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Essentials of Entrepreneurship and Small Business Management : United States Edition

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Real-world approach to entrepreneurship and small business.

This book is perfect for anyone who wants to dive into the world of entrepreneurship. With its abundance of real-world examples and practical exercises, it provides a step-by-step guide to starting and managing a small business. The most unique feature of this book is its logical process, which makes it easy for readers to follow along and implement the strategies outlined in the book. Overall, if you're looking for a comprehensive guide to small business management, this book is a great choice.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Essentials of Entrepreneurship and Small Business Management : United States Edition

Regular price $34.99 Now $24.49 Save 30%
Unit price
per
ISBN: 9780130172808
Estimated First-hand Retail Price: $138.31
Publisher: Prentice Hall
Date of Publication: 2001-01-01
Format: Paperback
Related Collections: Economics, Business, Personal Development
Goodreads rating: 3.89
(rated by 199 readers)

Description

A streamlined version of the authors' best-selling Effective Small Business Management, Fifth Edition, this 15-chapter self-contained book offers complete coverage of the essential topics in small business management and entrepreneurship. Using a lively, interesting writing style, an abundance of real-world examples, and practical hands-on exercises and activities, it provides a no-nonsense real-world approach that follows the logical process and critical issues of creating, launching, and managing a successful small business. An entire chapter devoted to E-commerce and the World Wide Web provides readers with a practical guide to conducting business on the web and with discussion on topics such as the twelve myths of e-commerce, approaches to e-commerce, strategies for e-success, and ensuring web security. New Chapter Two, Inside the Entrepreneurial From Ideas to Reality provides readers with an interesting and fun way to discuss the creative process and how entrepreneurs use it to create business ideas. Companion Website (www.prenhall.com/scarbzim) allows readers to use this site to link to examples in the text, understand the example and the business principles it teaches and also to see how the company works. A logical, “real-world” approach equips readers with lots of real-world examples of small companies throughout as well as information to launching and managing a small business. An excellent resource for small business managers and entrepreneurs.
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Similar Reads

Real-world approach to entrepreneurship and small business.

This book is perfect for anyone who wants to dive into the world of entrepreneurship. With its abundance of real-world examples and practical exercises, it provides a step-by-step guide to starting and managing a small business. The most unique feature of this book is its logical process, which makes it easy for readers to follow along and implement the strategies outlined in the book. Overall, if you're looking for a comprehensive guide to small business management, this book is a great choice.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.