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Text Mining and Analysis : Practical Methods, Examples, and Case Studies Using SAS

Goutam Chakraborty, Satish Garla, Murali Pagolu

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Text Mining and Analysis : Practical Methods, Examples, and Case Studies Using SAS

by Goutam Chakraborty, Satish Garla, Murali Pagolu
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Text Mining and Analysis : Practical Methods, Examples, and Case Studies Using SAS - Thryft
Text Mining and Analysis : Practical Methods, Examples, and Case Studies Using SAS - Thryft
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Text Mining and Analysis : Practical Methods, Examples, and Case Studies Using SAS

by Goutam Chakraborty, Satish Garla, Murali Pagolu
Save up to 40%
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ISBN: 9781612905518
Authors: Goutam Chakraborty, Satish Garla, Murali Pagolu
Publisher: SAS Institute
Date of Publication: 2013-11-01
Format: Paperback
Related Collections: Science, Business
Related Topics: Computers, Data Science, Analytics, Technology, Business, Management
Goodreads rating: 3.0
(rated by 3 readers)

Description

Big It's unstructured, it's coming at you fast, and there's lots of it. In fact, the majority of big data is text-oriented, thanks to the proliferation of online sources such as blogs, emails, and social media. However, having big data means little if you can't leverage it with analytics. Now you can explore the large volumes of unstructured text data that your organization has collected with Text Mining and Practical Methods, Examples, and Case Studies Using SAS. This hands-on guide to text analytics using SAS provides detailed, step-by-step instructions and explanations on how to mine your text data for valuable insight. Through its comprehensive approach, you'll learn not just how to analyze your data, but how to collect, cleanse, organize, categorize, explore, and interpret it as well. Text Mining and Analysis also features an extensive set of case studies, so you can see examples of how the applications work with real-world data from a variety of industries. Text analytics enables you to gain insights about your customers' behaviors and sentiments. Leverage your organization's text data, and use those insights for making better business decisions with Text Mining and Analysis.
 
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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