Your Attention Please : How to Appeal to Today's Distracted, Disinterested, Disengaged, Disenchanted and Busy Audiences

Regular price $11.10
Unit price
per

Writing strategies for the distracted reader.

This book could be a good read for professionals who communicate for a living and struggle with reaching their audience effectively. The author provides practical strategies for adjusting writing styles and capturing the necessary attention of readers in today's fast-paced world. Users may appreciate the book's clear focus on a common issue faced by professionals in various industries.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Your Attention Please : How to Appeal to Today's Distracted, Disinterested, Disengaged, Disenchanted and Busy Audiences

Regular price $11.10
Unit price
per
ISBN: 9781593376871
Estimated First-hand Retail Price: $19.88
Publisher: Adams Media Corp
Date of Publication: 2006-01-01
Format: Paperback
Related Collections: Business
Goodreads rating: 3.59
(rated by 66 readers)

Description

Maybe you're in sales...or marketing...or communications? Maybe you're a writer. Maybe you're even a CEO. Whatever your title, you're one of the hundreds of thousands of professionals who communicate for a living-and you're struggling to get your message heard in a noisy and crowded marketplace.Yes, you know what you want to say and who you want to reach. No, you don't have writer's block and you certainly know how to construct a sentence. So what's the problem?The audience you're writing for is going, going, gone ... Today's consumer doesn't want to read anymore-they're already overwhelmed by overflowing e-mail, millions of Web pages, and 24/7 news proliferation.Your Attention, Please . is the new strategy guide for communicating to the reluctant consumer. It shows you who the new audience is, how to reach them, and how you must communicate differently-or risk losing mindshare and marketshare.
Condition guide
 

Similar Reads

Writing strategies for the distracted reader.

This book could be a good read for professionals who communicate for a living and struggle with reaching their audience effectively. The author provides practical strategies for adjusting writing styles and capturing the necessary attention of readers in today's fast-paced world. Users may appreciate the book's clear focus on a common issue faced by professionals in various industries.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.