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We, Me, Them and it : How to Write Powerfully for Business

by John Simmons
$5.75
We, Me, Them and it : How to Write Powerfully for Business - Thryft
We, Me, Them and it : How to Write Powerfully for Business - Thryft
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

We, Me, Them and it : How to Write Powerfully for Business

by John Simmons
$5.75
ISBN: 9789812618412
Authors: John Simmons
Publisher: Marshall Cavendish International (Asia) Pte Ltd
Date of Publication: 2007-04-05
Format: Paperback
Related Collections: Business, Personal Development
Related Topics: Communication, Management, Business, Writing
Goodreads rating: 3.9
(rated by 39 readers)

Description

Words are a neglected resource in business life. They are available to us all; we can decide to use them well or badly. But most of the time we take words for granted and regard them purely as functional - They're a bit like electricity - you need them to run a company but there's not much you can do to use them differently from anybody else. But the truth is that words can be used to give your business competetive advantage. So why ignore them? In this insightful work, leading corporate identity expert John Simmons demonstrates the power of words to move people - from employees to customers, to suppliers and the media. On a practical, individual level, the book shows managers how to write inspiring business proposals, memos and letters that will make a difference. Moreover, Simmons examines ideas and examples of the use of words and language within the overall management of a company's identity.
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.