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Dataclysm : Love, Sex, Race, and Identity--What Our Online Lives Tell Us about Our Offline Selves

Christian Rudder

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Dataclysm : Love, Sex, Race, and Identity--What Our Online Lives Tell Us about Our Offline Selves

by Christian Rudder
Compare to estimated retail price: S$29.96  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

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Dataclysm : Love, Sex, Race, and Identity--What Our Online Lives Tell Us about Our Offline Selves - Thryft
Dataclysm : Love, Sex, Race, and Identity--What Our Online Lives Tell Us about Our Offline Selves - Thryft

Dataclysm: Discover yourself through online data.

This book could be a good read for those who are interested in learning how personal data is being used to understand human behavior. Christian Rudder takes a unique approach by analyzing massive amounts of data from social media platforms to reveal new insights on sexual orientation, intelligence, and even job interviews. With a witty style and visually arresting graphics, Dataclysm helps readers understand the importance of data science in understanding our digital footprints and the challenges of privacy in the online world.

  • Goodreads Choice Award Nominee for Nonfiction (2014)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Dataclysm : Love, Sex, Race, and Identity--What Our Online Lives Tell Us about Our Offline Selves

by Christian Rudder
Compare to estimated retail price: S$29.96  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Condition guide

Book Condition Guide

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ISBN: 9780385347396
Author: Christian Rudder
Publisher: Crown
Date of Publication: 2015-09-08
Format: Paperback
Related Collections: Science, Business, Sociology
Related Topics: Psychology, Mathematics, Technology
Goodreads rating: 3.74
(rated by 11970 readers)

Description

A New York Times BestsellerAn audacious, irreverent investigation of human behavior—and a first look at a revolution in the making Our personal data has been used to spy on us, hire and fire us, and sell us stuff we don’t need. In Dataclysm , Christian Rudder uses it to show us who we truly are. For centuries, we’ve relied on polling or small-scale lab experiments to study human behavior. Today, a new approach is possible. As we live more of our lives online, researchers can finally observe us directly, in vast numbers, and without filters. Data scientists have become the new demographers. In this daring and original book, Rudder explains how Facebook "likes" can predict, with surprising accuracy, a person’s sexual orientation and even intelligence; how attractive women receive exponentially more interview requests; and why you must have haters to be hot. He charts the rise and fall of America’s most reviled word through Google Search and examines the new dynamics of collaborative rage on Twitter. He shows how people express themselves, both privately and publicly. What is the least Asian thing you can say? Do people bathe more in Vermont or New Jersey? What do black women think about Simon & Garfunkel? ( they don’t think about Simon & Garfunkel.) Rudder also traces human migration over time, showing how groups of people move from certain small towns to the same big cities across the globe. And he grapples with the challenge of maintaining privacy in a world where these explorations are possible. Visually arresting and full of wit and insight, Dataclysm is a new way of seeing ourselves—a brilliant alchemy, in which math is made human and numbers become the narrative of our time.
 

Dataclysm: Discover yourself through online data.

This book could be a good read for those who are interested in learning how personal data is being used to understand human behavior. Christian Rudder takes a unique approach by analyzing massive amounts of data from social media platforms to reveal new insights on sexual orientation, intelligence, and even job interviews. With a witty style and visually arresting graphics, Dataclysm helps readers understand the importance of data science in understanding our digital footprints and the challenges of privacy in the online world.

  • Goodreads Choice Award Nominee for Nonfiction (2014)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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