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iPhone and iPad Apps Marketing : Secrets to Selling Your iPhone and iPad Apps

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Marketing secrets to sell iPhone/iPad apps

This book is perfect for anyone who has developed an iOS app and is struggling to get it noticed in the crowded App Store. Jeffrey Hughes provides a comprehensive guide on how to market your app effectively, from identifying your target audience to using social media to generate positive word-of-mouth. The book also includes practical tips on timing your launch and pricing your app for maximum revenue. With clear examples and step-by-step instructions, this book is a must-read for any app developer looking to succeed in the competitive app marketplace.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

iPhone and iPad Apps Marketing : Secrets to Selling Your iPhone and iPad Apps

Regular price $10.90 Now $4.90 Save 55%
Unit price
per
ISBN: 9780789748331
Estimated First-hand Retail Price: $29.25
Authors: Jeffrey Hughes
Publisher: Que Pub
Date of Publication: 2011-01-01
Format: Paperback
Related Collections: Personal Development, Business
Goodreads rating: 3.12
(rated by 34 readers)

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Description

The Easy, Step-by-Step Guide to Marketing Your iPhone/iPad Apps-Now Fully Updated!Grab your share of the multibillion-dollar iPhone/iPad app market! Top mobile app marketer Jeffrey Hughes will show you how to create an app that will sell, find customers who'll buy it, and motivate them to lay down their hard-earned cash, right now! Don't just throw your app out there; learn how to get noticed and make sales no matter how crowded the App Store gets! Completely revised for today's iPhone/iPad marketplace, this book walks you through building a winning marketing plan, positioning your app, crafting your message, using the latest social marketing techniques, connecting with your best customers, and more! Absolutely no marketing experience is needed. "With plenty of examples, screen shots, and step-by-step directions, this book makes iPhone/iPad app marketing easy!"" "You'll Learn How To: - Create an app with unique value to customers who'll pay for it- Cut through the clutter in an App Store with more than 475,000 apps- Target and segment your audience-and reach it with pinpoint accuracy- Identify your true competitors, learn from them, and successfully sell against them- Use social media to build strong relationships with thousands of potential buyers- Learn how to maximize social media tools such as Facebook, Twitter, and YouTube and gain the exposure your app needs- Create an integrated, consistent total message: naming, icons, graphics, website, App Store text, and more- Utilize social media to generate positive word-of-mouth- Get promoted in traditional media at surprisingly low costs- Time your launch and marketing activities for maximum impact- Write, publish, and distribute winning press releases- Price your app carefully and adjust pricing to maximize long-term revenue
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Marketing secrets to sell iPhone/iPad apps

This book is perfect for anyone who has developed an iOS app and is struggling to get it noticed in the crowded App Store. Jeffrey Hughes provides a comprehensive guide on how to market your app effectively, from identifying your target audience to using social media to generate positive word-of-mouth. The book also includes practical tips on timing your launch and pricing your app for maximum revenue. With clear examples and step-by-step instructions, this book is a must-read for any app developer looking to succeed in the competitive app marketplace.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.