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The New Successful Large Account Management - How To Hold Onto Your Most Important Customers And Turn Them Into Long-Term Assets

$9.90 Now $4.90 Save 51%
The New Successful Large Account Management - How To Hold Onto Your Most Important Customers And Turn Them Into Long-Term Assets - Thryft
The New Successful Large Account Management - How To Hold Onto Your Most Important Customers And Turn Them Into Long-Term Assets - Thryft

Unique Essential guide for managing key business accounts.

This book is a must-read for any business professional looking to effectively manage and grow their most important customer relationships. With practical lessons and a dynamic approach to account planning, it provides a clear and actionable strategy to protect and improve crucial accounts. It offers invaluable insights on building long-term client relationships, outshining competitors, and moving up the buy-sell hierarchy. Whether you're a salesperson or a business owner, this book will help you devise a strategic action plan and ensure the profitability and longevity of your key accounts.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

The New Successful Large Account Management - How To Hold Onto Your Most Important Customers And Turn Them Into Long-Term Assets

$9.90 Now $4.90 Save 51%
ISBN: 9780749445010
Related Collections: Business, Personal Development
Related Topics: Business, Leadership, Management, How To

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Description

"With limited resources and increasing competition, managing strategic
accounts requires a focused strategy, plan, and process. Developed
collaboratively with world-class sales forces, the Large Account Management
Process provides an enduring framework for protecting and growing your most
important customer relationships."- Damon Jones, COO, Miller Heiman,
Inc."The Large Account Management Process has implemented a discipline that
allows people to work together and communicate, setting strategies and
sales goals that benefit both our customers and our own company."- Joseph L
Cash, senior vice president of sales, Equifax Corporation"Miller Heiman's
Large Account Management Process delivers a disciplined process for
gathering the information required to really understand the trends
impacting our largest clients. This critical information defines the
strategies that provide long-term customer value and drive consistently
superior business results."- Paul Wichman, vice president and senior
division sales manager, Schwab Institution'The New Successful Large Account
Management' now in its third edition, is thoroughly revised and updated and
takes into consideration recent changes in the industry. This hard-hitting
and no-nonsense book advises you how to best manage your most important
business accounts. The authors of the best-selling books The New Strategic
Selling and The New Conceptual Selling provide comprehensive and practical
lessons that will help you to protect and improve your most crucial
customer relationships. By following their clearly definied and dynamic
approach to the account planning process, you will learn how to devise a
strategic action plan to manage your key accounts; manage them effectively
and profitably; build long term client relationships; climb ahead of
competitors and move your relationship up the buy-sell hierarchy. Whatever
business you're in, this excellent book shows you how to protect those
crucial accounts that you can't afford to lose.


Authors: Robert B. Miller, Stephen E. Heiman, Tad Tuleja
Publisher: Kogan Page Publishers
Publication Date: 2006
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

Find out more about our process here.

 

Similar Reads

Unique Essential guide for managing key business accounts.

This book is a must-read for any business professional looking to effectively manage and grow their most important customer relationships. With practical lessons and a dynamic approach to account planning, it provides a clear and actionable strategy to protect and improve crucial accounts. It offers invaluable insights on building long-term client relationships, outshining competitors, and moving up the buy-sell hierarchy. Whether you're a salesperson or a business owner, this book will help you devise a strategic action plan and ensure the profitability and longevity of your key accounts.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.