Sociology Books

Explore the depths of human society and social behaviour in our extensive Sociology section. From theories and structures, to issues of globalisation and inequality, our selection offers insightful reads for both casual learners and seasoned sociologists. Delve into pivotal works that examine the narratives shaping our societies today.

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The Chaos Machine: The Inside Story of How Social Media Rewired Our Minds and Our World

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If you've ever felt both connected and manipulated by the buzzes and pings from your phone, "The Chaos Machine" could provide you with a gripping and somewhat alarming insight. Max Fisher delves into how our online interactions are not just casual scrolls but have profound effects on our thoughts and society at large. It's an eye-opener that could change the way you view every like, share, and tweet.
No Filter: The Inside Story of Instagram
Sarah Frier | Simon & Schuster

No Filter: The Inside Story of Instagram

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Goodreads rating: 4.11

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If you're fascinated by the gripping narratives behind tech giants, "No Filter" offers a front-row seat to Instagram's journey from a chic startup to a social media behemoth. Sarah Frier's deep dive into the photo-sharing app exposes the tensions between innovation and business growth. It's a story that reflects our current societal dilemmas, making it a compelling read for anyone interested in the intersection of technology, culture, and business.
Connectography: Mapping the Future of Global Civilization

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"Connectography" by Parag Khanna is a captivating guide for anyone interested in understanding the future of global politics and economics. It's a book that will stretch your mind by showing how traditional borders are becoming less important than the ties of trade, infrastructure, and technology. If you're looking to grasp the pulse of the 21st century and where our world might be heading, Khanna's insights offer a fresh and optimistic perspective amidst the often gloomy narratives of global affairs.
The Information : A History, a Theory, a Flood - Thryft
James Gleick | Vintage

The Information: A History, A Theory, A Flood

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Goodreads rating: 4.04

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If you're fascinated by how the digital age came to be, "The Information" by James Gleick could be a rabbit hole of enlightenment. It's more than just a history book; it's a revelation of how information evolution has reshaped our thoughts and society. Imagine tracing the journey from primitive drums to the pervasive cloud, narrated in a way that connects the past to our pixelated present. It's a conversation starter and a thought provoker.
The Alignment Problem: How Can Machines Learn Human Values?

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As you ponder the rapid advancement of Artificial Intelligence, "The Alignment Problem" offers a deep dive into a vital conversation about technology's future trajectory. Brian Christian presents an engrossing narrative that’s both an intellectual journey and a crucial call to action for harmonizing AI development with the complex tapestry of human morality. It's a highly relevant read amidst our ever-evolving digital landscape.
Shaping the Future of the Fourth Industrial Revolution: A Guide to Building a Better World

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65% off est. retail
If you're at all curious or concerned about how fast technology is changing our lives, this book is like a compass in a digital storm. Klaus Schwab comprehensively discusses the societal shifts imminent with the Fourth Industrial Revolution, offering insight into how we can actively participate in shaping these changes rather than being passive bystanders. It's a guide that empowers you to think critically and act on the intersection of technology, economy, and humanity.
We-Think
Charles Leadbeater | Profile Books

We-Think

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Goodreads rating: 3.65

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If you're fascinated by how collective intelligence is transforming our world, "We-Think" will feel like a map to the new frontier. Leadbeater deftly illustrates how platforms like Wikipedia and YouTube signify a shift from passive consumption to active, creative participation. It's thought-provoking and illuminates how this collective mindset is changing everything from work to politics.
No Ordinary Disruption: The Four Global Forces Breaking All the Trends
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If you're fascinated by the ever-evolving global economy, "No Ordinary Disruption" could be a treasure trove for you. The authors, all directors at the McKinsey Global Institute, offer a deep dive into the seismic changes shaping our world. They don't just give you facts; they equip you with a new lens to view the ripples in our global markets, making it an indispensable read for forward-thinking leaders and curious minds keen on understanding the future of business and economics.
Thoughtful Interaction Design: A Design Perspective on Information Technology
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If you’re fascinated by the marriage of technology with design ethics and aesthetics, "Thoughtful Interaction Design" could be a treasure for you. It isn't a simple step-by-step guide; think of it more as a philosophical compass for navigating the complexities of interaction design. It will challenge you to consider your responsibilities beyond mere functionality, blending practical design with ethical considerations, all wrapped up in an engaging, thought-provoking read.
Metadata - The MIT Press Essential Knowledge Series

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If you're intrigued by the skeletons of modern digital frameworks, "Metadata" is worth your attention. It lays bare the unseen yet critical structures that scaffold our information interactions, particularly as privacy concerns rise with agencies like the NSA in the spotlight. Jeffrey Pomerantz crafts an accessible gateway into understanding the complex yet vital world of metadata, making you appreciate the invisible labor that shapes our daily digital experience.
Wonderland: How Play Made the Modern World
Steven Johnson | Macmillan

Wonderland: How Play Made the Modern World

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Goodreads rating: 3.84

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If you're fascinated by how seemingly trivial pursuits can revolutionize societies, "Wonderland" is a treasure chest for you. Steven Johnson masterfully bridges the gap between pastime pleasures and pivotal innovations, illustrating how our leisure activities catalyze profound technological advancements. Prepare for an entertaining journey through history, where joy is the unexpected hero of progress.
Rise of the Robots: Technology and the Threat of a Jobless Future
Martin Ford | Basic Books

Rise of the Robots: Technology and the Threat of a Jobless Future

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Goodreads rating: 3.97

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If you're fascinated by the evolving role of technology and concerned about economic inequality, Rise of the Robots is a crucial read. Martin R. Ford combines deep insights with a clear, approachable writing style to illuminate how AI and robotics could reshape our work and society. It's a thought-provoking look at the implications of automation, perfect for anyone interested in the intersection between tech and social issues.
Aerotropolis: The Way We'll Live Next

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If you're intrigued by the intersection of urban planning and the evolution of global commerce, "Aerotropolis" is a must-read. It provides a fascinating glimpse into how our cities and lifestyles are adapting to the demands of global connectivity. The vision of a world where the airport is the heart of urban development is as thought-provoking as it is relevant, especially for those curious about the economic and environmental implications of our rapidly globalizing society.
A Game Design Vocabulary: Exploring the Foundational Principles Behind Good Game Design
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If you've ever felt stuck in a rut playing games that seem all too familiar or you're a budding game designer looking to hone your craft, "A Game Design Vocabulary" by Anna Anthropy could be a game-changer for you. This book promises a deep dive into the language of game design, helping you craft experiences that resonate on every level. It's a roadmap for innovation in a field hungry for fresh perspectives. Think of this as your lexicon for breaking free from the clichés that might be holding back the transformative potential of games.
Reality Is Broken: Why Games Make Us Better and How They Can Change the World
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If you're fascinated by how games intersect with real life, "Reality Is Broken" can shift your perspective. Jane McGonigal doesn't just champion video games for entertainment; she convincingly argues that they can tackle serious issues, empowering and engaging us in ways other mediums cannot. It's a provocative read that might just change the way you think about play and productivity.
Irresistible : The Rise of Addictive Technology and the Business of Keeping Us Hooked - Thryft
Recommendation: - If you're searching for an eye-opening analysis of the addictive power of technology and its impact on our lives, Irresistible is a must-read. With compelling examples and rigorous research, Adam Alter delves into the seductive allure of our screens, shedding light on the tricks used by companies to keep us hooked. Unlike other books on technology, Irresistible offers practical solutions for regaining control over our digital habits, making it an invaluable guide for anyone who wants to break free from the grip of technology addiction.
Abelard to Apple: The Fate of American Colleges and Universities
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If you're involved in or concerned about higher education, "Abelard to Apple" is quite the eye-opener. DeMillo provides an informed critique and a bold vision for universities teetering on the brink of irrelevance. His roadmap for change is not just a wake-up call, it's an invitation to reimagine education in a world where knowledge is a click away. Whether you're an educator, student, or policy-maker, this can be your guide towards meaningful transformation in the educational landscape.
Twitter Power: How to Dominate Your Market One Tweet at a Time
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If you're aiming to stay ahead in your market, "Twitter Power" is a strategic read. Joel Comm's insights could turn your tweets into a valuable asset for brand building and customer engagement. Incorporating real-world success stories, it provides actionable steps to harness the potential of Twitter to create an impactful, responsive online presence.
Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth
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If you're looking for growth that's not just a fluke, this book aligns perfect strategy with real-world insights. It's like getting an insider's tour of how top brands make marketing a science, driving profitability and brand growth methodically. Consider it your not-so-secret weapon in creating a marketing culture that doesn't just aim high but scores high, consistently.
Reset: My Fight for Inclusion and Lasting Change

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If you're intrigued by the inner workings of Silicon Valley and the ongoing conversation around workplace diversity, Ellen Pao's "Reset" could be an enlightening read for you. It's a candid account of her personal battle against gender discrimination and her broader fight for inclusion. This book might inspire you, especially if you're interested in social justice or the tech industry's culture.
Free: How Today's Smartest Businesses Profit by Giving Something for Nothing

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If you're curious about the power of 'free' in modern economics and want to understand how businesses leverage this to drive profit and innovation, "Free" offers insightful examples and analyses. It's particularly eye-catching if you're an entrepreneur or business enthusiast looking to explore unconventional models for success. This book could change the way you perceive the value exchange in the digital economy.
Storytelling on Steroids : 10 stories that hijacked the pop culture conversation - Thryft

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"Storytelling on Steroids" is a must-read for anyone interested in the evolution of pop culture through stories. Weich explores how stories can connect and engage on a massive scale, using examples like Batman and TED Talks to illustrate his points. He also notes how social media has elevated the importance of storytelling, making it more personal than ever. This book is perfect for marketers, creatives, and anyone curious about how stories impact our culture.
The World Is Flat: The Globalized World in the Twenty-First Century
Thomas L. Friedman | Penguin Books

The World Is Flat: The Globalized World in the Twenty-First Century

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Goodreads rating: 3.69

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If you're intrigued by how technology bridges distances and creates a competitive global marketplace, "The World is Flat" is for you. Thomas L. Friedman takes you on a journey, explaining the complexities of globalization in a relatable way. It's like having a savvy guide walk you through the economic and social shifts that are shaping our interconnected world. With insights that can help you understand current events and what they mean for the future, this book feels like a necessary manual for anyone living in the 21st century.
The Attention Merchants: From the Daily Newspaper to Social Media, How Our Time and Attention Is Harvested and Sold
If you've ever felt like your attention is being bought and sold without your consent, "The Attention Merchants" will resonate with you. Tim Wu masterfully reveals the evolution of advertising and how it shapes our behaviors and society. It's a thought-provoking read that offers a deeper understanding of the often invisible forces vying for our most precious resource: our attention.
Digital State: How the Internet is Changing Everything
Simon Pont | Kogan Page

Digital State: How the Internet is Changing Everything

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Goodreads rating: 3.74

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If you're curious about the tectonic shifts in the digital landscape, "Digital State" might just enlighten you. As our lives and economies become increasingly digitized, understanding the mechanics and effects of this transformation is crucial. Simon Pont, alongside a team of specialists, dives into the profound influence of the Internet on both consumer behavior and business strategy, making it an essential read if you're looking to stay ahead in the digital game.
Antisocial Media: How Facebook Disconnects Us and Undermines Democracy

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If you're feeling uneasy about how much time you spend scrolling through Facebook, "Antisocial Media" may just validate your suspicions. Siva Vaidhyanathan doesn't just critique; he delves into the societal repercussions of our favorite digital hangout. With all the talk about data privacy and fake news, this read feels like a critical piece of the puzzle, helping us understand the larger picture and the platform's impact on our real-life communities and politics.
The Open Organization: Igniting Passion and Performance
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If you're feeling the crunch of traditional corporate structures and are searching for dynamic methods to stimulate your team and organization, "The Open Organization" by Jim Whitehurst can be an eye-opener. The book dives into the fabric of Red Hat's culture, offering tangible strategies for forging a company that's as agile as it is engaged. Imagine breaking the shackles of hierarchical sluggishness and embracing a collaborative, fast-moving environment - this read might just be the catalyst for that transformation.
Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

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If you’re intrigued by the collective power of the internet and its impact on innovation, "Crowdsourcing" could offer compelling insights. Jeff Howe unpacks the concept that's shaping the modern economy, exploring how gathering ideas from a diverse mass can drive progress in business and beyond. You might find it inspiring to see how the crowd is not only wise but can be the driving force behind successful ventures.
To Save Everything, Click Here: Technology, Solutionism, and the Urge to Fix Problems That Don't Exist

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If you're intrigued by the digital age's impact on society, Evgeny Morozov's perspective is enlightening. This book challenges the assumption that technology is the panacea for all societal issues. It's great for sparking deep thought about how we interact with technology and its role in our lives. You might find it's a conversation starter about the implications of our increasingly tech-reliant world.
The Victory Lab: The Secret Science of Winning Campaigns

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If you're fascinated by the intersection of politics and data, "The Victory Lab" could be a treasure trove for you. This book peels back the curtain on the modern tactics campaign strategists harness to sway voters and win elections. It's like gaining VIP access to the control rooms of political campaigns, understanding how decisions are influenced by numbers and predictive modeling. Whether you're a political enthusiast or curious about the power of data analytics, the insights here make for an engaging and thought-provoking read.
The Know-It-Alls: The Rise of Silicon Valley as a Political Powerhouse and Social Wrecking Ball

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This book dives deep into how Silicon Valley's tech titans have redefined not just the market, but society's very fabric. If words like 'innovation' and 'disruption' pique your interest, but you're also keen to understand the ripple effects on politics and community, then this might just be the read that broadens your perspective on the digital age's architects. It's an eye-opener about the untold consequences of a tech-ridden future.
Age of Context: Mobile, Sensors, Data and the Future of Privacy

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If you're into staying ahead of the curve on technology and its societal implications, "Age of Context" is something you won't want to miss. Scoble and Israel navigate the complex intersection of mobile, data, sensors, and location technology with an engaging foresight that speaks to both enthusiasts and skeptics. And if you're worried about privacy, they tackle that head-on, offering a nuanced perspective on the tradeoffs between convenience and personal secrecy.
Wikinomics: How Mass Collaboration Changes Everything

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If you're fascinated by the power of collective intelligence and the era of open-source innovation, "Wikinomics" is your window into the future of business and economics. Don Tapscott expertly guides you through real-world examples of mass collaboration reshaping industries. This isn’t just for tech enthusiasts; it's a blueprint for anyone interested in adapting to a rapidly changing digital landscape.
I Live in the Future & Here's How It Works: Why Your World, Work, and Brain Are Being Creatively Disrupted

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If you're fascinated by the intersection of technology and everyday life, Nick Bilton's insights will resonate with you. He navigates the complex ways our world is morphing due to the digital revolution, offering a compelling view that feels like a roadmap to navigating modernity with more awareness.
If you're intrigued by the undercurrents that drive societal shifts, "The Pirate's Dilemma" offers an insightful perspective. It's a deep dive into the rebellious fringes that shape mainstream culture and commerce. The book could be a great pick for you if you're fascinated by the interplay between subversion and progress, and how today's rebels are crafting tomorrow's norms.
Now I Know Who My Comrades Are: Voices from the Internet Underground - Thryft
Emily Parker | Sarah Crichton Books

Now I Know Who My Comrades Are: Voices from the Internet Underground

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Goodreads rating: 3.93

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If you're intrigued by the intersection of technology and political activism, "Now I Know Who My Comrades Are" offers compelling narratives of courage against censorship. The book reveals the power of the Internet to connect and mobilize, demonstrating that even under oppressive governments, people can find solidarity and a louder voice. It's an inspiring read that casts light on the modern struggle for freedom of expression and the role of social media in shaping political landscapes.
Futurewise - Thryft
Patrick Dixon | Ips - Profile Books

Futurewise

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Goodreads rating: 3.5

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Futurewise by Patrick Dixon is a recommended read for entrepreneurs and business leaders who want to stay ahead of the curve and navigate the rapid changes of the business world with foresight. The author presents insights and analysis on emerging trends and their potential impact on global business practices. The book's unique feature is its emphasis on the interconnectivity of different fields and how they will converge in the future. Recommended for those who want to be Futurewise.
Niche: Why the Market No Longer Favours the Mainstream
James Harkin | Abacus Software

Niche: Why the Market No Longer Favours the Mainstream

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Goodreads rating: 3.36

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Are you feeling lost amid market giants and their offerings? 'Niche' might just guide you to illuminate your path forward. James Harkin captivates with cases showing that specificity beats ubiquity, detailing how brewing passion in a compact domain could lead to expansive success. It's a must-read if you're contemplating carving out your own unique space in the business ecosystem.
New Media : An Introduction - Thryft
Terry Flew | Oxford University Press

New Media: An Introduction

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Goodreads rating: 2.87

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If you're fascinated by how technology is recalibrating society, commerce, and politics, "New Media: An Introduction" by Terry Flew is an insightful read. Flew navigates the complexities of digital convergence and cultural shifts with a clear, accessible approach, making this a valuable primer for anyone looking to understand the forces behind our increasingly interconnected world. Whether you're a student, a professional in the creative industries, or simply a curious mind, this book will offer you a comprehensive view of how new media is remaking the landscape of human interaction.
Living Digital 2040: Future of Work, Education and Healthcare

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This book is a must-read for anyone who wants to stay ahead in the digital era. Living Digital 2040 offers a fascinating glimpse into the future of work, education, and healthcare, exploring how technology will revolutionize our lives. King Wang Poon presents a comprehensive vision of smart cities and digital economies, providing valuable insights and practical advice. Get ready to embrace the possibilities of tomorrow with this illuminating read!
The Entertainment Economy: How Mega-Media Forces Are Transforming Our Lives

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"The Entertainment Economy" is a great read for those interested in understanding the various ways in which the entertainment industry influences the world economy. The author, Michael J. Wolf, provides insightful analyses on how principles and strategies used in the modern entertainment business are transforming the global culture. The book is well-researched, with Wolf drawing on his broad experience in media consultancy to deliver a well-written and comprehensive analysis."
Enhancing ASEAN's Connectivity
Sanchita Basu Das | Iseas-yusof Ishak Institute

Enhancing ASEAN's Connectivity

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Goodreads rating: 0.0

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If you're interested in the complexities and potential of Southeast Asian economies, 'Enhancing ASEAN's Connectivity' is a smart pick. It not only dives deep into ambitious infrastructural plans but also the real-world roadblocks such as funding. Reading this, you'll grasp the delicate dance of policy, investment, and international cooperation needed to unify a region as diverse as ASEAN. A solid read for anyone in international relations or economic development.
Madurese Seafarers: Prahus, Timber and Illegality on the Margins of the Indonesian State

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If you’re drawn to tales of tenacity and the spirit of adventure, "Madurese Seafarers" will resonate with you. Stepping into the world of the Madurese, you'll navigate through their compelling journey of survival and entrepreneurship against the backdrop of state regulations. It’s a deep dive into how culture, ecology, and a penchant for risk can carve success in the most unlikely places. Your appreciation for maritime history and the intricacies of economic struggles on the fringes of society will be thoroughly enriched.
The Challenge of the 21st Century : Managing Technology and Ourselves in a Shrinking World - Thryft

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This book is a must-read for anyone who is interested in understanding the challenges that come with the technological advancements and its impact on our lives. The authors use the example of the Exxon Valdez oil spill to demonstrate the need for multiple-perspective examination of technological hazards. They provide insightful discussions on issues such as balancing short-term and long-term concerns and individual vs. societal responsibilities. This book is an essential guide for managers, policy-makers, and students who aspire to be leaders in business, engineering, or science.
The Want Makers
Eric Clark | Penguin Books

The Want Makers

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Goodreads rating: 3.67

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"The Want Makers" is a thought-provoking dive into the advertising world that surrounds us. If you've ever felt curious about the invisible forces that nudge our decisions every day, Eric Clark's well-researched exploration will provide you not just with historical insights, but with a critical lens to view modern consumer culture. It's a revealing read for anyone interested in the psychological levers behind our spending habits and societal trends.
My Eco-World, Made in China
Michael Loong | Partridgesingapore

My Eco-World, Made in China

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Goodreads rating: 0.0

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Imagine a future where innovation meets sustainability—that’s the journey Michael Loong takes you on in "My Eco-World, Made in China." It's a thought-provoking exploration of China's ambitious plan to tackle its environmental and social challenges. Taking cues from history and projecting into a future of eco-cities, this book is sure to fascinate not only those interested in environmentalism and urban planning but also those curious about China's global role and its strategies for a greener tomorrow.
Net, Blogs And Rock 'N' Roll - How Digital Discovery Works And What It Means For Consumers, Creators And Culture - Thryft

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"Net, Blogs And Rock 'N' Roll is a great read for anyone interested in understanding how digital discovery has changed the way we consume media. The author breaks down the three strands of digital discovery: Trying Out, Links, and Community, and explains how they work together in the fan economy. Readers will also gain insights into the latest technologies and techniques available for creators and intermediaries to connect with communities of fans and consumers."
The Nature of Marketing : Marketing to the Swarm as well as the Herd - Thryft

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The Nature of Marketing would be a great read for anyone interested in learning how to better engage with consumers in the digital age. Brymer's book offers insights into how brands can tap into the power of social networks to build sustainable desire and create demand. Its most distinctive feature is its focus on the importance of community-building in modern marketing. Readers may appreciate Brymer's clear writing style and practical advice.
Smart Mobs : The Next Social Revolution - Thryft
Howard Rheingold | Basic Books

Smart Mobs : The Next Social Revolution

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Goodreads rating: 3.78

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Smart Mobs would be a great read for those who are interested in the cultural and social implications of mobile communication advancement. The author, Howard Rheingold, provides a unique perspective on the convergence of technology, pop culture, and social activism. One of the most distinctive features is his focus on how people use and adapt to mobile communication rather than just the technology itself. Overall, users may find this book insightful in understanding the potential impact of mobile communications on society.
Communication Theories : Origins, Methods, Uses in the Mass Media - Thryft

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This book is a comprehensive guide to understanding mass communication theories. It explains how these concepts are used in journalism, broadcasting, advertising, and public relations. The book offers current examples and includes a new chapter on cyber communications, making it a great resource for anyone interested in exploring mass communication theory.

Understanding Social Dynamics

At Thryft, our Sociology section serves as a gateway to understanding complex social structures and behaviours. We offer a wide range of titles covering key sociological theories, modern societal challenges, by influential thinkers. Sociology engages with real world issues, functioning as a lens to view personal and collective social identities. Whether you’re pursuing personal growth or specific academic interests, our collection has something for everyone. Connect with these enlightening works today.