Work for Money, Design for Love: Answers to the Most Frequently Asked Questions About Starting and Running a Successful Design Business

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Practical guide for launching a design business.

If you're stepping into the design world independently, David Airey's "Work for Money, Design for Love" is like a mentor in book form. It's not just advice; it's a collection of real-life experiences backed by Airey's vast design career and conversations with industry professionals. The blend of case studies and personal anecdotes makes the guidance relatable and actionable – perfect for turning your design passion into a sustainable livelihood.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Work for Money, Design for Love: Answers to the Most Frequently Asked Questions About Starting and Running a Successful Design Business

Regular price
Unit price
per
Compare to estimated retail price: S$48.98  
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ISBN: 9780321844279
Authors: David Airey
Publisher: New Riders
Date of Publication: 2012-11-12
Format: Paperback
Related Collections: Business, Personal Development, Art
Goodreads rating: 4.24
(rated by 491 readers)

Description

Unlike other dry business books, this refreshing, straightforward guide from Logo Design Love author and international designer David Airey answers the questions all designers have when first starting out on their own. In fact, the book was inspired by the many questions David receives every day from the more than 600,000 designers who visit his three blogs (Logo Design Love, Identity Designed, and DavidAirey.com) each month. How do I find new clients? How much should I charge for my design work? When should I say no to a client? How do I handle difficult clients? What should I be sure to include in my contracts? David’s readers–a passionate and vocal group–regularly ask him these questions and many more on how to launch and run their own design careers. With this book, David finally answers their pressing questions with anecdotes, case studies, and sound advice garnered from his own experience as well as those of such well-known designers as Ivan Chermayeff, Jerry Kuyper, Maggie Macnab, Eric Karjaluoto, and Von Glitschka. Designers just starting out on their own will find this book invaluable in succeeding in today’s hyper-networked, global economy.
 

Practical guide for launching a design business.

If you're stepping into the design world independently, David Airey's "Work for Money, Design for Love" is like a mentor in book form. It's not just advice; it's a collection of real-life experiences backed by Airey's vast design career and conversations with industry professionals. The blend of case studies and personal anecdotes makes the guidance relatable and actionable – perfect for turning your design passion into a sustainable livelihood.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.