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As China Goes, So Goes The World - How Chinese Consumers Are Transforming Everything

Karl Gerth

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As China Goes, So Goes The World - How Chinese Consumers Are Transforming Everything

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Chinese consumerism transforming world's economy.

As China Goes, So Goes the World offers a thorough examination of the consumer culture emerging in China and how it's shaping the country's position in the global economy. This book sheds light on the country's rapidly-developing consumer habits and what they could mean for the rest of the world. Highly recommended for those interested in economics, history, and global affairs.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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As China Goes, So Goes The World - How Chinese Consumers Are Transforming Everything

Regular price Save up to 30%
Unit price
per
Condition guide
ISBN: 9780809034291
Author: Karl Gerth
Publisher: Hill and Wang
Date of Publication: 2010-11-09
Format: Hardcover
Related Collections: Economics, Business, Sociology
Related Topics: Sociology, Economics
Goodreads rating: 3.78
(rated by 171 readers)

Description

In this revelatory examination of the most overlooked force that is changing the face of China, the Oxford historian and scholar of modern Asia Karl Gerth shows that as the Chinese consumer goes, so goes the world. While Americans and Europeans have become increasingly worried about China’s competition for manufacturing jobs and energy resources, they have overlooked an even bigger China’s rapid development of an American-style consumer culture, which is revolutionizing the lives of hundreds of millions of Chinese and has the potential to reshape the world.  This change is already well under way. China has become the world’s largest consumer of everything from automobiles to beer and has begun to adopt such consumer habits as living in large single-occupancy homes, shopping in gigantic malls, and eating meat-based diets served in fast-food outlets. Even rural Chinese, long the laggards of consumerism, have been buying refrigerators, televisions, mobile phones, and larger houses in unprecedented numbers. As China Goes, So Goes the World reveals why we should all care about the everyday choices made by ordinary Chinese. Taken together, these seemingly small changes are deeper and more profound than the headline-grabbing stories on military budgets, carbon emissions, or trade disputes.
 

Chinese consumerism transforming world's economy.

As China Goes, So Goes the World offers a thorough examination of the consumer culture emerging in China and how it's shaping the country's position in the global economy. This book sheds light on the country's rapidly-developing consumer habits and what they could mean for the rest of the world. Highly recommended for those interested in economics, history, and global affairs.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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