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This book is a must-read for anyone interested in understanding the complexities of global marketing. With a focus on key strategies, it provides valuable insights into the ever-evolving world of marketing management. From market research to brand positioning, this book covers it all, equipping readers with the necessary knowledge and skills to navigate the global marketplace successfully. Whether you're a marketing student or a professional seeking to expand your global reach, this book will guide you in developing effective marketing campaigns and strategies that will set you apart from your competitors. Get ready to dive into the exciting world of global marketing and transform your business!

Riley is your virtual thrift companion, and here to help you find your next favourite read. You can also find in-stock similar reads linked by topic and genre here!

Newly on Sale

Marketing Management, Global Edition

ISBN: 9781292092621
$22.90
-30% Was: $32.71
Estimated First-hand Retail Price: $151.45
Date of Publication: 2015-01-01
Format: Paperback
Goodreads rating: 4.05
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This book is a must-read for anyone interested in understanding the complexities of global marketing. With a focus on key strategies, it provides valuable insights into the ever-evolving world of marketing management. From market research to brand positioning, this book covers it all, equipping readers with the necessary knowledge and skills to navigate the global marketplace successfully. Whether you're a marketing student or a professional seeking to expand your global reach, this book will guide you in developing effective marketing campaigns and strategies that will set you apart from your competitors. Get ready to dive into the exciting world of global marketing and transform your business!

Riley is your virtual thrift companion, and here to help you find your next favourite read. You can also find in-stock similar reads linked by topic and genre here!