Creative Nonfiction

Dive into the world of Creative Nonfiction at Thryft. Our collection features compelling narratives blending factual reporting with artistic storytelling. From gripping memoirs to engaging essays, explore various perspectives on our dynamic world.

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Design to Grow : How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too) - Thryft

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If you're keen on understanding how a colossal company like Coca-Cola maintains its competitive edge, "Design to Grow" cuts right to the chase. David Butler provides a rare glimpse into the dynamic interplay between maintaining massive scale and embracing agility. Perfect for both the seasoned manager and the aspiring entrepreneur, this book translates complex business strategies into actionable insights.
Where Have All the Leaders Gone? - Thryft
Lee Iacocca | Scribner

Where Have All the Leaders Gone?

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Goodreads rating: 3.71

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From Booklist Iacocca is outraged. Now 82, he has seen the U.S. overcome some of its worst crises, including the Great Depression and World War II, through great leadership. As the CEO of Chrysler Corporation, he brought the company back from the brink of bankruptcy
Matter: Move Beyond the Competition, Create More Value, and Become the Obvious Choice

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If you're at a crossroads with your business, feeling the pinch of competition, and looking for a strategic edge, "Matter" could be the compass you need. It bridges the gap between where you are and where you need to be by showing you how to become indispensable to your customers. With real-world case studies that offer both inspiration and practical strategies, it's like a roadmap to elevating your business to a place of significance and sustainability. It's not just a book; it's an invitation to transform and to lead in a changing market.
Leading Successful Change: 8 Keys to Making Change Work - Thryft

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If you've felt your change initiatives hitting a wall, this book might just be the sledgehammer you need. Shea and Solomon dissect what makes change efforts fall flat and then hand you the tools to rebuild your strategy from the ground up. It's like having a seasoned change consultant speaking to you, showing you how to craft an environment where new behaviors can thrive and truly transform your organization.
Filmmaking - Thryft
Jason Tomaric | Routledge

Filmmaking

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Goodreads rating: 3.94

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If you're itching to peel back the curtain on the film industry and dive into the world of movie magic, Jason Tomaric's "Filmmaking" is just what you need. With its comprehensive breakdown of the process and insider secrets, it's invaluable for aspiring directors or producers, regardless of budget. Tomaric doesn't just offer wisdom; he opens a door to an elusive industry, with actionable advice to get your story from script to screen.
Who Killed Creativity? - ...And How Do We Get It Back? - Thryft
Jason Gallate, Gaia Grant, Andrew Grant  | Wiley

Who Killed Creativity? - ...And How Do We Get It Back?

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Goodreads rating: 3.33

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Recommendation: This book is a must-read for anyone who wants to boost their creativity, especially those working in organizations. It presents a unique and engaging approach to understanding and solving the decline of creativity in our society. With its '7 Rescue Strategies,' it provides practical and effective solutions to help individuals and organizations foster and promote creative thinking. The humorous and surprising narrative style of the book makes it a delightful and informative read.
New Market Imperatives : Innovative Strategies for Today's Marketing Challenges - Thryft

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"New Market Imperatives" could be a great read for marketing managers and professionals looking to stay ahead of the curve. This book provides practical analysis of innovative strategies and trends in today's business environment, including downsizing, TQM practices, and global competition. With numerous examples and interviews with leading marketers, this book can inspire and guide readers towards successful marketing approaches in the 21st century.
Confessions Of A Real Estate Agent - Thryft
Terry Ryder | Wrightbooks

Confessions Of A Real Estate Agent

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Goodreads rating: 3.0

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This book is an eye-opener, especially if you're diving into the real estate market. Terry Ryder provides a maverick journalist's perspective on the industry, exposing the underbelly of real estate dealings with candid, often shocking, accounts. It's ideal for arming yourself against the sly tactics agents might use, offering wisdom through entertaining yet cautionary tales.
Persuasive Business Proposals - Writing To Win More Customers, Clients, And Contracts - Thryft
Tom Sant | Amacom Books

Persuasive Business Proposals - Writing To Win More Customers, Clients, And Contracts

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Goodreads rating: 3.79

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This book is a must-read for anyone who wants to improve their skills in writing winning business proposals. With clear instructions and before-and-after samples, it takes you through a step-by-step process that will help you craft compelling and persuasive messages. Learn how to attract prospects' attention, speak to their needs, and ultimately win more customers and contracts. Say goodbye to confusing and unpersuasive proposals and hello to success in the world of business.
Unleashing Innovation - How Whirlpool Transformed An Industry - Thryft

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This book is a must-read for anyone interested in innovation and business transformation. It provides a fascinating behind-the-scenes look at how Whirlpool, a household name, successfully reinvented itself and became a leading-edge innovator. Through the captivating storytelling of Nancy Tennant Snyder and Deborah L. Duarte, you'll discover the strategies and practices that Whirlpool employed to embed innovation throughout the entire company. It's an inspiring tale that showcases the power of innovation to drive bottom-line results and revolutionize an industry.
Foundations of Marketing - Thryft

Foundations of Marketing

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Goodreads rating: 3.7

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"Foundations of Marketing" is an essential read for those seeking an easy-to-understand introduction to marketing. With its focus on real-world examples, students will learn how marketing can add value to customers and organizations. The dedicated chapter on digital marketing is particularly useful for navigating the ever-changing landscape of social media. The book also features case studies on successful companies in the service sector, as well as effective viral campaigns used by charitable organizations. Overall, "Foundations of Marketing" provides a comprehensive framework for understanding the key concepts and strategies involved in modern marketing.
The Power of Mentoring
Terry McGraw | Mcgraw Hill

The Power of Mentoring

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Goodreads rating: 4.0

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"The Power of Mentoring" could ignite your leadership journey or enhance your mentoring skills with its compilation of stories and actionable strategies. Terry McGraw distills wisdom into a concise 127 pages, making it an easy yet impactful read that can fit into a busy schedule. Whether you're looking to mentor or to be mentored, the book's practical advice is bound to resonate and inspire growth.
How Stella Saved the Farm: A Tale About Making Innovation Happen
Vijay Govindarajan, Chris Trimble  | Macmillan

How Stella Saved the Farm: A Tale About Making Innovation Happen

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Goodreads rating: 3.67

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Reasons to read: - How Stella Saved the Farm is an inspiring and relatable parable about embracing change and managing innovation in difficult times. - This book offers practical lessons grounded in academic research, making it applicable to organizations of all types. - Readers will learn how to avoid common myths about innovation, build effective teams, and take their business to the next level in a fast-changing world. - The unique storytelling approach, drawing inspiration from Animal Farm and Our Iceberg is Melting, makes this book an engaging and memorable read.
Seven Power Strategies for Building Customer Loyalty
Paul R. Timm | Amacom Books

Seven Power Strategies for Building Customer Loyalty

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Goodreads rating: 3.0

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Staying afloat in today's market means keeping your customers coming back for more, and this book could be your anchor. Paul R. Timm offers insight into creating A-Plus value that can turn casual customers into loyal advocates. It's ideal for business owners and entrepreneurs eager to elevate their customer service and retention levels.
Dare to be Different: How to Create Business Advantage Through Innovation and Unique Selling Proposition - Thryft

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If the idea of setting yourself apart from the competition excites you, then Alessandro Forte's "Dare to be Different" could be your playbook. Forte dives into what it takes to innovate and create a unique selling proposition, which is essential for any entrepreneur looking to carve out a niche in today's crowded marketplace. It's not just theory; it's about actionable strategies that can give you that critical edge.
Mavericks at Work: Why the Most Original Minds in Business Win
William C. Taylor, Polly G. LaBarre  | Harper

Mavericks at Work: Why the Most Original Minds in Business Win

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Goodreads rating: 3.76

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If you're looking to shake things up in your professional life, "Mavericks at Work" could be the spark of inspiration you need. Taylor and LaBarre take you on a whirlwind tour of unconventional wisdom, celebrating the thinkers who dare to zig where others zag. It's not just about success; it's about redefining it on your own terms.
Brain Boosters for Business Advantage : Ticklers, Grab Bags, Blue Skies, and Other Bionic Ideas - Thryft

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This book is perfect for individuals or groups seeking to enhance their problem-solving skills and productivity. It contains 101 proven idea-generators that can be utilized in various settings such as meetings, training, and innovation efforts. The major principles of creative thinking are also explained in this easy-to-read resource, making it a valuable guide for anyone looking to improve their bottom-line results. VanGundy's expertise in the field of creativity and idea generation is unmatched, making this book a must-read for anyone looking to boost their business advantage.
Think Like A Sage. Work Like A Fool. Act Like A Criminal - Success Secrets Of A Designpreneur - Thryft

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If you're carving your pathway in the entrepreneurial world, this book is a fascinating compass. It stitches together wisdom and unconventional thinking to navigate the often tumultuous waters of building and sustaining a business. Perfect for those who appreciate a blend of philosophical insights and pragmatic advice for real-world success.
Digital Wedding Photography: Capturing Beautiful Memories - Thryft
Glen R Johnson | Wiley

Digital Wedding Photography: Capturing Beautiful Memories

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Goodreads rating: 3.87

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If you're eager to dive into digital wedding photography, whether to nurture a hobby or a potential career, this book is like having a seasoned pro guiding your lens. Glen Johnson doesn't just cover the essentials in technique, but he shares the secret sauce—making people feel relaxed, nailing the emotional shot, handling tricky lighting, and navigating wedding etiquette. Plus, he gets into the nitty-gritty of running a business and pricing. This visual treasure trove is not just informative; it's a catalyst to inspire your best work behind the camera.
The Healthy Company: Eight Strategies to Develop People, Productivity, and Profits - The New Manager's Guide to Corporate Health

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If you’re stepping into management, "The Healthy Company" could be your next best read. Bob Rosen shares practical advice that bridges the gap between employee satisfaction and profit growth. It's not just theory; the book is packed with real-world cases that illustrate how a healthy corporate culture can indeed drive a company's success. This could be the guide that helps you understand and implement strategies that benefit both the people and the balance sheet.
A Peacock in the Land of Penguins: A Fable About Creativity and Courage

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If you've ever felt like the odd one out at work, "A Peacock in the Land of Penguins" could resonate deeply with you. It's not only a discussion about workplace diversity but an encouragement to be courageous and creative amidst a sea of sameness. Reading this fable, you might find yourself inspired to spread your own colorful feathers and contribute your unique ideas to an environment that could truly benefit from them.
Managing to Have Fun - Thryft
Matt Weinstein | Matt Weinstein

Managing to Have Fun

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Goodreads rating: 3.52

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"Managing to Have Fun" is a treasure if you're leading a team and feeling the weight of the daily grind. Matt Weinstein's perspective is refreshingly unconventional, advocating for the power of fun in the workplace to elevate spirits and productivity alike. This isn't just about occasional team-building exercises; it's a philosophy that could redefine your team's dynamics and job satisfaction. If you're open to shaking things up at work, this could be the playbook you need.
Niche: Why the Market No Longer Favours the Mainstream
James Harkin | Abacus Software

Niche: Why the Market No Longer Favours the Mainstream

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Goodreads rating: 3.36

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Are you feeling lost amid market giants and their offerings? 'Niche' might just guide you to illuminate your path forward. James Harkin captivates with cases showing that specificity beats ubiquity, detailing how brewing passion in a compact domain could lead to expansive success. It's a must-read if you're contemplating carving out your own unique space in the business ecosystem.
Trade Fair Design Annual 2007/8 - Thryft
Karin Schulte | Av Edition Gmbh

Trade Fair Design Annual 2007/8

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Goodreads rating: 0.0

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Recommended for designers, architects, and event managers. Provides a comprehensive collection of the best-designed trade fair stands in the German speaking region. A perfect source of inspiration to create new and fresh design ideas.
Mastering the World of Marketing: The Ultimate Training Resource from the Biggest Names in Marketing - Thryft

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If you're looking to hone your marketing skills with insights from some of the industry's most innovative minds, this book is a gold mine. It straddles various methods and platforms, ensuring you're not left behind in a fast-paced digital world, while also respecting traditional techniques that still hold water in creating brand buzz. Whether you're a startup or a seasoned business, 'Mastering the World of Marketing' could become your go-to reference for strategic inspiration and practical advice.
Corporate Shaman - Thryft
Richard Whiteley | Profile Books Ltd

Corporate Shaman

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Goodreads rating: 3.43

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This book would be a great read for anyone interested in exploring a fresh and unconventional approach to corporate management. R. Whiteley's Corporate Shaman tells a captivating story of a struggling CEO and his team's transformation when a shaman disguised as a management consultant enters their lives. Through this magical tale, the book offers practical insights and techniques that can help unlock the potential of any failing organization. With its unique fusion of storytelling and real-world application, Corporate Shaman is set to become a cult classic in the business genre.
The Truth About Thriving in Change
William S. Kane | Ft Press

The Truth About Thriving in Change

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Goodreads rating: 3.14

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If you're feeling the pressures of change at work or you're tasked with leading your team through transitions, this book by William S. Kane could be an invaluable resource. It's like having a mentor guide you through change management with tried-and-tested advice broken down into actionable steps. It's particularly helpful for those who appreciate a practical approach to overcoming the inevitable challenges of change in business.
Where Have All the Leaders Gone?
Lee Iacocca | Scribner

Where Have All the Leaders Gone?

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Goodreads rating: 3.71

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Lee Iacocca's final book is a powerful wakeup call. It's for you if you're concerned about the direction leaders are steering our society and crave a no-holds-barred exploration of civic responsibility. Iacocca's experiences with iconic figures add a personal touch to his hard-hitting questions on America's leadership, making this read both an intimate memoir and a passionate charge for change.
Milady's Standard Nail Technology - Thryft
Milady | Milady

Milady's Standard Nail Technology

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Goodreads rating: 4.17

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If you're aiming to refine your skills as a nail technician, this book is practically your bible. It's rich with detailed techniques and important safety protocols, an essential for anyone serious about nail care as a profession. It's considered a must-read in the industry, often used in cosmetology courses to prepare students for successful careers.
Advertising in the Market Place - Thryft
John D. Burke | Mcgraw-hill Education - Europe

Advertising in the Market Place

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Goodreads rating: 4.0

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This book could be a good read for business owners, marketers, and advertising professionals. It offers insights into successful advertising strategies and tactics, providing knowledge essential to driving sales and managing a business. The author explores different types of advertising, ways to measure effectiveness, and case studies of successful campaigns to help readers better understand the market.
LIVE AND WORK: MODERN HOMES AND OFFICES: THE SOUTHERN CALIFORNIA ARCHITECTURE OF SHUBIN + DONALDSON - Thryft

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For the aesthete enchanted by architecture, "LIVE AND WORK" offers more than a coffee table book; it provides a deep dive into the innovative work of Shubin and Donaldson. It's an exploration of space that blurs the lines between living and working spaces, tailored for those inspired by the fluidity of modern design and cultural narratives. If you appreciate architecture that speaks to lifestyle and context, this monograph will enrich your perspective on design.
The Tom Peters Seminar: Crazy Times Call for Crazy Organizations
Tom Peters | Macmillan

The Tom Peters Seminar: Crazy Times Call for Crazy Organizations

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Goodreads rating: 3.82

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If you feel like the conventional business rules are outdated and can't keep up with the current pace of change, Tom Peters' seminar-in-a-book format will be a fresh take for you. It's not just informative—it's a hands-on simulation that challenges you to make crucial company decisions in a crisis. As someone looking to stay ahead of the curve and eager to embrace radical ideas, you'll find his "beyonds" invaluable for stirring innovation and reinvention in your career or business.
Escape From Cluelessness - A Guide For The Organizationally Challenged - Thryft

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Feeling lost in the corporate maze? "Escape From Cluelessness" could be your compass. Bolman and Deal offer a humorous and insightful journey through the perplexities of modern work life. Imagine transforming workplace woes into a more positive experience — this book might just be your stepping stone to a more fulfilling career.
The Marketing Gurus: Lessons from the Best Marketing Books of All Time

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If you're looking to dip your toes into the vast sea of marketing knowledge without getting overwhelmed, "The Marketing Gurus" is like a compass guiding you through. It provides time-efficient learning from the titans of the trade. Imagine having a personal guide distilling the essence of marketing mastery into actionable nuggets that can help you elevate your strategy and understanding of the market today.
Advanced Brand Management: From Vision to Valuation
Paul Temporal | Wiley

Advanced Brand Management: From Vision to Valuation

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Goodreads rating: 3.63

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If you're aiming to master the intricate world of brand management and stay ahead in today's competitive market, "Advanced Brand Management" could become your go-to manual. Paul Temporal's guide digs deep into the tactics that top brands use to stay relevant, from stretching a brand to crafting entire architectures, paving the path from a brand's vision to its valuation.
The Relationship Edge in Business: Connecting with Customers and Colleagues When It Counts - Thryft

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If networking feels like a chore, this book might change your perspective. "The Relationship Edge in Business" doesn't just talk tactics; it emphasizes the genuine human connections that form the backbone of any successful relationship, professional or otherwise. Reading it feels like getting advice from a mentor who truly understands that business is all about people. It could be the nudge you need to take your interpersonal savvy from good to great.
Effective Leadership: Theory, Cases, and Applications - Thryft
Ronald H Humphrey | Sage Publications, Inc

Effective Leadership: Theory, Cases, and Applications

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Goodreads rating: 4.25

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If you're aiming to refine your leadership skills or understand the varied styles and theories behind effective leadership, this book is your comprehensive guide. Its unique blend of academic insight and practical advice makes for an engaging read. The "Put it in Practice" sections are particularly helpful as they provide actionable steps for you to apply what you learn directly to your career, enhancing both your personal growth and professional development.
Marketing - Thryft
Paul Baines, Chris Fill, Kelly Page  | Oxford University Press

Marketing

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Goodreads rating: 3.45

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This book would be a good read for anyone who wants to understand the fundamentals of marketing in a practical and comprehensive manner. With its contemporary case studies and review questions, it provides real-world examples and opportunities for self-assessment. Whether you are a beginner or someone looking to sharpen your marketing skills, this book will guide you through the basic principles and help you master the art of marketing.
1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line - Thryft

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Feeling like your business could use a customer loyalty boost? "1001 Ways to Keep Customers Coming Back" offers a treasure trove of tips straight from successful giants like Nordstrom and Southwest Airlines. It's practical, entertaining, and insightful for any business owner seeking to weave customer loyalty into the fabric of their company. The authors, Greiner and Kinni, have done the heavy lifting—giving you the playbook for lifelong customer relationships.
Conceptual Blockbusting - A Guide To Better Ideas, Fourth Edition - Thryft
James L. Adams | Basic Books

Conceptual Blockbusting - A Guide To Better Ideas, Fourth Edition

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Goodreads rating: 3.78

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This book could be a good read for someone looking to unlock their creativity and break free from the constraints of conventional thinking. James Adams's unique approach, incorporating psychology, engineering, art, and philosophy, helps to identify and overcome the various blocks that hinder the full potential of our minds. With interactive exercises and contemporary examples, Conceptual Blockbusting guides readers on a journey to embrace alternative ways of thinking and discover the joy of creativity.
Stores Of The Year 18 Intl - Thryft
Martin M. Pegler | Harper

Stores Of The Year 18 Intl

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If you're involved in shaping retail spaces, this book is an inspiring trove of modern design ideas. It's packed with over 250 color photos that guide you through the aesthetics of contemporary store interiors. Whether you're looking to revamp a small boutique or a chain department store, the creativity showcased could spark the innovative solutions you need.
Sharkonomics: How to Attack and Defend Your Business in Today’s Disruptive Digital Waters - Thryft

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"Sharkonomics" dives into the fierce world of business competition with a predatory twist. If you're someone who's fascinated by nature’s raw competitiveness and wants to apply these principles to your business strategies, this book's shark-inspired insights can empower you to make bold moves and outmaneuver the competition. It's perfect for helping you think differently about market dominance and business growth.
Experimental Formats & Packaging - Thryft
Roger Fawcett-Tang, Daniel Mason  | Rockport Publishers

Experimental Formats & Packaging

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Goodreads rating: 3.93

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This book is a great choice for designers looking to create unique, out-of-the-box packaging and book formats. With over 100 case studies, it provides inspiration and practical knowledge to help push boundaries and experiment with different materials and techniques. The extensive directory of materials and basic box templates is also a useful resource for designers looking to expand their skills and knowledge in this area.
Management towards 2001 : Unlocking 10 of the Best Management Books - Thryft

Management towards 2001 : Unlocking 10 of the Best Management Books

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Recommendation: This book is a must-read for anyone interested in staying ahead in the ever-evolving world of management. With concise summaries and biographies of influential authors, it provides a comprehensive overview of the latest trends and theories. Whether you are a seasoned manager or just starting out in your career, this book will unlock valuable insights and help you navigate the complexities of the business world.
The Growth Drivers - The Definitive Guide to Transforming Marketing Capabilities

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85% off est. retail
If growth is what you're after, 'The Growth Drivers' isn't just a book; it's your roadmap to elevating your marketing game. It breaks down the essentials of what world-class marketing looks like and how it can be the force that propels your organization forward. The blend of case studies and practical tools makes it a hands-on guide that's grounded in real-world application, not just theory. With the evolving market landscape, being customer-centric isn't just an advantage but a necessity, and this book teaches you exactly how to achieve it.
Charting The Corporate Mind - Thryft
Ronnie Lessem, Charles Hampden-Turner  | Blackwell Publishers

Charting The Corporate Mind

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Goodreads rating: 3.4

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If you're someone who's constantly looking to tackle the complex strategic decisions that today's fast-paced corporate world demands, "Charting The Corporate Mind" could serve as your thought compass. It doesn't just theorize; it provides practical learning systems backed by real-world success stories from leading companies. This could be the guide you need to navigate through business dilemmas and come out on top.
Perfect Phrases for the Perfect Interview
Carole Martin | Mcgraw Hill

Perfect Phrases for the Perfect Interview

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Goodreads rating: 3.43

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Nailing an interview can be stressful, but 'Perfect Phrases for the Perfect Interview' could be your covert ally. Carole Martin has packed the pages with responses that help you articulate your competencies and experiences convincingly. As a career consultant, she knows what impresses hiring managers, offering you a practical toolkit to sound not just prepared, but standout. If you've struggled with phrasing in past interviews or just want to ensure your communication skills leave a lasting, positive impression, diving into this book might just be the key to unlocking your next career move.
The Business Model Innovation Factory - How To Stay Relevant When The World Is Changing - Thryft

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Reasons to read: - "The Business Model Innovation Factory" is a must-read for leaders and organizations looking to stay relevant and competitive in today's fast-changing world. - With real-world examples and practical advice, Saul Kaplan provides survival skills on how to design, prototype, and experiment with new business models in the face of disruptive markets and competition. - By understanding the need for constant business model innovation, this book helps leaders avoid being "Netflixed" and provides the tools to create a pipeline of new business models.
Exploring Innovation - Thryft
David Smith | Mcgraw Hill

Exploring Innovation

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Goodreads rating: 3.4

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'Exploring Innovation' would be a great read for students who want to understand the complex concept of innovation in a simplified manner. David Smith has presented the information in a seminar-friendly style, with case studies and examples to aid better understanding. The book's research-based approach promotes critical thinking and would be useful for those who encounter innovation in their media and work-life.
The Fiefdom Syndrome: The Turf Battles That Undermine Careers and Companies--and How to Overcome Them

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You might have seen workplace turf wars hinder progress, right? Robert J. Herbold's "The Fiefdom Syndrome" could be the cure you're seeking. It's not just about identifying the problem; it's a strategic guide to breaking down these barriers for a more collaborative and efficient environment. The book's practical approach in presenting the seven key disciplines will resonate with you as you look to navigate and enhance your own career or business.

Explore Creative Nonfiction

At Thryft, our Creative Nonfiction collection invites readers to explore the boundary between fact and storytelling. Whether you're delving into an illuminating memoir or an insightful essay, these works offer unmatched perspectives. Discover narratives that not only inform but also captivate with their artistic expression.