Thousands of prices just dropped across Thryft
Our price drop is now live! Find lowered prices on thousands of one-of-a-kind finds across Thryft
Free delivery on all orders above $30
Get 10% off all year round! Join Thryft Club
Get 10% off all year round and $10 off your next order! Join Thryft Club

This item is sold out

Get an email when a matching copy is available again.

The Long Tail - Why The Future Of Business Is Selling Less Of More

Chris Anderson

Which copies would you like?
Condition and budgetAny condition · No price limit

Excludes delivery. This filters future availability alerts; it is not a price-drop alert.

We check inventory once a day. We’ll email you once when we find a matching copy. Copies aren’t reserved. This does not sign you up for marketing emails.

Sale

The Long Tail - Why The Future Of Business Is Selling Less Of More

Regular price Save up to 40%
Unit price
per
  • Audie Award for Business/Educational (2007)
  • Financial Times Business Book of the Year Nominee for Shortlist (2006)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

The Long Tail - Why The Future Of Business Is Selling Less Of More

Regular price Save up to 40%
Unit price
per
Condition guide
ISBN: 9781401302375
Author: Chris Anderson
Publisher: Hyperion
Date of Publication: 2006-07-11
Format: Hardcover
Related Collections: Economics, Science, Business
Goodreads rating: 3.82
(rated by 29563 readers)

Description

We think Chris Anderson is onto something big with 'The Long Tail', a groundbreaking look at a well-known feature of statistical distribution and its potential to revolutionize business. 'Wired' magazine editor Anderson expands his influential 2004 article into a comprehensive exploration of this phenomenon -- which, simply stated, holds that products with low demand or sales volume can collectively comprise a market that exceeds the bestsellers. Catering to the tastes and expectations of consumers increasingly disenchanted with the same old thing, these new "niches" provide limitless opportunity for savvy companies. Fresh, insightful, and surprisingly accessible, 'The Long Tail' explains how to tap into the new economics of abundance.
 

  • Audie Award for Business/Educational (2007)
  • Financial Times Business Book of the Year Nominee for Shortlist (2006)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

You might enjoy this if…

View book details