This book is an essential read for anyone interested in understanding the economics and dynamics of the US brewing industry. Through a comprehensive analysis of data and economic principles, the authors provide a deep dive into the evolution of the industry, from its fragmented beginnings to the emergence of major players. With its focus on market concentration, technological advancements, brand proliferation, and pricing strategies, this book offers valuable insights for industry analysts, economists, and students of industrial organization. It's a must-have resource that sheds light on the fascinating world of brewing and its economic complexities.

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A definitive study that uses a blend of theory, history, and data to analyze the evolution of the US brewing industry; draws on theoretical tools of industrial organization, game theory, and management strategy.

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