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Managing Across Borders : The Transnational Solution

Sumantra Ghoshal, Christopher A. Bartlett

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Managing Across Borders : The Transnational Solution

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Mastering global management strategies with practical approach.

"Managing Across Borders" is a great read for managers and executives in multinational companies. It provides practical advice on developing organizational structure, administrative processes, management thinking and practice that are necessary to implement new strategies in the face of globalization. The book is backed by insights from over 230 interviews with managers from leading companies such as Matsushita, Proctor & Gamble, Ericsson and KFC. The case studies make it an interesting and helpful read for anyone looking to improve their global management strategies.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Managing Across Borders : The Transnational Solution

Regular price Save up to 59%
Unit price
per
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ISBN: 9780712655446
Date of Publication: 1992-10-08
Format: Paperback
Related Collections: Sociology, Business, Economics
Goodreads rating: 4.03
(rated by 33 readers)

Description

This handbook provides "hands-on" practical advice for managers as to how they should develop the organizational stucture, administrative processes, management thinking and practice necessary to implement the new strategies in the face of globalization. The book gives practical advice illuminated by case studies of companies including Matsushita, Proctor & Gamble, Ericsson and Kentucky Fried Chicken. This study is based on a five-year research project involving interviews with over 230 managers in the world's leading companies. Christopher is the co-author of "Managing the Global Corporation".
 

Mastering global management strategies with practical approach.

"Managing Across Borders" is a great read for managers and executives in multinational companies. It provides practical advice on developing organizational structure, administrative processes, management thinking and practice that are necessary to implement new strategies in the face of globalization. The book is backed by insights from over 230 interviews with managers from leading companies such as Matsushita, Proctor & Gamble, Ericsson and KFC. The case studies make it an interesting and helpful read for anyone looking to improve their global management strategies.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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