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Harvard Business Review on Doing Business in China

Harvard Business Review

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Harvard Business Review on Doing Business in China

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Unlocking the potential of Chinese marketplace.

This book is a useful guide for companies and managers who are planning to enter and compete in China's rapidly growing market. It explains the current stage of the country's development and provides strategies and insights for navigating its unique business environment. Readers will learn about the impact of cultural differences, political and legal frameworks, and evolving consumer behaviors on business operations in China. The book is a must-read for anyone seeking to establish a strong foothold in the Chinese marketplace.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Harvard Business Review on Doing Business in China

Regular price
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per
Compare to estimated retail price: S$48.09  
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ISBN: 9781591396383
Date of Publication: 2004-12-01
Format: Paperback
Related Collections: Business, Economics, Politics
Goodreads rating: 3.1
(rated by 50 readers)

Description

Home to a quarter of the world's population, China, with its rapid growth, expanding openness, and developing consumer market, has become a hotbed of opportunity - and risk - for today's multinationals. Harvard Business Review on Doing Business in China offers a timely and insightful analysis of what it will take to successfully do business in twenty-first-century China.
 

Unlocking the potential of Chinese marketplace.

This book is a useful guide for companies and managers who are planning to enter and compete in China's rapidly growing market. It explains the current stage of the country's development and provides strategies and insights for navigating its unique business environment. Readers will learn about the impact of cultural differences, political and legal frameworks, and evolving consumer behaviors on business operations in China. The book is a must-read for anyone seeking to establish a strong foothold in the Chinese marketplace.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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