Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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"Infinite Vision" isn't just an inspiring tale; it's a lesson in how a single individual's compassion can ignite a global movement. If you are intrigued by social entrepreneurship, this book is a beacon. It showcases how sustainable and scalable models of service can blend with altruism. The fact that Harvard MBA students study Aravind's business model speaks to its revolutionary approach to care and compassion. Reading it may just change the way you view success and service.
Think Like A Sage. Work Like A Fool. Act Like A Criminal - Success Secrets Of A Designpreneur - Thryft

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If you're carving your pathway in the entrepreneurial world, this book is a fascinating compass. It stitches together wisdom and unconventional thinking to navigate the often tumultuous waters of building and sustaining a business. Perfect for those who appreciate a blend of philosophical insights and pragmatic advice for real-world success.
The Rise and Fall of Strategic Planning: Reconceiving Roles for Planning, Plans, Planners

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If you're puzzled by how strategic planning often misses the mark in practice, Mintzberg's critique is a refreshing deep dive. His book shifts the narrative from the rigid frameworks we're used to, revealing the unpredictable nature of strategy and the value of adaptability. It's a compelling read for anyone in management who's looking to foster a more dynamic approach to strategy within their organization.
Blog Marketing - The Revolutionary New Way To Increase Sales, Build Your Brand, And Get Exceptional Results - Thryft

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Recommendation: For those seeking cost-effective marketing strategies, "Blog Marketing" offers a revolutionary approach to boosting brand recognition and sales. Written by experienced blogger Jeremy Wright, this book teaches the benefits and best practices of using a blog to increase visibility and transform internal communication. With handy tips and real-life examples, Wright provides a comprehensive guide to leveraging the power of blogging for companies of any size.
e-Business & e-Commerce for Managers - Thryft
Paul J. Deitel, Harvey M. Deitel  | Prentice Hall

e-Business & e-Commerce for Managers

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Goodreads rating: 4.0

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Finally, there's an authoritative, comprehensive manager's guide to every aspect of building and managing a successful e-Business! e-Business and e-Commerce for Managers starts by reviewing today's leading e-Business models, as well as several key industries where e-Businesses offer especially attractive opportunities, including entertainment, career development, e-Publishing, and online finance. Next, it helps managers address each key strategic and technical component of a successful e-Business. Coverage planning and building a robust Web site infrastructure; deploying effective Internet-based marketing and affiliate programs; using Customer Relationship Management to strengthen customer loyalty; managing online transactions; protecting the security of your site; and much more. The book includes a step-by-step guide to e-Business site building, as well as a full chapter on leveraging new e-Business opportunities associated with the wireless Internet. An appendix features development of a complete Web-based shopping cart application using HTML, JavaScript, VBScript, Active Server Pages, and an Access database. For all managers, business owners, and others who need a comprehensive overview of how to build and manage an e-Business.
Trend Trading for a Living
Alan S. Farley, Thomas K. Carr  | Mcgraw-hill

Trend Trading for a Living

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Goodreads rating: 3.63

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"Trend Trading for a Living" could be a gem for aspiring traders eager to gain a practical understanding of the stock market dynamics. If you're looking to shape a career in trading, Dr. Stoxx's comprehensive guidance can serve as a reliable roadmap, outlining not just strategies but the mindset required for success. The book's progression from basics to professional techniques offers a clear trajectory for anyone determined to turn market trends into a sustainable livelihood.
The ABC Of Business - Thryft

The ABC Of Business

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If you're feeling overwhelmed by complex business strategies, grasp the basics with "The ABC of Business." Tony Falkenstein distills his extensive experience into digestible nuggets, perfect for anyone seeking grounded, actionable advice. Imagine having a mentor guiding you through the noise of business literature; this book could be just that.
Beyond the Limits to Growth - New Ideas for Sustainability from Japan
Hiroshi Komiyama | Springer

Beyond the Limits to Growth - New Ideas for Sustainability from Japan

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Goodreads rating: 3.73

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If the current environmental and social challenges feel overwhelming to you, Komiyama’s "Beyond The Limits To Growth" could bring a refreshing dose of optimism. It's not just a feel-good read; it’s grounded in detailed research and real-world initiatives, like Japan's Platinum Society Network. By exploring the confluence of industry, government, and academia, this book might just shift your doubts to a conviction that creative solutions for sustainability are indeed within reach.
Adv Prom Ise : An Integrated ... - Thryft

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"Adv Prom Ise" could be a good read for marketing professionals looking to effectively advertise through various channels such as print, radio, cable, satellite TV and the internet. The book dives deep into marketing principles and real-world marketing communication campaigns, offering global examples and discussing the use of the internet as a marketing tool. Several readers have praised the book for its practical insights and the author's expertise in the field.
The AirAsia Story - How A Young Airline Made It Possible For Everyone To Fly And Became A Runaway Success Practically Overnight - Thryft

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This book could be a good read for anyone interested in the aviation industry and business success stories. The book conveys how a once young airline, AirAsia, made flying affordable to everyone and became a runaway success practically overnight. Readers can expect to learn key strategies that the airline employed to reduce costs and compete successfully in the industry.
Lucky or Smart? Secrets to an Entrepreneurial Life
Bo Peabody | Random House

Lucky or Smart? Secrets to an Entrepreneurial Life

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Goodreads rating: 3.85

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If you're contemplating the entrepreneurial leap or just seeking to inject that innovative spirit into your current path, "Lucky or Smart?" provides more than just insights—it offers the practical wisdom from someone who's navigated the turbulent waters of start-ups. Bo Peabody's journey delivers a candid, no-nonsense peek behind the curtain of success, making it an essential compass for trailblazers at heart.
Het Weekend Van 7 Dagen
Ricardo Semler | Portfolio Hardcover

Het Weekend Van 7 Dagen

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Goodreads rating: 4.06

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If traditional workplaces with rigid structures and overwhelming stress aren't your cup of tea, Ricardo Semler's "Het weekend van 7 dagen" might be the eye-opener you need. Semler shares an unorthodox approach towards work-life balance and employee empowerment that has proven extraordinarily successful for his own company, Semco. It's a compelling read for anyone interested in radical business ideas that challenge the norm while boosting both employee satisfaction and company profits.
Moving the Needle: Get Clear, Get Free, and Get Going in Your Career, Business, and Life!

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If you're feeling stuck in your career or personal ambitions, "Moving the Needle" could be just the catalyst you need. It's a book that turns frustration into momentum, offering a structured strategy over nebulous dreams. Practicality is key here; it's for the doer in you who loves a clear roadmap to achieving goals. This isn't about lofty aspirations, but about carving a path to tangible progress.
Why Can’t Banks Be as Easy as Uber? BankMobile and the Real Future of Banking

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Ever felt frustrated by the cost and complexity of traditional banks? This book, penned by the founders of America's first fee-free bank, is for you. It offers not just a critique of the banking industry but practical solutions for a future where managing your finances could be as simple and transparent as hailing a ride. Banking can be a painless, even positive, aspect of your life. If you’re hungry for a financial revolution at your fingertips, this read might just be the inspiration you need.
Mid-Course Correction : Toward a Sustainable Enterprise: the Interface Model - Thryft

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"Mid-Course Correction" is a must-read for anyone interested in the intersection of business and environmental sustainability. Ray Anderson's personal story and his company's journey towards becoming a sustainable enterprise provides valuable insights and inspiration for business people, environmentalists, and educators alike. The book's unique and memorable feature is its emphasis on the personal values and passion that drive businesses towards sustainability.
The Roebling Legacy - Thryft
Clifford W. Zink | Princeton Landmark Pubns Llc

The Roebling Legacy

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Goodreads rating: 3.67

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If you're enthralled by the feats of engineering and human resolve, "The Roebling Legacy" offers an immersive look into the Roebling family's contributions to American progress. This tale of innovation, entrepreneurship, and the transformation of a nation is grounded in personal and collective struggles, reflecting wider historical currents. You won't just read about the creation of iconic structures like the Brooklyn Bridge but will also dive into the era's socio-economic transformations, making it a rich canvas for history buffs.
High Touch Selling - Thryft
John Savage, CLU | Longman Trade/caroline House

High Touch Selling

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Goodreads rating: 4.71

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You Only Make A Profit When You Sell - Investing On The Australian Sharemarket With The Emphasis On Selling - Thryft

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If you're interested in securing actual returns rather than just watching numbers fluctuate on a screen, this book is a valuable resource. It guides you through the psychological mazes and strategic nuances that define successful selling in the stock market. It doesn't just preach buying low and selling high; it equips you to recognize when it's truly the right time to let go of your shares for real-world profit. Now, that's insight you don't want to miss, especially in the unpredictable terrains of the Australian sharemarket.
Creating a Million-Dollar-a-Year Sales Income
Paul M. McCord | Wiley

Creating a Million-Dollar-a-Year Sales Income

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Goodreads rating: 3.4

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If you're eager to up your sales game, McCord's book is a treasure trove. It's not just another sales strategy guide; it's a specific, actionable roadmap to building a network that works for you. By focusing on getting high-quality referrals, you'll learn to create a self-sustaining sales environment. Forget cold calling; dive into techniques that can change the way you approach sales forever.
The Marketing Plan: A Practitioner's Guide

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If you're looking to boost your company's performance, John Westwood's "The Marketing Plan" is like a compass guiding you through the challenging terrain of marketing strategy. Since it simplifies the process into clear steps, you'll find it an indispensable resource whether you're a seasoned marketer or new to the game. This book could be the key to unlocking your business's potential.
The Asian Advantage
George S. Yip | Basic Books

The Asian Advantage

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Goodreads rating: 3.5

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If you're intrigued by how cultural values shape success, "The Asian Advantage" might resonate with you. It delves into the societal and familial influences that have arguably propelled Asian-Americans in various fields. This book could spark thought-provoking conversations on privilege, work ethic, and the complex layers of identity.
Personal Branding 247: Everything you need to know to unearth and express your authenticity for personal success - Thryft

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Delving into "Personal Branding 247" could be an illuminating journey if you're keen to craft a genuine personal brand that resonates in today's 24/7 connected world. Andrew Chow guides you through understanding and expressing your unique identity in a way that can lay the foundation for your personal and professional success. The emphasis on authenticity is refreshing and necessary, making this book a valuable companion.
Marketing Management : International Edition - Thryft
philip-kotler | Fisicalbook

Marketing Management : International Edition

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Goodreads rating: 4.05

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This book is perfect for MBA and undergraduate students who want to gain an in-depth understanding of the latest marketing trends and techniques. With up-to-date coverage, hundreds of new cases, and a special emphasis on four major themes, this book offers a comprehensive look at customer relationship management, technology, brand building, and global marketing. With Philip T. Kotler's expertise, this book serves as a valuable learning tool for students and professionals looking to stay ahead in the ever-changing marketing environment.
Ultimate Guide to Network Marketing : Your Step-by-step Guide to Wealth - Thryft
Russ Paley | Career Pr Inc

Ultimate Guide to Network Marketing : Your Step-by-step Guide to Wealth

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Goodreads rating: 4.8

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This book is a must-read for anyone looking to achieve financial success through network marketing. Russ Paley provides a step-by-step guide that guarantees to lead you down the road to wealth. His methods, which have already worked for thousands of people, teach you how to pick the right networking company, prospect effectively, create duplication in your business, and maximize your income. With Paley's mentoring and training seminars, you'll be equipped with all the secrets to succeed in this field. Get ready to embark on your journey to financial freedom!
Google Speaks: Secrets of the World's Greatest Billionaire Entrepreneurs, Sergey Brin and Larry Page

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If you're fascinated by the titans of tech or the inner workings of a corporate giant like Google, 'Google Speaks' is for you. This isn't just another techno-jargon-laden read; it's the relatable and grounding story of people who turned expansive dreams into our everyday reality. Dive into the philosophies that shape a company that's as ubiquitous as the air we breathe, and the culture that keeps innovation at its core.
Understanding Emerging Markets: Building Business BRIC by Brick
Stefano Pelle | Sage Publications Pvt. Ltd

Understanding Emerging Markets: Building Business BRIC by Brick

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Goodreads rating: 3.2

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If you're looking to expand your business or just have a keen interest in global market dynamics, "Understanding Emerging Markets" could be a game-changer for you. It doesn't just offer theoretical knowledge; it dives deep into the cultural nuances, operational challenges, and strategic intricacies of working within the BRIC nations. Imagine having a compass that guides you through the complexities of some of the world's fastest-growing economies — that's what this book aims to be. Whether you're an entrepreneur, a student of international business, or an economic enthusiast, you will find the insights offered in this book invaluable and practical.
The Marketing Plan Handbook : United States Edition - Thryft

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This book could be a great read for marketing students who are looking for practical guidance on developing their own marketing plans. The Marketing Plan Handbook not only provides a comprehensive guide to developing a marketing plan, but also includes software that allows students to create and critique sample marketing plans. The book's focus on practical application sets it apart from other marketing textbooks, making it a valuable resource for students looking to take their marketing skills to the next level.
Renegades Of The Empire - How Three Software Warriors Started A Revolution Behind The Walls Of Fortress Microsoft - Thryft

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Recommendation: Renegades Of The Empire is a captivating read that offers unique insight into the creation of DirectX and how it changed the video game industry. The book's most distinctive feature is its detailed account of how three engineers pushed the boundaries at Microsoft to create something truly groundbreaking in the software world. If you're interested in software development, video game history, or the inner workings of a tech giant like Microsoft, this book is definitely worth a read.
Powerful Exhibit Marketing : The Complete Guide to Successful Trade Shows, Conferences, and Consumer Shows - Thryft

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"This book provides a comprehensive guide to successful trade shows and exhibitions, covering everything from setting objectives to working the show. The author, Barry Siskind, provides clear and concise advice on how to choose the right show, attract the right audience, and turn leads into business. A valuable read for anyone involved in exhibit management, whether an experienced marketer or a beginner looking to get results from their exhibit investment."
School of Warrant - Thryft

School of Warrant

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Recommended for first-time investors looking to learn
Profiting From Innovation - The Report Of The Three-Year Study From The National Academy Of Engineering - Thryft

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This book could be a good read for entrepreneurs and business leaders who are struggling to commercialize their innovative ideas. The authors present a detailed study on why some companies fail to profit from their technological inventions and provide solutions with real-life examples. The book emphasizes the importance of removing barriers to bring innovative ideas to the market and how to do it efficiently and systematically. Overall, this book can help the reader gain insight into ways of managing innovation and turning it into a profitable product.
Rich Dad's Guide to Investing: What the Rich Invest In, That the Poor and the Middle Class Do Not!

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If you've ever wanted to understand the investing strategies that can create and sustain wealth, this guide offers that window. Robert Kiyosaki doesn't just talk theory; he provides actionable advice that differentiates the financial habits of the rich from the rest. It's like getting an insider's view on money management that can change your approach to investing and possibly your financial destiny.
Your Creative Mind: Disrupt Your Thinking, Abandon Your Comfort Zone, Develop Bold New Strategies

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Imagine shaking up the status quo at work. "Your Creative Mind" isn't just motivating—it's a practical toolkit for transforming the way you think. It's like a personal coach urging you to break out of comfortable patterns. You'll find yourself adopting these strategies, eager to see where your revitalized creative process takes you and your company.
Confessions of an Entrepreneur					How to Survive the Highs and Lows of Starting Up - Thryft
Chris Robson | Ft Pr

Confessions of an Entrepreneur How to Survive the Highs and Lows of Starting Up

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Goodreads rating: 3.54

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"Confessions of an Entrepreneur" isn't your standard business guide—it's an emotional rollercoaster, a raw insight into the soul of entrepreneurship. If you've got dreams of starting up and are bracing for the highs and gut-wrenching lows, Chris Robson offers a rare look behind the curtains. The book's personal anecdotes from heavy hitters in the entrepreneurial world complement Chris's candid narrative, making it a must-read for anyone ready to embrace the thrills and spills of business making. It's an honest account that will arm you with the emotional fortitude necessary for the startup battlefield.
Sahara: The Untold Story
Tamal Bandyopadhyay | Jaico Publishing House

Sahara: The Untold Story

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Goodreads rating: 3.25

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If corporate intrigue fascinates you, "Sahara: The Untold Story" could be your next absorbing read. Tamal Bandyopadhyay has meticulously researched the Sahara India Pariwar, showing a multitude of faces from the aspirational to the allegedly exploitative. It's a deep dive into the complexities of Indian finance and the controversial struggles between a business tycoon and regulatory forces, promising both depth and drama.
Life's a Game So Fix the Odds: How to Be More Persuasive and Influential in Your Personal and Business Life
If influencing others and steering situations to your advantage is what you need, "Life's a Game So Fix the Odds" by Philip Hesketh could be your playbook. Hesketh, with his expertise in psychology and sales, arms you with strategies to not only enhance your persuasive skills but also to handle conflict with ease, potentially leading to improved financial and personal outcomes. It's a guide to elevating your interpersonal toolkit for those who want to make a tangible impact on their lives and careers.
SuperBusiness: How I Started SuperJam from My Gran's Kitchen - Thryft
Fraser Doherty | Capstone

SuperBusiness: How I Started SuperJam from My Gran's Kitchen

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Goodreads rating: 4.08

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If you're nursing a beautiful idea—or perhaps a recipe—that feels too small to soar, "SuperBusiness" could be the nudge you need. Fraser Dountery's journey from homemade jam to household name isn't just inspirational, it's a blueprint for anyone looking to sprinkle a little sweetness on their entrepreneurial dreams. Plus, you get to indulge in the tale of a community project turned worldwide success. Who knows, it might just jar loose your own ambitions.
50 Winning Answers to Interview Questions: Everything You Need to Know to Prepare Yourself for the Job Interview - Thryft

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This book would be a good read for anyone seeking to master the interview process. With 50 concise and winning answers, it provides valuable insights and guidance on how to confidently tackle any job interview. It covers everything you need to know to prepare yourself, making it an essential resource for job seekers.
Strategic Management of Technology and Innovation - Thryft
Robert A. Burgelman | Richard D Irwin

Strategic Management of Technology and Innovation

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Goodreads rating: 3.97

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This book is perfect for anyone who wants to gain a comprehensive understanding of managing technology and innovation in the business world. It provides the latest research and real-life cases from prestigious institutions like Harvard and Stanford, allowing readers to learn from the best. By reading this book, you will be equipped with the knowledge and skills to effectively navigate the rapidly changing landscape of technology and make strategic decisions that drive innovation and success in your organization.
Turning Ideas Into Gold: A Practical Guide for Innovators

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If you're fueled by a desire to innovate and dream of translating creative thoughts into lucrative outcomes, "Turning Ideas Into Gold" is a must-read for you. Author John Seah shares wisdom borne from experience, including methodologies and tools that have proven successful. This isn't just theoretical; it's a trove of actionable guidance to navigate the innovation process—with real-life stories that add depth and relatability, making it an inspiring handbook as you embark on your journey to convert ideas into tangible success.
Selling the Wheel: Choosing the Best Way to Sell for You, Your Company, and Your Customers
If you're fascinated by the art of selling and how it's intertwined with human nature, "Selling the Wheel" can be quite enlightening. The authors weave historical fiction with practical sales advice, making it a resource that's not only informative but also entertaining. It's perfect for those looking to deepen their understanding of sales strategies through engaging storytelling.
Creative Destruction : Why Companies That Are Built to Last Underperform the Market--And How to Successfully Transform Them - Thryft

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Creative Destruction challenges conventional wisdom of long-lasting corporations, showing that even the best-run companies cannot sustain market-beating performance for more than 10-15 years. Based on extensive research, Foster and Kaplan propose radical changes for corporations to transform rather than incrementally improve in order to sustain superior returns. The book offers new ideas and a fresh perspective on corporate culture and change. It is recommended for entrepreneurs and business leaders looking to transform their organizations and stay competitive in changing markets.
The Quest for Global Dominance : Transforming Global Presence into Global Competitive Advantage - Thryft

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The Quest for Global Dominance by Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang is recommended for business executives and entrepreneurs seeking to expand their business beyond their domestic market. The authors provide valuable insights into market opportunities worldwide, how to leverage global presence to create a competitive advantage, the importance of cultivating a global mindset, and leveraging the rise of emerging markets. The book offers practical advice with real-world examples to help readers transform their businesses into global powerhouses.
Social Media 101: Tactics and Tips to Develop Your Business Online

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Recommendation: Whether you are a small business owner or a marketing professional, "Social Media 101" is the ultimate guide to help you thrive online. With practical tips and tricks, Chris Brogan provides insights and resources to expand your social media presence, cultivate valuable relationships, and establish your brand's authority. Reviewed as a must-read for those looking to excel in the online marketplace, this book is a valuable resource for anyone aiming to leverage the power of social media.
Opportunity: Seize the Day, Win at Life - Thryft
Rob Moore | Teach Yourself

Opportunity: Seize the Day, Win at Life

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Goodreads rating: 0.0

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This book is a game-changer for individuals seeking lasting success. Rob Moore masterfully explores the hidden beliefs and mindsets that separate the most successful people from the rest. With valuable insights from various fields, this book will empower you to seize opportunities and achieve your goals with a focused and determined mental attitude. It's time to unlock your full potential and win at life.
It Happened In India - The Story Of Pantaloons, Big Bazar, Central And The Great Indian Consumer - Thryft

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This book is a must-read for anyone interested in the retail business in India. Kishore Biyani's story of starting from a middle-class family and creating some of India's largest retail brands is inspiring. The book covers different aspects of retail, including branding, customer service, and innovation. Kishore's passion for capturing the Indian consumption market is evident throughout the book, making it an insightful read for anyone interested in entrepreneurship or business in India.
Business at the Speed of Thought: Succeeding in the Digital Economy
Bill Gates | Grand Central Publishing

Business at the Speed of Thought: Succeeding in the Digital Economy

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Goodreads rating: 3.8

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If you're intrigued by the fusion of business acumen with technological innovation, this book is a match for you. Bill Gates gives a compelling outlook on how incorporating technology can be a game-changer, with real-world examples from giants like Microsoft and GM. It's a visionary take on making business agile, an essential read for forward-thinking managers and entrepreneurs.
Principles of Service Marketing and Management: International Edition - Thryft

Principles of Service Marketing and Management: International Edition

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If you're looking into sharpening your understanding of service-oriented businesses, this book is for you. It dives deep into the nuances of marketing and managing services, going beyond basic marketing principles. It’s an essential read for students or professionals seeking a rigorous, academically grounded perspective on how to effectively market various service categories.
Blur: Speed of Change - Thryft
Christopher Meyer, Stan Davis  | Grand Central Publishing

Blur: Speed of Change

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Goodreads rating: 3.63

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Recommendation: Hey there! If you've been feeling like the world of business is changing faster than you can keep up, then "Blur: Speed of Change" is a must-read for you. This book takes you on a wild ride through the new economy, where traditional boundaries are disappearing and adaptability is key. You'll learn how successful companies like Amazon and DreamWorks are thriving in this ever-changing landscape, and gain valuable insights on how to navigate and innovate in the new world of business. So, grab a copy and get ready to embrace the chaos of the future!
Catch! - A Fishmonger's Guide to Greatness

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Maybe you're not tossing salmon across a market, but you'll find universal truths in "Catch!" that can transform your work atmosphere. The engaging tales from Pike Place fishmongers serve as metaphors for team building and leadership. You'll not only delight in their energy but also glean insights to apply to any business or team, making your daily hustle not only more effective but more enjoyable.

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.