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India Inside : The Emerging Innovation Challenge to the West

Phanish Puranam, Nirmalya Kumar

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India Inside : The Emerging Innovation Challenge to the West

by Phanish Puranam, Nirmalya Kumar
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India Inside : The Emerging Innovation Challenge to the West - Thryft
India Inside : The Emerging Innovation Challenge to the West - Thryft
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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India Inside : The Emerging Innovation Challenge to the West

by Phanish Puranam, Nirmalya Kumar
Save up to 40%
Condition guide

Book Condition Guide

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This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

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ISBN: 9781422158753
Authors: Phanish Puranam, Nirmalya Kumar
Publisher: Harvard Business Review Press
Date of Publication: 2011-11-08
Format: Hardcover
Related Collections: Business, Economics, Innovation
Related Topics: Entrepreneurship, Management, Technology, Finance, Society, Sociology
Goodreads rating: 3.68
(rated by 31 readers)

Description

Thanks to its ability to innovate, the developed world will always have a distinct advantage over the developing world, right? Not according to leading management experts Nirmalya Kumar and Phanish Puranam. In India Inside , the authors draw on their research to show how India is already turning this assumption on its head—often in ways invisible to consumers in the developed world.Through their research and extensive interviews with India-based executives from such companies as AstraZeneca, GE, Infosys, Intel, and Wipro, the authors unveil the dramatic rise in invisible innovation occurring in India—from B2B products and R&D outsourcing to process and management innovation. The book also illuminates Indian companies’ growing ability to innovate consumer products that are compact, low-cost, efficient, and robust in the face of harsh environmental conditions. The authors’ analysis makes clear that for certain kinds of innovation, the long-held monopoly of the developed world is over.India Inside provides a wake-up call for executives and policy makers in the developed world and a clear-eyed view of both the challenges and opportunities facing multinationals seeking new sources of innovation in the future.
 
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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