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Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions

by Tim Ash, Rich Page, Maura Ginty
$13.90 Now $7.90 Save 43%
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions - Thryft
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions - Thryft

Maximize conversions with effective landing page strategies.

If your goal is to see a real difference in how visitors interact with your website, "Landing Page Optimization" could be the key to unlocking that potential. Tim Ash gives you a deep dive into the nitty-gritty of improving your landing pages, not just with theory but with practical, actionable steps backed by case studies. Whether you're seasoned in digital marketing or looking to refine your e-commerce strategy, this book has insights that could turn page visitors into paying customers.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions

by Tim Ash, Rich Page, Maura Ginty
$13.90 Now $7.90 Save 43%
ISBN: 9780470610121
Authors: Tim Ash, Rich Page, Maura Ginty
Publisher: Sybex
Date of Publication: 2012-04-06
Format: Paperback
Related Collections: Business, Personal Development
Related Topics: Productivity, Business, How To, Technology
Goodreads rating: 3.8
(rated by 64 readers)

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Description

A fully updated guide to making your landing pages profitable Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after results as well as new information on web site usability. It covers how to prepare all types of content for testing, how to interpret results, recognize the seven common design mistakes, and much more. Included is a gift card for Google AdWords. Landing Page Optimization, Second Edition is a comprehensive guide to increasing conversions and improving profits.
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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Similar Reads

Maximize conversions with effective landing page strategies.

If your goal is to see a real difference in how visitors interact with your website, "Landing Page Optimization" could be the key to unlocking that potential. Tim Ash gives you a deep dive into the nitty-gritty of improving your landing pages, not just with theory but with practical, actionable steps backed by case studies. Whether you're seasoned in digital marketing or looking to refine your e-commerce strategy, this book has insights that could turn page visitors into paying customers.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.