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The Customer Rules: The 14 Indispensible, Irrefutable, and Indisputable Qualities of the Greatest Service Companies in the World

by Robert L. Shook, C. Britt Beemer
Save up to 43%
Compare to estimated retail price: S$45.93  

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The Customer Rules: The 14 Indispensible, Irrefutable, and Indisputable Qualities of the Greatest Service Companies in the World - Thryft
The Customer Rules: The 14 Indispensible, Irrefutable, and Indisputable Qualities of the Greatest Service Companies in the World - Thryft

14 Indispensable Rules for Exceptional Customer Service

The Customer Rules is a must-read for anyone looking to take their customer service to the next level. The book offers practical tips and strategies for creating a unique customer experience that will keep them coming back for more. With extensive research and real-world examples, the authors illustrate how companies like Lexus, Johnson & Johnson, and Four Seasons Hotels excel in providing unparalleled customer service. By instilling the importance of customer service in every employee, developing a unique identity, and maintaining a focus on the customer before, during, and after the sale, businesses of all sizes and industries can achieve strong customer loyalty and increase their market share.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

The Customer Rules: The 14 Indispensible, Irrefutable, and Indisputable Qualities of the Greatest Service Companies in the World

by Robert L. Shook, C. Britt Beemer
Save up to 43%
Compare to estimated retail price: S$45.93  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Condition guide

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ISBN: 9780071603652
Authors: Robert L. Shook, C. Britt Beemer
Publisher: McGraw Hill
Date of Publication: 2008-10-01
Format: Hardcover
Related Collections: Business, Personal Development
Related Topics: Management, Leadership, Business, Leadership
Goodreads rating: 3.82
(rated by 11 readers)

Description

Whether you run your own company or work for a large corporation, establishing customer loyalty is a prerequisite for business growth. In The Customer Rules , C. Britt Beemer, a leading consumer research and marketing consultant, and bestselling business author Robert Shook offer practical advice on how to build a robust company culture based on the concept of unsurpassed customer-service designed to increase your market share. A combination of extensive market research unprecedented in scope, as well as close studies of fourteen companies that excel in the area of customer service, The Customer Rules distills profitable lessons on how to achieve strong customer loyalty. Referencing specific research findings, Beemer and Shook examine the obstacles that too often distract a company's focus from its most important task--providing preeminent service and creating a unique customer experience. The authors then supply fourteen workable solutions to ensure the return of customers time and time again,
 

14 Indispensable Rules for Exceptional Customer Service

The Customer Rules is a must-read for anyone looking to take their customer service to the next level. The book offers practical tips and strategies for creating a unique customer experience that will keep them coming back for more. With extensive research and real-world examples, the authors illustrate how companies like Lexus, Johnson & Johnson, and Four Seasons Hotels excel in providing unparalleled customer service. By instilling the importance of customer service in every employee, developing a unique identity, and maintaining a focus on the customer before, during, and after the sale, businesses of all sizes and industries can achieve strong customer loyalty and increase their market share.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.