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Business Research Methods

Barry J. Babin

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Business Research Methods

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Comprehensive guide to mastering business research.

Whether you’re diving into management or marketing, or you're just getting your feet wet in finance, "Business Research Methods" is the academic life raft you'll need. Think of it as your compass through the sea of market research, data analysis, and methodology. It's thorough and up-to-date, carefully steering you through the waves of information for both educational and practical insight.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Business Research Methods

Regular price Save up to 9%
Unit price
per
Condition guide
ISBN: 9781133190943
Author: Barry J. Babin
Publisher: Southwestern
Date of Publication: 2012-05-01
Format: Paperback
Related Collections: Business
Related Topics: Management, Technology
Goodreads rating: 4.0
(rated by 5 readers)
 

Comprehensive guide to mastering business research.

Whether you’re diving into management or marketing, or you're just getting your feet wet in finance, "Business Research Methods" is the academic life raft you'll need. Think of it as your compass through the sea of market research, data analysis, and methodology. It's thorough and up-to-date, carefully steering you through the waves of information for both educational and practical insight.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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