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Strategic Corporate Communication

Paul A. Argenti

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Strategic Corporate Communication

by Paul A. Argenti
Save up to 43%
Strategic Corporate Communication - Thryft
Strategic Corporate Communication - Thryft

Crafting strategic communication for business success.

Strategic Corporate Communication could be a good read for business executives looking to enhance their communication strategy. The book provides comprehensive insights into the importance of using communication as a tool to achieve business goals. It covers the Indian business landscape, shares relevant examples and contrasts the Indian and US practices of corporate communication. The book emphasizes the importance of developing a strategic approach to communication that extends beyond tactics, providing practical advice for professionals looking to enhance their communication strategy. It is insightful, informative and practical, making it an ideal choice for business professionals seeking to improve their communication skills.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Strategic Corporate Communication

by Paul A. Argenti
Save up to 43%
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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ISBN: 9780070618169
Author: Paul A. Argenti
Publisher: MC GRAW HILL INDIA
Date of Publication: 2013-01-01
Format: Paperback
Related Collections: Business
Related Topics: Communication, Management
Goodreads rating: 4.4
(rated by 5 readers)

Description

Brand New
 

Crafting strategic communication for business success.

Strategic Corporate Communication could be a good read for business executives looking to enhance their communication strategy. The book provides comprehensive insights into the importance of using communication as a tool to achieve business goals. It covers the Indian business landscape, shares relevant examples and contrasts the Indian and US practices of corporate communication. The book emphasizes the importance of developing a strategic approach to communication that extends beyond tactics, providing practical advice for professionals looking to enhance their communication strategy. It is insightful, informative and practical, making it an ideal choice for business professionals seeking to improve their communication skills.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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