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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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921 Results

Added Value - The Life Stories of Indian Business Leaders
Peter Church | Roli Books

Added Value - The Life Stories of Indian Business Leaders

In one line

Success sagas of India's business titans.

Goodreads 4.19

Condition: Well Read

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Goodreads rating: 4.19

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In one line

Success sagas of India's business titans.

You might enjoy this if…

Imagine gleaning wisdom from India's most illustrious business minds, all in the comfort of your own home. "Added Value" is like a series of masterclasses in entrepreneurship and resilience. It's a beacon for aspiring leaders and a fascinating portal into the lives of those who have truly shaped the Indian economy. If you're keen on business or curious about the oft-unseen rigor behind success, this book speaks to that intrigue with authentic narratives that reveal the human element in the world of commerce.

Confessions of a Stockbroker
Andrew A. Lanyi | Prentice Hall Press

Confessions of a Stockbroker

In one line

Insightful journey into savvy stockbroker's strategies.

Goodreads 3.42

Condition: Very Good

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Goodreads rating: 3.42

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89% off est. retail
In one line

Insightful journey into savvy stockbroker's strategies.

You might enjoy this if…

If you've ever wanted a peak behind the curtain of stock trading through the eyes of a seasoned pro, "Confessions of a Stockbroker" could be your ticket. Andrew Lanyi's distinctive experience and success come to life as he shares his methods for identifying companies on the cusp of significant growth. It's like having a mentor guide you through the complexities of investing, making this book valuable for anyone intrigued by the stock market's potential.

Electronic Commerce - Strategies And Models For Business-To-Business Trading - Thryft
Paul Timmers | Wiley

Electronic Commerce - Strategies And Models For Business-To-Business Trading

In one line

Strategic insights for successful B2B e-commerce trading.

Goodreads 4.0

Condition: Very Good

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Goodreads rating: 4.0

Condition: Very Good

Regular price $18.90 $8.90 53% off

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90% off est. retail
In one line

Strategic insights for successful B2B e-commerce trading.

You might enjoy this if…

This book is a must-read for businesses looking to excel in the world of B2B e-commerce. With a systematic analysis of Internet commerce models and real-life case studies, it provides valuable strategic insights for effective marketing and revenue generation. The author's expertise in the field and practical recommendations make this book an indispensable guide for companies aiming to thrive in the digital marketplace.

How to Set Up a Successful Counselling Practice: A Practical Guide to Creating the Therapy Business You Have Always Wanted
E Verlinden, D L Burgess, Anna E Honeysett | Anna Honeysett

How to Set Up a Successful Counselling Practice: A Practical Guide to Creating the Therapy Business You Have Always Wanted

In one line

A grounded roadmap for thriving private practice

Goodreads 4.46

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$13.90

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Goodreads rating: 4.46

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$13.90

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72% off est. retail
In one line

A grounded roadmap for thriving private practice

You might enjoy this if…

If starting or growing a counselling practice feels exciting but daunting, this book sounds like the kind of steady, reassuring guide you would want beside you. It goes beyond business setup and speaks honestly about the emotional side of private practice, from boundaries to burnout to building a life that still feels balanced. Readers would likely love how practical, clear, and experience-based it feels, especially with its checklists, real-world advice, and no-nonsense UK-focused guidance.

The 45 Second Presentation

The 45 Second Presentation

In one line

Simplifying network marketing to time-efficient pitches.

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$3.90

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In one line

Simplifying network marketing to time-efficient pitches.

You might enjoy this if…

If you're venturing into network marketing, this book could be your game changer. It breaks down the complexities into digestible, quick presentations that you can use to engage potential clients effectively. Think of it as your pocket guide to making a solid impression in less than a minute.

Marketing Management : An Asian Perspective - Thryft
Chin Tiong Tan, Swee Hoon Ang, Philip Kotler | Pearson

Marketing Management : An Asian Perspective

In one line

Global marketing strategy condensed in Asia.

Goodreads 3.85

$11.90

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Goodreads rating: 3.85

$11.90

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90% off est. retail
In one line

Global marketing strategy condensed in Asia.

You might enjoy this if…

This book could be a good read for business students who are interested in learning about marketing in Asia. It provides a comprehensive understanding of the different marketing strategies and practices in the Asian region. The book covers various topics such as market analysis, customer behavior, branding, and marketing mix decisions from a regional perspective. It also includes case studies and examples from real-life situations. Overall, this book is useful for those who want to expand their knowledge and skills in marketing in the context of Asia.

Contemporary Strategy Analysis: Text and Cases
Robert M. Grant | Wiley

Contemporary Strategy Analysis: Text and Cases

In one line

Strategic management essentials for modern businesses.

Goodreads 3.81

Condition: Very Good

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Goodreads rating: 3.81

Condition: Very Good

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In one line

Strategic management essentials for modern businesses.

You might enjoy this if…

If you're delving into the complex world of strategic management and looking for guidance that blends theory with real-world applications, "Contemporary Strategy Analysis" might just be the resource you need. Grant's articulate manner of simplifying intricate ideas and principles could be a game-changer for your understanding of strategy in today's ever-evolving business landscape. It's ideal for those pursuing advanced business studies or anyone in a managerial position seeking to ground their strategic decisions in proven concepts.

Monopoly Rules: How to Find, Capture, and Control the Most Lucrative Markets in Any Business
Milind M. Lele | Crown Business

Monopoly Rules: How to Find, Capture, and Control the Most Lucrative Markets in Any Business

In one line

Winning market strategy: own, control, and monopolize.

Goodreads 4.13

Condition: Very Good

Regular price $25.90 $4.90 81% off

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Goodreads rating: 4.13

Condition: Very Good

Regular price $25.90 $4.90 81% off

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88% off est. retail
In one line

Winning market strategy: own, control, and monopolize.

You might enjoy this if…

If the business battlefield feels daunting to you, "Monopoly Rules" could be your tactical guide. Milind Lele provides insight into dominating your market space, making it yours alone to profit from significantly. Think Starbucks and their command over coffee aficionados—that's the kind of monopoly appeal Lele discusses. It's a strategic wakeup call, especially useful when the usual business mantras feel worn and ineffective. This book might just be the key to shifting your mindset from the crowded competition to creating your own blue ocean where you're the unmatched player.

E-Leader: Reinventing Leadership in a Connected Economy
Robert Hargrove | Basic Books

E-Leader: Reinventing Leadership in a Connected Economy

In one line

Leadership evolution in the digital age.

Goodreads 3.67

Condition: Very Good

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Goodreads rating: 3.67

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86% off est. retail
In one line

Leadership evolution in the digital age.

You might enjoy this if…

If you're navigating the ever-changing waters of today's electronic economy, then "E-leader" by Robert Hargrove might speak to you. It's poised to arm you with the mindset and skills that are crucial in an era where forging relationships and crafting experiences trump traditional product and technology focus. It's like a map for modern leaders seeking to harness the power of e-business and turn it into a source of relentless innovation and growth.

36 Business Stratagems: Secret Art of War for Today's Entrepreneurs
Wang Xuanming | Asiapac Books

36 Business Stratagems: Secret Art of War for Today's Entrepreneurs

In one line

Ancient military wisdom adapted for modern business.

Goodreads 4.09

Condition: Well Read

Regular price $5.90 $3.90 34% off

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Goodreads rating: 4.09

Condition: Well Read

Regular price $5.90 $3.90 34% off

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In one line

Ancient military wisdom adapted for modern business.

You might enjoy this if…

If you're fascinated by the interplay of strategy and success in business, "36 Business Stratagems" promises to be an intriguing read. Wang Xuanming takes the profound insights from classic Chinese military tactics and translates them into the competitive corporate world, ensuring that you look at your business challenges through a fresh, battle-tested lens. The comic format adds an engaging twist, making complex strategies digestible and entertaining.

Strategic Market Research: A Guide to Conducting Research That Drives Businesses
Anne Rankin Mahoney, Anne E. Beall | Iuniverse Inc

Strategic Market Research: A Guide to Conducting Research That Drives Businesses

In one line

Strategic market research insights for business growth.

Goodreads 3.42

Condition: Well Read

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Goodreads rating: 3.42

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In one line

Strategic market research insights for business growth.

You might enjoy this if…

If you're keen to elevate your business strategies, "Strategic Market Research" is a must-read. Anne E. Beall takes a practical dive into the world of market research, steering clear of the pitfalls of traditional methods. This book could be your guide in fostering a more insightful, data-driven approach that could translate into real-world success for your business ventures.

The Serving Leader: Five Powerful Actions to Transform Your Team, Business, and Community
John Stahl-Wert, Ken Jennings | Berrett-koehler Publishers

The Serving Leader: Five Powerful Actions to Transform Your Team, Business, and Community

In one line

Transformative leadership through serving others.

Goodreads 4.02

Condition: Well Read

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Goodreads rating: 4.02

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73% off est. retail
In one line

Transformative leadership through serving others.

You might enjoy this if…

If you're looking to elevate your team or business, "The Serving Leader" might just be the catalyst you need. It's not just theory; this book provides a narrative as well as real-world examples that bring the concept of Serving Leadership to life. It's especially compelling if you're interested in how paradoxical principles, like leading from behind, can yield incredibly positive results. Plus, practical lessons interspersed with the story ensure you can apply what you learn immediately.

Creating the Digital Future: The Secrets of Consistent Innovation at Intel
Albert Y.c. Yu | Free Press

Creating the Digital Future: The Secrets of Consistent Innovation at Intel

In one line

Chronicle of Intel's innovation and business strategy.

Goodreads 3.2

Condition: Very Good

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Goodreads rating: 3.2

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In one line

Chronicle of Intel's innovation and business strategy.

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If you're intrigued by how titans of industry constantly evolve, "Creating the Digital Future" offers you a window into the practices that kept Intel at the forefront of the digital revolution. It dissects the company's approach to innovation, which could inspire strategies in your own business pursuits or satisfy your curiosity about this tech giant's inner workings.

Small Wonder - The Making of the Nano
Philip Chacko, Christabelle Noronha, Sujata Agrawal | Westland Limited

Small Wonder - The Making of the Nano

In one line

Nano's journey: from vision to revolutionary budget car.

Goodreads 3.36

Condition: Very Good

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Goodreads rating: 3.36

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75% off est. retail
In one line

Nano's journey: from vision to revolutionary budget car.

You might enjoy this if…

If you enjoy behind-the-scenes tales of innovation and perseverance, "Small Wonder - The Making Of The Nano" offers an engaging read. It's not just about the engineering marvel of creating a budget-friendly car, but also about the determination of Ratan Tata and his team to alter the automotive industry and empower the middle class in India. This book will give you a blend of inspiration and insight into the power of a dream turned reality.

Understanding Silicon Valley: The Anatomy of an Entrepreneurial Region
Martin Kenney | Stanford Univ Pr

Understanding Silicon Valley: The Anatomy of an Entrepreneurial Region

In one line

Dissecting Silicon Valley's entrepreneurial success story.

Goodreads 3.84

Condition: Well Read

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Goodreads rating: 3.84

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In one line

Dissecting Silicon Valley's entrepreneurial success story.

You might enjoy this if…

If you're fascinated by innovation hubs and wonder how they tick, this is your must-read. It takes you through Silicon Valley's history, exploring the symbiosis of technology, investment, and academia that's spurred countless startups into global giants. It sheds light on the intricate web of social and business norms that give rise to an entrepreneurial mecca, making a complex ecosystem understandable and intriguing. Whether you're an entrepreneur, an investor, or someone who's simply interested in the mechanics of success, Kenney's insights offer valuable lessons.

Buckle Down: How I Invented South Korea's First Automobile Engine
Hyun-Soon Lee | Harriett Press

Buckle Down: How I Invented South Korea's First Automobile Engine

In one line

Engineer's tenacious journey to build Korea's auto-engine.

Goodreads 3.0

Condition: Well Read

Regular price $13.90 $3.90 72% off

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Goodreads rating: 3.0

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89% off est. retail
In one line

Engineer's tenacious journey to build Korea's auto-engine.

You might enjoy this if…

Buckle Down is a captivating narrative that could resonate with you if you're drawn to authentic success stories, especially those involving remarkable feats in engineering. Dr. Lee's transition from the comfort of General Motors to the uncharted territories of Hyundai is not just inspiring but offers valuable insights into perseverance and innovation in the face of adversity. Whether you're an aspiring engineer or just love underdog tales, this book puts the 'drive' in the drive to succeed.

Job Hunting 3.0: Skills and Secrets to Sell Yourself Effectively in the Modern Age
Richard Maun | Unkno

Job Hunting 3.0: Skills and Secrets to Sell Yourself Effectively in the Modern Age

In one line

Navigate modern job market with proven strategies.

Goodreads 3.76

Condition: Very Good

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Goodreads rating: 3.76

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In one line

Navigate modern job market with proven strategies.

You might enjoy this if…

Hey there! If you've been feeling overwhelmed by the job search process, "Job Hunting 3.0" could be like a lighthouse in a storm. It's not just about sprucing up your CV anymore; this book arms you with a contemporary toolkit to tackle the ever-evolving job market confidently. Think of it as your personal job search boot camp, prepping you to become the standout candidate you deserve to be. With insights drawn from high-level seminars, you'll discover secrets that could turn job hunting from daunting to empowering.

Lean For Dummies
Natalie J. Sayer, Bruce Williams | For Dummies

Lean For Dummies

In one line

Streamline business processes with Lean philosophy.

Goodreads 3.6

Condition: Well Read

Regular price $8.90 $3.90 56% off

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Goodreads rating: 3.6

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In one line

Streamline business processes with Lean philosophy.

You might enjoy this if…

If efficiency and adaptability in business excite you, "Lean for Dummies" could be your roadmap to transformation. This book breaks down the Lean methodology into digestible chunks, making it approachable for beginners while offering insightful strategies for seasoned practitioners. It's not just about trimming the fat; it’s about cultivating a culture of continuous improvement that could change the way you approach every aspect of your work. Lean into this book; it might just lean back into your business practices.

Digital Wedding Photography: Capturing Beautiful Memories - Thryft
Glen R Johnson | Wiley

Digital Wedding Photography: Capturing Beautiful Memories

In one line

Mastering digital wedding photography intricacies.

Goodreads 3.87

Condition: Well Read

Regular price $8.90 $4.90 45% off

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Goodreads rating: 3.87

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89% off est. retail
In one line

Mastering digital wedding photography intricacies.

You might enjoy this if…

If you're eager to dive into digital wedding photography, whether to nurture a hobby or a potential career, this book is like having a seasoned pro guiding your lens. Glen Johnson doesn't just cover the essentials in technique, but he shares the secret sauce—making people feel relaxed, nailing the emotional shot, handling tricky lighting, and navigating wedding etiquette. Plus, he gets into the nitty-gritty of running a business and pricing. This visual treasure trove is not just informative; it's a catalyst to inspire your best work behind the camera.

Igniting Innovation - Inspiring Organisations By Managing Creativity - Thryft
Kari L. Lampikoski, Jack B. Emden | Wiley

Igniting Innovation - Inspiring Organisations By Managing Creativity

In one line

Unleash creative potential to drive organizational success.

Goodreads 4.0

Condition: Well Read

$11.90

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Goodreads rating: 4.0

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$11.90

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90% off est. retail
In one line

Unleash creative potential to drive organizational success.

You might enjoy this if…

This book will resonate with individuals who are looking to foster a culture of innovation within their organizations. Through real-life examples and anecdotes, the authors highlight how different managerial traits and characteristics can either contribute to success or become pitfalls. By understanding the situational aspects of innovation, readers will gain insights on how to effectively manage and ignite creativity within their own organizations, ultimately leading to improved business performance.

New Sell
Michael Hewitt-Gleeson | Heinemann Asia

New Sell

In one line

Transformative sales techniques, updated business strategies.

Goodreads 0.0

Condition: Very Good

Regular price $108.90 $45.90 58% off

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In one line

Transformative sales techniques, updated business strategies.

You might enjoy this if…

"New Sell" could provide you with an insightful look into refreshing sales strategies that predate the internet era. While some principles remain timeless, observing them through the lens of 1993 could offer a unique perspective on the evolution of sales techniques and business strategies that could be beneficial in understanding the roots and core principles of selling.

Managing New Product and Process Development Text and Cases
Kim B. Clark, Steven C. Wheelwright | Free Press

Managing New Product and Process Development Text and Cases

In one line

Enhancing competitiveness through efficient product development.

Goodreads 3.36

Condition: Very Good

Regular price $23.90 $12.90 46% off

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Goodreads rating: 3.36

Condition: Very Good

Regular price $23.90 $12.90 46% off

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In one line

Enhancing competitiveness through efficient product development.

You might enjoy this if…

If you're intrigued by the art of innovation and competitiveness, this book is right up your alley. Clark and Wheelwright offer practical insights into accelerating product and process development, a skill that's vital in today's fast-paced market. The focus on tangible principles makes it particularly valuable for professionals looking to refine their development strategies and maintain an edge in their industries.

Dragon in a Three-Piece Suit: The Emergence of Capitalism in China
Doug Guthrie | Princeton University Press

Dragon in a Three-Piece Suit: The Emergence of Capitalism in China

In one line

Unraveling capitalism's manifestation in contemporary China.

Goodreads 3.25

Condition: Very Good

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Goodreads rating: 3.25

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89% off est. retail
In one line

Unraveling capitalism's manifestation in contemporary China.

You might enjoy this if…

If you're intrigued by the dynamics of economic evolution and the intersection of traditional practices with modern systems, Doug Guthrie's "Dragon in a Three-Piece Suit" paints a vivid picture. It delves into how China’s transition into capitalism blends with longstanding state controls and cultural norms. A must-read for anyone looking to understand the complexities of economic change in a historically command-driven economy.

Living Brands: Collaboration + Innovation
Raymond Nadeau | Mcgraw Hill

Living Brands: Collaboration + Innovation

In one line

Secrets to branding success from industry leaders.

Goodreads 3.82

Condition: Well Read

Regular price $31.90 $12.90 60% off

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Goodreads rating: 3.82

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In one line

Secrets to branding success from industry leaders.

You might enjoy this if…

If you’re into branding or marketing, "Living Brands" by Raymond Nadeau will be an insightful read for you. It’s infused with wisdom from the top minds in the industry and comes packed with real-world examples. Think of it as a masterclass in brand strategy – a way to position you ahead in the game of creating lasting, dynamic brands.

Expand Your Brand - Thryft
Merrill Pereyra | The Messenger Group

Expand Your Brand

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$12.55

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Goodreads rating: 2.5

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Social Impact Investing: New Agenda in Fighting Poverty
Kim Tan, Brian Griffiths | Transformational Business Network

Social Impact Investing: New Agenda in Fighting Poverty

In one line

Investing in change, alleviating poverty, innovative approach.

Goodreads 0.0

Condition: Well Read

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Goodreads rating: 0.0

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In one line

Investing in change, alleviating poverty, innovative approach.

You might enjoy this if…

If you're passionate about blending social good with financial strategy, "Social Impact Investing - New Agenda In Fighting Poverty" might resonate with you. The authors, Tan and Griffiths, offer a compelling look into how pursuing profit and purpose together can fuel the fight against global poverty. This book could offer you fresh perspectives on how to leverage capital for impactful change, inspiring both your intellect and conscience.

Adv Prom Ise : An Integrated ...
Michael A. Belch, George E. Belch | Business Pubns

Adv Prom Ise : An Integrated ...

In one line

Advertise effectively to thrive in 21st century.

Goodreads 4.91

Condition: Well Read

$5.07

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Goodreads rating: 4.91

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$5.07

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90% off est. retail
In one line

Advertise effectively to thrive in 21st century.

You might enjoy this if…

"Adv Prom Ise" could be a good read for marketing professionals looking to effectively advertise through various channels such as print, radio, cable, satellite TV and the internet. The book dives deep into marketing principles and real-world marketing communication campaigns, offering global examples and discussing the use of the internet as a marketing tool. Several readers have praised the book for its practical insights and the author's expertise in the field.

Foundations of Marketing - Thryft

Foundations of Marketing

In one line

Appeal: Accessible introduction with real-world examples.

Goodreads 3.7

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Goodreads rating: 3.7

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In one line

Appeal: Accessible introduction with real-world examples.

You might enjoy this if…

"Foundations of Marketing" is an essential read for those seeking an easy-to-understand introduction to marketing. With its focus on real-world examples, students will learn how marketing can add value to customers and organizations. The dedicated chapter on digital marketing is particularly useful for navigating the ever-changing landscape of social media. The book also features case studies on successful companies in the service sector, as well as effective viral campaigns used by charitable organizations. Overall, "Foundations of Marketing" provides a comprehensive framework for understanding the key concepts and strategies involved in modern marketing.

My Father's Business - Guidelines for Ministry in the Marketplace - Thryft
Peter Tsukahira | Onestonebooks.com

My Father's Business - Guidelines for Ministry in the Marketplace

In one line

Blending spiritual principles with business guidance.

Goodreads 3.0

Condition: Well Read

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Goodreads rating: 3.0

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In one line

Blending spiritual principles with business guidance.

You might enjoy this if…

If you're navigating the complex intersection of faith and entrepreneurship, "My Father's Business" offers a thoughtful perspective. It's for those seeking to infuse spiritual wisdom into their business practices, promising an approach that's both morally grounding and practically insightful for marketplace ministry.

1,000 Dollars and an Idea: Entrepreneur to Billionaire
Sam Wyly | Newmarket Pr

1,000 Dollars and an Idea: Entrepreneur to Billionaire

In one line

From humble beginnings to billionaire: entrepreneur's journey.

Goodreads 3.73

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Goodreads rating: 3.73

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83% off est. retail
In one line

From humble beginnings to billionaire: entrepreneur's journey.

You might enjoy this if…

If you're captivated by the raw grit behind self-made success, "1,000 Dollars and an Idea" will resonate with you. Sam Wyly's memoir is more than an autobiography; it's a source of inspiration, providing real-world insights into how perseverance, innovative thinking, and a dash of daring can shape a remarkable business career. His story could motivate you to consider how your own ideas might change your life.

Interpreting China's Economy
Gregory C. Chow | Wspc

Interpreting China's Economy

In one line

Insightful analysis of China's evolving economy.

Goodreads 2.91

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Goodreads rating: 2.91

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79% off est. retail
In one line

Insightful analysis of China's evolving economy.

You might enjoy this if…

If you're captivated by the global economic landscape and China's rapid ascent within it, "Interpreting China's Economy" by Gregory C. Chow could widen your perspective. It's not just a sterile set of statistics; Chow brings the story of China's economic surge to life, illuminating the role of entrepreneurship and drawing interesting parallels with America. This analysis could give you a nuanced understanding of the economic forces shaping our world.

The Insider’s Guide to Profitable Property Investing
Patrick A. Bright | Brolga Publishing

The Insider’s Guide to Profitable Property Investing

In one line

Navigate property investment with expert insider tactics.

Goodreads 4.0

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Goodreads rating: 4.0

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In one line

Navigate property investment with expert insider tactics.

You might enjoy this if…

Considering jumping into property investment can be daunting, and that's where Patrick Bright's 'The Insider’s Guide to Profitable Property Investing' comes in handy. Bright lifts the veil on industry secrets with a clear, systematic approach that's based on over a decade of his personal experience. This book is particularly useful if you want to cut through the noise and learn practical strategies for residential, industrial, and commercial real estate investment. It’s like having a mentor guide you through the complexities of real estate, ensuring you're prepared to make decisions that could lead to substantial profits.

Revenue Engine
Steven Woods | New Year Publishing

Revenue Engine

In one line

Optimizing revenue growth through buyer engagement tools.

Goodreads 4.31

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Goodreads rating: 4.31

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In one line

Optimizing revenue growth through buyer engagement tools.

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If you're keen on boosting your company's revenue, "Revenue Engine" could be your next must-read. With its focus on modern buyer behavior and actionable strategies across different platforms, from social media to direct sales, it offers insights into measuring and revving up your revenue growth. Plus, considering the evolution of buyer engagement, Woods and Shootman's expertise could give you that competitive edge you're looking for.

The Complete Idiot's Guide to Being a Successful Entrepreneur
John Sortino | Alpha

The Complete Idiot's Guide to Being a Successful Entrepreneur

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Entrepreneurship essentials, accessible and engaging guide.

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In one line

Entrepreneurship essentials, accessible and engaging guide.

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If you've been daydreaming about turning those business ideas into a lucrative reality but find yourself puzzled on where to start, this book is like a candid mentor. John Sortino doesn't just inflate your ambitions; he equips you with practical, straightforward advice that's like a roadmap for the entrepreneurial journey. It's a confidence booster wrapped in a soft cover – ideal for any budding entrepreneur hungry for knowledge without the jargon.

This Business Has Legs: How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze
Suzanne Costas, Peter Bieler | Wiley

This Business Has Legs: How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze

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Infomercial marketing insights from the Thighmaster creator.

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Infomercial marketing insights from the Thighmaster creator.

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If you're curious about the mechanisms that turn simple ideas into marketplace gold, "This Business Has Legs" could be a fascinating read. The story behind the Thighmaster is not just about the product but an entrepreneurial spirit. Peter Bieler's journey will give you an authentic inside look at how infomercial marketing can create massive success, which might inspire your own business adventures.

The Marketing Gurus: Lessons from the Best Marketing Books of All Time
Chris Murray, Soundview Executive Book Summaries | Portfolio

The Marketing Gurus: Lessons from the Best Marketing Books of All Time

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Condensed insights from marketing's best thinkers.

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Condensed insights from marketing's best thinkers.

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If you're looking to dip your toes into the vast sea of marketing knowledge without getting overwhelmed, "The Marketing Gurus" is like a compass guiding you through. It provides time-efficient learning from the titans of the trade. Imagine having a personal guide distilling the essence of marketing mastery into actionable nuggets that can help you elevate your strategy and understanding of the market today.

Parting Company: How to Survive the Loss of a Job and Find Another Successfully - Thryft
William J. Morin | Harcourt

Parting Company: How to Survive the Loss of a Job and Find Another Successfully

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Empowering guide to bounce back from job loss.

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Empowering guide to bounce back from job loss.

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This book is for anyone who has recently lost their job and is feeling overwhelmed and uncertain about the future. "Parting Company" provides practical advice and guidance on how to transform a job loss into a positive opportunity for personal and professional growth. Through real-life experiences and thought-provoking exercises, it empowers readers to take control of their situation, explore creative career options, market themselves effectively, and find contentment in their career. It is an invaluable resource for navigating the uncertainty of a fluctuating job market and finding a new path that aligns with one's goals and aspirations.

Balanced Scorecard Strategy for Dummies
Chuck Hannabarger | Wiley India Pvt Ltd

Balanced Scorecard Strategy for Dummies

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Turn strategy into measurable business progress

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In one line

Turn strategy into measurable business progress

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This hands-on guide translates mission and vision into quantifiable goals. It balances customer needs, growth, education, finances, and productivity. Ideal for monitoring performance beyond the bottom line.

Crossing the Chasm
Geoffrey A. Moore | Harperbusiness

Crossing the Chasm

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Marketing roadmap for high-tech product success.

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In one line

Marketing roadmap for high-tech product success.

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If you're wrestling with the challenge of marketing innovative products in an ever-evolving tech landscape, "Crossing the Chasm" could be your game-changer. Geoffrey A. Moore's strategies target that crucial leap between early adopters and the larger mainstream market, making it an indispensable resource for entrepreneurs and marketers in the tech space looking to scale their reach.

The Soy Sauce Towkay
Lee Tee Jong, Alfred Yeo, F.T. Liu | Glory Minds

The Soy Sauce Towkay

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Entrepreneurial journey; from humble soy to global brand.

Goodreads 3.08

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Entrepreneurial journey; from humble soy to global brand.

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If you're intrigued by tales of business innovation and personal grit, "The Soy Sauce Towkay" is a stirring account of Yeo Thian In's journey. It's not just about soy sauce; it's the quintessential entrepreneurial adventure, capturing the spirit needed to elevate a modest family business to an international entity. This read will leave you inspired and appreciative of the tenacity required for such a feat.

How to Make Money in Stocks: A Winning System in Good Times or Bad
William J. O'Neil | Mcgraw-hill Companies

How to Make Money in Stocks: A Winning System in Good Times or Bad

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Invest in Success: Master the Stock Market

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Invest in Success: Master the Stock Market

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This book could be a good read for someone who wants to learn the art of investing in stocks and wants to understand the strategies to make money in the market. With the guidance of William J. O'Neil, a well-known investor, this book equips readers with the necessary knowledge and skills to recognize and invest in fast-growing, innovative companies. It covers valuable insights, including when to buy and sell, helping readers make informed decisions in the ever-changing stock market. So, if you want to explore the world of stock investing and unlock the potential for financial success, this book is a must-read!

Winning With Data: Transform Your Culture, Empower Your People, and Shape the Future
Frank Bien, Tomasz Tunguz | Wiley

Winning With Data: Transform Your Culture, Empower Your People, and Shape the Future

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Navigate business transformation through data culture.

Goodreads 3.57

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Navigate business transformation through data culture.

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If you're looking to steer your company towards a future where data-driven decisions are the norm, "Winning With Data" could be your roadmap. It's not just about the numbers; it’s about cultivating a workplace that embraces data at every turn, much like the success stories of Warby-Parker and ThredUp you'll find inside. The book offers actionable advice on adapting your company's culture to not just survive but thrive in the evolving business landscape.

As I See It: The Autobiography of J. Paul Getty
J. Paul Getty | J. Paul Getty Museum

As I See It: The Autobiography of J. Paul Getty

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Reflective insights from a storied oil magnate.

Goodreads 3.79

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Reflective insights from a storied oil magnate.

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If you're fascinated by the interplay of wealth, power, and personal narrative, "As I See It" offers a candid look into J. Paul Getty's life. You'll discover the complexities of a man who was more than his well-publicized wealth, someone who rubbed shoulders with historical figures and articulated his own philosophies of success and society. It's a panoramic view of a 20th-century titan's journey and his unique perspective on the times he shaped and was shaped by.

The Risk Factor: Why Every Organization Needs Big Bets, Bold Characters, and the Occasional Spectacular Failure
Deborah Perry Piscione | St. Martin's Press

The Risk Factor: Why Every Organization Needs Big Bets, Bold Characters, and the Occasional Spectacular Failure

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Embrace risk for organizational transformation and growth.

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Embrace risk for organizational transformation and growth.

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If you're feeling your organization might be stuck in the safety of the status quo, "The Risk Factor" could be the catalyst for change you need. It's about understanding that sometimes, taking calculated leaps into the unknown is not just beneficial but essential for growth. It's a call to become the bold character who isn't afraid of spectacular failures, recognizing that these experiences often pave the way to success. It's a book that could inspire you to rethink the way you approach challenges and opportunities.

The Alexander Complex: The Dreams That Drive the Great Businessmen
Michael R. Meyer | Crown

The Alexander Complex: The Dreams That Drive the Great Businessmen

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Dreams and downfalls of iconic business moguls.

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Dreams and downfalls of iconic business moguls.

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If you're intrigued by the personal journeys of business titans, "The Alexander Complex" offers a deep dive into the ambitions and pitfalls experienced by some of the world's most driven men. Its candid exploration into the lives of these influential figures might just give you fresh perspectives on success and the heavy cost that often accompanies it.

Straight from the CEO: The World's Top Business Leaders Reveal Ideas That Every Manager Can Use
G. William Dauphinais, Colin Price | Simon & Schuster

Straight from the CEO: The World's Top Business Leaders Reveal Ideas That Every Manager Can Use

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CEOs' actionable insights for effective management.

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CEOs' actionable insights for effective management.

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Imagine having a mentor session with some of the greatest business minds around the globe—that's "Straight from the CEO." For anyone who's ever been curious about the leadership secrets behind successful corporate empires, this book distills those insights into practical advice you can apply to your own managerial challenges. It'll give you the feeling of a fly-on-the-boardroom-wall, an experience that's truly beneficial for budding and experienced managers alike.

Big Al's How To Create A Recruiting Explosion - Thryft
TIM SCHREITER. | Kaas Publishing

Big Al's How To Create A Recruiting Explosion

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Unique Ignite your recruitment strategy with Big Al's wisdom.

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In one line

Unique Ignite your recruitment strategy with Big Al's wisdom.

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This book is a must-read for anyone looking to revolutionize their recruitment efforts. Big Al's How To Create A Recruiting Explosion provides valuable insights and practical strategies to help you attract and retain top talent. With his extensive experience in the field, Tom Schreiter shares his tried-and-tested techniques that can take your recruiting results to new heights. Get ready to supercharge your team and create an explosion of success in your recruitment efforts.

Cracking the Value Code: How Successful Businesses Are Creating Wealth in the New Economy
Richard E. S. Boulton, Steve M. Samek, Barry D. Libert | Harper Business

Cracking the Value Code: How Successful Businesses Are Creating Wealth in the New Economy

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Unveiling wealth creation strategies in the New Economy.

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In one line

Unveiling wealth creation strategies in the New Economy.

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Given the ever-changing market landscapes, "Cracking the Value Code" could be the guide you need to steer your company into prosperous waters. It's not just another business book; it's a map to unlocking real value and staying relevant in the rapidly evolving New Economy. Whether you're a startup or redefining an established brand, this book can be your playbook to innovate and outpace the competition.

Career Management - Thryft
Carolyn Boyes | Harpercollins

Career Management

In one line

Kariyerini bilinçli adımlarla şekillendirmek isteyenlere pratik rehber.

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In one line

Kariyerini bilinçli adımlarla şekillendirmek isteyenlere pratik rehber.

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İş seçimi, hedef belirleme ve kariyer değişimi konusunda yolunuzu netleştirir. İş görüşmelerinde daha hazırlıklı ve özgüvenli olmanıza yardımcı olur. Kariyerinde fark yaratmak isteyenler için uygulanabilir öneriler sunar.

The Ideas Book: 50 Ways to Generate Ideas More Effectively
Kevin Duncan | Lid Publishing

The Ideas Book: 50 Ways to Generate Ideas More Effectively

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Visual guide to unlock your idea-generating potential.

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In one line

Visual guide to unlock your idea-generating potential.

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If you're feeling stuck or uncreative, 'The Ideas Book' might just be the spark plug for your brain. These 50 techniques are distilled into digestible visuals that you could apply to your work life or your personal projects. Think of this as a toolbox—each tool explaining a different method for idea generation that could transform the way you approach problem-solving or innovation. It's like having a workshop in your pocket, always ready to help you churn out that next big idea.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.

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