Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Digital Body Language - Thryft
Steven Woods | New Year Publishing

Digital Body Language

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Goodreads rating: 3.67

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Marketing is undergoing a major shift that has been brought on by the change in the way people find and consume information. Whether it is Google s ability to make the information resources of the Internet searchable or social media s ability to connect people with peers for credible opinions on products and services, the way in which we access information and search for products has fundamentally changed. As this transition happens, marketing and sales teams must react. With the shift to online from face to face, the ability to see body language and read the room has disappeared. Marketing must step in to read prospects Digital Body Language and use that knowledge to guide the prospects buying process. The new book Digital Body Language Deciphering Customer Intentions in an Online World , discusses the transitions that this is forcing in marketing departments everywhere, as they move to succeed in this new reality. In it, Steven Woods, industry expert and CTO of Eloqua discusses best practices for analyzing and understanding customer intent through analyzing their Digital Body Language. The book uses informative explanations and in-depth case studies of many of the leading marketers around the world to show approaches to profiling, leads scoring, lead nurturing, sales handoff, marketing analytics, and data management. Woods makes a compelling case that the transitions we are all experiencing in today's marketing environment are part of a fundamental shift in the way we think about marketing and the way we understand the buying process of our customers.
Great Niche Hunt: Finding the Work That's Right for You
David J. Frahm, Paula Rinehart  | Navpress Pub Group

Great Niche Hunt: Finding the Work That's Right for You

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Goodreads rating: 3.6

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The book offers practical career advice and exercises to help readers identify their strengths and interests and match them with the right job. The author's approach is based on the belief that everyone has a unique calling, and by exploring and embracing one's individuality, they can find joy and fulfillment in their work. The book's most unique feature is its emphasis on finding a "niche" rather than pursuing a generic career path, which can lead to greater success and personal satisfaction.
The Ultimate Question: Driving Good Profits and True Growth
Fred Reichheld | Harvard Business School Press

The Ultimate Question: Driving Good Profits and True Growth

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Goodreads rating: 3.67

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If you're at the helm of a business and growth is your north star, this book fortifies the journey. Reichheld dissects the pitfalls of prioritizing short-term gains over sustainable growth, offering a fresh perspective on customer engagement. Dive into real-world examples and actionable insights to transform customers into your most vocal advocates – a vital asset in today's market.
Business Driven Human Resource Management - Thryft
David Hussey | Wiley

Business Driven Human Resource Management

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Goodreads rating: 0.0

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This book is a must-read for business owners and HR professionals who want to align their HR strategy with their business goals to achieve success. With practical case studies and self-audit questionnaires, readers can gain insight into how to transform HRM from administrative to a strategic function. Hussey's book emphasizes the importance of HRM in driving business success and provides readers with comprehensive and integrated coverage of the subject.
Roadmap for the Rest of Your Life: Smart Choices About Money, Health, Work, Lifestyle - And Pursuing Your Dreams

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If you're approaching retirement, or even if it's a distant thought, Bart Astor's guide can be a beacon in preparing for that phase of life. It touches on the key areas you need to consider to ensure comfort and fulfillment in your later years. Think of it as a toolbox to construct a retirement that aligns with your dreams and practical realities. This could help you glide into your golden years with a well-rounded plan for everything from finance to fitness.
The Twenty-Two Biggest Mistakes and How to Correct Them - Thryft
James K. Van Fleet | Prentice Hall Press

The Twenty-Two Biggest Mistakes and How to Correct Them

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Goodreads rating: 3.69

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As you climb the management ladder, stumbling blocks are inevitable. "The Twenty-Two Biggest Mistakes" could be your guide to navigating these challenges. With practical advice stemming from years of leadership experience, this book is like having a seasoned mentor at your side. It’s a great read for proactive learners and leaders keen on refining their managerial skills to inspire confidence in their teams.
Business Research Methods - Thryft

Business Research Methods

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If you're delving into the realm of business research, this book offers comprehensive insights that will ground you in essential methodologies. The section on questionnaire design is particularly detailed, making it invaluable for creating effective research tools. Its solid theoretical foundation and practical approach can enhance the rigor and relevance of your research projects.
Unlocking Hidden Potential: Strategic Transformation and Value Creation at Mandarin Orchard Singapore and Mandarin Gallery - Thryft
If you're captivated by the art of corporate rejuvenation and strategic overhauls, this book could be your next great find. It's not just a case study; it's a comprehensive narrative that dives deep into the transformation of Mandarin Orchard Singapore and the Mandarin Gallery, offering a rare glimpse into decisions that translate vision into value. Engross yourself in the interviews and business insights that could inspire breakthroughs in your own ventures or simply satisfy your curiosity about successful enterprise metamorphoses.
Managing At The Leading Edge: Navigating And Piloting Business Strategy At Critical Moments - Thryft

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Recommendation: - This book is a must-read for leaders who want to successfully navigate and pilot their organizations through turbulent times. Drawing on insights from high-performing sailing practices, the author provides a practical roadmap for achieving leadership success in a dynamic business environment. Through case studies and tools, you will learn how to effectively execute critical tasks such as accountability, problem-solving agility, and engagement. With this book, you will gain the capabilities to drive change and achieve high performance in your organization.
David Belson | Chartwell Castle Books

What to Say and How to Say It

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Goodreads rating: 4.25

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If you're often finding yourself at podiums or drafting community messages and feeling a bit like a deer in headlights, David Belson's book could be that steady guiding hand you need. It's like a toolbox for communication—practical, straightforward, and filled with ready-to-use templates. Whether you're giving a toast or addressing a town hall, this book equips you for clarity and impact.
Innovation From Experimentation to Realisation
Andreas Papadakis, Alexandra Papadakes  | New Architecture Group

Innovation From Experimentation to Realisation

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Goodreads rating: 2.5

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For anyone fascinated by the intersection of art, technology, and architecture, this book promises to be an eye-opener. It doesn't just discuss innovation for its own sake but explores how imaginative concepts in architecture can profoundly enhance our everyday experiences. It could serve as a dose of inspiration for forward-thinking creators or admirers of cutting-edge design and construction.
The Rules of Management: A Definitive Code for Managerial Success

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If you've ever felt like management is a mysterious art, "The Rules of Management" could demystify it for you. Richard Templar offers a straightforward guide to navigating complex workplace dynamics while focusing on personal and team success. The book's practicality shines in its ability to make the reader feel like they're gaining insider knowledge, equipping them with the tools to not just survive, but thrive as a manager.
Fast Second - How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets

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You might think innovation is the key to business success, but "Fast Second" reveals a different perspective that's equally compelling. This book explains how entering a market just in time and scaling it up can be a safer and more profitable strategy. It's perfect if you're interested in strategic planning or if you want to understand how companies like Amazon became titans not by inventing new markets, but by dominating them early on.
Delivering Knock Your Socks Off Service
Kristin L. Anderson, Performance Research Associates  | Amacom Books

Delivering Knock Your Socks Off Service

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Goodreads rating: 3.68

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If you're passionate about elevating a customer's experience far beyond the norm, "Delivering Knock Your Socks Off Service" is the guide you need. It's full of actionable insights that can transform the way you approach service. From the fundamental skills to the subtle nuances, this book could be the catalyst for a new customer service philosophy in your career or business.
Producing a First-class Newsletter - Thryft

Producing a First-class Newsletter

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Goodreads rating: 2.5

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This book can be useful for anyone who wants to improve the quality of their newsletters, whether for personal or professional purposes. Barbara Fanson’s book offers practical tips for planning, budgeting, designing, and typesetting newsletters. It covers both traditional typesetting and desktop publishing. Readers can expect to learn important skills on editorial content, style, layout, and design, enabling them to produce newsletters that inform and engage their audience. One of the book’s most distinctive features is its emphasis on creating a first-class newsletter while staying within budget.
Chambers Desktop Guides: Writing for the Web - Thryft
Susannah Ross, Chambers  | Chambers Harrap Pub Ltd

Chambers Desktop Guides: Writing for the Web

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Goodreads rating: 3.57

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This book is a must-read for anyone looking to improve their web content writing, offering practical advice on language and content organization. The book is full of helpful tips and illustrations, providing clear explanations and examples that make it easy to apply the concepts to your own writing. Overall, readers will find this book to be an invaluable resource for creating user-friendly web content that both engages and informs visitors.
Relational Manager
Michael Schluter | Lion Books

Relational Manager

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Goodreads rating: 3.94

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Relational Manager emphasizes on the importance of building strong relationships in personal and professional life. It presents examples showing the impact of relational poverty on different aspects of our lives, and how strong relationships lead to better outcomes. The book provides practical tips and guidance for building, maintaining and repairing relationships at all levels.
Decide: Better Ways of Making Better Decisions
David Wethey | Kogan Page

Decide: Better Ways of Making Better Decisions

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Goodreads rating: 2.85

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Whether you're facing dilemmas at the office or in your personal life, 'Decide' is a treasure trove of practical advice. David Wethey doesn't just outline the problems; he offers actionable solutions. This book could be the very tool you need to eliminate indecisiveness and start making choices with confidence and clarity.
Master Your Mind, Design Your Destiny

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If you're feeling stuck or aimless, "Master Your Mind Design Your Destiny" could be the catalyst you need. Adam Khoo opens up his own journey from rejection to success, making it a personal and relatable guide. His techniques are grounded in real experiences, meant to unlock your potential and help you replicate the blueprint of peak performers. This isn't just about success; it's a masterclass in becoming the architect of your own extraordinary life.
Every Mistake in the Book: A Business How-Not-To
F.J. Lennon | Harper Business

Every Mistake in the Book: A Business How-Not-To

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Goodreads rating: 3.88

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"Every Mistake in the Book" sounds like a must-read if you've ever felt like walking the business tightrope without a net. It's as if F. J. Lennon set out traps, fell into them, and then mapped out where not to step for the rest of us. His candid storytelling transforms mistakes into a compass for navigating the entrepreneurial landscape, making it a handy companion for anyone from budding entrepreneurs to seasoned execs who appreciate learning the hard way—through someone else's missteps.
Yup the Organization : How to Succeed in Business with Savvy, Smarts, and Style - Thryft
James Wavada | Franklin Watts

Yup the Organization : How to Succeed in Business with Savvy, Smarts, and Style

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Goodreads rating: 0.0

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This book could be a good read for someone seeking practical advice and guidance on how to navigate the corporate world with finesse and achieve success. It offers valuable insights on developing the right image, behavior patterns, and strategies for promotion. With its in-depth exploration of various aspects of business, from memos to perks, meetings to business travel, this book serves as a comprehensive handbook for those looking to excel in the world of business.
Smash the Pyramid : 100 Career Secrets from America's Fastest Rising Executives: Vol 1 - Thryft

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"Smash the Pyramid" is an essential guide for those seeking to excel in their careers. The book provides access to the candid thoughts and strategies of highly successful executives, offering 100 battle-tested secrets for navigating the complex landscape of modern business. From personal reengineering to integrity as a secret weapon, this book is full of valuable insights that could help propel your career to the next level.
Now or Never: How Companies Must Change Today to Win the Battle for Internet Customers - Thryft

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"Now or Never" is a must-read for businesses trying to attract and retain customers in the digital age. Mary Modahl provides valuable insights into the ten consumer segments and offers practical suggestions for businesses to make electronic commerce more attractive to shoppers. With clear and concise writing, this book is easy to understand and apply. Users will appreciate the actionable advice, making it a must-have for any business looking to stay ahead of the curve.
I Don't Know What I Want, But I Know It's Not This: A Step-by-Step Guide to Finding Gratifying Work

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Feeling stuck in your job can be draining, I know. Julie Jansen's guide taps into that restlessness with quizzes and exercises designed to unearth what really drives you. It offers a personalized road map towards a career that not only fits but excites you, equipped with insights from people who've successfully made the leap. This could be the nudge you needed to start a gratifying new chapter in your professional life.
Public Relations Writing: A Rhetorical Approach
Michael L. Kent | Pearson

Public Relations Writing: A Rhetorical Approach

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Goodreads rating: 2.5

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Public Relations Writing: A Rhetorical Approach is a must-read for aspiring public relations professionals. The book provides a comprehensive understanding of effective communication principles that are essential for creating successful public relations strategies. It offers practical knowledge of various writing contexts, including blogs, brochures, and speeches. The book also highlights the importance of critical thinking, rhetorical, and communication skills, which are crucial for adapting to the constantly changing and diverse environments in the field of public relations. Overall, this book is a valuable resource for anyone looking to succeed in the dynamic and complex world of public relations.
Intellectual Capital in Enterprise Success : Strategy Revisited - Thryft
Lesley Craig, Lindsay Moore  | Wiley

Intellectual Capital in Enterprise Success : Strategy Revisited

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Goodreads rating: 3.0

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Intellectual Capital in Enterprise Success: Strategy Revisited is a must-read for entrepreneurs and business owners who want to take their companies to greater heights. With its comprehensive insight into intellectual asset management practices, this book offers practical tools, techniques, and frameworks that can help businesses capture, deploy, and maximize their intellectual capital. Lindsay Moore's unique approach will give readers an edge over their competitors and help them stay relevant in today's digital age.
Resumes for Dummies - Thryft

Resumes for Dummies

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Goodreads rating: 3.69

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Resumes for Dummies is an excellent resource for job seekers who want to create a powerful resume and stand out to potential employers. The book provides a step-by-step guide to creating a resume that best showcases your skills, experience, and personality to score the perfect job position. This book is especially useful for recent graduates looking to jumpstart their careers or those transitioning to a new industry. With the aid of easy worksheets, digital and online strategies, and practical advice for addressing tricky employment gaps, this book offers indispensable guidance for a successful job application.
Mid-Course Correction : Toward a Sustainable Enterprise: the Interface Model - Thryft

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"Mid-Course Correction" is a must-read for anyone interested in the intersection of business and environmental sustainability. Ray Anderson's personal story and his company's journey towards becoming a sustainable enterprise provides valuable insights and inspiration for business people, environmentalists, and educators alike. The book's unique and memorable feature is its emphasis on the personal values and passion that drive businesses towards sustainability.
Leadership
Rudolph W. Giuliani | Little, Brown Book Group

Leadership

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Goodreads rating: 3.69

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If you're fascinated by the intersection of politics and crisis management, Giuliani's "Leadership" could offer valuable insights. This book delves into the experiences of New York's former mayor, focusing on his leadership style and decisions during tumultuous times. You might find it particularly intriguing if you're looking to understand leadership under pressure.
Even More Offensive Marketing: An Exhilarating Action Guide to Winning in Business

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If you're looking to step up your business game, "Even More Offensive Marketing" is the playbook you need. Davidson doesn't just rehash old marketing ploys; he pushes the envelope, encouraging innovation over imitation. For anyone feeling stuck in their marketing efforts or ready to take on competitors head-first, this guide just might be the catalyst you need for change.
100 Days to Leadership Impact - Thryft
Casey Reason | Triple Nickel Press

100 Days to Leadership Impact

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Goodreads rating: 3.5

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"100 Days to Leadership Impact" is a great book for new leaders who want to make an impact quickly. The book is divided into four phases of 100 days timeline, each focusing on creating a connected culture within the organization and driving results. The author uses vivid narratives to illustrate common leadership issues and provides step-by-step strategies to address them. The end-of-chapter reflection questions help readers to consider their own unique leadership styles. Overall, this book is an excellent resource for new leaders who want to make a positive impact quickly.
The Resume.com Guide to Writing Unbeatable Resumes

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If you're on the hunt for your next career move, this book is like having a personal coach for creating resumes that stand out. With practical tips and industry insights from authors Rose Curtis and Warren Simons, you'll be equipped to craft a document that opens doors. Whether you're fresh out of college or seeking a major career shift, this guide could be the key to landing your dream job.
Public Relations Practices : Managerial Case Studies and Problems - Thryft

Public Relations Practices : Managerial Case Studies and Problems

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Goodreads rating: 3.32

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This book could be a good read for anyone interested in public relations, especially students of introductory public relations, public relations campaigns, cases & problems, business communications, management and society. It provides a wide variety of real-life cases for readers to analyze and study, helping them develop agile thinking in applying effective PR practices to different situations.
Meetings, Meetings: How to Manipulate Them and Make Them More Fun - Thryft

Meetings, Meetings: How to Manipulate Them and Make Them More Fun

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Are you tired of dull and unproductive meetings? Look no further! "Meetings, Meetings" is the ultimate guide that reveals the untold secrets of manipulating meetings and injecting a much-needed dose of fun. With Winston Fletcher's expert advice, you'll learn innovative techniques to engage participants, foster creativity, and ultimately turn meetings into exciting and productive events. Say goodbye to boring meetings and hello to a new era of dynamic collaboration!
No-Load Mutual Fund Guide - Thryft
William E. Donoghue | Harpercollins

No-Load Mutual Fund Guide

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Goodreads rating: 3.5

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Explains how to invest profitably in mutual funds, detailing the types of mutual funds and the advantages they offer.
Photographer's Market Guide to Building Your Photography Business
Vik Orenstein | Penguin Publishing Group

Photographer's Market Guide to Building Your Photography Business

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Goodreads rating: 3.64

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If you've got a knack for photography and a dream of turning it into a career, this book is like a mentor guiding you through the business landscape. It'll offer you practical advice to navigate the complexities of marketing, legalities, and financial management, which are often stumbling blocks for creatives. Consider this your blueprint for turning passion into profession.
Social Media Marketing ELearning Kit For Dummies - Thryft
Phyllis Khare | John Wiley & Sons

Social Media Marketing ELearning Kit For Dummies

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Goodreads rating: 4.67

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This kit is like having a personal tutor guiding you through the intricacies of social media marketing. Whether you're just dipping your toes into the online branding world or looking to polish up your strategies, the blend of visual, auditory, and practical elements makes it feel less like studying and more like diving into a dynamic, interactive playbook. It's particularly handy for visual and hands-on learners eager to amp up their digital presence.
Full Stack Expert Advisor Programming for Meta Trader 5: Learn How to Develop the Perfect Trading Algorithm for Gold/Forex Market

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If you're stepping into the world of algorithmic trading, Raphael Okonkwo's guide on creating trading algorithms using MQL5 language will feel like a compass in uncharted waters. It's a clear and straightforward path to mastering both the basics and the intricacies of trading automation. Perfect for the aspiring trader or programmer looking to harness the power of algorithms in the Forex and gold markets.
The Invisible Grail: How Brands Can Use Words to Engage with Audiences - Thryft

The Invisible Grail: How Brands Can Use Words to Engage with Audiences

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If you're intrigued by the alchemy of language and branding, "The Invisible Grail" is a clarion call to revisit the potency of words. Imagine threading narratives that not just speak to but resonate with your audience, transforming mere consumers into loyal advocates. It's a cerebral journey into the heart of masterful communication—a must-read as you craft the verbal essence of your brand.
Clueless in Marketing Communications
Jim Aitchison | Pearson Education Asia Pte., Ltd.

Clueless in Marketing Communications

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Goodreads rating: 3.38

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If the world of marketing seems overcomplicated and downright cryptic, "Clueless in Marketing Communications" could be your cipher. It breaks down intricate concepts into digestible, relatable content, perfect for those just dipping their toes into the vast ocean of marketing strategies and communications. You'll finish with not just understanding but possibly a newfound appreciation for the craft.
Outsmart! - How To Do What Your Competitors Can't - Thryft
Jim Champy | Ft Press

Outsmart! - How To Do What Your Competitors Can't

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Goodreads rating: 3.41

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Outsmart! is an insightful book that draws on the experiences of companies that have achieved exceptional growth for 3 consecutive years. The book reveals counterintuitive techniques to help ensure that a company always stays one step ahead of its rivals. It contains eight powerful ways to compete in a competitive marketplace, from spotting opportunities that your rivals have missed, to making sense of complexity and tapping the successes of other businesses. This book is great for entrepreneurs who want to thrive in a highly competitive environment.
Country, Sector, and Company Factors in Global Equity Portfolios - Thryft

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If you're delving into international investment or tasked with managing diverse portfolios, 'Country, Sector, and Company Factors in Global Equity Portfolios' is an essential tool for your shelf. The combination of Hopkins and Miller's expertise offers a comprehensive guide that clarifies how to analyze and interpret the complexities of global markets. It's a blend of theory and practical application that you'll find yourself referring back to.
Make success a habit - Thryft
Mukul Deva | Armour

Make success a habit

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Goodreads rating: 5.0

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"Make Success a Habit" isn't just a book—it's a catalyst for change. Imagine you're at a point where you know you can do better, be better, but you're stuck. Mukul Deva offers not only motivation but a toolbox for turning your aspirations into regular, tangible accomplishments. His stories resonate, teaching that success is less about sudden leaps and more about the steady dedication to forming new, empowering habits. If you're looking to light that fire within yourself or to guide others with enlightened leadership, this book could be your spark.
Digital Disruption in Australia: A Guide for Entrepreneurs, Investors & Corporates - Thryft

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If you're navigating the rough tides of Australia's tech scene, Nick Abrahams' "Digital Disruption in Australia" is your compass. It's not just informed hindsight over recent corporate maneuvers; it’s a roadmap for those looking to make waves, whether you're investing, innovating, or steering a corporate ship. With Abrahams’ experience as your guide, the complexities of disruption become opportunities laid out on a silver platter.
The Age of Unreason
Charles B. Handy | Harvard Business Review Press

The Age of Unreason

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Goodreads rating: 3.91

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If you're intrigued by the ways our society has twisted the ideals of reason and logic, "The Age of Unreason" will offer you a thought-provoking journey. It delves into how modern-day thinking has evolved, often paradoxically, from Enlightenment principles. Perfect for those looking for a deep dive into cultural and intellectual history.
Fad Surfing in the Boardroom : Reclaiming the Courage to Manage in the Age of Instant Answers - Thryft

Fad Surfing in the Boardroom : Reclaiming the Courage to Manage in the Age of Instant Answers

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Goodreads rating: 3.47

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Fad Surfing in the Boardroom is an inspiring read for those who want to learn how to effectively keep up with constantly changing trends in business. The book highlights the importance of embracing change and utilizing new ideas and approaches, while cautioning against relying solely on quick fixes and instant answers. Shapiro offers practical advice and compelling examples to help readers stay ahead of the curve and navigate the world of modern management with confidence.
Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them

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If you've ever wondered how products capture the zeitgeist before it's even defined, "Selling Blue Elephants" provides a captivating insight. It explores a groundbreaking method for product development that will intrigue anyone with a keen interest in marketing or anyone who's fascinated by how consumer needs are anticipated and met, sometimes even before consumers themselves are aware of them.
Learning in the Workplace: Strategies for Effective Practice
Stephen Billett | Routledge

Learning in the Workplace: Strategies for Effective Practice

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Goodreads rating: 3.0

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If you're looking to hone your ability to absorb and apply new skills right where you're at—in the thick of work—this book is for you. Stephen Billett unpacks practical strategies that fit into the everyday workflow, making it a must-read for anyone invested in continual professional growth without stepping out of the workplace.
Powerful Exhibit Marketing : The Complete Guide to Successful Trade Shows, Conferences, and Consumer Shows - Thryft

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90% off est. retail
"This book provides a comprehensive guide to successful trade shows and exhibitions, covering everything from setting objectives to working the show. The author, Barry Siskind, provides clear and concise advice on how to choose the right show, attract the right audience, and turn leads into business. A valuable read for anyone involved in exhibit management, whether an experienced marketer or a beginner looking to get results from their exhibit investment."
Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies

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70% off est. retail
If you're intrigued by the ever-evolving realm of customer service and the direct impact it has on a company's success, then this book is a goldmine. P. Klaus delivers an insightful and pragmatic approach to enhancing your customer experience game. It's steeped in scientific methodology and brimming with actionable strategies, making it essential for anyone serious about outperforming the competition through top-notch customer service.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.