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Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Jack: What I've Learned Leading a Great Company and Great People
Jack Welch | Headline Paperbacks

Jack: What I've Learned Leading a Great Company and Great People

$8.90 $3.90 56% off

Goodreads rating: 3.82

$8.90 $3.90 56% off

If you're keen on navigating the corporate world or interested in transformative leadership styles, "Jack: What I've Learned Leading a Great Company and Great People" could resonate with you. Jack Welch's journey from a simple background to revolutionizing GE is filled with invaluable takeaways for aspiring leaders and managers. His candid narrative offers wisdom on climbing the corporate ladder while fostering a culture of honesty and drive, making it a must-read for anyone looking to understand the complexities of leading with efficiency and integrity.
Foundation Quantitative Methods for Business
Mik Wisniewski | Pearson

Foundation Quantitative Methods for Business

$16.90 $10.90 36% off

Goodreads rating: 3.0

$16.90 $10.90 36% off

90% off est. retail
If you're diving into a business degree and worried about your mathematical foundation being a bit rusty, "Foundation Quantitative Methods for Business" could be an essential companion. This book doesn't just crunch numbers; it focuses on real-world applications, helping you understand how these methods apply to business scenarios. Plus, you'll get to see how business software tackles these problems, bridging the gap between academic concepts and practical tools you're likely to use in your career.
Managing in a Strategic Business Context - Thryft
David Farnham | Chartered Institute Of Personnel And Development

Managing in a Strategic Business Context

$8.90 $3.90 56% off

Goodreads rating: 4.71

$8.90 $3.90 56% off

If you're diving into the UK business environment or looking to sharpen your strategic management skills, this book is a valuable resource. It immerses you in the economic, social, and technological contexts that shape British businesses, offering you a clear and comprehensive understanding that could give you an edge in the workplace or academia. Plus, its exploration of ethics ensures a well-rounded, contemporary approach to navigating today's corporate challenges.
The China Strategy: Harnessing the Power of the World's Fastest-Growing Economy
Edward Tse | Basic Books

The China Strategy: Harnessing the Power of the World's Fastest-Growing Economy

$10.90 $8.90 18% off

Goodreads rating: 3.5

$10.90 $8.90 18% off

If you're interested in international business or economic strategies, "The China Strategy" could broaden your horizon. As China's economy continues to influence the global market, understanding its unique business environment becomes vital. Edward Tse's insights might equip you with knowledge on how to synergize with or compete in this dynamic powerhouse of growth.
Exploring Corporate Strategy
Kevan Scholes, Gerry Johnson  | Prentice Hall

Exploring Corporate Strategy

$11.90 $7.90 34% off

Goodreads rating: 3.94

$11.90 $7.90 34% off

If you're eager to understand the complexities behind successful business strategies, this book is a valuable read. It breaks down the intricacies of corporate planning, offering insights that could be instrumental in making informed decisions for your own business or career. The authors' expertise in strategic management could illuminate your path to professional advancement.
The Financial Times Guide to Business Start Up 2008
Unknown | Financial Times/ Prentice Hall

The Financial Times Guide to Business Start Up 2008

$10.90 $7.90 28% off

Goodreads rating: 4.0

$10.90 $7.90 28% off

80% off est. retail
Diving into the world of starting your own business can be overwhelming, but the 'Financial Times Guide to Business Start Up 2008' acts as a compass through the intricate landscape of entrepreneurship. With up-to-date legal information, vital financial insights and a fresh take on e-marketing strategies, this book is an invaluable tool for anyone serious about establishing and nurturing a successful business. Keep it close; it's the mentor in print you'll want to consult at every stage of your business journey.
Banking in Asia: Acquiring a Profit Mindset, Second Edition
Tab Bowers, Greg Gibb, Jeffrey Wong  | Wiley

Banking in Asia: Acquiring a Profit Mindset, Second Edition

$10.90

Goodreads rating: 3.0

$10.90

93% off est. retail
"Banking in Asia: Acquiring a Profit Mindset" is a valuable resource for bankers looking to navigate the complex and volatile Asian banking markets. The book provides detailed insights into the evolving banking landscape in Asia and outlines essential skills and strategies necessary for success. A notable highlight is the emphasis on profit strategies, which are crucial in ensuring sustained growth and profitability in this challenging environment. Overall, this book is a must-read for anyone seeking to understand the intricacies of banking in Asia and want to succeed in this lucrative market.
Successful Mergers, Acquisitions and Strategic Alliances: How to Bridge Corporate Cultures
Marc Raynauld, Irene Rodgers, Charles Gancel  | Mcgraw-hill

Successful Mergers, Acquisitions and Strategic Alliances: How to Bridge Corporate Cultures

$15.90

Goodreads rating: 4.5

$15.90

If you're involved in corporate mergers, "Successful Mergers, Acquisitions and Strategic Alliances" could be instrumental in your approach to integrating diverse corporate cultures. It's a guide for enhancing your strategy during the tumultuous change and integration process, aiming to shorten cycle times and soothe the emotional upheaval that these events often cause. Keeping key talent within your organization is crucial, and this book offers insightful methods to reassure and retain your best people amidst the change.
Basic Financial Management - Thryft
Michael Burrow, J. William Petty II, Peter Martin  | Prentice Hall

Basic Financial Management

$38.90 $9.90 75% off

Goodreads rating: 3.86

$38.90 $9.90 75% off

90% off est. retail
If you're navigating the financial landscape down under, "Basic Financial Management" could be your go-to guide. It's especially valuable if you're keen to understand how the Australian tax system and the dividend imputation system shape investment decisions. Plus, it's a relatively vintage text, which could give you a unique historical perspective on these principles.
Managing Outside Pressure - Strategies for Preventing Corporate Disasters - Thryft
Ulrich Steger, Matthias Winter  | Wiley

Managing Outside Pressure - Strategies for Preventing Corporate Disasters

$27.90 $9.90 65% off

Goodreads rating: 0.0

$27.90 $9.90 65% off

89% off est. retail
This book is a must-read for corporate leaders as it provides a comprehensive guide to manage external pressures that can lead to reputational damage and corporate crises. The authors provide excellent advice on how to predict and manage external pressures that can be potential public sparks or triggers. This book arms managers with a smart detector and offers win-win solutions to keep external pressures safely away.
What's Next: Exploring the New Terrain for Business
Eamonn Kelly, Peter Leyden, Members of Global Business Network  | Basic Books

What's Next: Exploring the New Terrain for Business

$8.90

Goodreads rating: 3.89

$8.90

"What's Next" offers a smorgasbord of visionary perspectives, ideal for anyone intrigued by the forces molding our business future. Think of it as conversing with fifty great minds over coffee, getting a multi-angled snapshot of what's to come. Whether you're an entrepreneur, a student of trends, or someone poised to pivot with the times, this compilation of interviews will provide you with a well-rounded guide to navigating the uncertainties ahead.
International Business
Ilkka A. Ronkainen, Michael R. Czinkota, Michael H. Moffett  | Cengage Learning

International Business

$8.90 $5.90 34% off

Goodreads rating: 3.97

$8.90 $5.90 34% off

If you're aiming to broaden your understanding of global markets, "International Business" might just be the companion you need. With its rich blend of theory and practical case studies, it paints a vivid picture of the intricacies of cross-border trade and investment. Think of it as a global business toolkit for the real world, offering insights that could sharpen your strategy in an ever-connected economy.
Scenario Planning: A Field Guide to the Future
Woody Wade | Wiley

Scenario Planning: A Field Guide to the Future

$19.90

Goodreads rating: 3.8

$19.90

If you're navigating today's unpredictable economic landscape, Scenario Planning can be your compass. Woody Wade offers a method to illumine potential futures, preparing you for shifts ahead. By pondering the 'what-ifs', this book doesn't just feed curiosity—it arms you with insight to make strategic decisions that could safeguard and propel your business forward in a world where change is the only constant.
The Keystone Advantage: What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability
Roy Levien, Marco Iansiti  | Harvard Business Review Press

The Keystone Advantage: What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability

$10.90

Goodreads rating: 3.97

$10.90

If you've felt businesses operate in isolation, "The Keystone Advantage" might just expand your horizon. Iansiti and Levien enlighten readers on the symbiotic relationship between companies within business networks, using nature's own cooperative systems as a model. It's an insightful perspective that could redefine how you see business sustainability and success, making it an essential read for forward-thinking professionals and strategists.
Profit or Growth? - Why You Don't Have to Choose - Thryft

Profit or Growth? - Why You Don't Have to Choose

$10.90 $4.90 55% off

$10.90 $4.90 55% off

89% off est. retail
If you're at a crossroads with your business, striving for both growth and profit but unsure how to attain them simultaneously, "Profit Or Growth? Why You Don't Have To Choose" might offer the insights you're seeking. With a blend of theoretical framework and practical case studies, this book captures the essence of successful corporate strategies and execution methods from global industry leaders. It's ideal for business leaders who are in search of a blueprint to navigate the complex landscape of sustainable business growth.
Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy
Valarie Zeithaml, Roland Rust, Katherine Lemon  | Free Press

Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy

$6.90

Goodreads rating: 3.42

$6.90

90% off est. retail
If you're keen on refining your company's approach to customer focus, "Driving Customer Equity" could be your roadmap. The authors introduce a model that transforms how you view the value of your customers, focusing on the longevity and profitability of customer relationships. Embrace this book for its clear articulation of concepts like Value Equity, Brand Equity, and Retention Equity, which can guide you to make lucrative strategic decisions in customer management, putting you ahead in the competitive market.
Asian Eclipse : Exposing the Dark Side of Business in Asia - Thryft
Michael Backman | Wiley

Asian Eclipse : Exposing the Dark Side of Business in Asia

$3.95 $2.00 49% off

Goodreads rating: 3.89

$3.95 $2.00 49% off

Asian Eclipse Exposing the Dark Side of Business in Asia Asia was a shining star in the world economy for most of the 1980s and 1990s. The secrets of its success were often a subject of intense debate. Plaudits cited Japanese economic power, Confucian work ethics, the freeing of China's markets, Eastern ingenuity and the powerful overseas Chinese guanxi networks. Critics were dismissed as ignorant of Asian values. But behind the facade lay a darker, more sinister truth. In this remarkable account, leading analyst Michael Backman tears away the myths of Asian business and reveals the dark side of the Asian success story. From endemic corruption to rampant cronyism, Asian Eclipse is a tale of capitalism gone sour, it names the perpetrators and offers timely advice on what is really needed for Asia to clean up its act. It will remain an indispensable guide to the complexities of corporate Asia for years to come. Highlights * China - rising star or black hole?* Japan - high-level corruption, organized crime and poor corporate governance* Indonesia - the ultimate victim of Soeharto's rampant cronyism* Donorgate - President Clinton's campaign funds and the Asian connections* Corporate Asia - What really happens to shareholders' money"Mr Backman's great achievement is to answer the really important questions about why the Asian crisis erupted. This book uncovers a great deal which Asian companies and governments would like to remain under wraps." Steve Vines The Independent's correspondent in Hong Kong Author of Hong China's New Colony "A gold mine of facts.it should be required reading for every foreign banker and fund manager arriving in Southeast Asia." Philip Bowring Columnist, International Herald Tribune
Strategies for Asia Pacific: Beyond the Crisis - Thryft
Philippe Lasserre, Hellmut Schütte  | Palgrave Macmillan

Strategies for Asia Pacific: Beyond the Crisis

$4.90 $3.90 20% off

Goodreads rating: 3.56

$4.90 $3.90 20% off

95% off est. retail
This book is a must-read for managers looking to expand their business into the Asia Pacific region. The authors stress the importance of understanding Asian markets, firms, and cultures to succeed in the region. The book provides insights into strategies for competing for customers and resources, as well as cooperating in joint ventures and alliances. The most unique and distinctive feature of the book is its emphasis on questioning traditional Western business assumptions and adopting a regional approach to management.
Intellectual Capital: Realizing Your Company's True Value by Finding Its Hidden Brainpower
Michael S. Malone, Leif Edvinsson  | Harper Business

Intellectual Capital: Realizing Your Company's True Value by Finding Its Hidden Brainpower

$12.90 $5.90 54% off

Goodreads rating: 3.52

$12.90 $5.90 54% off

85% off est. retail
If you're involved in management or invested in the corporate world, "Intellectual Capital" might shift the way you perceive company value. Edvinsson and Malone don't just highlight the importance of intangibles—they offer a tangible framework for capturing and reporting these elusive assets, which could significantly impact corporate valuation and efficiency. It's a read that promises to be eye-opening, perhaps even influencing your approach to analyzing and investing in businesses.
Quantitative Analysis for Management - Thryft
Ralph M. Stair, Barry Render  | Pearson Us Imports & Phipes

Quantitative Analysis for Management

$12.90

Goodreads rating: 3.74

$12.90

89% off est. retail
This book is a great resource for students looking to learn about management science, quantitative analysis, and decision models. With comprehensive coverage and many examples and exercises, it is easy to use and accessible. The authors, Barry Render, Ralph Stair, and Michael Hanna, are all accomplished professors with years of experience in teaching quantitative methods.
Bank and Insurance Capital Management
Frans de Weert | Wiley

Bank and Insurance Capital Management

$13.90

Goodreads rating: 0.0

$13.90

90% off est. retail
Capital is the lifeblood of finance, and in the unpredictable seas of the financial industry, "Bank and Insurance Capital Management" is your trusty compass. De Weert doesn’t just navigate you through the complexities; he provides a toolkit to manage stakeholder expectations and align risk with capital management. If you're in banking or insurance and need to steer your firm's capital toward its best performance, this book is your chart to value creation.
Managerial Accounting - Thryft
Ray H. Garrison, Peter C. Brewer, Eric W. Noreen  | Mcgraw Hill Higher Education

Managerial Accounting

$33.90 $8.90 74% off

Goodreads rating: 3.58

$33.90 $8.90 74% off

As the long-time best-seller, Garrison has helped guide close to 3 million students through managerial accounting since it was first published. It identifies the three functions managers must perform within their organizations - plan operations, control activities, and make decisions - and explains what accounting information is necessary for these functions, how to collect it, and how to interpret it. Garrison's "Managerial Accounting", is known for its accuracy and rigor. It is also unique in that the authors write the most important supplements that accompany the solutions manual, test bank, instructor's manual, and study guide.
Beyond Maximarketing : The New Power of Caring and Daring - Thryft
Stan Rapp, Thomas L. Collins  | Mcgraw-hill

Beyond Maximarketing : The New Power of Caring and Daring

$5.90 $3.90 34% off

Goodreads rating: 4.33

$5.90 $3.90 34% off

83% off est. retail
This book can be a good read for anyone interested in the future of successful companies. It offers a new management philosophy called "a passion for caring and daring" which emphasizes building a strong relationship with customers. The book describes how successful companies can differentiate themselves by having a passionate commitment towards their customers. If you want to learn about the importance of building customer loyalty and how companies can achieve it, this book is a must-read.
Business at the Speed of Thought: Succeeding in the Digital Economy
Bill Gates | Grand Central Publishing

Business at the Speed of Thought: Succeeding in the Digital Economy

$25.90 $8.90 66% off

Goodreads rating: 3.8

$25.90 $8.90 66% off

85% off est. retail
If you're intrigued by the fusion of business acumen with technological innovation, this book is a match for you. Bill Gates gives a compelling outlook on how incorporating technology can be a game-changer, with real-world examples from giants like Microsoft and GM. It's a visionary take on making business agile, an essential read for forward-thinking managers and entrepreneurs.
Click.ology: What Works in Online Shopping and How Your Business Can Use Consumer Psychology to Succeed
Graham Jones | Nicholas Brealey

Click.ology: What Works in Online Shopping and How Your Business Can Use Consumer Psychology to Succeed

$4.90 $3.90 20% off

Goodreads rating: 3.8

$4.90 $3.90 20% off

87% off est. retail
If you're looking to decode the digital marketplace, "Click.ology" could be your digital Rosetta Stone. Graham Jones delves into the human psychology behind online shopping, offering practical insights that could revolutionize your e-commerce strategy. Understanding the nuances of why consumers click 'buy' or abandon their cart can be the edge your business needs in the ever-evolving online economy.
Empirical Econometric Modelling Using PcGive - Thryft
David F. Hendry | Timberlake Consultants Press

Empirical Econometric Modelling Using PcGive

$19.90 $3.90 80% off

Goodreads rating: 0.0

$19.90 $3.90 80% off

If you're diving into econometric analysis, Hendry and Doornik's volume is like a trusty compass. It not only introduces you to the complexities of empirical modelling but pairs it with practical application using the PcGive software. This book will help translate theory into practice, an essential step for both students and professionals in the field.
Tips & Tricks Foreclosures & Flips: From a Millionaire Real Estate Investor
Aaron Bybee Adams | Createspace Independent Publishing Platform

Tips & Tricks Foreclosures & Flips: From a Millionaire Real Estate Investor

$11.90

Goodreads rating: 0.0

$11.90

40% off est. retail
If you're eyeing the real estate market for opportunities, Aaron Bybee Adams shares his 15 years of experience to give you a leg up. His journey through thousands of property deals is distilled into practical advice, helping you navigate foreclosures, flips, and more with confidence. It's like having a mentor in your pocket, guiding you to make smarter investment choices.
Turning the Tables: A Machiavellian Strategy for Dealing with Japan - Thryft
Dan Burstein | Simon & Schuster

Turning the Tables: A Machiavellian Strategy for Dealing with Japan

$11.90 $3.90 67% off

Goodreads rating: 2.5

$11.90 $3.90 67% off

89% off est. retail
Turning the Tables offers a unique insight into the interdependent economic relationship between the US and Japan. Burstein challenges the "get tough" attitudes of his contemporaries and suggests embracing Japan as a partner in rebuilding the US economy. His proposal for a Trans-Pacific economic community not only illuminates a road toward long-term solutions to conflicts in US-Japan relations but also offers a blueprint for stimulating new economic growth, raising productivity, and creating jobs.
Auditing and Assurance Services : An Integrated Approach: Global Edition - Thryft
Randal J. Elder | Pearson

Auditing and Assurance Services : An Integrated Approach: Global Edition

$15.90 $10.90 31% off

Goodreads rating: 3.67

$15.90 $10.90 31% off

89% off est. retail
This book is a must-read for accounting students who wish to understand the auditing process from start to finish. With comprehensive coverage of fundamental auditing concepts and an integrated approach, it provides real-world decision-making examples in audit planning, risk assessment, and evidence evaluation. Users have praised its international coverage and updated information on new auditing standards.
Marketing Research Essentials - Thryft
Carl D. McDaniel, Roger H. Gates  | Wiley

Marketing Research Essentials

$35.90

Goodreads rating: 3.57

$35.90

90% off est. retail
If you're looking to break into the marketing field or simply want to sharpen your market research skills, this book is a real asset. It hones in on practical applications and delivers current examples that bring complex concepts down to earth. Plus, the authors' firsthand industry experience translates into insights that can directly inform your business decisions. Reading this, you'll move beyond theory to grasp the full spectrum of market research practice.
Marketing Management: Asian Perspectives - Thryft
Swee Hoon Ang, Philip Kotler, Siew Meng Leong  | Prentice Hall

Marketing Management: Asian Perspectives

$7.90

Goodreads rating: 3.85

$7.90

90% off est. retail
This book is highly recommended for professionals in the marketing field who are seeking to understand the unique challenges of Asian markets. It offers practical insights into the behavior of Asian consumers and markets, providing updated empirical data and country-by-country analyses. The addition of new marketing examples from China, Hong Kong, and India, as well as end-of-chapter concept applications, make it a valuable resource for real businesses facing marketing challenges in Asia.
Investments - Thryft
Zvi Bodie; Alex Kane; Alan J. Marcus, Alex Kane, Alan J. Marcus  | Richard D Irwin

Investments

$7.90 $3.90 51% off

Goodreads rating: 3.89

$7.90 $3.90 51% off

"Investments" is a comprehensive guide to understanding investments. It covers all the major investment vehicles and helps readers identify their investment goals and tolerance for risk. The book emphasizes the importance of diversification and provides practical advice on building and managing an investment portfolio.
Successful Business Planning in 30 Days
Peter J. Patsula | Prentice Hall

Successful Business Planning in 30 Days

$3.90

Goodreads rating: 0.0

$3.90

If you're looking at turning your business ideas into reality but are short on time, "Successful Business Planning in 30 Days" is a goldmine. This book breaks down the overwhelming task of business planning into manageable chunks, giving you a clear, step-by-step guide to follow. Plus, it's updated with international readers in mind, so no matter where you're planning to launch your venture, you'll find this book practical and universally applicable.
Great Ikea! A Brand for All the People - Great Brand Stories
Elen Lewis | Cyan Communications

Great Ikea! A Brand for All the People - Great Brand Stories

$53.90 $35.90 33% off

Goodreads rating: 3.6

$53.90 $35.90 33% off

Elen Lewis captures IKEA's game-changing strategy in "Great Ikea! A Brand for All the People," offering an insightful backstory to the now-ubiquitous Swedish furniture brand. It delves into how IKEA made good design accessible to the public and succeeded in creating a brand identity known around the world. If you're intrigued by brand evolution or interested in the intersection of design and commerce, this exploration of IKEA's philosophy and business savvy is a compelling read.
Imperfect Competition, Differential Information, and Microfoundations of Macroeconomics
Kiyohiko G. Nishimura | Oxford University Press

Imperfect Competition, Differential Information, and Microfoundations of Macroeconomics

$41.90 $27.90 33% off

Goodreads rating: 0.0

$41.90 $27.90 33% off

If you're intrigued by the interplay between individual firms' decisions and larger economic phenomena, "Imperfect Competition, Differential Information, and Microfoundations of Macroeconomics" could be a revealing read. Nishimura's exploration into how imperfect information affects market dynamics and microeconomic underpinnings of macroeconomic theory could deepen your understanding of the complexities within economic systems. This is particularly suitable if you're someone who appreciates rigorous analysis and an approach that bridges two critical domains of economic theory.
Electronic Commerce: A Managerial Perspective - Thryft
Jae Kyu Lee, Efraim Turban, Jae Kuy Lee  | Prentice Hall

Electronic Commerce: A Managerial Perspective

$5.90 $3.90 34% off

Goodreads rating: 3.88

$5.90 $3.90 34% off

Recommended for users who want to understand the ins and outs of managing businesses online. This book provides a comprehensive and authoritative perspective on the opportunities, challenges, and strategies in global e-commerce. With the authors' rich experience and expertise, it serves as a valuable guide for anyone interested in thriving in the digital marketplace.
Four Days With Dr. Deming - A Strategy For Modern Methods Of Management
William J. Latzko, David M. Saunders, W. Edwards Deming  | Pearson

Four Days With Dr. Deming - A Strategy For Modern Methods Of Management

$10.90 $5.90 46% off

Goodreads rating: 4.38

$10.90 $5.90 46% off

89% off est. retail
If you're striving to improve your business methods and embrace quality-focused management, "Four Days With Dr. Deming" is a treasure. It distills the expertise of a management legend into digestible pieces, challenging the status quo of short-sighted practices. It's the kind of book that could transform your approach to leadership and process optimization, nudging you towards long-term success.
The Financial Times Essential Guide to Budgeting and Forecasting: How to Deliver Accurate Numbers
Nigel Wyatt | Ft Publishing International

The Financial Times Essential Guide to Budgeting and Forecasting: How to Deliver Accurate Numbers

$12.90

Goodreads rating: 3.11

$12.90

61% off est. retail
If you're feeling lost in the world of budgeting and forecasting, this book could be your compass. It breaks down complex financial concepts with simple explanations, making it accessible no matter your background in finance. With practical tools, including checklists and goals, you'll not only learn but also apply the knowledge effectively—ideal if you aim to improve your managerial skills or explore the financial side of business with clarity.
Auditing
Alvin A. Arens | Prentice Hall Direct

Auditing

$10.90 $3.90 64% off

Goodreads rating: 4.04

$10.90 $3.90 64% off

87% off est. retail
If you're looking to understand the intricacies of auditing or are a student needing to ace that looming exam, this book proves to be an invaluable resource. With its clear explanations and practical approach, it breaks down complex concepts into digestible content that guides you towards a thorough grasp of auditing practices.
Marketing Strategy: A Decision Focused Approach - Thryft
Orville C. Walker Jr., John W. Mullins, Harper W. Boyd Jr.  | Mcgraw-hill/irwin

Marketing Strategy: A Decision Focused Approach

$30.90

Goodreads rating: 3.69

$30.90

90% off est. retail
Delving into "Marketing Strategy: A Decision Focused Approach" could transform how you perceive and implement marketing in your business. Imagine being able to craft strategies with a clear understanding of inter-functional relationships and analytical tools, all while staying agile in a rapidly evolving market. This text stands out by driving home the significance of strategic decision-making, ensuring you're not just following the trends but shaping them within the context of competitive strategy.
The Corporate Warriors
Douglas K. Ramsey | Grafton Books

The Corporate Warriors

$10.90

Goodreads rating: 3.75

$10.90

If you're intrigued by the blend of business and battlefield strategy, "The Corporate Warriors" offers a fascinating dive into the world of modern mercenaries. It uncovers the thin line between legitimate corporate force and outlaw rebellion and could be quite eye-opening if you have an interest in military history or international affairs.
Introduction to Industrial Engineering
Yuval Cohen | Crc Press

Introduction to Industrial Engineering

$12.90

Goodreads rating: 5.0

$12.90

90% off est. retail
If industrial engineering piqued your interest or if you're considering this field as a career path, "Introduction to Industrial Engineering" can be a cornerstone for your studies and understanding. Written to bridge the gap between theory and practice, it provides a comprehensive overview of the role, tools, and essential psychological and ergonomic considerations within the profession. By exploring the new developments and traditional aspects of industrial engineering, this book could serve as both a foundational text and a springboard for further specialization.
The McGraw-Hill 36-Hour Course in Finance for Non-Financial Managers
Robert A. Cooke | Mcgraw-hill

The McGraw-Hill 36-Hour Course in Finance for Non-Financial Managers

$11.90

Goodreads rating: 4.0

$11.90

76% off est. retail
Hey, if finance terms seem like a foreign language to you, this book could be a lifesaver. It's essentially a crash course that promises to get you up to speed with the financial essentials in just a day and a half of reading time. Think of it as a practical, DIY MBA-lite that cuts through the jargon to give you the finance fluency you need to make informed decisions in the modern business environment. Plus, updated content means you're learning the latest in financial compliance and practice.
Business Essentials -Marketing : Study Text - Thryft
BPP Learning Media | Bpp Learning Media

Business Essentials -Marketing : Study Text

$8.90 $3.90 56% off

Goodreads rating: 2.0

$8.90 $3.90 56% off

This book is a comprehensive guide to understanding marketing concepts, strategies, and tactics. It provides practical examples and case studies to help readers apply marketing principles to real-life situations. The clear and concise explanations make it easy to follow, making it a great resource for students and professionals alike.
Surviving the New Millennium: Lessons from the Asian Crisis
Swee Hoon Ang, Hua Hoon, Ang Swee Hoon  | Mcgraw-hill

Surviving the New Millennium: Lessons from the Asian Crisis

$19.90

Goodreads rating: 2.0

$19.90

If you're into economics or business strategy, 'Surviving the New Millennium' might catch your interest. Swee Hoon Ang dives deep into the causes of the Asian financial crisis and seamlessly ties those lessons to future-proofing businesses. It's a blend of historical analysis and forward-looking advice, bridging past crises with anticipatory strategy—a valuable perspective for professionals seeking to comprehend and navigate economic turbulence.
Pocket Strategy
Ted Bruning | Economist Books

Pocket Strategy

$9.90 $3.90 61% off

Goodreads rating: 5.0

$9.90 $3.90 61% off

If you're looking to sharpen your business acumen, "Pocket Strategy" is a must-read. It breaks down complex strategic concepts into bite-sized essays that are easy to digest. The extensive glossary of terms ensures you’ll be talking the talk in no time. This book is like your compact business mentor, perfect for quick reference or a deep dive into the world of corporate strategy.
Consumer Behavior : United States Edition - Thryft
Leon G. Schiffman | Pearson Education

Consumer Behavior : United States Edition

$16.51 $15.90 4% off

Goodreads rating: 4.0

$16.51 $15.90 4% off

90% off est. retail
"Consumer Behavior" by Leon Schiffman would be a good read for undergraduate or first year MBA students who are interested in learning about how to analyze consumer behaviors in order to develop more effective marketing strategies. The book utilizes a market segmentation approach that has been widely recognized as the standard for consumer behavior studies. Readers can expect to gain insights about the different types of consumers and their preferences, which can help them develop targeted marketing campaigns and effectively measure their impact.
Dynamic Manufacturing - Creating the Learning Organization
Robert H. Hayes | Free Press

Dynamic Manufacturing - Creating the Learning Organization

$8.90 $5.90 34% off

Goodreads rating: 4.13

$8.90 $5.90 34% off

90% off est. retail
If you're looking to transform your business into a lean, adaptive powerhouse, "Dynamic Manufacturing" is a must-read. The authors delve deep into how you can fundamentally reshape your company's DNA to foster a culture of continuous improvement and learning. It's particularly intriguing for those interested in leadership rules, strategic planning, and staying ahead in a competitive industry.
Branding in Asia : The Creation, Development and Management of Asian Brands for the Global Market - Thryft
Paul Temporal | Wiley

Branding in Asia : The Creation, Development and Management of Asian Brands for the Global Market

$8.90 $5.90 34% off

Goodreads rating: 2.88

$8.90 $5.90 34% off

89% off est. retail
This book is a great read for business owners looking to establish their brand in the Asian market or for Asian businesses hoping to improve their global presence. The book provides practical advice on creating and managing powerful brands and includes numerous case studies of successful global brand building. It also addresses the unique challenges faced by Asian markets, making it a valuable resource for anyone looking to expand their business on a global scale.
Corporate Fraud Handbook: Prevention and Detection
Joseph T. Wells | Wiley

Corporate Fraud Handbook: Prevention and Detection

$39.90 $23.90 40% off

Goodreads rating: 4.04

$39.90 $23.90 40% off

If you're concerned about the vulnerabilities in corporate systems or are responsible for safeguarding your company's integrity, Joseph T. Wells' "Corporate Fraud Handbook" is a comprehensive tool that could be invaluable. It dives deep into the motivations behind fraud and the mechanisms to detect and prevent it, combining practical advice with real-world examples. It’s a significant resource for professionals aiming to create a fortified, ethical business environment.

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At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.