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Creative Nonfiction

Dive into the world of Creative Nonfiction at Thryft. Our collection features compelling narratives blending factual reporting with artistic storytelling. From gripping memoirs to engaging essays, explore various perspectives on our dynamic world.
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The Pleasures and Sorrows of Work
Alain de Botton | Vintage Books / Random House

The Pleasures and Sorrows of Work

$10.90 $9.71 11% off

Goodreads rating: 3.62

$10.90 $9.71 11% off

If you've ever wondered why we dedicate so much of our lives to our jobs, de Botton's "The Pleasures and Sorrows of Work" could offer some thoughtful perspectives. It's a book that doesn't just present the routines of the work world but digs deeper into what makes our professional endeavors both rewarding and sometimes soul-crushing. You might find it a compelling read, especially if you're at a crossroads in your career or simply looking for a fresh lens through which to view your daily grind.
In Praise of Wasting Time - TED 2
Na | Simon & Schuster

In Praise of Wasting Time - TED 2

$10.90

Goodreads rating: 3.67

$10.90

If you've ever felt guilty for seemingly doing "nothing," this book could be a soothing balm for your productivity-obsessed soul. Alan Lightman, while coming from a place of science and academia, invites you to discover the unexpected virtues of downtime. As a MIT professor, Lightman's perspective carries weight, suggesting that allowing our minds to wander isn't wasteful but a critical aspect of our overall well-being and creativity. This read can help shift your perspective on idle moments and validate the quiet, less structured parts of your life.
What the Dog Saw and Other Adventures
Malcolm Gladwell | Allen Lane

What the Dog Saw and Other Adventures

$9.90 $3.90 61% off

Goodreads rating: 3.85

$9.90 $3.90 61% off

If your mind craves novels shaped like puzzles, where each essay unlocks a corner of the vast human experience, "What the Dog Saw and Other Adventures" might just be your next favorite. Malcolm Gladwell has a knack for spinning seemingly trivial topics into compelling tales. It's like a box of intellectual chocolates – each piece with a unique filling of insight, just for you.
What the Dog Saw: And Other Adventures
Malcolm Gladwell | Little, Brown And Company

What the Dog Saw: And Other Adventures

$16.90

Goodreads rating: 3.85

$16.90

71% off est. retail
If you've ever been intrigued by the quirks of everyday items or wondered about the little things that shape our world, Malcolm Gladwell's collection of essays could be a delightful exploration for you. His ability to dissect the commonplace and present it in a thought-provoking way is unparalleled. What the Dog Saw will make you look at the world differently, finding profound insights in the mundane – perfect for the naturally curious mind.
What the Dog Saw: And Other Adventures
Malcolm Gladwell | Hachette Book Group Usa

What the Dog Saw: And Other Adventures

$9.90

Goodreads rating: 3.85

$9.90

52% off est. retail
This book, "What the Dog Saw: And Other Adventures" is a captivating collection of extraordinary stories that will keep you engaged from start to finish. Malcolm Gladwell’s writing style and his ability to dive deep into intriguing topics will make you think and give you a glimpse into someone else's head. Whether you are interested in the secrets of successful inventors, the psychology behind decision-making, or the hidden stories behind everyday phenomena, this book will provide you with fascinating insights and leave you wanting more. Get ready to embark on an adventure of knowledge and discovery with this brilliant investigator of the hidden extraordinary.
What the Dog Saw and Other Adventures
Malcolm Gladwell | Little, Brown And Company

What the Dog Saw and Other Adventures

$9.90

Goodreads rating: 3.85

$9.90

If you're someone who delights in exploring a plethora of questions, from the mundane to the complex, Malcolm Gladwell's "What the Dog Saw" could be perfect for you. It's like a cultural treasure hunt; each essay opens up a new realm of inquiry. Gladwell has this uncanny ability to make you ponder over things you never thought to question, which could change the way you perceive the world.
What the Dog Saw and Other Adventures
Malcolm Gladwell | Penguin Books Ltd

What the Dog Saw and Other Adventures

$8.90

Goodreads rating: 3.85

$8.90

If you relish being surprised by the hidden complexities of what seems mundane, "What the Dog Saw and Other Adventures" is a book you shouldn't miss. Malcolm Gladwell has a knack for revealing the profound in the prosaic, turning the everyday into a canvas for intriguing insights. This collection will reframe how you view the world, one essay at a time.
Design to Grow : How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too) - Thryft
David Butler, Linda Tischler  | Penguin Books Ltd

Design to Grow : How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)

$8.90 $3.90 56% off

Goodreads rating: 3.75

$8.90 $3.90 56% off

87% off est. retail
If you're keen on understanding how a colossal company like Coca-Cola maintains its competitive edge, "Design to Grow" cuts right to the chase. David Butler provides a rare glimpse into the dynamic interplay between maintaining massive scale and embracing agility. Perfect for both the seasoned manager and the aspiring entrepreneur, this book translates complex business strategies into actionable insights.
The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly - Thryft
David Meerman Scott | Wiley

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

$9.90 $3.90 61% off

Goodreads rating: 3.85

$9.90 $3.90 61% off

89% off est. retail
If you're wondering how to elevate your company's online presence, this book is a treasure trove of modern strategies. David Meerman Scott provides a forward-thinking approach, embracing the latest in social media and digital communication. Businesses, nonprofits, and marketing professionals can find value in his practical advice for reaching buyers more directly and cost-effectively. It's a playbook for the digital age, where traditional marketing tactics are transformed into innovative, buyer-focused strategies.
The New Rules of Marketing and PR : How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly - Thryft
David Meerman Scott | John Wiley

The New Rules of Marketing and PR : How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly

$10.90 $3.90 64% off

Goodreads rating: 3.84

$10.90 $3.90 64% off

87% off est. retail
Recommendation: The New Rules of Marketing and PR is a must-read for business owners and marketers who want to stay ahead of the curve. The book provides valuable insights into the latest trends in marketing and PR using social media platforms. With new case studies and examples, the author provides a step-by-step action plan for engaging with customers and increasing sales. This book is ideal for anyone looking to improve their marketing strategies and reach their target audience more effectively.
Where Have All the Leaders Gone? - Thryft
Lee Iacocca | Scribner

Where Have All the Leaders Gone?

$7.10 $4.26 40% off

Goodreads rating: 3.71

$7.10 $4.26 40% off

From Booklist Iacocca is outraged. Now 82, he has seen the U.S. overcome some of its worst crises, including the Great Depression and World War II, through great leadership. As the CEO of Chrysler Corporation, he brought the company back from the brink of bankruptcy
Matter: Move Beyond the Competition, Create More Value, and Become the Obvious Choice
Peter Sheahan, Julie Williamson  | Benbella Books

Matter: Move Beyond the Competition, Create More Value, and Become the Obvious Choice

$13.90 $5.90 58% off

Goodreads rating: 4.03

$13.90 $5.90 58% off

86% off est. retail
If you're at a crossroads with your business, feeling the pinch of competition, and looking for a strategic edge, "Matter" could be the compass you need. It bridges the gap between where you are and where you need to be by showing you how to become indispensable to your customers. With real-world case studies that offer both inspiration and practical strategies, it's like a roadmap to elevating your business to a place of significance and sustainability. It's not just a book; it's an invitation to transform and to lead in a changing market.
Leading Successful Change: 8 Keys to Making Change Work - Thryft
Gregory P. Shea, Cassie A. Solomon  | Wharton Digital Press

Leading Successful Change: 8 Keys to Making Change Work

$8.90 $3.90 56% off

Goodreads rating: 3.61

$8.90 $3.90 56% off

84% off est. retail
If you've felt your change initiatives hitting a wall, this book might just be the sledgehammer you need. Shea and Solomon dissect what makes change efforts fall flat and then hand you the tools to rebuild your strategy from the ground up. It's like having a seasoned change consultant speaking to you, showing you how to craft an environment where new behaviors can thrive and truly transform your organization.
Top Performer - Thryft
Stephen C. Lundin | Fisicalbook

Top Performer

$8.68 $3.90 55% off

Goodreads rating: 3.54

$8.68 $3.90 55% off

If you're feeling stuck in your career, especially in sales, and traditional methods haven't sparked that joy or success you're striving for, "Top Performer" could be the breath of fresh air you need. The narrative takes an unconventional approach to salesmanship by using the metaphor of a street performer's passion and techniques, offering insights that are as engaging as they are enlightening. You might find the book's lessons on engagement and enthusiasm a useful tool for breaking through your own professional ruts.
Digital Wedding Photography: Capturing Beautiful Memories - Thryft
Glen R Johnson | Wiley

Digital Wedding Photography: Capturing Beautiful Memories

$8.90 $4.90 45% off

Goodreads rating: 3.87

$8.90 $4.90 45% off

89% off est. retail
If you're eager to dive into digital wedding photography, whether to nurture a hobby or a potential career, this book is like having a seasoned pro guiding your lens. Glen Johnson doesn't just cover the essentials in technique, but he shares the secret sauce—making people feel relaxed, nailing the emotional shot, handling tricky lighting, and navigating wedding etiquette. Plus, he gets into the nitty-gritty of running a business and pricing. This visual treasure trove is not just informative; it's a catalyst to inspire your best work behind the camera.
Escape From Cluelessness - A Guide For The Organizationally Challenged - Thryft
Lee G. Bolman, Terrence E. Deal  | Amacom Books

Escape From Cluelessness - A Guide For The Organizationally Challenged

$11.90 $3.90 67% off

Goodreads rating: 3.64

$11.90 $3.90 67% off

90% off est. retail
Feeling lost in the corporate maze? "Escape From Cluelessness" could be your compass. Bolman and Deal offer a humorous and insightful journey through the perplexities of modern work life. Imagine transforming workplace woes into a more positive experience — this book might just be your stepping stone to a more fulfilling career.
A Peacock in the Land of Penguins: A Fable About Creativity and Courage
Warren Schmidt, Barbara "B.J." Hateley  | Berrett-koehler Publishers

A Peacock in the Land of Penguins: A Fable About Creativity and Courage

$14.90

Goodreads rating: 3.79

$14.90

46% off est. retail
If you've ever felt like the odd one out at work, "A Peacock in the Land of Penguins" could resonate deeply with you. It's not only a discussion about workplace diversity but an encouragement to be courageous and creative amidst a sea of sameness. Reading this fable, you might find yourself inspired to spread your own colorful feathers and contribute your unique ideas to an environment that could truly benefit from them.
How to Manage: The Art of Making Things Happen - Thryft
Jo Owen | Prentice Hall

How to Manage: The Art of Making Things Happen

$10.90 $6.90 37% off

Goodreads rating: 3.91

$10.90 $6.90 37% off

89% off est. retail
"How to Manage" delivers a comprehensive playbook for anyone stepping into a management role or those already navigating it. Its conversational approach unpacks complex ideas into digestible steps, offering a bridge between management theory and the messier realities of leadership. It's like having a mentor at your fingertips, guiding you through every challenge with wisdom and wit. Perfect if you want to lead effectively without wading through dense academic jargon.
The Truth About Confident Presenting - Thryft
James O'Rourke | Ft Pr

The Truth About Confident Presenting

$8.90 $5.90 34% off

Goodreads rating: 3.05

$8.90 $5.90 34% off

88% off est. retail
If public speaking gives you butterflies, 'The Truth About Confident Presenting' could be your secret ally. Picture transforming those jitters into a poised performance. James O'Rourke demystifies the art of speaking with straightforward strategies. Imagine feeling prepared, engaging with your audience authentically, and handling even the tough crowds with grace. This book is a toolkit for anyone ready to command the room with confidence, whether you're a newcomer to public speaking or a seasoned professional looking to polish your skills.
The Rebel's Guide to Email Marketing: Grow Your List, Break the Rules, and Win - Thryft
Jason Falls, D.J. Waldow  | Que Pub

The Rebel's Guide to Email Marketing: Grow Your List, Break the Rules, and Win

$9.90 $4.90 51% off

Goodreads rating: 3.71

$9.90 $4.90 51% off

89% off est. retail
If you’re feeling that your email marketing campaigns are a bit stale, "The Rebel's Guide to Email Marketing" could be the breath of fresh air you need. It challenges conventional wisdom and provides actionable advice to shake up your approach. It's not only about breaking rules; it’s about smartly re-writing them to better engage with your audience and drive results. Embrace a new perspective on email that could very well translate to a healthier bottom line for your business.
Writing Television Sitcoms - Thryft
Evan S. Smith | Perigee Trade

Writing Television Sitcoms

$5.90 $3.90 34% off

Goodreads rating: 3.46

$5.90 $3.90 34% off

83% off est. retail
If you aspire to be a comedy screenwriter, this book serves as a comprehensive guide that teaches you how to write a funny script and pitch your show idea with examples from new and classic shows. It also provides insights from top writer-producers and explains how new-media developments can help you break into the business, making it an excellent starting point for beginners.
Inside Network Marketing - An Expert's View Into The Hidden Truths And Exploited Myths Of America's Most Misunderstood Industry - Thryft
Leonard W. Clements | Prima Lifestyles

Inside Network Marketing - An Expert's View Into The Hidden Truths And Exploited Myths Of America's Most Misunderstood Industry

$8.90 $3.90 56% off

Goodreads rating: 3.0

$8.90 $3.90 56% off

83% off est. retail
Curiosity about network marketing might have led you here, and Leonard W. Clements offers a backstage pass. He unpacks the intricacies of MLM compensation plans and shatters common misconceptions. This book isn't about sugarcoating the industry; it's an assurance that if you're seeking to sift myths from truths and strategic know-how from sales talk, you're on the right page. Clements' experience could be the compass you need in the MLM labyrinth.
Interviewing: A Guide for Journalists and Writers
Gail Sedorkin, Judy McGregor  | Allen & Unwin

Interviewing: A Guide for Journalists and Writers

$23.90 $11.90 50% off

Goodreads rating: 3.43

$23.90 $11.90 50% off

65% off est. retail
If you're looking to sharpen your journalistic skills, particularly in interviewing, this book is like having a mentor guide you through the process. Whether you struggle with preparation or adapting on the fly, Sedorkin and McGregor offer practical, step-by-step strategies that make the most of both "soft" and "hard" interview scenarios. It's essential for elevating your ability to capture compelling stories.
The Relationship Edge in Business: Connecting with Customers and Colleagues When It Counts - Thryft
Wally Wood, Jerry Acuff  | Wiley

The Relationship Edge in Business: Connecting with Customers and Colleagues When It Counts

$8.90 $3.90 56% off

Goodreads rating: 3.54

$8.90 $3.90 56% off

90% off est. retail
If networking feels like a chore, this book might change your perspective. "The Relationship Edge in Business" doesn't just talk tactics; it emphasizes the genuine human connections that form the backbone of any successful relationship, professional or otherwise. Reading it feels like getting advice from a mentor who truly understands that business is all about people. It could be the nudge you need to take your interpersonal savvy from good to great.
Corporate Shaman - Thryft
Richard Whiteley | Profile Books Ltd

Corporate Shaman

$5.90 $3.90 34% off

Goodreads rating: 3.43

$5.90 $3.90 34% off

This book would be a great read for anyone interested in exploring a fresh and unconventional approach to corporate management. R. Whiteley's Corporate Shaman tells a captivating story of a struggling CEO and his team's transformation when a shaman disguised as a management consultant enters their lives. Through this magical tale, the book offers practical insights and techniques that can help unlock the potential of any failing organization. With its unique fusion of storytelling and real-world application, Corporate Shaman is set to become a cult classic in the business genre.
PR 2.0 : New Media, New Tools, New Audiences - Thryft
Deirdre Breakenridge | Ft Pr

PR 2.0 : New Media, New Tools, New Audiences

$10.90 $3.90 64% off

Goodreads rating: 3.43

$10.90 $3.90 64% off

91% off est. retail
This book could be a great read for marketing and PR professionals who are interested in understanding and utilizing new media tools and social networking concepts. It offers practical guidance and real-world examples of how to effectively apply new media strategies to achieve results in public relations work. The book features an extraordinary array of new PR best practices, including setting up online newsrooms, using visual and social media in releases, and leveraging new online research and analytics tools. It also includes interviews with leading PR 2.0 practitioners, making it a valuable resource for anyone looking to master the newest tools and stay ahead in the ever-evolving world of public relations.
The Healthy Company: Eight Strategies to Develop People, Productivity, and Profits - The New Manager's Guide to Corporate Health
Robert H. Rosen, Lisa Berger  | Tarcher

The Healthy Company: Eight Strategies to Develop People, Productivity, and Profits - The New Manager's Guide to Corporate Health

$8.90 $3.90 56% off

Goodreads rating: 3.0

$8.90 $3.90 56% off

85% off est. retail
If you’re stepping into management, "The Healthy Company" could be your next best read. Bob Rosen shares practical advice that bridges the gap between employee satisfaction and profit growth. It's not just theory; the book is packed with real-world cases that illustrate how a healthy corporate culture can indeed drive a company's success. This could be the guide that helps you understand and implement strategies that benefit both the people and the balance sheet.
Ogilvy on Advertising
David Ogilvy | Prion Books Ltd

Ogilvy on Advertising

$10.90 $8.90 18% off

Goodreads rating: 4.15

$10.90 $8.90 18% off

If you're intrigued by the power of a well-crafted message or the legacy that legendary campaigns leave, "Ogilvy on Advertising" could be a fascinating read. David Ogilvy's insights are as relevant today as they were in the golden age of print and TV advertising. Think of this book as a mentorship in print form, guiding you through the dos and don'ts of the ad world with a voice of experience that's rare and invaluable.
Sharkonomics: How to Attack and Defend Your Business in Today’s Disruptive Digital Waters - Thryft
Stefan Engeseth | Marshall Cavendish International (asia)

Sharkonomics: How to Attack and Defend Your Business in Today’s Disruptive Digital Waters

$8.90 $3.90 56% off

Goodreads rating: 0.0

$8.90 $3.90 56% off

81% off est. retail
"Sharkonomics" dives into the fierce world of business competition with a predatory twist. If you're someone who's fascinated by nature’s raw competitiveness and wants to apply these principles to your business strategies, this book's shark-inspired insights can empower you to make bold moves and outmaneuver the competition. It's perfect for helping you think differently about market dominance and business growth.
Advertising and Promotion: An Integrated Marketing Communications Perspective - Thryft
Michael A. Belch, George E. Belch  | Mcgraw-hill Education (ise Edi

Advertising and Promotion: An Integrated Marketing Communications Perspective

$5.90 $3.90 34% off

Goodreads rating: 3.82

$5.90 $3.90 34% off

95% off est. retail
Belch/Belch 8th edition continues its advertising focus with an emphasis on IMC. It includes comprehensive coverage of agency issues and creative work related to the IMC mix. The authors emphasize the importance of utilizing various tools such as advertising, public relations, direct marketing, interactive/Internet marketing, sales promotion, and personal selling to communicate with consumers effectively. The book reflects the shift towards implementing an integrated marketing communications strategy and highlights the significance of using all available promotional tools to convey a unified message to consumers. The integrated marketing communications perspective discussed in the text is crucial for understanding modern business practices.
Who Killed Creativity? - ...And How Do We Get It Back? - Thryft
Jason Gallate, Gaia Grant, Andrew Grant  | Wiley

Who Killed Creativity? - ...And How Do We Get It Back?

$7.90 $3.90 51% off

Goodreads rating: 3.33

$7.90 $3.90 51% off

92% off est. retail
Recommendation: This book is a must-read for anyone who wants to boost their creativity, especially those working in organizations. It presents a unique and engaging approach to understanding and solving the decline of creativity in our society. With its '7 Rescue Strategies,' it provides practical and effective solutions to help individuals and organizations foster and promote creative thinking. The humorous and surprising narrative style of the book makes it a delightful and informative read.
The Greatest Networker in the World
John Milton Fogg | Crown Currency

The Greatest Networker in the World

$13.90 $6.90 50% off

Goodreads rating: 4.08

$13.90 $6.90 50% off

74% off est. retail
If you're feeling stuck in the multilevel marketing world, 'The Greatest Networker in the World' could be a breath of fresh air. This book diverges from the usual sales tactics, instead offering a narrative that emphasizes personal growth, responsibility, and the value of teaching. The wisdom within could reframe your approach to your business and inspire you to build meaningful, lasting success in a field that can often feel confusing and cutthroat.
Writing Treatments That Sell - How To Create And Market Your Story Ideas To The Motion Picture And TV Industry - Thryft
Chi-Li Wong, Kenneth Atchity  | Holt Paperbacks

Writing Treatments That Sell - How To Create And Market Your Story Ideas To The Motion Picture And TV Industry

$7.90 $3.90 51% off

Goodreads rating: 3.74

$7.90 $3.90 51% off

82% off est. retail
"Writing Treatments That Sell" is a must-read for anyone trying to break into the film or television industry. This book offers a comprehensive guide on how to create an effective treatment for various types of productions. It includes valuable information on copyrighting original ideas and acquiring rights to stories. The book is the perfect resource for beginners and seasoned writers alike, offering a clear road map to navigate the complex landscape of Hollywood's film and television markets.
Charting The Corporate Mind - Thryft
Ronnie Lessem, Charles Hampden-Turner  | Blackwell Publishers

Charting The Corporate Mind

$8.90 $3.90 56% off

Goodreads rating: 3.4

$8.90 $3.90 56% off

If you're someone who's constantly looking to tackle the complex strategic decisions that today's fast-paced corporate world demands, "Charting The Corporate Mind" could serve as your thought compass. It doesn't just theorize; it provides practical learning systems backed by real-world success stories from leading companies. This could be the guide you need to navigate through business dilemmas and come out on top.
Foundations of Marketing - Thryft

Foundations of Marketing

$27.90 $7.90 72% off

Goodreads rating: 3.7

$27.90 $7.90 72% off

92% off est. retail
"Foundations of Marketing" is an essential read for those seeking an easy-to-understand introduction to marketing. With its focus on real-world examples, students will learn how marketing can add value to customers and organizations. The dedicated chapter on digital marketing is particularly useful for navigating the ever-changing landscape of social media. The book also features case studies on successful companies in the service sector, as well as effective viral campaigns used by charitable organizations. Overall, "Foundations of Marketing" provides a comprehensive framework for understanding the key concepts and strategies involved in modern marketing.
Chess Not Checkers: Elevate Your Leadership Game - Thryft

Chess Not Checkers: Elevate Your Leadership Game

$16.90 $3.90 77% off

$16.90 $3.90 77% off

89% off est. retail
If you've found yourself at the helm of a growing organization and feel like your usual approach isn't coping with the complexity, "Chess Not Checkers" could be a game-changer for you. Mark Miller's storytelling approach makes the lessons memorable, and the chess metaphor will challenge you to think several moves ahead, just as a great leader should. The strategies outlined could help shift your mindset from reactive to strategic, potentially transforming your leadership style and your organization's performance.
The Business of Writing The Victoria College Lectures - Thryft

The Business of Writing The Victoria College Lectures

$9.90 $3.90 61% off

$9.90 $3.90 61% off

Sorry! Book description for this title is not available.
The Business Model Innovation Factory - How To Stay Relevant When The World Is Changing - Thryft

The Business Model Innovation Factory - How To Stay Relevant When The World Is Changing

$22.90 $4.90 79% off

$22.90 $4.90 79% off

87% off est. retail
Reasons to read: - "The Business Model Innovation Factory" is a must-read for leaders and organizations looking to stay relevant and competitive in today's fast-changing world. - With real-world examples and practical advice, Saul Kaplan provides survival skills on how to design, prototype, and experiment with new business models in the face of disruptive markets and competition. - By understanding the need for constant business model innovation, this book helps leaders avoid being "Netflixed" and provides the tools to create a pipeline of new business models.
Advanced Brand Management: From Vision to Valuation
Paul Temporal | Wiley

Advanced Brand Management: From Vision to Valuation

$8.90 $5.90 34% off

Goodreads rating: 3.63

$8.90 $5.90 34% off

89% off est. retail
If you're aiming to master the intricate world of brand management and stay ahead in today's competitive market, "Advanced Brand Management" could become your go-to manual. Paul Temporal's guide digs deep into the tactics that top brands use to stay relevant, from stretching a brand to crafting entire architectures, paving the path from a brand's vision to its valuation.
New Products Management - Thryft
C. Merle Crawford | Mcgraw Hill Higher Education

New Products Management

$5.90 $3.90 34% off

Goodreads rating: 3.51

$5.90 $3.90 34% off

96% off est. retail
New Products Management by Crawford and DiBenedetto is an essential read for new product managers looking to improve their skills. The book provides a balanced view from both a managerial and marketing perspective, offering new examples and research to keep the content current. Readers can expect to gain a deep understanding of new product development strategies and techniques that can be applied in real-world scenarios.
The Marketing Gurus: Lessons from the Best Marketing Books of All Time
Chris Murray, Soundview Executive Book Summaries  | Portfolio

The Marketing Gurus: Lessons from the Best Marketing Books of All Time

$11.90 $9.90 17% off

Goodreads rating: 3.42

$11.90 $9.90 17% off

74% off est. retail
If you're looking to dip your toes into the vast sea of marketing knowledge without getting overwhelmed, "The Marketing Gurus" is like a compass guiding you through. It provides time-efficient learning from the titans of the trade. Imagine having a personal guide distilling the essence of marketing mastery into actionable nuggets that can help you elevate your strategy and understanding of the market today.
The Growth Drivers - The Definitive Guide to Transforming Marketing Capabilities
Andy Bird, Mhairi McEwan  | John Wiley & Sons

The Growth Drivers - The Definitive Guide to Transforming Marketing Capabilities

$11.90 $7.90 34% off

Goodreads rating: 3.33

$11.90 $7.90 34% off

85% off est. retail
If growth is what you're after, 'The Growth Drivers' isn't just a book; it's your roadmap to elevating your marketing game. It breaks down the essentials of what world-class marketing looks like and how it can be the force that propels your organization forward. The blend of case studies and practical tools makes it a hands-on guide that's grounded in real-world application, not just theory. With the evolving market landscape, being customer-centric isn't just an advantage but a necessity, and this book teaches you exactly how to achieve it.
Strategic Writing : Multimedia Writing for Public Relations, Advertising, and More - Thryft
Charles Marsh, David W. Guth, Bonnie Poovey Short  | Routledge

Strategic Writing : Multimedia Writing for Public Relations, Advertising, and More

$25.90 $7.90 69% off

Goodreads rating: 3.62

$25.90 $7.90 69% off

95% off est. retail
Strategic Writing provides a comprehensive guide to various types of written communication, making it ideal for students and professionals looking to improve their skills. The "recipe" approach and numerous examples are especially helpful, and the spiral binding makes it easy to use. This book is highly recommended for anyone looking to improve their writing abilities and achieve success in PR, advertising, or business communication.
Digital Body Language - Thryft
Steven Woods | New Year Publishing

Digital Body Language

$9.90 $4.90 51% off

Goodreads rating: 3.67

$9.90 $4.90 51% off

90% off est. retail
Marketing is undergoing a major shift that has been brought on by the change in the way people find and consume information. Whether it is Google s ability to make the information resources of the Internet searchable or social media s ability to connect people with peers for credible opinions on products and services, the way in which we access information and search for products has fundamentally changed. As this transition happens, marketing and sales teams must react. With the shift to online from face to face, the ability to see body language and read the room has disappeared. Marketing must step in to read prospects Digital Body Language and use that knowledge to guide the prospects buying process. The new book Digital Body Language Deciphering Customer Intentions in an Online World , discusses the transitions that this is forcing in marketing departments everywhere, as they move to succeed in this new reality. In it, Steven Woods, industry expert and CTO of Eloqua discusses best practices for analyzing and understanding customer intent through analyzing their Digital Body Language. The book uses informative explanations and in-depth case studies of many of the leading marketers around the world to show approaches to profiling, leads scoring, lead nurturing, sales handoff, marketing analytics, and data management. Woods makes a compelling case that the transitions we are all experiencing in today's marketing environment are part of a fundamental shift in the way we think about marketing and the way we understand the buying process of our customers.
Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network - Thryft
Jason Miles, Karen Lacey  | Mcgraw Hill

Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network

$13.90 $3.90 72% off

Goodreads rating: 3.63

$13.90 $3.90 72% off

90% off est. retail
If you're looking to connect with your customers in a visual and dynamic way, "Pinterest Power" is the roadmap you need. It's more than just a how-to guide; it unpacks the strategic approach to Pinterest that can amplify your business’s reach and sales. Step into this visual social network with confidence and watch your brand flourish.
The Tom Peters Seminar: Crazy Times Call for Crazy Organizations
Tom Peters | Macmillan

The Tom Peters Seminar: Crazy Times Call for Crazy Organizations

$8.90 $4.90 45% off

Goodreads rating: 3.82

$8.90 $4.90 45% off

If you feel like the conventional business rules are outdated and can't keep up with the current pace of change, Tom Peters' seminar-in-a-book format will be a fresh take for you. It's not just informative—it's a hands-on simulation that challenges you to make crucial company decisions in a crisis. As someone looking to stay ahead of the curve and eager to embrace radical ideas, you'll find his "beyonds" invaluable for stirring innovation and reinvention in your career or business.
Managing to Have Fun - Thryft
Matt Weinstein | Matt Weinstein

Managing to Have Fun

$8.68 $3.90 55% off

Goodreads rating: 3.52

$8.68 $3.90 55% off

"Managing to Have Fun" is a treasure if you're leading a team and feeling the weight of the daily grind. Matt Weinstein's perspective is refreshingly unconventional, advocating for the power of fun in the workplace to elevate spirits and productivity alike. This isn't just about occasional team-building exercises; it's a philosophy that could redefine your team's dynamics and job satisfaction. If you're open to shaking things up at work, this could be the playbook you need.
Powerful Evangelism For The Powerless - Thryft
C. John Miller | P & R Publishing

Powerful Evangelism For The Powerless

$7.90 $3.90 51% off

Goodreads rating: 3.75

$7.90 $3.90 51% off

87% off est. retail
This book is a great read for individuals who want to share their faith but feel unsure or powerless. The authors provide practical tools for effective evangelism while keeping the focus on the power of God rather than personal abilities. One of the most unique and valuable aspects of this book is the emphasis on humility in evangelism, which allows for a more genuine and authentic approach to sharing the gospel.
The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail
Joe Vitale, Jo Han Mok  | John Wiley & Sons Inc

The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail

$8.90 $4.90 45% off

Goodreads rating: 3.43

$8.90 $4.90 45% off

84% off est. retail
You're diving into the digital market, hunting for strategies to monetize your online presence, and "The E-Code" is like the treasure map you've been seeking. The combined wisdom packed in this book comes from those who've walked the path and struck gold. It's not about overnight wealth; it's about actionable, concrete steps to turn your e-mails into a revenue-generating machine—perfect for anyone ready to take their digital hustle to the next level.
The Fiefdom Syndrome: The Turf Battles That Undermine Careers and Companies--and How to Overcome Them
Robert J. Herbold | Doubleday Business

The Fiefdom Syndrome: The Turf Battles That Undermine Careers and Companies--and How to Overcome Them

$18.90 $7.90 58% off

Goodreads rating: 3.39

$18.90 $7.90 58% off

81% off est. retail
You might have seen workplace turf wars hinder progress, right? Robert J. Herbold's "The Fiefdom Syndrome" could be the cure you're seeking. It's not just about identifying the problem; it's a strategic guide to breaking down these barriers for a more collaborative and efficient environment. The book's practical approach in presenting the seven key disciplines will resonate with you as you look to navigate and enhance your own career or business.

Explore Creative Nonfiction

At Thryft, our Creative Nonfiction collection invites readers to explore the boundary between fact and storytelling. Whether you're delving into an illuminating memoir or an insightful essay, these works offer unmatched perspectives. Discover narratives that not only inform but also captivate with their artistic expression.