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Growth Hacker Marketing : A Primer on the Future of PR, Marketing, and Advertising

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Compare to estimated retail price: S$17.42  

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Growth Hacker Marketing : A Primer on the Future of PR, Marketing, and Advertising - Thryft
Growth Hacker Marketing : A Primer on the Future of PR, Marketing, and Advertising - Thryft

Revolutionary marketing strategies for explosive business growth.

If you're looking to shake up your company's marketing tactics, "Growth Hacker Marketing" by Ryan Holiday could be your next great playbook. Holiday unpacks the innovative approaches that propelled startups like Dropbox and Instagram to success with minimal traditional advertising. His book is a treasure trove filled with modern case studies and practical tips that are both scalable and data-driven. Perfect for the forward-thinking entrepreneur eager to make a mark in today's digital landscape.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Growth Hacker Marketing : A Primer on the Future of PR, Marketing, and Advertising

Save up to 28%
Compare to estimated retail price: S$17.42  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Condition guide

Book Condition Guide

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This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

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*Books may be missing bundle media (e.g. CD, e-book code), if included.

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ISBN: 9781591847380
Publisher: Penguin Putnam Inc
Date of Publication: 2014-09-30
Format: Paperback
Goodreads rating: 3.78
(rated by 9001 readers)

Description

A primer on the future of PR, marketing and advertising -- now revised and updated with new case studies Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too. --Jason Harris, CEO of Mekanism Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions--with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build their businesses. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they're primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world. This new edition is updated with cutting-edge case studies of startups, brands, and small businesses. Growth Hacker Marketing is the go-to playbook for any company or entrepreneur looking to build and grow.


Author: Ryan Holiday
Format: Paperback
Number of Pages: 176
Publisher: Penguin Putnam Inc
Publication Date: 30 Sep 2014
 

Revolutionary marketing strategies for explosive business growth.

If you're looking to shake up your company's marketing tactics, "Growth Hacker Marketing" by Ryan Holiday could be your next great playbook. Holiday unpacks the innovative approaches that propelled startups like Dropbox and Instagram to success with minimal traditional advertising. His book is a treasure trove filled with modern case studies and practical tips that are both scalable and data-driven. Perfect for the forward-thinking entrepreneur eager to make a mark in today's digital landscape.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.