Great Package Design : Creating the Competitive Edge

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Unleash your product's potential with eye-catching packaging.

Great Package Design could be a good read for entrepreneurs and small business owners who are looking to establish a brand image. The book provides an in-depth analysis of international package design, containing innovative and contemporary design solutions for various types of products such as cosmetics, food, and books. With interviews and portfolios of noted package designers, this book is an excellent source of inspiration for those who are looking to create a brand identity that stands out from competitors.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Great Package Design : Creating the Competitive Edge

Regular price $22.01 Now $20.06 Save 9% more
Unit price
per
ISBN: 9781564961280
Estimated First-hand Retail Price: $66.43
Date of Publication: 1996-01-01
Format: Hardback
Related Collections: Business, Art, Creative Nonfiction
Goodreads rating: 4.0
(rated by 1 readers)

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Great Package: Design Creating the Competitive Edge explores the world of international package design, including the most innovative, contemporary, artistic design solutions. D. K. Holland showcases the very best new international designs from cosmetics, foods, products, books, record albums, and in-store packages and packaging system. Wrapping papers, gourmet jams and jellies, toys and games, gifts and candy, industrial products, are all displayed in Great Package Design. Also included are interviews with and portfolios from noted package designers Paula Scher, Charles S. Anderson, Landor Associates, Mary Lewis, and Robert Valentine. -- Midwest Book Review


Author: D. K. Holland
Format: Hardback
Number of Pages: 191
Publisher: Taylor & Francis Inc
Publication Date: 01 Jan 1996
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Unleash your product's potential with eye-catching packaging.

Great Package Design could be a good read for entrepreneurs and small business owners who are looking to establish a brand image. The book provides an in-depth analysis of international package design, containing innovative and contemporary design solutions for various types of products such as cosmetics, food, and books. With interviews and portfolios of noted package designers, this book is an excellent source of inspiration for those who are looking to create a brand identity that stands out from competitors.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.