The Value of Innovation: Knowing, Proving, and Showing the Value of Innovation and Creativity

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Guide to quantifying innovation's organizational impact.

If you're struggling to demonstrate the tangible benefits of your team's creative endeavors, "The Value of Innovation" could be the lifeline you've been seeking. Consider it a roadmap for justifying your projects to those who hold the purse strings – because in today's data-driven business environment, being able to show measurable ROI is just as crucial as the ideas themselves. This book offers a methodical approach to prove the worth of your innovation, a must-have for any results-oriented innovator.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

The Value of Innovation: Knowing, Proving, and Showing the Value of Innovation and Creativity

Regular price $43.90
Unit price
per
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ISBN: 9781119242376
Publisher: Wiley-Scrivener
Date of Publication: 2018-01-16
Format: Hardcover
Related Collections: Business, Economics, Personal Development
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Description

Innovation is the life blood of practically every organization. Innovation drives growth, development, and prosperity for many organizations and geographical areas. Sometimes, innovation thrives within a certain geographical location or in certain organizations that are known for their innovative approaches. This outstanding new volume will demonstrate how to measure the success of innovation in all types of organizations. In the last decade, there have been tremendous investments in creativity and innovations sponsored by companies, cities, states, countries, universities, NGOs, and even non-profits. With the magnitude of emphasis on creativity and innovation, the sponsors and key stakeholders will demand to know the value of these programs. The Value of Innovation: Measuring the Impact and ROI in Creativity and Innovation Programs will show step-by-step how to measure the impact and the ROI of innovation and creativity programs. The process collects six types of data: reaction, learning, application, impact, ROI, and intangibles. Data are collected, analyzed, and reported using a systematic, logic model. Conservative standards create results that are both CEO and CFO friendly. This proven process has been used now in 5000 organizations and this new book adapts the method directly to this critical area of innovation, showing examples and case studies.
 

Guide to quantifying innovation's organizational impact.

If you're struggling to demonstrate the tangible benefits of your team's creative endeavors, "The Value of Innovation" could be the lifeline you've been seeking. Consider it a roadmap for justifying your projects to those who hold the purse strings – because in today's data-driven business environment, being able to show measurable ROI is just as crucial as the ideas themselves. This book offers a methodical approach to prove the worth of your innovation, a must-have for any results-oriented innovator.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.