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E-Commerce - Business, Technology, Society

by Kenneth C. Laudon, Carol Traver
$6.06
E-Commerce - Business, Technology, Society - Thryft
E-Commerce - Business, Technology, Society - Thryft

Trifecta of E-Commerce: Tech, Business, Society.

This book is perfect for anyone looking to delve deeper into the world of e-commerce. It provides a unique perspective by emphasizing the importance of not only technological advancements but also business development and social issues. The authors cover all the essential aspects of e-commerce, making it a great resource for both beginners and experts in the field.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

E-Commerce - Business, Technology, Society

by Kenneth C. Laudon, Carol Traver
$6.06
ISBN: 9780135009321
Authors: Kenneth C. Laudon, Carol Traver
Publisher: person
Date of Publication: 2007-12-01
Format: Paperback
Related Collections: Business, Economics
Related Topics: Technology, Entrepreneurship
Goodreads rating: 3.79
(rated by 319 readers)

Description

For the undergraduate and graduate e-commerce course in any discipline including marketing, information systems, economics, management, finance and accounting majors. This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in every chapter, and together they provide a coherent conceptual framework for understanding e-commerce, typical of Laudon books. The book offers in-depth and comprehensive coverage of concepts in marketing, economics, IS/IT, privacy and intellectual property. The book contains numerous case studies and an additional case book is available.
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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Similar Reads

Trifecta of E-Commerce: Tech, Business, Society.

This book is perfect for anyone looking to delve deeper into the world of e-commerce. It provides a unique perspective by emphasizing the importance of not only technological advancements but also business development and social issues. The authors cover all the essential aspects of e-commerce, making it a great resource for both beginners and experts in the field.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.