Sale

Advertising

Regular price $7.26 $3.12 57% off
Unit price
per

Appeal: Practical guide to advertising for students.

Recommendation: "Advertising" is a highly recommended read for students interested in learning about advertising. The book provides a practical guide with numerous examples to help readers understand the subject better. It is an ideal core text for advertising courses at the 3/4th-year level, CAM diploma, and certificate courses. Marketing communications students will find it a helpful supplementary reading material.

Sale

Advertising

Regular price $7.26 $3.12 57% off
Unit price
per
ISBN: 9780273632894
Estimated First-hand Retail Price: $73.16
Authors: Ray Wright
Publisher: Ft Pr
Date of Publication: 1999-01-01
Format: Paperback
Goodreads rating: 4.0
(rated by 9 readers)

Description

A European advertising text, packed with practical examples, which will be ideal for all students of advertising. Advertising will be a core text for courses in advertising at 3/4th year level as well as CAM diploma and certificate students. In addition marketing communications will find it useful as supplementary reading.
Condition guide
Availability
 
(0 in cart)

You may also like

Appeal: Practical guide to advertising for students.

Recommendation: "Advertising" is a highly recommended read for students interested in learning about advertising. The book provides a practical guide with numerous examples to help readers understand the subject better. It is an ideal core text for advertising courses at the 3/4th-year level, CAM diploma, and certificate courses. Marketing communications students will find it a helpful supplementary reading material.