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Regis Touch

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Strategic marketing insight for business growth.

Regis Touch is a must-read for anyone interested in learning about strategic marketing techniques. With its proven methods for market positioning and creating new markets, readers will gain valuable insight into maintaining a flexible market plan. McKenna's teachings offer a timeless approach that is still relevant today, making it a valuable resource for businesses looking to stay ahead of the competition.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Regis Touch

Regular price $5.90 Now $3.90 Save 34%
Unit price
per
ISBN: 9780201139815
Estimated First-hand Retail Price: $21.21
Authors: Regis McKenna
Publisher: Basic Books
Date of Publication: 1985-01-21
Format: Hardcover
Related Collections: Business, Economics
Goodreads rating: 3.71
(rated by 7 readers)

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Description

Offers proven techniques for positioning products and companies in a changing marketplace, creating new markets, monitoring market shifts, and maintaining a flexible market plan
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Similar Reads

Strategic marketing insight for business growth.

Regis Touch is a must-read for anyone interested in learning about strategic marketing techniques. With its proven methods for market positioning and creating new markets, readers will gain valuable insight into maintaining a flexible market plan. McKenna's teachings offer a timeless approach that is still relevant today, making it a valuable resource for businesses looking to stay ahead of the competition.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.