolving market.
Macroeconomics - Thryft
Rudiger Dornbusch, Richard Startz, Stanley Fischer  | Mcgraw-hill Europe

Macroeconomics

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Goodreads rating: 3.82

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This book is a must-read for anyone looking to understand macroeconomics. Written by renowned experts in the field, it offers a comprehensive and accessible overview of complex economic theories. With up-to-date research and a middle-of-the-road approach, it presents the big picture of how the economy works in a way that is easy to follow. Whether you're a student or a curious reader, this book will equip you with the knowledge to navigate and understand the forces that shape our economic system.
The Social Media Bible - Tactics, Tools, And Strategies For Business Success - Thryft
Lon Safko | Wiley

The Social Media Bible - Tactics, Tools, And Strategies For Business Success

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This book is a must-read for anyone looking to harness the potential of social media to boost their business. With its comprehensive coverage of tactics, tools, and strategies, it provides a complete toolbox to revamp your marketing strategy. What sets it apart is its focus on measuring social media ROI and the inclusion of numerous case studies, making it an invaluable resource for practical implementation. Lon Safko's expertise in the field is evident throughout the book, offering actionable insights to help you unlock the power of social media for success.
The Fifth Discipline Fieldbook: Strategies and Tools for Building a Learning Organization
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If you're intrigued by the idea of transforming your business into one that continuously evolves and learns, "The Fifth Discipline Fieldbook" by Peter M. Senge is an indispensable guide. Filled with practical advice, it’s a hands-on companion to the concepts in the original book "The Fifth Discipline" that takes you deeper into the practices necessary for building a learning organization. This could be a game-changer if you're in a leadership role looking to spearhead innovation and cultivate a forward-thinking workplace.
Rich Dad's Conspiracy of the Rich: The 8 New Rules of Money - Thryft
Robert T. Kiyosaki | Business Plus

Rich Dad's Conspiracy of the Rich: The 8 New Rules of Money

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Considering the economic turbulence and uncertainty, this book might strike a chord with you if you're eager to understand not just how we got here, but also what to do moving forward. Kiyosaki offers a unique perspective on wealth and the economy that challenges conventional beliefs. It's interactive, it comes with insights from a diverse global community, and it promises practical advice that could help weather financial storms. The book's collaborative nature virtually guarantees insights that are broad-ranging and deeply scrutinized.
The Curve: Turning Followers Into Superfans

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If you've noticed how free content is ubiquitous yet businesses still thrive, "The Curve" offers an intriguing examination of this paradox. Nicholas Lovell articulates how focusing on superfans—those dedicated few who drive the majority of revenue—can be a transformative strategy. Any entrepreneur or creator puzzled by the digital economy's quirks will find "The Curve" enlightening, with actionable insights on cultivating those invaluable superfans.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.