Asian Advantage: Key Strategies for Winning in the Asia-Pacific Region

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Comprehensive guide to thriving in Asia's markets.

Looking to expand your business into the Asia-Pacific region? "Asian Advantage" is the strategic companion you need. Blending rigorous analysis with tangible strategies, this book by George S. Yip presents essential data and insights into the cultural and economic dynamics of the area. It's an invaluable resource for navigating one of the world's most promising economic landscapes.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Asian Advantage: Key Strategies for Winning in the Asia-Pacific Region

Regular price $10.90
Unit price
per
Compare to estimated retail price: S$50.54  
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ISBN: 9780201339789
Authors: George S. Yip
Publisher: Basic Books
Date of Publication: 1998-04-22
Format: Hardcover
Related Collections: Business, Economics, Politics
Goodreads rating: 3.5
(rated by 2 readers)

Description

Asian Advantage is the most comprehensive and up-to-date strategic resource for managers and executives expanding their operations in Asia. Packed with current data on business, economic, cultural, and political conditions in each of the region’s 14 most active countries, Asian Advantage provides a blueprint for doing business in the world’s fastest growing area. Many books on Asian business take a more “macro” political-economic approach or a “micro” country-specific or business practice approach. Asian Advantage combines current data with a rigorous strategic model to provide a unique practical resource for understanding the business dynamics of the region.
 

Comprehensive guide to thriving in Asia's markets.

Looking to expand your business into the Asia-Pacific region? "Asian Advantage" is the strategic companion you need. Blending rigorous analysis with tangible strategies, this book by George S. Yip presents essential data and insights into the cultural and economic dynamics of the area. It's an invaluable resource for navigating one of the world's most promising economic landscapes.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.