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Communicating Globally : Intercultural Communication and International Business

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Communicating Globally : Intercultural Communication and International Business

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ISBN: 9781412913171
Date of Publication: 2007-02-13
Goodreads rating: 2.9
(rated by 10 readers)

Description

Communicating Intercultural Communication and International Business uniquely integrates the theory and skills of intercultural communication with the practices of multinational organizations and international business. Authors Wallace V. Schmidt, Roger N. Conaway, Susan S. Easton, and William J. Wardrope provide students with a cultural general awareness of diverse world views, valuable insights on understanding and overcoming cultural differences, and a clear path to international business success.Key FeaturesOffers an interdisciplinary The authors draw on a variety of sources, including important intercultural and organizational theories in the intercultural communication and international business disciplines.Provides an innovative This book presents cutting-edge viewpoints on cosmopolitan communication, global leadership, cultural synergy, and the dynamic processes affecting international business.Presents an integrated, action-oriented The integrated framework for understanding intercultural communication and international business focuses on essential principles and practices necessary for developing a cosmopolitan orientation. Introduces different ways of conducting business around the The text provides insights into "doing" business abroad by examining significant geographic regions and emphasizing cultural themes and patterns, business conduct and characteristics, and emerging trends.Includes a regional resource The authors encourage readers to continue their own cross-cultural or international business research, personally transforming their understanding into individually instructive significance.Intended AudienceThis is an excellent text for advanced courses in intercultural communication, business communication, international business, and organizational communication as found in departments of communication and business.
 

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.